Company Description
Cheer Holding, Inc., through its subsidiaries, provides advertisement and content production services in the People’s Republic of China.
It operates through Cheers APP Internet Business and Traditional Media Businesses segments. The company also engages in mobile and online advertising, and media and entertainment businesses.
In addition, it operates CHEERS app, an integrated e-commerce service with professionally produced content; CHEERS Video app, a media platform that engages users with content and develops lifestyle short videos and interactive live-broadcasting; and CHEERS e-Mall, an e-Mall app that offers products to the users through third party merchants through live streaming, online short videos, and online games.
Further, the company provides CHEERS Telepathy, a multimodal artificial intelligence content creation platform; CHEERS API, a platform that provides industry digital transformation solutions and data integration; CheerCar, an interactive entertainment app; CheerReal, a digital collection NFT app; CheerChat App, an AI social app; and CHEERS Metaverse, a platform to provide immersive digital experiences.
It also produces short videos, online variety shows, drama, live streams, and Cheers series. The company was formerly known as Glory Star New Media Group Holdings Limited and changed its name to Cheer Holding, Inc. in November 2023.
Cheer Holding, Inc. was founded in 2016 and is headquartered in Beijing, the People’s Republic of China.
| Country | China |
| Founded | 2016 |
| Industry | Advertising Agencies |
| Sector | Communication Services |
| Employees | 122 |
| CEO | Bing Zhang |
Contact Details
Address: Xinhua Technology Building, 22F, Block B Beijing, 100016 China | |
| Phone | 86 10 8770 0500 |
| Website | ir.gsmg.co |
Stock Details
| Ticker Symbol | CHR |
| Exchange | NASDAQ |
| Share Class | Class A Shares |
| Fiscal Year | January - December |
| Reporting Currency | USD |
| CIK Code | 0001738758 |
| ISIN Number | KYG399732042 |
| SIC Code | 7374 |
Key Executives
| Name | Position |
|---|---|
| Bing Zhang | Founder,Chairman, Chief Executive Officer and Interim Chief Financial Officer |
| Jia Lu | Director and Senior Vice President of Glory Star Media (Beijing) Co., Ltd. |
| Ran Zhang | Vice President, Director and Supervisor of Glory Star Media (Beijing) Co., Ltd. |
Latest SEC Filings
| Date | Type | Title |
|---|---|---|
| Oct 9, 2025 | SCHEDULE 13G | Filing |
| Oct 7, 2025 | SCHEDULE 13G | Filing |
| Oct 7, 2025 | SCHEDULE 13G/A | Filing |
| Oct 2, 2025 | 6-K | Report of foreign issuer |
| Oct 2, 2025 | 424B4 | Prospectus |
| Oct 1, 2025 | 6-K | Report of foreign issuer |
| Sep 30, 2025 | EFFECT | Notice of Effectiveness |
| Sep 29, 2025 | F-1/A | [Amend] Registration statement for certain foreign private issuers |
| Sep 24, 2025 | F-1/A | [Amend] Registration statement for certain foreign private issuers |
| Sep 3, 2025 | F-1/A | [Amend] Registration statement for certain foreign private issuers |