Direct Digital Holdings, Inc. (DRCT)
| Market Cap | 2.99M -33.0% |
| Revenue (ttm) | 34.69M -44.3% |
| Net Income | -23.36M |
| EPS | -303.34 |
| Shares Out | 742.92K |
| PE Ratio | n/a |
| Forward PE | n/a |
| Dividend | n/a |
| Ex-Dividend Date | n/a |
| Volume | 88,445 |
| Open | 4.930 |
| Previous Close | 4.750 |
| Day's Range | 3.876 - 4.966 |
| 52-Week Range | 2.170 - 172.700 |
| Beta | 5.41 |
| Analysts | Buy |
| Price Target | 32.00 (+694.05%) |
| Earnings Date | May 11, 2026 |
About DRCT
Direct Digital Holdings, Inc. operates as an end-to-end full-service advertising and marketing platform. The company’s platform primarily focuses on providing advertising technology, data-driven campaign optimization, and other solutions to underserved and less efficient markets on both the buy and sell-side of the digital advertising ecosystem. It serves various industry verticals, such as travel, education, healthcare, financial services, consumer products, and other sectors with a focus on small and mid-sized businesses. The company was foun... [Read more]
Financial Performance
In 2025, Direct Digital Holdings's revenue was $34.69 million, a decrease of -44.30% compared to the previous year's $62.29 million. Losses were -$23.36 million, 274.6% more than in 2024.
Financial StatementsAnalyst Summary
According to one analyst, the rating for DRCT stock is "Buy" and the 12-month stock price target is $32.0.
News
Direct Digital Holdings to Report First Quarter 2026 Financial Results
HOUSTON, May 7, 2026 /PRNewswire/ -- Direct Digital Holdings, Inc. (Nasdaq: DRCT) ("Direct Digital Holdings" or the "Company"), a leading advertising and marketing technology platform operating throug...
Orange 142 and Emerald Isle Realty Earn Gold and Platinum at 2026 Hermes Creative Awards for Search and Social Excellence
Campaigns helped Emerald Isle Realty achieve measurable business outcomes AUSTIN, Texas, May 6, 2026 /PRNewswire/ -- Orange 142 , LLC ("Orange 142"), a division of Direct Digital Holdings (Nasdaq: DRC...
Direct Digital files to sell 20M shares of Class A common stock for holders
17:14 EDT Direct Digital (DRCT) files to sell 20M shares of Class A common stock for holders
Direct Digital Holdings Inc trading halted, news pending
19:50 EDT Direct Digital (DRCT) Holdings Inc trading halted, news pending
Direct Digital announces reverse stock split
Direct Digital (DRCT) Holdings announced a 4-to-1 reverse stock split of all classes of its common stock. The company expects the Class A common stock to begin trading on a
Direct Digital Holdings Announces Reverse Stock Split
HOUSTON, April 23, 2026 /PRNewswire/ -- Direct Digital Holdings, Inc. (Nasdaq: DRCT) ("Direct Digital Holdings" or the "Company"), a leading advertising and marketing technology platform operating thr...
Direct Digital price target adjusted to $8 at Benchmark to reflect stock split
Benchmark adjusted the firm’s price target on Direct Digital (DRCT) to $8 from $2 to reflect the recent stock split and keeps a Speculative Buy rating on the shares. It
Direct Digital Holdings Earnings Call Transcript: Q4 2025
Buy-side revenue surged 28% in Q4, offsetting sell-side declines, as operational streamlining and the launch of Ignition+ positioned the company for break-even performance by H2 2026. Cost reductions and capital restructuring are underway, with ongoing efforts to maintain NASDAQ compliance.
Direct Digital Holdings Reports Fourth Quarter and Full Year 2025 Financial Results
Fourth Quarter 2025 Buy-side Revenue Increased 28% Fourth Quarter 2025 Consolidated Revenue Decreased 7% Reduced Operating Expenses by 12% in Q4 2025 Compared to Q4 2024 and by 18% in FY 2025 Compared...
Orange 142 Finds Short Travel Videos Earn Four Times the Views on TikTok
January analysis snapshot shows saves and shares drive early travel consideration AUSTIN, Texas, March 11, 2026 /PRNewswire/ -- Orange 142, LLC ("Orange 142"), a division of Direct Digital Holdings (N...
Orange 142 Launches Ignition+, an Integrated, AI-Enabled Programmatic Media Solution Focused on Transparency and Efficiency
Ignition+ partners with brands to simplify complex media buying, and bring greater clarity and control to enterprise media investment AUSTIN, Texas, March 4, 2026 /PRNewswire/ -- Orange 142 , LLC ("Or...
Orange 142 Expands Visit El Paso's Reach Through Targeted Digital Campaign
Multi-channel strategy delivers more than 3.6 million impressions across top U.S. markets AUSTIN, Texas, Feb. 26, 2026 /PRNewswire/ -- Orange 142 , LLC ("Orange 142"), a division of Direct Digital Hol...
Direct Digital regains compliance with Nasdaq bid price rule
Direct Digital (DRCT) Holdings has received formal notice from The Nasdaq Stock Market confirming that the Company has regained compliance with Nasdaq Listing Rule 5550(a)(2), which requires a minimum...
Direct Digital Holdings Regains Compliance with Nasdaq Bid Price Requirement
HOUSTON, Feb. 12, 2026 /PRNewswire/ -- Direct Digital Holdings, Inc. (Nasdaq: DRCT) ("Direct Digital Holdings" or the "Company"), a leading advertising and marketing technology platform operating thro...
Direct Digital files $400M mixed securities shelf
16:02 EST Direct Digital (DRCT) files $400M mixed securities shelf
Orange 142 and Pigeon Forge Department of Tourism Detail Early Case Study on AI-Driven Search
New webinar breaks down one of the industry's first tested geo frameworks for AI search AUSTIN, Texas and PIGEON FORGE, Tenn., Feb. 10, 2026 /PRNewswire/ -- Orange 142 , LLC ("Orange 142"), a division...
Destinations International Names Orange 142's Cassandra Razzi to Social Impact Committee
Appointment builds on Orange 142's work helping destination organizations drive visitation, revenue, and community impact AUSTIN, Texas, Feb. 5, 2026 /PRNewswire/ -- Orange 142 , LLC ("Orange 142"), ...
Direct Digital files to sell 1.82M shares of Class A common stock for holders
16:59 EST Direct Digital (DRCT) files to sell 1.82M shares of Class A common stock for holders
Orange 142 Wins Two 2025 MarCom Awards for Emerald Isle Realty Digital Campaign
Campaign delivered measurable impact across paid search and organic social AUSTIN, Texas, Jan. 26, 2026 /PRNewswire/ -- Orange 142 , LLC ("Orange 142"), a division of Direct Digital Holdings (Nasdaq: ...
Orange 142 Launches Dedicated High-Compliance Practice for Regulated Industries
Energy, political, and governed consumer categories become first focus areas in a structured, transparency-driven solution AUSTIN, Texas, Jan. 14, 2026 /PRNewswire/ -- Orange 142, LLC ("Orange 142"), ...
Direct Digital Holdings Inc trading halted, news pending
19:50 EST Direct Digital (DRCT) Holdings Inc trading halted, news pending
Direct Digital announces 55-to-1 reverse stock split
Direct Digital (DRCT) Holdings announced a 55-to-1 reverse stock split of all classes of its common stock. The company expects the Class A common stock to begin trading on a
Direct Digital Holdings Regains Compliance with Nasdaq Stockholders' Equity Requirement
HOUSTON , Nov. 13, 2025 /PRNewswire/ -- Direct Digital Holdings, Inc. (Nasdaq: DRCT) ("Direct Digital Holdings" or the "Company"), a leading advertising and marketing technology platform operating thr...
Direct Digital Holdings Earnings Call Transcript: Q3 2025
Buy-side revenue grew 7% year-over-year, offsetting a sharp decline in sell-side revenue, while operational efficiencies and AI adoption drove a 25% reduction in operating expenses. Debt-to-equity conversions and an expanded credit facility improved financial flexibility.
Direct Digital Holdings Reports Third Quarter 2025 Financial Results
Buy-side Revenue Increased 7% in Q3 2025 Compared to Q3 2024 Consolidated Revenue Decreased 12% in Q3 2025 Compared to Q3 2024 Reduced Operating Expenses by 15% in Q3 2025 Compared to Q3 2024 and 20% ...