Asbury Automotive Group, Inc. (ABG)
NYSE: ABG · Real-Time Price · USD
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May 28, 2026, 2:46 PM EDT - Market open
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M&A Announcement

Jul 7, 2020

Operator

Good morning, everyone. Welcome to Asbury Automotive Group's Investor Update Call. Today's call is being recorded and will be available for replay later today. The press release announcing Asbury's proposed acquisition of Park Place Dealerships was issued yesterday evening and is posted on our website at asburyauto.com. Participating with us today are David Hult, President and Chief Executive Officer, and Patrick Guido, Senior Vice President and Chief Financial Officer. At the conclusion of the company's remarks, we will open the call for questions. Before we begin, the company would like to remind you that the discussion during the call today is likely to contain forward-looking statements. Forward-looking statements are statements other than those which are historical in nature. All forward-looking statements are subject to significant uncertainties and actual results may differ materially from those suggested by the statements.

For information regarding certain of the risk that may cause actual results to differ, please see the company's filings with the SEC from time to time, including their Form 10-K for the year ended December 2019 and any subsequently filed quarterly reports on Form 10-Q. The company expressly disclaims any responsibility to update forward-looking statements. In addition, certain non-GAAP financial measures, as defined under SEC rules, may be discussed on this call. As required by applicable SEC rules, they provide reconciliation of such non-GAAP financial measures to the most directly comparable GAAP measures on our website. I will now hand the call over to David Hult. Mr. Hult.

David Hult
President and CEO, Asbury Automotive Group

Good morning, everyone. Asbury's vision is to be the most guest-centric automotive retailer. Last night, we announced that we renegotiated the transformational acquisition of Park Place. We entered into an agreement to acquire eight of the Park Place dealerships, two collision centers, and one auto auction, all of which are in the Dallas-Fort Worth market. This acquisition does not include the Jaguar Land Rover open point in Austin or the ultra-high-end Premier Collection. Before I discuss the Park Place acquisition, I'd like to give you an update on our business. We were significantly impacted by the COVID-19 pandemic beginning in the second half of March. As we saw business decline, we acted decisively to fortify our business to prepare for the inevitable slowdown. Unfortunately, this included terminating the original Park Place acquisition, furloughing employees, and reducing salaries and benefits.

We also acted quickly to rightsize our business, reduce expenses, defer most capital expenditures, and negotiate significant discounts with certain vendors. We were able to cut monthly expenses by approximately $15 million. These actions, along with our omni-channel initiatives that we started four years ago, helped us achieve year-over-year monthly increases in pre-tax profit in May and June. I would like to call out one number specifically. For the first time, 20% of our used vehicle sales were transacted online through our PushStart application. We have seen our new and used volumes sequentially improve each week with significantly higher profit per vehicle. Our June new unit sales were down 16% versus prior year. Part of the decline was a strategic decision to preserve inventory because of our low day supply. This also gave us the ability to increase new car margins.

Our used unit sales were up over prior year. Our parts and service business recovered in June as the economy gradually opened up. We ended up flat against prior year. In March, we had to step away from the transaction due to the lack of visibility surrounding COVID-19. After seeing the rebound off the April low and delivering strong May and June performance, we decided to renegotiate the acquisition under more flexible financing terms and more favorable pricing. We are pleased that our business model and performance has allowed us to navigate the current environment and reengage in this highly strategic acquisition that we believe will make us an even stronger company. Park Place is one of America's largest and most prominent luxury dealer groups, and they are regarded as one of the best and most efficient operators of luxury stores in the industry.

Park Place has a strong base of loyal clients and long-tenured teammates. We have had great success acquiring large, well-run stores, and we fully expect Park Place to be equally successful. We believe Park Place will transform our company over the long term for the following reasons. First, this acquisition is intended to meaningfully scale our business, increase our revenue by approximately 25%, and transform our revenue mix from luxury 36% to 49%. The luxury segment has historically delivered strong and stable margins that are significantly above those achieved by midline imports and domestic brands. Luxury stores are most resilient in downturns, have higher and more stable margins, have fewer dealers nationwide, and derive a higher portion of gross profit from parts and service. Second, this transaction is expected to increase Asbury's geographic mix to 28% of its revenue derived from Texas.

Texas is the second-largest car market in the country. The Dallas market has a 30% higher penetration of luxury new vehicle sales than the national average. Dallas is home to 24 Fortune 500 companies and has had some of the highest population growth over the last decade. I've lived in Dallas, and it is one of the best, if not the best, luxury car markets in the country. Third, the combination of Asbury and Park Place is intended to build a company that derives approximately 50% of its gross profit from parts and service. Currently, Park Place generates 56% versus Asbury's 48%.

Huge amount of our focus over the last decade has been growing our parts and service business because it's a higher margin business, is more stable in downturns, has a higher gross profit flow through to income, has more organic growth opportunities, and the customer is 70% more likely to buy their next car from you. This acquisition is expected to enhance these opportunities and improve our margins and the resiliency of our business. Fourth, in addition to synergies and performance improvements identified, there are opportunities for organic growth. We have a strategic growth opportunity to build out the Park Place Auto Auction and their two collision centers. Fifth, and most important, the people. Park Place built large award-winning stores with exceptional reputation for delivering an unparalleled guest experience. It takes long-tenured dedicated team members with strong processes to achieve these results.

We believe that bringing together what Park Place does best and what Asbury does best will drive significant shareholder value and it will bring us closer to achieving our vision to become the most guest-centric automotive retailer. Finally, I look forward to welcoming all the Park Place team members. We look forward to working with you. I also wanna thank all the Asbury team members and our outside partners who have helped us with this transaction. We truly appreciate your support. I would now like to introduce our new CFO, PJ Guido. PJ is new to the team, but has already made a huge impact on this deal and to our entire team. We look forward to him making a meaningful impact over the coming years. Welcome, PJ.

Patrick Guido
SVP and CFO, Asbury Automotive Group

Thanks, David, good morning, everyone. I'm excited to be part of the Asbury team and look forward to getting to know our investor and analyst community. I've spent the last several weeks getting up to speed on the company, and one of the most impressive things I've seen is the strength and flexibility of the Asbury business model and pace at which we have been able to adapt to the current environment. David briefly touched on performance, but I feel it is important to call out that given a variable expense structure and proactive cost management, we have seen positive earnings and cash flow in each month since the COVID-19 pandemic began. With better visibility and good performance, we can confidently move forward acquiring some of the best luxury stores in the market today.

Moreover, we believe that buying the Park Place stores, which have attractive margins and operate in one of the largest and fastest-growing markets in the country, will make us a stronger and more diversified company, even better equipped to succeed in the current environment and well beyond. Acquiring the Park Place Dealerships is expected to add an estimated $1.7 billion of annual revenue, or 25% top line growth based on 2019 revenue. We are also buying attractive EBITDA, forecasted to reach $95 million within the next three years after factoring in estimated run rate synergies of at least $20 million. The purchase price excluding inventory of approximately $735 million includes $685 million of goodwill and $50 million for parts and fixed assets.

This reflects a 7.7x multiple on the expected $95 million of EBITDA and $20 million of run rate synergies. In addition, we expect $10 million in annual cash tax savings from goodwill amortization, which equates to approximately $80 million in present value. The acquisition terms also allow for us to lease real estate assets worth approximately $217 million for an initial term of 10 years with options to purchase. Assuming a closing sometime in the third quarter, the transaction is expected to be accretive to 2020 earnings per share. Net accretion includes pre-tax transaction costs of approximately $0.20 per share in Q3 2020. These costs are mainly related to legal, audit, and other outside consulting related fees. The transaction is expected to be funded through a combination of existing credit and mortgage facilities, seller notes, and cash on hand.

Net leverage at the time of closing the transaction is currently forecast to be approximately 3.6x above our target of 3.0x . Although we anticipate that leverage will fluctuate over the coming quarters, we believe the accretive nature of the deal, the improved combined cash flow generation, the increase in luxury parts and service mix, combined with Asbury's organic growth, will allow us to proactively manage our balance sheet and get back to our target leverage of 3 x within 18 months. Before closing, I would just like to offer some additional insights on Q2 performance. On a same-store basis, we have seen new and used volume progressively improve throughout the quarter. In June, we saw new volume reach close to 85% of the pre-COVID period from a year earlier, and used volume actually grew by 1% compared to the same period last year.

We've also seen parts and service traffic increase, with June gross profit reaching the same level as last year after falling by 47% and 37% in April and May, respectively. I would also like to point out that we expect SG&A for the Q2 to be approximately 63% compared to 68% for the same period last year. Our SG&A for April, May, and June also included guaranteed payments we made to our active employees and healthcare benefits paid to furloughed employees in order to support and retain them during this period of uncertainty. While we are still finalizing all June results, we are estimating $40 million of pre-tax income in June, which is actually over 100% higher than last year.

We expect to report a total of approximately $65 million of pre-tax income for the full quarter, a net increase of 4% versus Q2 of 2019. For additional details on the quarter, please refer to our press release dated July 6. We look forward to providing you with full details in a few weeks on our earnings call. In closing, we are extremely excited about the Park Place acquisition and its potential to create long-term value for our shareholders. We will now turn the call over to the operator and take your questions.

Operator

Thank you. If you would like to ask a question, please signal by pressing star one on your telephone keypad. If you're using a speakerphone, please make sure your mute function is turned off to allow your signal to reach our equipment. Again, press star one to ask a question. We'll pause for just a moment to allow everyone an opportunity to signal for questions. We'll take our first question from Rick Nelson with Stephens.

Rick Nelson
Analyst, Stephens

Thanks. Good morning. Nice quarter.

David Hult
President and CEO, Asbury Automotive Group

Thanks, Rick.

Rick Nelson
Analyst, Stephens

I'd like to ask you about the cost cuts. You know, you talked about $15 million monthly, coming out of the business. How much of that, do you consider to be a permanent, cost reduction, and how much, is likely to come back?

David Hult
President and CEO, Asbury Automotive Group

Rick, I'll answer it as best I can. You know, for years, our whole space has been saying we can perform well in a low SAAR or high SAAR environment because we have a collapsible business model. I think we just proved that, the dramatic drop to an 8 million SAAR and what happened in that timeframe, how quickly we reacted, and I'm sure our peers did the same. We took all those costs out to run the business at that time. Since then, you know, we originally furloughed 2,300 people. We brought back about 1,000 people at the end of May to run our business. What I would tell you going forward is, there's a fair amount of that expense that'll stay out.

I really don't wanna quote an exact number because we're gonna stay flexible to the business environment. I think hopefully our track record will show that we'll be very disciplined in managing it.

Rick Nelson
Analyst, Stephens

Great. Thanks. Also, on Park Place, if you could help bridge the EBITDA. You know, previously you had talked about $100 million in opportunity there. Now it's $95 million, but you're not buying the real estate. If you could help us there and any insight into the lease terms. I know you mentioned it was 10 years with an option to buy, but the rent factor there.

Patrick Guido
SVP and CFO, Asbury Automotive Group

Yeah. Hey, Rick, it's PJ. I'll take that one. You know, at a high level there's obviously some ins and outs, but I'll just walk you through the buckets. You know, from your $100 million number, obviously we take out the EBITDA associated with the open point as well as the premier stores or the premier business. We adjust for the trend, the current trend in new and fixed growth. There's reductions in leases and rent costs. There was some dis-synergy or some expense associated with the select business, which we're not taking on. Additional cost reductions across the business, which include things like headcount, but other costs that we found additional synergies.

Those are the -- that's what comprises the difference between the two.

David Hult
President and CEO, Asbury Automotive Group

Just to add to that, Rick, I would say, you know, open points, when awarded by the manufacturer, you don't pay for. In this particular circumstance, we paid goodwill for this deal for that specific store, and we didn't have it making money for the first couple of years. Open points are tough to get up and going. We prepaid for the land, we prepaid for the goodwill, and we didn't really factor in any returns for the first couple of years. The ultra-high-end luxury

Happens to be on very expensive dirt. It's low volume. It wasn't a significant contributor to the EBITDA. That, that too, it played a role in it as well.

Rick Nelson
Analyst, Stephens

Gotcha. If you could speak to, Texas and Florida, I guess, you know, late June into July. Any commentary there, you know, since we've seen this recent, COVID outbreak?

David Hult
President and CEO, Asbury Automotive Group

Yeah. I'll do my best. I don't think anyone on the call has the answer to this one. You know, we're living through this time. We're not naive enough to think that we're through this by any stretch. We see that the country's opening back up. We see the cases getting higher. We see the hospitals doing a better job at treating folks and turning them out of ICU quicker. We're still in the middle of the pandemic. Our business is still affected. You can still see it in the SAAR. I think people are a little bit more resilient and wanna come out.

We've proven that this model is essential and oddly, with what's going on in the world, private ownership of vehicles, certainly seems to be a preference right now. The propensity for people to spend an automobile, as seen by our numbers and our peers, is certainly there.

Rick Nelson
Analyst, Stephens

Okay. Thanks and good luck.

David Hult
President and CEO, Asbury Automotive Group

Thank you, Rick.

Patrick Guido
SVP and CFO, Asbury Automotive Group

Thanks, Rick.

Operator

We'll take our next question from John Murphy with Bank of America.

John Murphy
Analyst, Bank of America

Good, good morning, guys. You know, congrats on some great short-term performance here in getting this deal done. It's pretty miraculous stuff, you know, all things considered. I'm just curious, just to maybe follow up on Rick's question on the cost side. You know, when you look at the SG&A, the gross, in June at 55%, that's, you know, a great number. Traditionally, you kinda run in the mid to high 60s. Just curious, you know, how you think about that SG&A gross, you know, going forward. Is that the kind of thing that, you know, you've been sort of enlightened maybe by the great performance in June, there might be some other things that you or actions that you can take structurally going forward?

I mean, just how should we think about that sort of percentage to gross, over time, and what kind of opportunity could there be?

David Hult
President and CEO, Asbury Automotive Group

Sure. I'll start it and then, and PJ will come in. You know, that 55% number looks pretty strong, but it's really not sustainable at that level. You know, we've had a tough year in the country with all things going on, but we had things line up for us in June. We've always said that we're a Southeastern company. What I mean by that is we're not in the high rent districts, so our fixed expenses are low. That gives us a lot of flexibility to really get our expenses down with low fixed costs. In the month of June, you had quarterly money ending from the OEMs. You had high margins on new and used, high margins in parts and service, low inventories, benefits from SG&A costs, floor plan expense.

Everything just lined up really well for us to deliver such a strong quarter, to include lower healthcare costs in the quarter as well. Everything just went our way. It's not sustainable to stay at that number. You know, we would probably still guide to the 66%-68% range. Again, we're still in uncharted waters to know what's gonna happen going forward. PJ?

Patrick Guido
SVP and CFO, Asbury Automotive Group

Yeah, I think, you know, David said it well. You know, at 55%, you know, we don't anticipate that to continue. You know, we are picking up significant benefit from things like, you know, we have lower inventories to lower floor plan costs. Interest rates remain, you know, significantly lower. You know, as those rise, obviously floor plan costs would rise as well. You know, I think 55% for June, 65% for the quarter, you know, the 67%-68% range is, you know, it is a good target. They'll still, you know, we'll always look for opportunities to improve upon that.

John Murphy
Analyst, Bank of America

Okay. That's very helpful. Just a second question on new vehicle sales. It sounds like you were inventory constrained and managed, you know, to help out, you know, future months. I'm just curious as you look at the demand there, relative to inventory, if we're gonna see sort of months that are constrained and sort of this down 16% in June is, you know, something that probably might be more indicative of the next few months or if you're being restocked with inventory from your, you know, your OEM partners. Just curious how that's gonna play out.

David Hult
President and CEO, Asbury Automotive Group

Sure. I mean, everyone's back in production and we see cars coming down the pipeline. July is gonna be tight. It's gonna be tight for everyone in the country, and the numbers might be a little deceiving. My opinion as of today is the demand out there is much higher than the supply. So that should certainly benefit margins, but it's also gonna be deceiving in cost us unit sales. I'm sure as August rolls around, certain brands will catch up with inventory, not to the levels that you'd want, but certainly from a replenishment standpoint. Hopefully we'll have a stable Q3 and then get back to normal inventory levels by Q4 is kinda the way we see it right now. Obviously, that can vary slightly by brand.

John Murphy
Analyst, Bank of America

That's helpful. On the used side, as far as inventory, I mean, it seems like, you know, you're at the will of the market as far as what you're paying. Obviously, you're doing a good job with strong grosses. I mean, as far as the inventory on the used side, I mean, is it available to you, and can you keep the strength of used going if the demand keeps going there?

David Hult
President and CEO, Asbury Automotive Group

Sure. You know, what we saw in March and April, I think we saw a 14% drop in valuation of used cars. I've never seen that kind of drop in my 34 years of retail in that short a period of time. Some people got nervous and fire-sale inventory. We didn't. We sat on it because I just knew the valuations weren't real. I don't think this is a game for us that we're gonna chase volume on used. It just doesn't make sense. Our ability to make money on a car is solely gonna be based on the acquisition of a car, because the market dictates the price. We're really focused on profits and returning profits.

You know, we're comfortable, you know, if we can continue with margins like we're showing the last couple months and volumes flat, we're more than okay with that. We're trying to be creative sourcing cars out there's a fine line between sourcing what you need for inventory and getting aggressive and overpaying for inventory. Overpaying for inventory and creating lower margins isn't gonna benefit anyone. We're thoughtfully looking at this every day, going store by store, being strategic as to how we can acquire inventory. From what we've done in the quarter and what we see currently, we feel comfortable that we can continue on with our current pace.

John Murphy
Analyst, Bank of America

Okay. Then just lastly on the deal itself, I'm just curious, you know, as you went down from 19 to 12 dealerships, you know, how that was actually reset and the thought process there. I mean, I can understand it was sort of the premium, you know, luxury or the ultra-high end that was taken out of the deal. I'm just curious how you know, decided to reset things and what remains with the owners of Park Place as they stand right now. Also, Dave, it looks like the framework agreements, particularly around Lexus are being loosened and you're being given some kind of preferential treatment, at least on Lexus, but it seems like on some, maybe some other brands as well on national framework agreements.

Just curious what is changing there as well.

David Hult
President and CEO, Asbury Automotive Group

John, if I missed something, please let me know, and I'll answer it. Regarding Lexus, we have a great relationship with Toyota and Lexus. We do with all our OEM partners, and we value the relationship and partnership. I certainly wouldn't say preferential treatment, and we'll certainly have to work with them again on all these transactions to see what the outcomes will be. We're confident that everything will transpire and transact and close in this quarter. We'll certainly listen to our partners and certainly let them guide us as to what to do. As far as the deal structure, you know, there's two sides, and I don't really wanna speak for the seller. We're thankful that they reengaged with us. They were engaging with other folks as well.

We spent eight months with them getting to know each other. I met all their employees in 33 different meetings. We felt strongly about the assets, but we also had to be realistic about the current structure and time that we're in right now and what's going on in the world. We tried to work together thoughtfully to create a win-win situation where the seller was able to accomplish what they wanted, and we were able to accomplish what we wanted, as far as acquiring the assets that meant the most to us. Really making sure we structured the deal to make sure we can weather it in all times, and that it was gonna be accretive and add value for us. We think we accomplished that. We see this as a very strong deal.

It's really, when you look at the prior deal at $100 million EBITDA and this deal at $95 million, and the price reduction, I think we, you know, we perceive it as favorable for us.

John Murphy
Analyst, Bank of America

Maybe just last one real quick on the deal. The $20 million in synergies, to get to the $95 million of EBITDA, I mean, that basically means you're starting with a base of $75 million in EBITDA and getting $20 million in synergies, which, you know, seems like a big number relative to that $75 million. I'm just curious, what are the major buckets of that $20 million?

David Hult
President and CEO, Asbury Automotive Group

Yeah. I would tell you, it's a private group, it's a large private group, large private groups have large cost structures. We also have national vendor relationships and insurance costs that are significantly lower than what they have. You know, well over half the synergies there is just in taking out the compensation and corporate expense and SG&A expense that just isn't there in our business model. We actually see more potential in growing the business in other areas, we called it out in the IR deck that we sent out of additional operational income output. You know, when we looked at this the first time around, we said $20 million, it's $20 million now.

You know, there wasn't a lot of synergies with an open point that wasn't open yet and the small ultra-luxury stores. We still got the core base. They too, like we did, furloughed a lot of associates as well, that we didn't have gone in the first model.

John Murphy
Analyst, Bank of America

Okay. All right. Thank you very much, guys.

David Hult
President and CEO, Asbury Automotive Group

Thank you.

Operator

We'll take our next question from Bret Jordan with Jefferies.

Bret Jordan
Analyst, Jefferies

Hey, good morning, guys.

David Hult
President and CEO, Asbury Automotive Group

Morning.

Bret Jordan
Analyst, Jefferies

I guess if you look at the parts and service mix being higher at Park Place, could you talk about how the margins compare in luxury parts and service versus your company average?

David Hult
President and CEO, Asbury Automotive Group

They're higher in all categories.

Bret Jordan
Analyst, Jefferies

Okay. Sort of order of magnitude higher, or just should we think about it just being higher?

David Hult
President and CEO, Asbury Automotive Group

You know, you know, off our, we had pretty good June numbers, as you can see. I would say if you go off our historical numbers, they typically run 4% or 5% higher in margin in parts and service, and they're higher in new and used car margins as well. Our F&I numbers are larger than theirs.

Bret Jordan
Analyst, Jefferies

Okay, great. Thanks. You talked about the auction business in your prepared remarks. Is that something that you'd think about expanding in your legacy Asbury operations or running the wholesale auction business?

David Hult
President and CEO, Asbury Automotive Group

The auction business is a very profitable business. The seller chose to open this auction to facilitate the sale of his used vehicles. He only chooses to run the auction one day a week, and he only chooses to allow his cars to run through it. We see some opportunities with our stores to run the auction more days and to grow that business. As far as where it goes from there in the future, you know, we have a lot of experience acquiring cars at auctions and doing business with auctions, but not running auctions. We wanna learn, run this one, see what it looks like, see what the potential is, and then make a decision moving forward if this makes sense to expand this model or not.

Bret Jordan
Analyst, Jefferies

Okay. A final question. You mentioned that 20% of your used vehicles were online transactions. Is that something you think is sort of a continuing trend, or was this a shorter-term reaction to the pandemic and a bias back to physical interaction?

David Hult
President and CEO, Asbury Automotive Group

I think it's a combination of all of it. You know, we've been focused on this for four years. You know, we've been quoting 10% numbers each quarter as part of our business. I think we jumped on it earlier than most. It's been a sole focus of ours, and we're certainly in the middle and have been for months, at trying to enhance it from what it currently looks like online now. We're very competitive in this space, and it's something that we're aggressively looking at and focused on.

Bret Jordan
Analyst, Jefferies

Okay, great. Thank you.

David Hult
President and CEO, Asbury Automotive Group

Thank you.

Operator

We'll take our next question from Armintas Sinkevicius with Morgan Stanley.

Armintas Sinkevicius
Analyst, Morgan Stanley

Great. Thank you for taking the question. Just to piggyback off the last one, you know, to your point, you've been more aggressive on digital in the early days than some of your peers. You know, 20% seems to be comparable to what we've seen from others in this environment. What has to happen for you to push this even further? Is it, you know, expanding the footprint more nationally or are there other dynamics that you're focused on with regards to expanding the digital?

David Hult
President and CEO, Asbury Automotive Group

Yeah. We're focused on the process of the online experience and what enhancements it needs that it doesn't currently have, and that's what we're working on.

Armintas Sinkevicius
Analyst, Morgan Stanley

Okay. any comments with regards to, you know, the growth that digital is adding to your same store sales?

David Hult
President and CEO, Asbury Automotive Group

I mean, look, you could see we spend the lowest ad dollars in our space. We're digitally focused in every area of our business. That's where predominantly our money is spent. Naturally, it equates for a large part of our business. Just like our peers in every private group out there, you know, 90%, 95% of the traffic starts online. We see that enhancing. We're very focused on mobile. We're very focused on payments online, documents online. You know, I think we're all chasing the same goal.

Armintas Sinkevicius
Analyst, Morgan Stanley

Just a quick one on parts and services. There was a nice recovery there in June. How do we think about the glide path into the rest of the year, assuming there's some pent-up demand from, you know, the shutdowns in March and April? You know, should we see some pent-up demand coming back in the third quarter and then stability in the fourth quarter? You know, how are you thinking about the return of parts and services?

David Hult
President and CEO, Asbury Automotive Group

Sure. You know, again, 34 years of retail and running stores, I've been through cyclical downturns many times. This one's unique, because in all the other downturns, parts and service doesn't take a hit. Clearly, parts and service took a hit this time because of the pandemic. We're still in the middle of it. We see that it's gonna be choppy in the next six months, potentially choppy in the fall, and we certainly plan for that. We, we plan to see it choppy in the first quarter of 2021. After that, we think it opens up, and we, and we get back to, I don't wanna say normal state of business, but a growing stable state of business.

Armintas Sinkevicius
Analyst, Morgan Stanley

Okay. Great. Much appreciated.

David Hult
President and CEO, Asbury Automotive Group

Thank you.

Operator

We'll take our next question from Rajat Gupta with JP Morgan.

Rajat Gupta
Analyst, JPMorgan

Oh, hey, good morning. Thanks for taking my call and congrats-

David Hult
President and CEO, Asbury Automotive Group

Sure.

Rajat Gupta
Analyst, JPMorgan

congrats on the quarter and the deal.

David Hult
President and CEO, Asbury Automotive Group

Thank you.

Rajat Gupta
Analyst, JPMorgan

You know, just wanted to follow up on the online question. You know, the 20% that's online, but that's a June number, or is that more of a run rate exiting the quarter, or just wanna make sure?

David Hult
President and CEO, Asbury Automotive Group

Yeah, Our total used cars sold in the second quarter, that was the percent that was transacted online.

Rajat Gupta
Analyst, JPMorgan

Got it. When you say transacted online, like how much of that is like home delivery, or is that more express pickup? How should we think about the, you know, when you say 20% online, is that like how are the transactions like taking place at the end for those?

David Hult
President and CEO, Asbury Automotive Group

Sure.

Rajat Gupta
Analyst, JPMorgan

-for those transactions?

David Hult
President and CEO, Asbury Automotive Group

Really flexible based upon the consumer. They can sign some of the documents online, they can have the delivery at their home, they can come into the dealership. Generally the financing and the trade, and the pricing and everything is done online. Sometimes customers choose to do some of the documents online, some wanna come in and some want it at their house. There's not an easy answer there. That's a combination of all those items.

Rajat Gupta
Analyst, JPMorgan

Got it. That's helpful. Then on just the cost structure, you said you could be back to, you know, the 66%-68% or 67%-68% range. Just curious as to, like with a lot of these transactions, you know, slowly moving towards online, I mean, do you see any efficiencies there from a productivity perspective? Or you think some of those efficiencies are probably gonna get offset by more advertising dollars, you know, just given like there's just so much increased competition from the digital retailers out there. Just curious as to, you know, why that ratio could be lower or higher, versus what you have had historically.

David Hult
President and CEO, Asbury Automotive Group

Yeah. I would. That's always a difficult one to answer. Supply and demand plays such a huge role in margins. Margins play such a huge role in your overall SG&A numbers. I would tell you we have a vision of opportunities for lower SG&A in the future as the model changes and efficiencies happen online. We're certainly not there. We certainly have a lot of work to do. We believe the only differentiator we have is the level of service. How do we engage with the consumer, whether they're 20, 40 or 80? At what level do they wanna engage with, and how do we transact the way they wanna transact in a timely manner?

I think the history of our company shows that we've been very disciplined in SG&A, and we tend to have the lowest SG&A in the space. That won't change. Last year was a 17 million SAAR at 68% SG&A, and this year, maybe a 12 million, 13 million SAAR at a 63% SG&A. I think that the main takeaway is this is a solid model. It's a proven model. It will withstand whatever comes up or down, and it'll generate a lot of cash and really create a nice return.

Rajat Gupta
Analyst, JPMorgan

Got it. Just one last one for me. You know, with a lot of these digital retailers out there, online-only players, you know, potentially moving into, you know, listing third party inventory on their websites, is that something you think Asbury would be open to participating in? Did you see the economics working out if that would happen? That all be all for me. Thanks.

David Hult
President and CEO, Asbury Automotive Group

I apologize. I missed the first half of the question.

Rajat Gupta
Analyst, JPMorgan

No. I was just saying a lot of these digital online-only retailers out there on the used side, they are looking to, you know, slowly expand into listing third party inventory on their websites. Just curious as to, you know, if Asbury would be open to, you know, participating in any such program in the future.

David Hult
President and CEO, Asbury Automotive Group

It's hard to say. You know, as long as it creates a return and for our shareholders and its value for our company, we'd be open to anything. We aggregate our inventory now, and it's generally by market, but we're constantly moving inventory from state to state and moving it around, and we're selling, like everyone, a lot of cars from consumers out of state, so we don't even do business in. It's certainly a possibility. Right now we're kind of focused on taking care of our own.

Rajat Gupta
Analyst, JPMorgan

Got it. Great. Thanks for taking the questions and good luck.

David Hult
President and CEO, Asbury Automotive Group

Thank you.

Rajat Gupta
Analyst, JPMorgan

Thank you.

Operator

We'll take our next question from Stephanie Benjamin with SunTrust.

Stephanie Benjamin
Analyst, SunTrust

Hi, good morning. Thank you for the question and congratulations on the deal.

David Hult
President and CEO, Asbury Automotive Group

Thank you.

Stephanie Benjamin
Analyst, SunTrust

I just wanted to follow up on most of my questions have been answered, but I did want to follow up on the digital capabilities. Can you speak to actually Park Place's digital capabilities at this time? Are they similar to the companies or will they easily be able to be transitioned to what Asbury has already created over the last several years? Also on the same vein, you know, what are, from what you've seen, the propensity for those luxury buyers to transact more on a digital level too? Any color there would be helpful.

David Hult
President and CEO, Asbury Automotive Group

Sure. Stephanie, please, if I miss something, come back. It's more than fair to say we've been more focused on digital than Park Place has been, and we look at this as an opportunity to help them and enhance their business. What they do best is the guest experience and the level of service that they deliver, and they do it exceptionally well. We're looking to give them some tools to help support that and enhance their capabilities as best we can. I think you had a second part of the question.

Stephanie Benjamin
Analyst, SunTrust

Mostly just in general, the luxury vehicle buyer, do they tend to transact, or have you seen in the last couple of months, I know it's a short amount of time, the same propensity to kind of shop digitally? Is there any segment just based on domestic import or luxury we should be aware of from a digital purchasing standpoint?

David Hult
President and CEO, Asbury Automotive Group

No, it's a great question. It's very equal. You know, we've sold brand new Bentleys online, a lot of high-end used vehicles online. I would say percentage-wise it's every bit the same as it is domestic and import. You know, we're all consumers. That phone and the computer makes it real easy to shop and look for what you need. I don't think that that is governed by any income bracket. It's wide open and continues to grow and performs every bit as well as the other segments.

Stephanie Benjamin
Analyst, SunTrust

Got it. Yeah, no, that was me who bought the Bentley online. No, I'm just kidding. I did have a follow-up just quickly on the synergy target. You know, the $20 million, you did mention that a lot of that were just some costs that'll come out of the business. Should we think from a cadence standpoint, some, you know, a decent chunk of synergies that are realized in the first year of the three and then kind of more gradual? Just how should we think of the sequential realization of those? Thanks.

David Hult
President and CEO, Asbury Automotive Group

Yeah, I would say that a good chunk of it's in the first 12 months. There's good opportunity in several areas to grow the business.

Stephanie Benjamin
Analyst, SunTrust

Got it. Well, that's all I had. Thank you so much.

David Hult
President and CEO, Asbury Automotive Group

Thank you, Stephanie.

Patrick Guido
SVP and CFO, Asbury Automotive Group

Thank you.

Operator

We'll take our last question from David Whiston with Morningstar.

David Whiston
Analyst, Morningstar

Thanks. Good morning. On the re-revenue acquired, your presentation talked about Park Place having $1.7 billion last year. Is the $1.7 billion for the whole group or just the eight stores you're acquiring?

David Hult
President and CEO, Asbury Automotive Group

Just the stores we're acquiring.

David Whiston
Analyst, Morningstar

Okay. Can you talk any in any detail on how much consideration here is debt versus cash on hand? You had a lot of liquidity going into this in terms of cash on hand and floor plan offset, but you're also talking about doing seller financing.

Patrick Guido
SVP and CFO, Asbury Automotive Group

Yeah. Hey, David, it's PJ. You know, a significant portion of the deal will be financed with cash on hand. We do have very strong liquidity right now. You know, a smaller percentage will be coming from the seller financing as well as some as well as from our internal credit facilities. A large portion of the transaction will be financed with cash.

David Whiston
Analyst, Morningstar

Okay. On the tax rate, you called out the $10 million annual tax savings. Before this announcement, I think you were talking about a tax rate this year of 25%-26%. Are you able to give any projection now on what a long-term tax rate would be going forward? Would it be significantly less than the 25% range?

Patrick Guido
SVP and CFO, Asbury Automotive Group

Yeah. you know, we're hesitant to give guide, you know, forward guidance on that, but, you know, 25% is a good number.

David Whiston
Analyst, Morningstar

Okay. Thank you very much.

David Hult
President and CEO, Asbury Automotive Group

Thank you. This concludes today's discussion. We look forward to speaking with you in a few weeks to discuss the quarter. We appreciate your participation today. Thank you.

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