Thank you for standing by. This is the conference operator. Welcome to the Altus Group Second Quarter 2021 Financial Results Conference Call. As a reminder, all participants are in listen-only mode, and the conference is being recorded. After the presentation, there will be an opportunity to ask questions. To join the question queue, you may press star then one on your telephone keypad. Should you need assistance during the conference call, you may signal an operator by pressing star and zero. I would now like to turn the conference over to Camilla Bartosiewicz. Please go ahead.
Thank you, Gaylene, and good afternoon, everyone. Welcome to Altus Group's second quarter results conference call and webcast for the period ended June 30th, 2021. The news release announcing our results was issued after market close this afternoon, and it's also posted on our website, along with our interim MD&A and financial statements. Joining us today is our CEO, Mike Gordon, and CFO, Angelo Bartolini. We'll start with some prepared remarks, and then we'll move right into the Q&A session. If we missed any questions, please contact me directly by email. Angelo will begin by covering off our financial performance during the quarter, and then you'll hear from Mike on an operational update. Before we get started, please be advised that some of our remarks on this call may contain forward-looking information.
Please be reminded that Altus Group uses certain non-GAAP, non-IFRS measures as indicators of financial and operational performance. Forward-looking statements and an explanation of these measures are detailed in today's news release and in our related reports on SEDAR. With that, I'll now turn it over to Angelo.
Thanks, Camilla, and thank you all for joining us this afternoon. We're really pleased with the solid execution in Q2 and with the strong financial performance in the first half of the year. We're making great progress against our strategic initiatives, which gives us a solid foundation for continued growth over the long term. Turning to the quarter and business segments. Given the currency fluctuations in the first half of the year and our increasing mix of international revenues, we have started to show revenues and adjusted EBITDA on an as-reported IFRS basis, while also breaking out the constant currency growth for a better comparative view of our performance without the impact of fluctuations in foreign currency exchange rates against the Canadian dollar.
We have done this by translating monthly results denominated in local currency, be it the U.S. dollar, the British pound, the euro, Australian dollar, and other foreign currencies at the exchange rates of the comparable month. As we've seen, FX fluctuations have been a much more pronounced headwind in the first half of the year, particularly for the Altus Analytics business. With that, I'll continue to frame my comments on as-reported numbers and where appropriate, will speak to the constant currency performance drivers. On a consolidated basis, revenues and earnings grew in the double digits. Revenues increased 12% to CAD 173.5 million, while adjusted EBITDA was up 21% to CAD 42.2 million, improving our margins from 22% last year to 24% in Q2 2021. Our year-to-date margins are also showing strong improvement at 19%, compared to 16% in the first half of the year.
At Altus Analytics, we had healthy growth on a constant currency basis across all key business lines. Revenues were up 16% to CAD 59.3 million or 26% on a constant currency basis. Organically, revenues were flat as reported, but up 10% on a constant currency basis again, and the acquisitions of Finance Active and StratoDem Analytics represented 16% of the constant currency growth. Our Over Time revenues, our key metric for reporting recurring revenues, were up 17% to CAD 15.1 million year-over-year, or 27% on constant currency. Organically, Over Time revenues were down 1% but up 8% again, constant currency. We also had an improvement in adjusted EBITDA, which was up CAD 9.5 million- CAD 8.9 million, or 24% again in constant currency. Organically, earnings were up 6% and 21% constant currency.
To add some color on the revenue performance, as we experienced in Q4 and in Q1, FX continued to be a headwind. Our key rate, the USD to CAD rate, was 1.39 in Q2 last year versus 1.23 this year, causing a significant impact on reported results. Our Over Time revenue base continues to build, and we're feeling really good about achieving double-digit growth for the full year in 2021, again, in constant currency. In Q2, Over Time revenue growth was driven by strong contribution from Finance Active, which is a growing SaaS business and an important component in our debt strategy. Higher subscription revenues reflecting the stacking effect of the subscription revenue model of both current and past deals, and overall higher subscription revenues from our software and data solutions. As you'll hear from Mike shortly, we're making solid progress transitioning clients to AE Cloud subscriptions.
We had steady performance in appraisal management solutions with a healthy cadence of new client additions, as well as our existing clients adding more assets onto the valuation management platform, which was rebranded as ARGUS ValueInsight. In addition to the healthy Over Time growth, total revenue growth also benefited from a COVID-related recovery in our software consulting and education services. The strong growth at our One11 Advisors software consulting business, where we support companies on implementation of their technology roadmaps, is a really good indicator of healthy market conditions and companies investing in modernizing and upgrading their technology platforms. Overall, we have strong gross retention across all our software data and analytics solutions, many which are considered to be mission-critical by our clients. As an example, our appraisal management business has had zero client churn over the past couple of years.
AE software maintenance retention is at an industry-leading mid-90s range, Finance Active also enjoys mid-90s gross retention. Our resiliency was proven throughout COVID, and with the added focus from our customer success program, we see more upside on both gross and net retention. Following an impressive 42% bookings growth in Q1, the momentum continued into the second quarter. In Q2, we posted a 72% growth, 89% constant currency. Organic growth in bookings was 63%, 80% on constant currency. As Mike pointed out in our press release, our organic bookings in the first half of this year equaled more than 2/3 of total bookings in all of 2020. As a reminder, our bookings metrics includes all of our Altus Analytics revenue streams, both the recurring Over Time and the non-recurring. For Over Time streams, we take the annual contract value for new sales.
This includes software, appraisal management solutions, and our data subscriptions. On renewal contracts, we count only the incremental portion that was not in our revenue base previously. To be clear, we do not count renewals. For the non-recurring one-time revenues, such as consulting, training, and due diligence work, we take the total contract value. With respect to bookings, it takes about a quarter or two for it to start to flow into revenue. For recurring offerings, the value of each new contract adds to our already significant level of Over Time revenues and supports our ability to achieve healthy growth in Over Time revenues in the coming quarters. With non-recurring bookings, this will be reflected in point-in-time revenue and in coming quarters as we deliver on these engagements.
On the earnings front, as a reminder, our Q2 margins were impacted by a CAD 1.4 million purchase price accounting adjustment to Finance Active's deferred revenues. The bulk of it was recorded in Q2, and this will ramp down in subsequent quarters. Overall, the purchase price accounting adjustment had a 2% impact on our Q2 margins, which would have otherwise been up year-over-year. In addition, we have also moderately increased our expenses on a year-over-year basis to accelerate our data strategy, including building out the StratoDem Analytics platform. Factoring in the impact of the accounting adjustment, we continue to expect that our full-year margins will be similar to last year's, and we should see an acceleration next year. On the whole, we still feel good about delivering double-digit EBITDA growth this year. Turning to the CRE Consulting segment.
At Property Tax, it was a record quarter marked by exceptionally strong annuity billings in the U.K. As a reminder, Q2 is a seasonally stronger quarter at tax, and our U.K. annuity revenue stream grows year-over-year throughout the cycle before it resets the first year of the new cycle. Our Q2 Property Tax revenues were up 13% to CAD 86.7 million. We're up 16% on a constant currency basis, and adjusted EBITDA was up 27% to CAD 39.7 million. We had solid double-digit revenue growth in the U.K., single digit in the U.S., while modestly down in Canada. The U.K. annuity was a significant contributor, representing CAD 25.7 million in revenues compared to CAD 15 million in the second quarter of 2020, and prior to that, approximately CAD 10 million in Q2 of 2019. The increase reflects higher cumulative number of the 2017 cycle cases settled.
While strong, the U.K. annuity billing was impacted by a COVID-19 government subsidy program, which provides a temporary tax relief for companies in the retail, hospitality, and leisure sectors. In the U.S., we benefited from increased seasonal case settlements in Texas, as well as a catch-up on COVID-19 related delays from prior quarters. In Canada, revenues were lower, primarily impacted by timing of Ontario settlements, some of which were pulled forward into the first quarter, as you might recall from our comments in May, as well as by lower year-over-year comparative performance in Montreal and Manitoba, which were more favorably positioned in their cycles in the prior year, partly offset by a significant multi-year case settlement in Saskatchewan.
Overall, it was a solid quarter as characterized by the following: appeal settlement volumes moving along and in certain markets picking up, sustained high success rates translating to higher savings for our clients, a growing pipeline of business as measured by volume of appeals and total value, thus increasing our market share, steady progress integrating our national practices under a global operating model, and steady progress against our digitization efforts. These trends set us on very strong footing to sustain multi-year growth and to deliver another record year in 2021. Finally, our valuation and cost advisory businesses continued to deliver steady performance, a solid reflection of their market leadership. Revenues and earnings were flat at CAD 27.6 million and CAD 2.7 million respectively. Overall, we benefited from higher underlying activity levels over the prior year.
However, given the fixed fee and time material nature of these businesses, we did see some impact in the quarter from the cybersecurity incident that caused certain projects to be deferred. We estimate the impact to be approximately CAD 1.6 million on the quarter. Turning to our financial position, our balance sheet remains in great shape and our cash flows are strong. We finished the quarter with a cash position of CAD 74.1 million and CAD 248.8 million in bank debt. Our reported funded debt-to-EBITDA leverage ratio was 2.03x . With that, I'll now turn it over to Mike.
Thanks, Angelo, and good afternoon, everyone. I'm really pleased with the robust top line and earnings performance in the second quarter, which in itself was a record quarter. 2021 is proving out to be an important building year as we focus on accelerating cloud AE adoption, digitizing and streamlining our Property Tax practice, implementing a unified enterprise-wide go-to-market plan, and expanding into the debt and data adjacencies. Operationally, it's been a very busy and productive first half of the year, and I'm really pleased with the solid execution of our strategy and the strong alignment from our team. With strong operational focus and solid progress against our strategic initiatives, we continue to deliver solid financial performance against our key metrics.
Our record Q2 and strong first half of the year are the direct result of the hard work and strong execution by our more than 2,600 colleagues who help drive immense value for our customers. I want to start by thanking them for their efforts and for going above and beyond, particularly in the final month of the quarter when we got disrupted by a cybersecurity incident, which I'm pleased to share is largely in our rear view mirror now. Let me spend a couple of minutes on that because it speaks to the resiliency of our business model, the amazing people we have been working with at Altus, and how it accelerated our plans to further modernize and enhance many of our back-end operating systems onto cloud platforms, which in itself is an important initiative as we continue to grow and scale globally for the opportunity ahead of us.
Upon discovery of the ransomware attack on June 13th, we took immediate action activating our cybersecurity protocols, notified law enforcement, and engaged with cybersecurity experts and professional advisors to assist us in resolving the issue as quickly as possible. A customer business continuity protocol was implemented and as a precautionary measure, our IT back office systems were temporarily taken offline until we could rebuild them in greenfield environments. I will emphasize that our client-facing cloud-based data and software systems remained fully operational throughout this incident, which really helped mitigate client disruption. As our global economy and businesses continue to become more digitized in a post-pandemic world, cybersecurity threats are only going to rise and inflict materially higher damages for companies. Cybersecurity has been a big cornerstone of our ESG and enterprise risk management strategies, which put us on a strong footing when this happened, enabling us to mitigate the impact.
As we begin to bring our systems back online, we have rebuilt stronger, and in doing so, we brought them up in completely new environments and accelerated our roadmaps on improving our internal systems. We have done this under the guidance of leading cybersecurity experts and with additional measures to enhance the security of our systems. With cloud and data driving our next phase of growth, cybersecurity remains a high strategic focus for us so that we will continue to protect the privacy of clients and employee data entrusted to us. While the investigation continues, I am pleased to share that based on the investigation to date, there is no evidence of any customer or employee data having been impacted as a result of the incident.
Additionally, I can confirm that all of our software and anti-malware programs are back up to date, complete, and current, and that the majority of the systems that were taken offline are back up now in the new greenfield environment. While the incident caused some internal disruption, particularly as it happened in the final month of the quarter, which it tends to be one of our most busiest times, and forced us to incur some additional expenses, the impact to our Q2 revenues was not considered material and limited to only certain areas of our business. For example, projects on a fixed fee or time and materials basis had some revenue impact while our systems were down. To the extent that we missed out on some opportunities, I believe we can recoup them on future periods.
All to say, we have proven out once again how resilient our operations are in the face of disruption. We're very appreciative of the support and patience of our customers and employees during this time and would especially like to thank our IT group who worked tirelessly around the clock to get us back up. True to our corporate DNA of always prioritizing our customers, our people stood up to the challenges and found creative and innovative ways to get things done. I'll share an example to give you a feel for the ingenuity. In one example, despite not having access to our data and files, and with an impending hearing deadline, one of our Property Tax professionals found a way to manually rebuild the valuation materials and successfully achieve the CAD 16 million tax reduction for our client. Definitely ingenuity.
Turning to our cloud migration journey, I'm pleased with the steady progress we're making. We're tracking right to our plan. Accelerating ARGUS Enterprise c loud adoption remains a top priority for us. I believe that as our go-to-market changes take hold, we should see a good inflection point next year, especially as more of our larger customers have indicated interest and plan to move in the coming quarters. In Q2, we saw a good pickup from medium-sized businesses finishing the quarter with 26% of our total ARGUS Enterprise user base contracted on the ARGUS Cloud platform. A good year-over-year increase from 8% in Q2 of last year. I still feel confident about our goal to reach between 35%-40% penetration by year-end, and to migrate the high majority of our user base by the end of 2023. We are now approaching 1,500 AE Cloud customers.
This includes both new AE customers, as well as those who have migrated away from legacy on-premise versions. This represents a solid base of AE customers and thousands of users on the cloud. We continue to have strong add-on purchases for our software products. Equally encouraging, we continue to add new clients. Validating my view, we still have a lot of runway in our large addressable market. It's also a solid proof point of our improved go-to-market posture, reflecting our focus on developing our inside sales, customer success, and new sales strategies. You may recall that in Q1, we added nearly 270 new software clients across our products. In Q2, I'm happy to say we added approximately 265 new logos. This is substantially higher than what we were adding on a quarterly basis in 2020.
Even on the software product side, we're led by innovation most impactful to our clients. As you know, we're focusing on differentiating the cloud version of ARGUS Enterprise to give customers a more compelling reason to move with features and functions that are only available to cloud customers. Our key software product initiatives this year include new API enhancements, starting with the Yardi Connector, which we launched in May, with others coming on later in the year and early next. ARGUS Cloud Warehouse launched in May, and our release of ARGUS Enterprise 14 targeted in Q4. We're seeing strong interest in the Yardi API connector and the ARGUS data warehouse. Feedback has been positive and our pipeline for software opportunities is building.
We continue to expect strong bookings in the second half of the year, and given our software pipeline, we anticipate recurring bookings will make up the majority of those bookings in the second half of the year. AE 14 will be an exciting release, including a key collaboration service on the cloud. To date, people have been sharing files back and forth, which is prone to errors and inconsistencies. On AE 14, they'll be able to invite users to all work on the same model with the same data and at the same time. Our cloud vision will enable this, as well as improved integration reporting. I'll take you through a high-level overview, and we plan to go into a deeper dive at a future Investor Day this upcoming December.
The rapid evolution in CRE requires data and software solutions to be layered with more analytics and consulting, presenting us with opportunities to introduce more predictive analytics in traditional workflows and decision-making. We believe there are three phases to this endeavor. Traditionally, the first phase has focused on what happened, which is a hindsight view with descriptive data. The second phase shifts to why it happened, which gives us deeper diagnostic insights. The most innovative third phase will focus on what will happen next. Foresight with predictive and prescriptive analytics. As discussed on the last call, we currently have the tools and solutions that look backwards at what happened. With the addition of the recently acquired StratoDem platform, we'll be equipped to bridge the gap to the why it happened and able to rapidly transition to predicting what's next. That, in essence, is the direction of our data strategy.
We're on a path to solve CRE challenges with real-time, data-driven insights, predictive analytics, and alert capabilities. Our approach to data will be differentiated from the traditional data bureau. Our vision is to, first, combine Altus' data and analytical capabilities with the market-leading position of our ARGUS software and appraisal management solutions to create the next generation of advanced analytics and predictive models in the real estate market. Second, to leverage the data technologies and data science to create useful insights that can drive faster decision-making for real estate professionals, uncover hidden opportunities, and manage risks. Third, to reduce the amount of the data manipulation, querying, and repetitive data behavior by automating manual processes. Organizing data for use in ARGUS, by leveraging predictive analytics and scores to remove the need for redundant processes.
Finally, to work collaboratively with clients, leveraging our trusted relationships to assist them in their digital transformation process. Earlier this year, we advanced on this strategy and with a company-wide initiative to identify viable opportunities to create and grow data and analytics offerings. We did this with a view to improve the strategic position of our major lines of business. Following the months of research, we narrowed down to eight use cases, which we thoroughly researched and validated with many interviews with leading customers and with a global management consulting firm to assess the strength of the ideas, the willingness to pay, the value created, and the associated TAM.
The concepts focused on the development of benchmarks, indices, and scores based on our client activity in our software and advisory solutions, development of predictive models to create new insights and capabilities for investment management analytics, and the data integration and workflow solutions to transform asset management, Property Tax, and debt workflows. We have started to move with select use cases by advancing them with some beta clients and expect that we should start to be productized early next year. More information will be shared in due course. As you've heard me say before, 2021 is a key execution year. We're investing in our growth engine across all of Altus and beginning to see operational improvements that, in my experience, are leading indicators for future revenue growth.
We've built out our teams, revamped our infrastructure and go-to-market product strategies, and have made excellent inroads into our most strategic market adjacencies in debt and data. Operationally, we've accomplished a lot in the first half of the year while sustaining strong financial performance and delivering on our cloud strategy. As we move into the second half, we are really encouraged by the sustained strong bookings growth as an indicator of future revenue growth at Altus Analytics. To put this in perspective, our organic bookings in the first half of this year equal more than 2/3 of all of our bookings in all of 2020. Together with a robust backlog of Property Tax appeals and a growing pipeline of opportunities as our revamped go-to-market programs begin to take effect, we feel confident about a strong second half of the year.
At Property Tax, we're seeing great results from our operational initiatives under our global operating model. With our ongoing focus on business development, which is improving our lead generation and the pipeline coverage, we're well-positioned for sustained growth. Our tax bookings in the first half of the year are up in the double digits over last year, providing us with good visibility and predictability on future growth. Like at Altus Analytics, we're making solid progress at adding new customers. In the first half of the year, we've already added 3,200 new logos. In addition, we are on track establishing our foundational tech platforms with a single data structure that we expect will open opportunities for improved efficiencies, business development, and innovation. As I approach my first-year anniversary at Altus, I'm even more excited about our potential today than when I first took the job.
The CRE industry is maturing, and we're seeing more consolidation, not unlike what was happening in the financial services sector over a decade ago, which I was part of. Given our exceptionally strong market position and how strategically we are to our customers in the value chain of CRE, it really puts Altus in a great position to innovate and achieve our potential. We have a lot of work ahead, but we have a solid strategy, and our execution focus is as strong as ever. Despite a number of operational challenges in motion this year, overlaid with some uncontrollable headwinds in the first half of the year, be it currency or COVID or the cybersecurity incident, we continue to prove out the resiliency of our business, which reinforces how strategic and mission-critical we are to our clients. Okay, now that that's done, let's open it up the line for questions.
Operator?
Thank you. We'll now begin the question- and- answer session. To join the question queue you may press star then one on your telephone keypad. You'll hear a tone acknowledging your request. If you're using a speakerphone please pick up your handset before pressing any keys. To withdraw your question please press star then two. Our first question is from Daniel Chan with TD Securities. Please go ahead.
Hi, thanks. Nice to see the strong bookings growth. Can you kind of give us any color on what's driving some of that?
Daniel, I think there's a couple things that we have. We've been working on the go-to-market teams. First, I would put in we have a full new pipeline forecasting process. I think the second thing that I would say is the cadence in reporting that we've put in has really directed the team. You see the new growth on the new customers. I would say the focused inside sales team, which has been revamped, as well as, I think, just good old-fashioned account planning has worked out. The team's now working with a consistent sales methodology, and more is going to be coming later in the year as our customer success team ramps up and we put more marketing around what we're doing.
We feel really good about where the bookings were in the first half of the year, and we continue to expect to see that in the second half.
Sounds good. Good to see the initiatives are starting to work out. Also, thanks for detailing the data strategy. MSCI made a major real estate data acquisition recently, I was just wondering if there's any kind of read-through to your strategy and potential impact on the competitive landscape. Thanks.
No, that's a fair question. MSCI, we actually partner with those guys, and we do some work with them. We're excited to see that they will be working more in the data bureau space. Our view is that we're more working around the data that we have, as well as the data analytics, and providing the information and the insight on top of the data that we see. We collect a lot of data on our ARGUS platforms. We collect a lot of data through our appraisal management work, and we collect a lot of data through our tax business. We think that the addition that we've seen with the analytics platform we have, as well as leveraging the data business that we have in Canada, we think that we can actually bring more insight.
The view that we had is that we were a great partner with RCA for years before. We expect that partnership to continue, and then we will put in our space, in the valuation space and the risk management space, we'll provide the insights and analytics on top of the data, some of the data that they provide to us, as well as some data that we provide to them. As far as I'm concerned, this is fairly good and synergistic for us.
Great. Thank you.
The next question is from Stephen MacLeod with BMO Capital Markets. Please go ahead.
Thank you. Good evening. I just wanted to-
Steve.
circle around a little bit. Yes. Can you hear me?
Sorry. Yeah, I can hear you. I was just saying hi back.
There we go.
There was a little bit of a-
Oh.
A little bit of a delayed vibe.
Okay. Thanks, Mike. Hi to you too. I just wanted to circle around on the new AE clients. You've had good client growth this quarter, good client growth last quarter. Can you talk about maybe a bit around what segments of the market you're seeing client growth, whether it's by size of client or geography or any way to stratify it?
Yeah, sure. That's a fair question. Most of the client growth that we're seeing, especially on the software side of things, in the Q1 and Q2, is we're reaching really into what I would call our Tier 3, Tier 4 customers, so small and medium enterprise. In Q1, a lot of those were customers buying two or three licenses. In this quarter, it was customers buying three to five licenses. They're not huge customers, but they're adding things in, and that's really building out our ecosystem nicely. Where this work happened, this was primarily in North America. What we think we've done is we've been able to, in a part of the world that we are very strong in, we've actually started reaching into parts of the business that were never really being taken into account.
We're really providing a very good value proposition around ARGUS Enterprise on the cloud. As we ramp up and we start to integrate Finance Active more directly, we expect to see the same kind of concepts happen in Europe. We think that we can probably maintain this pace going into Q3 and Q4 as well, and then hopefully accelerate in new geographies as we create more of an international team.
Okay. That's great. Thank you. I know it's sort of early days, but you acquired StratoDem, and you talked a little bit about your data, your progress on your data strategy. Are you able to give just maybe some color around how StratoDem has performed or how it's integrated with your existing business thus far?
Yeah, sure. I think it's early days. What we liked with them is we felt that they had a very good engine. We felt that there were about three or four use cases that we could get into very quickly, especially around automated valuations, investment valuations, and really into alerting profiles. I think we're running right now a number of beta tests with some of our largest customers. We're expecting a pretty strong second half from them. The team has jumped right into the Altus Analytics team, and we're seeing activities around our appraisal management business. We're also starting to see them get engaged, especially around the ARGUS Cloud Warehouse, on the ARGUS side too. What we're looking at is a couple things.
Number one, there is the customer work that we're doing that we can provide insights to how to improve their investment portfolios and their investment portfolio management. At the same point, we're building out, for lack of better terms, scores on how to assist people to do valuation management in between appraisals. I think from that perspective, we think those are two very good plays for the StratoDem team. Once we get those use cases past the beta tests and into production, and we start seeing new clients coming on, we plan to also then work with the team on the tech side of the equation as well. That's probably a number of months out.
Okay. That's great color. Thanks, Mike. That's it for me.
The next question is from Paul Steep with Scotia Capital. Please go ahead.
Great evening. Mike, can you just recap where we are on the go-to-market transition? You mentioned revamping the team in Q1. I'm assuming you're largely done, but how should we think about the ramp-up of the effectiveness of the changes you put in place? I got one quick follow-up.
Okay. Yeah. The journey with getting the team in place and the leadership in place, and how we look at metrics and pipelines and things like that is mostly in place. We saw, especially on the new sales, the inside sales team's really outperforming. I think those things are pretty efficient, and we're going to see those become more effective in the second half of the year. What I look at in the second half of the year, as we're starting to talk through things, we're going to really get our customer success teams ramped up on focusing on renewals, and our renewal management. We think that will be very beneficial for us from a gross retention and net retention perspective. These are metrics we're starting to use internally and we'll talk more about as we go forward.
We have also focused more on our demand generation and marketing. As I mentioned before, we have our new Chief Marketing Officer, Ernest Clark, and he's focusing on building out our go-to-market around that demand generation from campaigns to channels to reach people and tying that into the systems that we have. That'll be a good focus for the second half of the year. As I mentioned a little bit earlier, there'll be more metrics. I think I once said to you I was an undergraduate engineer, and I like metrics. I think that the first part of the year, I think we've gotten a lot more efficient in just running through our cadence, and I think you're going to see us be more effective in the second half.
I think that as we look at this, you'll start to see that in the first half we did really well, that we had good balance between our bookings of recurring and non-recurring, but in the second half, with that type of focus, you'll start to see that our recurring bookings will become more of the majority of the bookings versus the non-recurring. I think that's how we would measure the effectiveness.
Great. Just on the data strategy, thanks for the outline there. Should we or should investors think that to get the final piece of foresight, we should be thinking about either a tuck-under deal in terms of M&A strategy, or that Altus should pursue something maybe more transformative that would bring not only those capabilities, but maybe even a broader data stack with it? Thanks.
That's a very good and leading question. Listen, I think for us, we're confident in how we're approaching our roadmaps right now. I think we feel pretty good with the progress we're making, and the addition of StratoDem got us a very far way very quickly. I think that as we continue down the path of finalizing the strategy, if there's interesting assets out there and they make really good sense for us, we will certainly take a look at them. We are planning to be enhancing the StratoDem work this year and really launching these things early next year. I think we'll stay on that task right now. You never say never. If there's a good fit and it can accelerate where you want to be, I think that's the way our team's looking at it.
Great. Sorry, one last clarification, just if I could. Just, Angelo, on bookings, is it fair to assume that Q2 2020, given where we were in the pandemic, was the low point of bookings over the last sort of eight or, I guess, six quarters? Thanks.
Yes, I would say so. We're pretty bullish on the numbers. We've shown significant improvement really beginning this year. As Mike indicated, the back half is looking very strong. I would consider that to be the low point for sure.
Yeah. I would say that Q2 was consistent with where we achieved Q1 bookings in 2021.
Great. Thanks, Mike.
The next question is from Yuri Lynk with Canaccord Genuity. Please go ahead.
Hey, good afternoon. In the MD&A mentions on Altus Analytics, you expect robust revenue growth in the back half of the year, which I think in fairness you'd expect given the acquisitions that you've done. Can you talk a little bit about your expectations for organic growth, constant currency is fine, in the back half, and how that might be supported by the recent strength in bookings?
Yeah. Fair question. Not even talking constant currency, if the currency kind of stays as is, we feel that we'll see strong double-digit growth in Q3 and Q4 organically. We saw 42% bookings growth in Q1. We saw 63% organic growth in Q2. While that's not a direct for direct comparison, we believe as long as currency stays as it is today, we'll see double-digit growth on the current currency. In constant currency, it would be even higher.
Okay. That's great to hear. Mike, can you just talk a little bit about the digitization of the tax business? This is something that's been talked about for a while. What's your take on how that's going? Is that something that you expect at some point to be part of an Altus Analytics offering of some sort to tie the tax in with that?
Yeah, I think, Yuri, we like that as a future direction, maybe call it ARGUS Tax. We haven't gotten to a name yet. I think where we are is the work that we've done on our codename Delta project in the U.K. is mostly finished. You can see just from the work that we've done in the U.K. and the growth in the U.K., that we're starting to see benefits there, and we're now going to start making more of it customer-driven. We're finalizing the last pieces in Canada. The business, in the next couple of months, will be on the same platform across all provinces. What we call our Leapfrog project in the U.S., is continuing to be driven to finishing that, hopefully by early next year, with connections to all the jurisdictions within the U.S. and aligning our customers more directly with our practitioners.
I think that what we look at, and with what we've done, we think that, A, it'll be easier for our customers to provide their data into our solutions, give them more value back from a reporting perspective. At the same time, leveraging what I was talking about with StratoDem earlier, giving them insights to where information is so that they can rely on our practitioners for the things that they do very well in the process, versus just holding their hands throughout the process. We think we're making good progress on that. We'll be launching more of this to be more customer facing early next year, and more to come on that.
Okay, sounds good. I'll turn it over there. Thanks, guys.
The next question is from Richard Tse with National Bank Financial. Please go ahead.
Yes. Thank you. Mike, I was wondering if you maybe just give us a bit of an update in terms of the nature of discussions with the large Tier 1 customers. It sounds like you've had some great momentum across the board, but I'm kind of curious to see what they're saying. Are they sort of looking at some of the recent acquisitions, like Finance Active, in terms of what they want to do? Just a bit of perspective on that would be helpful. Thanks.
Yeah. Sure. The Tier 1 customers and the Tier 2 customers we've had really good engagement with, especially as we've started sharing our new roadmaps with them, which includes both Finance Active and StratoDem in. It's been good to talk to them about the use cases we're doing, and a lot of those are our beta clients and trying out the new products. I think that most of them are in engagement around identifying when to move to the cloud. We expect a strong Q4 on that because that's when many of our contracts come up. We also expect good uptake on Finance Active. When we purchased Finance Active, we were anticipating, within the first quarter, of just building pipeline, and we thought that the sales cycle would take us probably about three to six months.
We expect to close what we would call our cross-sales with our cross-sales team with Finance Active, maybe three or four opportunities this quarter of pretty good size, and hope to double that next quarter. We see some very good progress. On the StratoDem side of things, we have probably about 40 different conversations going on right now, and that pipeline's building very nicely as well. I think that as those two pieces of the business start to move forward, it's also having our Tier 1 customers honestly rethinking how fast they want to move to the cloud. In most cases, they're moving faster than anticipated because of just the new connectors and the strategies that we're doing around that.
They're also starting to think about how they want to have their user base use the cloud more, and that's giving us some more upsell opportunities as we're moving them to the cloud. I think that we feel pretty good with the conversations we're having with them. We're having a number of executive sessions. That's why I think you're hearing us be fairly positive on the continued bookings in the second half of the year.
Okay, thanks. With respect to the bookings, obviously the outlook looks strong and what you've posted so far has been extremely strong as well. Could you provide a mix in terms of product at the beginning of the call? I don't know if I missed that or not. I joined a little bit late.
On the mix, we don't break it out, but it's probably What we see, it's about half recurring to non-recurring bookings. Then, on one of those previous questions, or in my previous statements, we expect that to shift more to a majority on recurring bookings in the second half of the year.
Okay. Just one last one for me on the margins. I think Angelo said that similar to last year, but accelerate next year. Does that take into account the hope that we're all going to be finally back in the office here, and then we'll be traveling to your conferences again?
We would love to see you at a conference. I would love to meet most of you live at some point. I think for us, the way that we're looking at this, our focus on the first half of the year was to really make sure that that pipeline and bookings were coming through in a very strong way. We know that that will lead to pretty strong revenue increases in the second half of the year. That starts to, you've asked in previous calls, that leads us to starting to expand EBITDA further. That should allow us to run a pretty good Connect conference next year. I'm looking forward to seeing you.
Okay, great. Thanks a lot.
Once again if you have a question, please press star then one. The next question is from Paul Treiber with RBC Capital Markets. Please go ahead.
Thanks very much, and good afternoon. Want to follow up on just your last comment on the synergies that you've seen, the cross-selling with Finance Active and StratoDem. At a high level, since joining the company and what you've seen to date, what's your view on the ability to sell additional or adjacent software into the AE install base?
I think to be fair, it's one quarter in. I think we're building good momentum and good pipeline. I think that the way that we're approaching this is we see pretty good synergies with ARGUS Enterprise, especially at the first tier and second tier. We're debating on how we do at the Tier 3 and Tier 4, if we can leverage our inside sales teams for that. That's Finance Active. That's where most of our cross-selling opportunities are happening. That's happening through two different of our channels. One is obviously our software sales channel, but also our appraisal management team is doing a great job with that because they are also servicing, doing debt valuations on top of doing equity valuations. We see both channels leading to good cross-sell abilities for Finance Active.
On the StratoDem side, it's a very easy conversation to have, especially when you're on the investment management side, when you can tell people that you can save 150-200 basis points in helping them with their portfolio management. A lot of those are already using ARGUS. Being able to leverage the data that they already have in ARGUS, if they're using ARGUS Cloud and providing StratoDem right next door to it, we think that that will be a fairly quick sale, even if we had to do a two to three week proof of concept. I think our biggest concern is given the number of opportunities that we have, is really making sure that we have enough people who can run.
We're training up our teams to make sure that we can run people through the platform so that we can handle those proof of concepts.
When you think about it as like a very high level, when you look at cloud adoption, it's ramping quite rapidly. What do you see as the opportunity once you get to 100% cloud adoption? I mean, is it more adjacencies that you can go into? Is there other solutions that you can sell customers? Is it data? How do you think about that opportunity after that cloud adoption rises?
First off, we see great upsell opportunities with adding more users onto just ARGUS Enterprise by itself based off the collaboration tools that are coming out in AE 14. That gets us really excited, and then when we start redoing some frontend work in next year, that roadmap I think is a winner. I think we'll see good upsell there. On the cross-sell, we have a lot of opportunities just to cross-sell Voyanta, Taliance, and AVI, and these products are now all tied onto the ARGUS Cloud too. You're going to start seeing that in the next couple quarters as well as Finance Active and StratoDem. As we sit back and we talk to people, our strategy is to build more of, obviously APIs and connectors because we've talked to customers and partners and people who are nearby that we want to have a fairly open ecosystem.
We think that as the opportunity comes for us, as we see things change around assets, and we have a fairly straightforward, good, focused identity for the building, we'll be able to give really good insights and alerts as things start to rapidly change, especially in between actual transactions, but we will be able to give a very good up-to-date point of view on all the valuations. I think for our view as the data strategy, I always felt when I came here and what I've seen before is that for every CAD 1 of software that we sell, I think that there's about CAD 0.50 of opportunity on data and analytics at a modest level. That's how we're looking at it.
Great. Thank you.
This concludes the question- and- answer session. I'd like to turn the conference back over to Mike Gordon for any closing remarks.
Thank you for your attention today and your interest in Altus Group. I also appreciate the questions that were asked today. If anyone has any additional questions, you can please contact Camilla directly. I thank you for your time, and wish you have a good evening and a rest of your summer, and look forward to talking to you all soon again.
This concludes today's conference call. You may disconnect your lines. Thank you for participating, and have a pleasant day.