Gentex Corporation (GNTX)
NASDAQ: GNTX · Real-Time Price · USD
22.41
+0.17 (0.76%)
Sep 21, 2026, 1:02 PM EDT - Market open
← View all transcripts

Earnings Call: Q4 2019

Jan 31, 2020

Operator

Ladies and gentlemen, thank you for standing by, and welcome to the Gentex report to the fourth quarter 2019 and year-end financial results. At this time, all participants are on listen only mode. After the speaker's presentation, there'll be a question and answer session. If you require further assistance, please press star then zero. I would now like to introduce this conference call, Mr. Josh O'Berski, you may begin.

Josh O'Berski
Director of Investor Relations, Gentex

Thank you. Good morning, and welcome to the Gentex Corporation fourth quarter 2019 earnings release conference call. I'm Josh O'Berski, Gentex, Director of Investor Relations, and I'm joined by Steve Downing, President and CEO, Neil Boehm, Vice President of Engineering and CTO, and Kevin Nash, Vice President of Finance and CFO. This call is live on the internet by way of an icon on the Gentex IR website at ir.gentex.com. All contents of this conference call are the property of Gentex Corporation and may not be copied, published, reproduced, rebroadcast, retransmitted, transcribed, or otherwise redistributed. Gentex Corporation will hold responsible and liable any party for any damages incurred by Gentex Corporation with respect to any unauthorized use of the contents of this conference call.

This conference call contains forward-looking information within the meaning of the Gentex safe harbor statement included in the Gentex report's fourth quarter and year-end 2019 financial results press release from earlier this morning, and as always, shown on the Gentex website. Your participation in this conference call implies consent to these terms. Now I'll turn the call over to Steve Downing, who will give the fourth quarter 2019 financial summary. Steve?

Steve Downing
President and CEO, Gentex

Thank you, Josh. For the fourth quarter of 2019, the company reported net sales of $443.8 million, a decrease of 2% compared to net sales of $453.4 million in the fourth quarter of 2018. The decrease in revenue on a quarter-over-quarter basis was due in large part to the strike at General Motors, which negatively impacted sales in the quarter by approximately 5%. In addition to the strike creating headwinds that impacted the North American market, the rest of the world light vehicle production declined 5% on a quarter-over-quarter basis when compared to the fourth quarter of 2018. A 6% decline in Europe and a 10% production decline in the Japan/Korea market quarter-over-quarter more than offset the modest improvement in the China market versus the fourth quarter of 2018.

The fourth quarter has always been difficult to forecast because of inventory adjustments at our customers that often occur at year-end. In 2019, we were also estimating the impact that the strike would have on revenue and profitability for the quarter. Throughout the year, we continued to experience exceptional growth of our Full Display Mirror product, especially with our launch customer, General Motors. By the end of the year, GM had become one of our larger customers in 2019, which means we were disproportionately impacted by the strike. For the quarter, revenue ended down 2%, but we lost approximately 5% in the revenue due to the strike. In essence, if the strike had not happened, revenue would've been up 3% for the quarter.

In terms of light vehicle production, global volumes were down over 5% for the quarter, but even if you remove the impact of the strike from those numbers, then global production was still down over 4% in Q4 versus last year. This put our outperformance to market for the quarter at 7%. For calendar year 2019, net sales increased 1% to $1.86 billion compared to $1.83 billion for calendar year 2018. Our initial sales forecast for 2019 was based on a global light vehicle production forecast that assumed an approximate growth rate of 1%. The actual global vehicle production rates for calendar year 2019 were down 6%, which correlates to our very strong outperformance to market of 7% for the year. The gross margin in the fourth quarter of 2019 was 36.5%, compared with a gross margin of 37.9% in the fourth quarter of 2018.

The impact of the strike at General Motors caused margin headwinds of approximately 125 basis points due to the lower revenue and the resulting loss profitability during the quarter, in addition to our inability to leverage fixed overhead costs due to the lower sales. The gross margin during the quarter was also negatively impacted by approximately 30 basis points of incremental tariffs when compared to the fourth quarter of 2018. The fourth quarter change in gross margin was driven by these two distinct situations of the strike and escalating tariff costs that negatively impacted gross margins by 155 basis points in the quarter. Aside from these two issues, the overall gross margin would've been slightly better than last year. For calendar year 2019, the gross margin was 37%, compared with a gross margin of 37.6% for calendar year 2018.

The gross margin for the year was negatively impacted by approximately 70 basis points from tariffs versus 2018. Other factors that impacted the gross margin during the year included the company's inability to leverage fixed overhead costs on the lower than expected sales levels and annual customer price reductions that were not fully offset by purchasing cost reductions. Considering the very challenging global light vehicle production markets, the strike, and the fact that we were still dealing with some of our own product-related headwinds in 2019, the team has done an excellent job of maintaining a consistent gross margin from 2018. All of our teams have been focused on offsetting annual customer price reductions, addressing incremental tariff costs, and finding ways to minimize the impact of fixed overhead pressures given the lower sales levels.

The primary areas that help bring about this improvement were better than expected purchasing cost reductions, improved manufacturing efficiencies, design changes that led to cost improvements, and the success of our Full Display Mirror. As we look back and compare this year to 2018, one thing is very clear. If not for the incremental tariff costs in 2019, our gross margin would've been slightly higher than it was in 2018. Operating expenses during the fourth quarter of 2019 were up 9% to $50.9 million when compared to operating expenses of $46.5 million in the fourth quarter of 2018. For calendar year 2019, operating expenses were $199.8 million, up 10% compared to $182.3 million in calendar year 2018, which is in line with the company's original estimates for the year.

Net income for the fourth quarter of 2019 was $99.5 million, compared to net income of $106.3 million in the fourth quarter of 2018, primarily driven by the reduction in revenue as a result of the strike during the fourth quarter. Net income for calendar year 2019 was $424.7 million, down 3% compared with net income of $437.9 million in the calendar year 2018, primarily driven by lower vehicle production levels, increases in tariffs, and the impact of the strike. Earnings per diluted share in the fourth quarter of 2019 were $0.39, compared with earnings per diluted share of $0.41 in the fourth quarter of 2018. For calendar year 2019, earnings per diluted share were $1.66, which was a 2% increase year-over-year, compared with $1.62 for calendar year 2018. I will now hand the call over to Kevin for the fourth quarter financial details.

Kevin Nash
VP of Finance and CFO, Gentex

Thank you, Steve. Auto-dimming mirror unit shipments increased 3% in the fourth quarter of 2019 compared with the fourth quarter of 2018, and also increased 3% for calendar year 2019 when compared to calendar year 2018. Automotive net sales in the fourth quarter of 2019 were $433.8 million, down 2% compared with $442.8 million in the fourth quarter of 2018. For calendar year 2019 were $1.81 billion, up 1% compared with $1.79 billion in calendar 2018. Other net sales were $10 million in the fourth quarter of 2019, down 6% compared with $10.6 million in the fourth quarter of 2018. For calendar year 2019, we're up 13% to $48.4 million when compared with $42.9 million in calendar 2018. Now for our balance sheet update. The following balance sheet items represent a comparison versus December 31 of 2018, which are also included in today's press release.

Cash and cash equivalents were $296.3 million, up from $217 million, primarily due to cash flow from operations and proceeds from stock option activity, which was partially offset by share repurchases, dividend payments and capital expenditures. Short-term investments were $140.4 million, down from $169.4 million due to investment maturities, and long-term investments were $139.9 million, up slightly from $138 million. Accounts receivable was $235.4 million, up from $213.5 million, primarily due to the timing of sales in the quarter. Inventories were $248.9 million, up from $225.3 million, primarily as a result of increased raw material inventory. Increases in raw materials are to support first quarter 2020 production and sales forecasts, as well as higher levels of component inventory with longer lead times. Accounts payable increased to $97.6 million from $92.8 million. Quickly for some cash flow highlights.

The fourth quarter 2019 cash flow from operations was $122 million, down from $154.2 million in the fourth quarter of 2018, driven by lower net income for the fourth quarter as a result of the strike, as well as working capital fluctuations. For calendar year 2019, cash flow from operations was $506 million versus $552.4 million for 2018, primarily driven by decreases in net income and changes in working capital. Capital expenditures for the fourth quarter of 2019 were $26.8 million, compared with $17.2 million for the fourth quarter of 2018. For calendar year 2019, capital expenditures were $84.6 million, which finished below our original estimates of $90 million-$100 million and compared with $86 million for calendar year 2018. Depreciation and amortization for the fourth quarter of 2019 was $25.3 million, compared with $21.4 million in the fourth quarter of 2018.

For calendar year 2019, depreciation and amortization was $104.7 million, compared with $102.2 million for calendar year 2018. Now for some details on share repurchases. The company repurchased 2.4 million shares of its common stock during the fourth quarter of 2019 at an average price of $28.55 per share. For the year ended December 31, 2019, the company repurchased 13.8 million shares of its common stock at an average price of $24.06 per share. When reviewing the share repurchase program as part of our overall capital allocation strategy, it's important to note that the company maintains a broad-based stock option plan for employees as a key incentive to retain, grow, and reward them. During the fourth quarter, the market cap of the company reached all-time highs, and a result of the stock price movement was an increase in the dilution rate of the options program.

The company continues to believe that the share repurchase program that is in place currently not only offsets the impact of the options program for employees, but will also have a meaningful impact in increasing shareholder return. As of December 31 of 2019, the company has 20.1 million shares remaining available for repurchase in the previously announced plan. I'll now hand the call over to Neil for a product and CES update.

Neil Boehm
VP of Engineering and CTO, Gentex

Thank you, Kevin. Earlier this month, Gentex displayed at the 2020 Consumer Electronics Show. This show has become our preferred platform for Gentex to showcase our technologies and capabilities. More importantly, this venue and format allows us to gauge our customers' interest in the new ideas and proof of concepts that we display, enabling us to get access to the voice of the customer quickly and with direct feedback. This year at CES was a landmark year in debuting new iterations of existing technology, completely new technology concepts and products, and even product design for a new vertical. Our first area of new product concepts was designed to show the evolution of our Full Display Mirror. A functional prototype of a touchscreen version of our FDM was on display and included various features, including pinch to zoom, tilt, pan, brightness control, and the integration of soft buttons into the mirror display.

In terms of the soft button interface, we showed several different examples of features that could be controlled by the mirror. As you can imagine, many of the examples centered around HomeLink and HomeLink Connect interface options. We also introduced new scene enhancement features for our Full Display Mirror products. The first example of scene enhancement included active infrared illumination of the rearward scene to help improve visibility during nighttime driving. The second software enhancement was a lane and line projection for the FDM to assist with rearward vision by providing orientation and location of other vehicles. This feature also assists the driver or passenger in a semi-autonomous vehicle with better lane awareness and lane-keeping information. We showed for the first time publicly a digital video recorder system implemented in a mirror.

The prototype shown was very similar to an OEM-sourced program that we've been in launch with for the past 12 months. This initial product combines the DVR system with our Full Display Mirror and includes the ability to record from both a forward and rearward-facing camera. The system is also designed to include removable memory and is fully designed to meet OEM specifications. Our next product area of focus was vision systems. The vision systems were shown on three separate vehicles to showcase our capabilities to engineer and provide full systems integration in any of the following scenarios. First, traditional auto-dimming mirrors. Second is a hybrid camera monitoring system solution that includes auto-dimming outside mirrors with cameras located behind the glass of each outside mirror, and a third camera in the roof, CHMSL, or GPS antenna.

This system utilizes our Full Display Mirror as the focal point of the digital scenes. This was showcased in our booth on both a Volvo XC90 and an Aston Martin DBS Superleggera. As announced during CES, we are working with Aston Martin to bring this hybrid CMS solution to future vehicles. The third vision system was a full CMS solution that utilizes cameras on the outside of the vehicle to replace traditional mirrors. Our version of the full CMS solution was deployed on a Cadillac CTS-V in our booth. This system included Gentex-designed side view cameras and exterior pods, two interior curved OLED displays, and a third camera powering our Full Display Mirror.

Another new proof of concept shown at CES was a driver monitoring system that utilized the unique attributes of the mirror location to monitor an alert based on the driver's gaze, location of attention, and level of distraction. Our unique location in the mirror also opens the door to incorporate full cabin monitoring solutions in the future. Utilizing our history in smoke detection systems, we displayed a new product concept that is actually a sold program to a robotaxi company that will deploy Gentex technology in the form of a cigarette smoke or vaping sensor in an autonomous vehicle. The sensor is located in the HVAC system of the vehicle and is designed to detect and alert the robotaxi company in the event that a passenger violates the smoking policy in the autonomous vehicle.

Our next focal area was a product offering that took us to a completely new geography of a vehicle, as we showcased a new product concept for a B-pillar design. This external B-pillar concept incorporates one or more of the following Gentex technologies: dimmable glass, display technology, and cameras or sensors for personal identification. This product was conceptualized for use in an electric vehicle, rideshare vehicle, autonomous vehicle, or even a privately owned vehicle to serve as a welcome feature and to provide key information to the driver or passengers. In terms of dimmable glass, we showed several new concepts for automotive, including enhancement and further development to our sunroofs, new concepts including driver and passenger side windows, and a prototype windscreen visor concept. We also announced a new aerospace customer, and at the booth, we had a functional window that we partnered with Airbus to develop.

This sourcing represents our second aerospace customer and our second program where Gentex will be a Tier 1 supplier. Our last new technology review was in the new market for Gentex. We utilized our core competencies and partnered with a world leader in medicine, the Mayo Clinic, to co-develop a cutting-edge lighting system designed to revolutionize operating room lighting. This system uses intelligence to remove glare from wet surfaces, maximize light on target areas, and remove shadows cast from people or obstacles that block the intended path of the lighting system. In terms of new product innovation and development, CES 2020 was a high watermark for the company in terms of the breadth and depth of the technology offering. We're excited to see how these products resonate with our customers over the next two to three years.

I'll now hand the call back over to Steve for 2020 and 2021 guidance and closing remarks.

Steve Downing
President and CEO, Gentex

Thanks, Neil. Our forecasted guidance for calendar years 2020 and 2021 are based on the mid-January 2020 IHS Markit production forecast for light vehicles produced in North America, Europe, Japan, Korea, and China. The current IHS Markit light vehicle production forecast for these markets is expected to decrease approximately 1% for 2020, with a 1% increase currently forecasted for 2021. Based on the current 2020 vehicle production forecast, the company estimates that net sales for the calendar year 2020 will be between $1.91 billion and $2 billion. The company also estimates that the gross profit margin for calendar year 2020 will be between 36% and 37%. The gross margin estimate includes approximately $20 million in annual costs as a result of tariffs that were put in place beginning in 2018 and that have continued to increase throughout 2019.

The company has worked hard to mitigate the escalation of tariffs by significantly reducing our exposure. However, this still remains a meaningful cost, both on imports of raw materials as well as on products sold into the China market. The company estimates that operating expenses will be between $205 million and $215 million for 2020. We continue to invest heavily in technology as we fund the development of our current product portfolio and create iterations of those products that help keep these products new and attractive to our customers. We have also been investing heavily in the next wave of innovation, many of which were shown for the first time at CES this month and included new products for automotive, aerospace, and our newest developments in intelligent medical lighting. The company currently is estimating its annual effective tax rate to be between 15% and 17% for calendar year 2020.

Variation in the tax rate will occur from time to time, these are driven primarily by the impact of the FDII calculation, R&D tax credits, state tax rates, as well as discrete benefits related to stock-based compensation. Over the last several years, the company has been more disciplined about spending capital appropriately based on the overall business need, the forecast for future growth, economic conditions, and upcoming product launches, we will continue to manage the business in this manner. Based on that, the company estimates that capital expenditures for 2020 will be between $85 million and $95 million, that depreciation and amortization expense will be between $105 million and $110 million for calendar year 2020. Based on the mid-January 2020 IHS Markit forecast for light vehicle production for calendar year 2021, the company currently expects 2021 revenue growth of approximately 3%-8% above the 2020 revenue estimates.

While the current forecast for global light vehicle production appears to be stabilizing, it certainly does not provide any tailwinds to our growth rate in 2020 or 2021. Although there have been some improvements in global trade relations, tariffs still remain on incoming materials and on our exports into the China market, which create headwinds to growth in the domestic China market and to the profitability of many of our products. While the underlying market conditions continue to be difficult, we are optimistic about our ability to continue the trend of outgrowth versus the market for 2020 and 2021, based on our targeted growth rate of 3%-8% per year. This growth rate will be driven by increased penetration rates of our core mirror products, continued growth of our Full Display Mirror product, and launches of the new Integrated Toll Module product.

The company remains committed to investing heavily in new technology in the area of vision systems, connected car, and dimmable glass. As we look back on 2019, the industry will remember a year categorized and defined by global vehicle production declines of over 6%, a strike that caused large disruptions and inefficiencies, trade wars that created product availability concerns and cost pressures. At Gentex, what we will remember is that we found a way to grow despite industry headwinds, that we stabilized our gross margin despite tariffs and supply constraints, that we grew EPS for our shareholders, all while innovating and creating new products at the fastest pace in company history. We learned a lot during 2019, and we are hopeful that perhaps 2020 will be a slightly better environment to operate in.

Regardless of the backdrop, we are confident in our technology offering and the capability of our team to create growth and shareholder returns for years to come. Thank you for your time today, and we can now proceed to questions.

Operator

Ladies and gentlemen, if you have a question or a comment at this time, please press the star then the one key on your touchtone telephone. If your question has been answered and you wish to remove yourself from the queue, please press the pound key. Our first question comes from Chris Van Horn with B. Riley FBR.

Chris Van Horn
Analyst, B. Riley FBR

Good morning. Thanks for taking my call.

Steve Downing
President and CEO, Gentex

Thanks, Chris.

Chris Van Horn
Analyst, B. Riley FBR

I just want to focus on CES, because you had a lot going on there, showed a lot of new product. In years past, you've shown kind of revolutionary products, if you will, for the auto space, and then you start to get awards and see those come to market in the following 12-18 months. I'm just wondering, you had the CMS award this year, and you showed a lot of new things around Full Display Mirror. Could you get in more detail about what the pipeline looks like for some of those automotive-related products and maybe some more detail on timing?

Steve Downing
President and CEO, Gentex

Sure. What was really unique about 2020 CES this year was, like you mentioned, a lot of times when we show something at CES, even this year we did it too, I mean, there were two products in particular that we showed for the first time publicly, but we already had source programs for, and that would have been the smoke vape sensor and also the DVR product. Those, even though they're brand-new products and we haven't really shown them to a lot of customers, those were actually co-developed with OEMs. Those are already in line and in launch phase, those should be producing revenue in the next two to three years. If you look beyond that, and CMS as well is something that we obviously partnered with on Aston Martin, but we continue to show full capability on that product lineup.

That one we would expect to take a little longer. The reason why is an OEM has to make a strategic decision about how do they want to execute, do they want to execute a CMS type product, and then if so, what does that design phase need to look like? Some of those products are further out, probably three to five years out before they'll generate revenue. Some of them are here and now, and then obviously some of them, like the new product on the medical lighting side, we think that's a two to three-year development to finish up that development and get it ready for launch.

Chris Van Horn
Analyst, B. Riley FBR

Okay. Great. Sticking at CES, on the aerospace side, obviously, big win with Airbus, but you also showed some other technologies. I'm wondering, was that OEM driven? Was there Boeing or Airbus or even a business jet, driven decision to go down that product route? Because you were developing other products for the aerospace market, you said, "Look, we've got some things we can transfer over there," and now you're going to go to market with those?

Neil Boehm
VP of Engineering and CTO, Gentex

Yeah, there were multiple other technologies that we demonstrated between the smart lighting for, beyond the medical, but for aerospace, as well as some of the sensing systems. Those are more utilizing some of our core competencies in demonstrating what could be done into that aerospace market. More driven actually through customer interest, and then combining that with our capability. There was the, I'll call it the two-way mirror that we also demonstrated, which was a reflective surface, just like our Full Display Mirror that had displays behind it. That was actually an interest from an aerospace OEM that we worked with to develop the concept and then, trying to work further to enhance that and get that ready from an award perspective.

Steve Downing
President and CEO, Gentex

I think the interesting thing there is, what we found with our aerospace customers, once we get down the product path and we're developing our window capability with them, what they start to see is the other things that we do at Gentex. The interest wasn't necessarily specific to, "Hey, show us these products." It was more about, we love the fact that Gentex comes in with unique concepts and is somewhat disruptive in the space. Our goal in the aerospace show and then at CES was to show some of those disruptive concepts and then to really start to put the technology foot forward beyond just dimmable glass, but into other areas that we feel we have capabilities in for aerospace.

Chris Van Horn
Analyst, B. Riley FBR

Okay, great. Lastly from me, obviously the mirror shipments for Full Display Mirror in 2019 was well above expectations. Any sort of visibility on how that number might evolve over 2021 and 2022 or even 2020 as well?

Steve Downing
President and CEO, Gentex

I think if you look at the last three years, the growth rate, and if you average that growth rate out and then cast that forward, that's what our expectations look like over the next couple of years from a growth rate perspective. This year was a big step up, we're not saying it's going to be the same number of units, if you look at that average over three years, we think that's a pretty good indication of where it should be over the next two to three years.

Chris Van Horn
Analyst, B. Riley FBR

Okay. Got it. Thanks so much for the time.

Steve Downing
President and CEO, Gentex

Thanks, Chris.

Neil Boehm
VP of Engineering and CTO, Gentex

Thanks.

Operator

Our next question comes from James Picariello with KeyBanc.

James Picariello
Analyst, KeyBanc

Hey, good morning, guys.

Neil Boehm
VP of Engineering and CTO, Gentex

Morning.

James Picariello
Analyst, KeyBanc

For FDM, how many nameplates do you expect to be on by the end of 2020, and with how many OEMs? I believe the numbers for 2019 were five OEs across 38 nameplates. Is that right?

Kevin Nash
VP of Finance and CFO, Gentex

That was what was.

James Picariello
Analyst, KeyBanc

Yeah

Steve Downing
President and CEO, Gentex

our estimated.

I think over 2020, I want to say that we should be shipping on an additional two. Is it two or three OEMs we had this year?

Kevin Nash
VP of Finance and CFO, Gentex

Yeah.

Steve Downing
President and CEO, Gentex

I think we had two or three OEMs this year. I don't want to guess the number of nameplates, quite frankly, just because I don't have it in front of me.

Kevin Nash
VP of Finance and CFO, Gentex

Yeah, for sure three OEMs.

Steve Downing
President and CEO, Gentex

Two to three OEMs should launch this year. Obviously we'll see some propagation of additional nameplates, not only on those OEMs, but on our existing OEMs as well.

James Picariello
Analyst, KeyBanc

Okay. If you do give us a unit volume estimate for 2020, we'll just add 200,000 units to that, whatever number to give you the real forecast.

Steve Downing
President and CEO, Gentex

Well, we were joking ahead of the call that what we're going to say about that, and Kevin thought it'd be a good idea if I went with my at least half a million units again.

James Picariello
Analyst, KeyBanc

Yeah. If we just think about like, maybe, you obviously have your 2020 guidance out, but just thinking out to 2021, what's a most reasonable scenario that allows Gentex to really start to deliver margin improvement again? What pieces get the company back on track for that to happen?

Steve Downing
President and CEO, Gentex

Yeah, I think first and foremost, one of the things we've been fighting through and we've been talking about quite a bit are the headwinds to our revenue. We had some legacy products that have been causing headwinds on the revenue side, and obviously that hurts on overall overhead exposure. Stability in vehicle production would be perfect. We don't need massive growth in the number of vehicles produced, but 6% headwind to vehicles produced is obviously problematic. As you look beyond that, you start talking about tariffs and things that actually directly impact gross margin. Some stability in terms of trade relations, even a wind down or pull back in those would be incredibly helpful. Beyond that, it's about execution. Getting that growth rate above 5%, is really where we start to see margin expansion.

James Picariello
Analyst, KeyBanc

Got it. That's helpful. Just, what are you baking in for 2020, in terms of incremental tariff impact?

Kevin Nash
VP of Finance and CFO, Gentex

Well, this year was about $17.5 million, and what we had talked about on the prepared comments was right now we have about $20 million baked into the forecast.

James Picariello
Analyst, KeyBanc

The 17.5 is a cumulative all-in number as opposed to incremental for 2019.

Kevin Nash
VP of Finance and CFO, Gentex

Yeah, that was the total for 2019.

Steve Downing
President and CEO, Gentex

Yes.

Kevin Nash
VP of Finance and CFO, Gentex

We're estimating 20.

Steve Downing
President and CEO, Gentex

The reason why we're estimating a little higher is because if you look at the second half of 2019, there were increases in the tariffs mid-2019, I think May and June. The second half run rate was a hair higher than the first half run rate.

James Picariello
Analyst, KeyBanc

Got it. Thanks, guys.

Steve Downing
President and CEO, Gentex

Thank you.

Operator

Our next question comes from David Kelley with Jefferies.

David Kelley
Analyst, Jefferies

Hey, good morning, guys. Appreciate you taking my questions. I guess, you mentioned the legacy revenue headwinds. Could you update us on what the full year 2019 impact of SmartBeam and Driver Assist was? Any color on how you're thinking about 2020 and the update on the timing of the Mobileye roll-off would be really helpful.

Kevin Nash
VP of Finance and CFO, Gentex

Yep. Good question. For 2019, it actually was about 275 basis points of headwind. Two-thirds of that was Mobileye, the other third probably SmartBeam. For 2020, we're looking at probably another 150-200 basis points of headwind, then one more year really of impact in 2021, probably closer to 75-100 basis points. Then we'll be done talking about it, hopefully.

David Kelley
Analyst, Jefferies

Okay. that fall off-

Kevin Nash
VP of Finance and CFO, Gentex

Most of that fall off in 2021 is the last bit of Mobileye.

David Kelley
Analyst, Jefferies

Okay, perfect. That answers my question. Then I guess, maybe switching gears a bit, I mean.

Steve Downing
President and CEO, Gentex

Beer sounds better.

David Kelley
Analyst, Jefferies

Yeah, does sound good. Another busy earnings week. The revenue guidance assumptions, I think most to date at least are assuming global light vehicle production may be a bit worse than IHS somewhere around, the number seems to be -2% to -4%.

Kevin Nash
VP of Finance and CFO, Gentex

Yeah.

David Kelley
Analyst, Jefferies

Are you planning for anything as it relates to 2020, some downside to that minus one that could be embedded in that revenue guidance as well? Or is this market specific or something you're seeing on the horizon that maybe might provide some upside versus what some of the others are thinking out there?

Steve Downing
President and CEO, Gentex

I think, given what's happened the last two years in particular, we tend to have a little bit of a negative slant on the IHS estimates, generically, not just in 2020. Our model, when we look at it, we're probably a little more pessimistic than what those numbers suggest, especially given what's going on in China right now, knowing that their shutdowns are happening due to the virus and there's probably a couple weeks of exposure there if that continues. Not that we would be disproportionately impacted based on changes in China, but it definitely does affect where we've been growing over the last couple of years. We do have to keep our eye on that. Beyond that, what we're hopeful for is that if the market's just stable, even if it's slightly down, but stable, that gives us a great platform to operate in.

The tough part is when you talk about strikes and some of the other inefficiencies that have happened, it's really tough to plan, and it's very difficult, obviously, to get efficiencies when you're turning on and turning off lines. One of the things that we're focused on and hopeful for is that even if the numbers aren't perfect, at least it'll be a more stable environment to operate.

David Kelley
Analyst, Jefferies

Great. Really appreciate the color. Thank you.

Steve Downing
President and CEO, Gentex

Thank you.

Operator

Our next question comes from David Leiker with Baird.

David Leiker
Analyst, Baird

Good morning.

Kevin Nash
VP of Finance and CFO, Gentex

Morning, David.

Steve Downing
President and CEO, Gentex

Morning, David.

David Leiker
Analyst, Baird

I was wondering, well, first of all, these year-end adjustments to inventory, I presume most of that is with the business that you have as Tier 2 supplier. Is that correct?

Steve Downing
President and CEO, Gentex

Yeah. Most of it's with our Tier 1 customers. Yep.

David Leiker
Analyst, Baird

Can you quantify it at all, how big of a number that was?

Steve Downing
President and CEO, Gentex

It wasn't as big this year. It wasn't a huge problem. The biggest impact was the strike in Q4.

David Leiker
Analyst, Baird

Okay, great. I want to circle back a bit on the commentary about the new launches and what 2020, 2021, 2022 might look like. Is there any choppiness in any of that, or does it look like your launches here are going to be fairly even as they come online the next couple of years?

Steve Downing
President and CEO, Gentex

Are you talking specifically about FDM or generically?

David Leiker
Analyst, Baird

FDM.

Steve Downing
President and CEO, Gentex

FDM? No, I don't think there'll be a lot of lumpiness. I think it'll be pretty spread out throughout the year.

David Leiker
Analyst, Baird

How close is GM to being fully launched with your product?

Steve Downing
President and CEO, Gentex

I'm trying to put in a percentage. I would guess they're probably about 80% of the way there in terms of number of vehicles and nameplates.

David Leiker
Analyst, Baird

Okay.

Steve Downing
President and CEO, Gentex

Obviously, over the next couple of years, you'll have some of those nameplates that we launched on a few years ago start to roll off and become new vehicles. You'll see what would look like a loss as they design a vehicle and replace it with something else.

David Leiker
Analyst, Baird

Right.

Steve Downing
President and CEO, Gentex

Right now we feel really comfortable about where we're at with that GM launch. Now it's less about the number of vehicles you're on. Right now it's about take rates and penetration of that product into the GM lineup.

David Leiker
Analyst, Baird

You stole my next question. I'm guessing you're seeing take rates at GM of those products, those vehicles that have launched, that you're continuing to see take rates there. What kind of take rates are you seeing on the vehicles that you have FDM on?

Kevin Nash
VP of Finance and CFO, Gentex

Depends on which level of vehicle. Obviously, in some of the vehicles, like the Cadillac lineup, you're seeing upwards in the high 90%. If you're in more of the volume vehicles, you're in the mid-20% to mid-30% range.

David Leiker
Analyst, Baird

Is that consistent across other customers, or is that higher at GM than others?

Steve Downing
President and CEO, Gentex

That was really high at GM. If you look at Land Rover, for instance, we do very well on Land Rover vehicles. I would say probably in the 70%-80% range is kind of where we're at on the Land Rover lineup. Beyond that, it depends on the OEM and it really a nd their strategy and which vehicle it is. I would say on average, when we get a customer, we kind of expect to be somewhere in the 30%-40% range is kind of a good rule of thumb.

David Leiker
Analyst, Baird

Okay. That's all that I really wanted to dig through. Thank you.

Steve Downing
President and CEO, Gentex

Thank you.

Kevin Nash
VP of Finance and CFO, Gentex

All right. Thanks, David.

David Leiker
Analyst, Baird

Thank you.

Operator

Our next question comes from John Murphy with Bank of America.

John Murphy
Analyst, Bank of America

Good morning, guys.

Steve Downing
President and CEO, Gentex

Good morning, John.

John Murphy
Analyst, Bank of America

I just wanted to sort of think about the 2020 guide here. You're looking for revenue up about 5% at the midpoint. Should we think about units growing it at the same rate? Could they actually grow a little bit faster and some of these legacy products just create a little bit more pressure on revenue per mirror? Just trying to understand how you're thinking about the revenue and the units for next year.

Steve Downing
President and CEO, Gentex

Actually, I think, given the headwinds on the production side and our kind of take on that, we wouldn't expect units to be above revenue. We actually think that with the growth in FDM, you're going to continue to see kind of dollar content increase on that side. We think units will probably be a little lower growth rate than revenue.

John Murphy
Analyst, Bank of America

Okay, maybe just to follow up on that. When we look at the fourth quarter, the revenue per mirror, when you simply take automotive revenue divided by the total shipments was, I think, down about 5%. Does that have a lot to do with the GM strike and it's sort of an anomaly? Is there something else going on there on legacy products below the surface?

Kevin Nash
VP of Finance and CFO, Gentex

It was primarily due to GM, because if you think about them as a content, FDM is a big part of it. HomeLink, which is not included in that number, it's a modular base. Secondarily, the Driver Assist, primarily Mobileye, as it's one of our higher ASP products. The combination of both of those drove the ASP decline.

Steve Downing
President and CEO, Gentex

The other thing I would add there is OEC growth rate in the quarter was very high. Those are below average ASP. Whenever you have OEC growth rates much higher than IEC growth rates, you're going to see ASP deterioration. Like we always talk about, that tends to be a good signal for long-term for margin stability.

John Murphy
Analyst, Bank of America

Got it. That actually leads to my next question on the gross margins. Basically, we're looking for flat to down year-over-year. Tariffs you're highlighting as a headwind. Is there anything else that would be sort of a weight? With that kind of revenue growth, you'd expect there to be some pretty good gross margin uplift.

Steve Downing
President and CEO, Gentex

Yeah. I think just in general, you have the normal annual customer price reductions and what we know to be a little tougher market from a supply standpoint to get cost reductions out of supply base. The biggest factor you point out there are the tariffs, and what we're seeing as we grow in China, for instance, and those tariffs on our products that we export into China do drive those tariff costs higher. The thing we always don't talk about is the incoming. We talk about a lot from the supply community. For us, about half of those tariffs are on our exports back into the China market. As we hopefully will see a rebound in the China production levels, we would expect those tariffs to move proportionally with that, what we hope to be a growth rate back into China.

John Murphy
Analyst, Bank of America

Got it. That's helpful. Then just as we think about sort of the adjacencies, the Airbus windows, as well as what you're working on the Mayo Clinic with the operating room lighting, do any of those roll on in the 2021 timeframe? Or are these really sort of two to five years out? How should we think about the revenue and gross margin opportunity there?

Neil Boehm
VP of Engineering and CTO, Gentex

Yeah. From the timing side, the aerospace window side will start rolling in beginning part of next year. When we talk about the medical lighting, that's two to three years of development, then you're probably closer to four to five years out before that would actually contribute anything.

John Murphy
Analyst, Bank of America

Got it. The economics on both of those, as far as margins, I would imagine, would be significantly higher than your corporate average. Is that a fair statement?

Neil Boehm
VP of Engineering and CTO, Gentex

That's the hope.

John Murphy
Analyst, Bank of America

Okay. Just lastly on the CapEx, what has happened here? It seems like you guys are executing and putting in the lines and everything that you need. Was there something going on in the past where there was sort of just maybe a slight lack of discipline in CapEx spending? Is there something else that your kind of secret sauce you're uncovering here as you're being a lot more efficient?

Steve Downing
President and CEO, Gentex

Yeah, I think there's a combination. I think one of the things we've worked really hard on as a management team the last few years is making sure we're planning out further. That allows you to spend more efficiently. You're not rushing the buildings, facilities, and lines in place. Some of it is us just trying to manage to the market that we're in and being cognizant of what's happening from a growth rate perspective, knowing that if we want to protect margins, we got to also protect for overhead issues, and those overhead issues are compounded when you have lower growth rate periods. Fortunately, the last few years we've been focused on that.

That allowed us to have quite a bit of margin stability this year, whereas if we had overspent with a low single digit growth rate, that would have been really difficult to absorb that extra overhead. Part of it is being disciplined. Part of it is, don't want to say necessarily was a lack of discipline before, but there was definitely some things that we looked at and said we should be able to do better than that. We've been focused on that as a team for the last couple of years, and now it's become part of our DNA.

John Murphy
Analyst, Bank of America

Great. That's awesome. Thank you very much.

Steve Downing
President and CEO, Gentex

Thanks, John.

Kevin Nash
VP of Finance and CFO, Gentex

Thank you.

Operator

Our next question comes from Ryan Brinkman with JP Morgan.

Ryan Brinkman
Analyst, JPMorgan

Hi. Thanks for taking my questions.

Kevin Nash
VP of Finance and CFO, Gentex

Hi, Ryan.

Ryan Brinkman
Analyst, JPMorgan

Maybe just to start with another one, on the new medical business that you're pursuing, how are you thinking about the various use cases for the product, and how are you thinking about the associated total addressable market, to the extent that you've done that work and can share?

Steve Downing
President and CEO, Gentex

Yeah. What was interesting about the product concept and the partnership with Mayo was it was focused on a problem statement that they had been working on and trying to solve for a long time, which was a general lack of technology intelligence, the ability for surgeons and operating room staff to really execute well in that environment. Obviously, our history with machine vision and control and lighting in automotive was a good building block that we began with and started to make enhancements to that product. The real use case there, or the available market there, is obviously a number of operating rooms. The system itself is scalable. In other words, they're kind of pods that you can put. They're ceiling-mounted flush with the ceiling, you can scale based off of the need of that operating room.

In terms of one of the things that we're excited about longer term is, with the machine and the intelligence system, you can go to a fewer number of lighting pods and start to address not only operating rooms, but general care facilities, dentist office to orthodontist, doctor's offices. There's a lot of available market outside of just the traditional operating room. When we look at the scalability of the system, we think there's plenty of market available. We know there's a lot of work to do to get this through, not only the development phase to make sure it works as well as we think it should, but then also through the clinical trial process and then also FDA approvals. When you start talking about all those steps, that's where we come up with that three to five-year kind of window.

At this point in the development phase, a couple of years into this, we don't see any reason why we can't go ahead and complete that development cycle. All the technical hurdles that we saw at the beginning, we've gotten through most of those. We know there'll be a lot more as we continue that evolution and development, but it's pretty exciting because it is a very scalable system, and you can literally go from one or two pods up to 10 or 12 per room, depending on the need.

Ryan Brinkman
Analyst, JPMorgan

Okay, thanks. When it comes to the development cost to support the medical business or the vape sensor, the new camera monitoring systems, et cetera, to what extent have these costs already been running through your R&D line? As a follow-up, I'm not sure how much you can or want to disclose, but are there other kind of left field things that you are working on that are also already reflected in current R&D that we don't yet know about, similar to the medical revelation? What % of your R&D would you say is associated with new automotive and non-automotive product categories that you're not already in today?

Steve Downing
President and CEO, Gentex

Sure. I would say the vast majority of the cost increases that we've been talking about over the last two years and step up in R&D spending, those are already running through. On the medical, supporting aerospace and medical, I'd say we're 80% of that already. In other words, there might be some small increases to that that would drive R&D higher as we move through these next couple of years. This isn't like this is going to double R&D spend or even be a huge mover to that. It's already reflected in our current spend. To answer your question on the other, yeah, there's always some crazy ideas that we're working on that are pretty far out there that are already in the budget as well. We usually don't talk about them until we feel like we have a market or a partner or a customer.

The reason why is the vast majority of these ideas end up kind of failing or evolving and becoming something different. This one on the medical side, we felt really good about where we were with our partnership with Mayo and the relationship that we've developed with them, and we felt like it was the right time to kind of show that to help kind of get the market aware of what we're working on and what we think could be coming down the pike in the next couple of years.

Ryan Brinkman
Analyst, JPMorgan

Got it. Thanks. Just lastly from me, you mentioned that you're basing your outlook for global light vehicle production minus 1% upon IHS. I know that's consistent with your historical practice. A few suppliers earlier this week, though, assumed global production more like minus 3% in 2020, a bit below IHS. I'm just curious how you're thinking about the trend in global production this year, if you think there's upside or downside to various regions, maybe just what the latest you're seeing on the ground in China is.

Steve Downing
President and CEO, Gentex

Yeah, I'd say, we would tend to agree with that there's probably more downside risk than upside potential. We kind of build our forecast around that, looking at, you go through some situational conditioning and look at it and say, "Okay, what if it is down an extra percent or 2%, and what does our forecast look like?" We believe that our guidance range encapsulates a couple points, a point or 2 point more of downside. Obviously, we would love to see it just stable or flat or even a slight uptick, but we're not necessarily dependent on that. Depending on where those headwinds or uplifts come from, it may or may not help us. We are very geographically kind of nuanced, so you got to be careful of just looking at vehicle production.

What we look at is where are we growing the most in those primary markets, especially the more mature markets where average vehicle sale prices are higher. Also looking at what segmentation of vehicles those headwinds or challenges are coming from. If it's coming from A segment vehicles, it's probably not going to impact us as much. If it's C, D, and E, obviously we're going to have a disproportionate exposure to those level of vehicles.

Ryan Brinkman
Analyst, JPMorgan

I see. Thank you.

Steve Downing
President and CEO, Gentex

Thanks, Ryan.

Kevin Nash
VP of Finance and CFO, Gentex

Thanks, Ryan.

Operator

Our next question comes from David Whiston with Morningstar.

David Whiston
Analyst, Morningstar

Thanks. Morning.

Kevin Nash
VP of Finance and CFO, Gentex

Hi, David.

David Whiston
Analyst, Morningstar

Kevin, I think earlier you were talking about inventory. You talked about higher raw materials due to some longer lead time products coming and also some higher production coming, if I heard right. Are you able to be a bit more specific as to what those products are and what customers have the higher production?

Kevin Nash
VP of Finance and CFO, Gentex

Not from a customer perspective, but it's really the general statement around FDM and the cost of the components related to FDM displays, electronics, all the things associated with that, and building up for what was a shortfall in Q4 because of the strike and then the build back and what we're seeing kind of going into Q1.

Steve Downing
President and CEO, Gentex

To put you as an example, like in LCD right now, you're talking about months of lead time to get those components. When the strike happened, and it happened that quickly, we've already got the components on site in order to support our customers, but then it comes with zero sales for five weeks. Obviously your inventory starts to change pretty quickly when that happens.

David Whiston
Analyst, Morningstar

Okay. We had a little bit of a thawing in U.S.-China trade relations recently. I know you talked about a dollar tariff headwind. I missed the first minute of the call, so I apologize if you mentioned this, but anything you can say on basis points impact? I know you were talking about 110 basis points before.

Kevin Nash
VP of Finance and CFO, Gentex

Yep. That's kind of where we're at, all in, is around 100 basis points of total exposure in 2019. We're modeling in about $20 million worth of impact for 2020, which is around the same impact. As Steve also mentioned, if things grow in China, which we hope, the tariffs actually do incrementally get a little bit worse versus what the mix was in 2019. Because of all of our imports into the China market, our tariff rates there are, at this point, about half of what the total tariff exposure is.

David Whiston
Analyst, Morningstar

Okay. Thanks, guys.

Kevin Nash
VP of Finance and CFO, Gentex

Thanks, David.

Steve Downing
President and CEO, Gentex

Appreciate it.

Operator

Our next question comes from Ryan Sigdahl with Craig-Hallum Capital.

Ryan Sigdahl
Analyst, Craig-Hallum Capital

Hey, guys.

Kevin Nash
VP of Finance and CFO, Gentex

Ryan.

Ryan Sigdahl
Analyst, Craig-Hallum Capital

As it relates to the virus-related disruptions going on in China here, have you guys seen any impact to either component supply into the U.S. or shipments into China?

Steve Downing
President and CEO, Gentex

Yeah. Not so much on our shipments into China, but on the incoming supply side, you definitely see some things happening there. Nothing that's catastrophic like it was during the natural disasters from a few years ago. More problems just getting components, A, on time. Definitely, especially during some of the trade disputes, there was some slowdown in the processing at ports and how things were happening. Something we were keeping our eye on. More importantly for us, in order to offset a lot of those tariffs, we've had some change in supplier locations and ultimately some change in suppliers to help find areas where we could get sourced outside of those areas that would be impacted by tariffs. Some of it was things that happened to us, some of it were things we were actively trying to pursue in order to get costs down.

Those continue to happen. They're definitely not as bad right now as what they have been. We continue to watch it, and you're always a little careful to count your chickens. You're just nervous that some changes and that there's a disruption. Given the complexity of our industry and the supply base, it's something we always keep our eye on.

Ryan Sigdahl
Analyst, Craig-Hallum Capital

As you talk about moving suppliers and locations, is that primarily to other regions in China, or is that outside of the country? Secondly, you mentioned that you talked about kind of higher lead time for building some inventory components, but is there anything related to kind of the situation in China on why you're also building some inventory of components there?

Steve Downing
President and CEO, Gentex

No, nothing that's going on in China that's causing that build in inventory. It was really there was a lot of the components that come from China that we use in FDM products, for instance, and some of our other products, that as the strike happened, we needed to have those parts in order in the late fall in order to have them here oftentimes 12-16 weeks ahead of when you owe those deliveries to your customer. We have those parts already in-house and already coming, and then when you have five weeks stoppage of parts you're selling to your customer, you see the inventory level swell. You're not stopping the incoming supply very much because you know you have to ramp back up or be prepared to ramp back up late fourth quarter or early Q1 to help support your customers.

That's what's really driving that increase in inventory. You had a second part of that question.

Kevin Nash
VP of Finance and CFO, Gentex

Supplier

Steve Downing
President and CEO, Gentex

Yeah. The other part is the vast majority of those when we moved were changing either the existing supplier to a different location they had outside of China in order to get away from the tariff situation. In some cases, actually changing the sourcing to a different supplier outside of China.

Ryan Sigdahl
Analyst, Craig-Hallum Capital

Got it. Last one for me, and maybe I missed it earlier, but did you guys give the new nameplate launches you had in the quarter like you normally do? Then also within that kind of the breakout between advanced features, geographic regions, products, et cetera?

Steve Downing
President and CEO, Gentex

No, we didn't go through it, just Neil's section was long enough, and he was about ready to pass out after covering all that, so we decided to give him a break. Basically, the launches for Full Display Mirror in Q4 were right in line with what our estimates were. There's a couple of them we weren't going to mention by name because they haven't shown up on the customers' websites yet, or they haven't made an announcement of them. We've gone through our launch phase and have begun the shipping process. It just hasn't hit the marketplace yet.

Ryan Sigdahl
Analyst, Craig-Hallum Capital

Got it. Everything else, fair to say it's reasonably in line with kind of similar quarters previously, or?

Steve Downing
President and CEO, Gentex

Yeah, exactly. The normal kind of product launches usually somewhere above 50% of the product launches we do are some type of an advanced feature. Continued growth, and even despite the things that are going on, continued growth in China market for us with our base mirror applications. All in all, pretty similar quarter to what we've had in the past.

Ryan Sigdahl
Analyst, Craig-Hallum Capital

Great. That's it for me. Good luck, guys.

Steve Downing
President and CEO, Gentex

Thank you very much.

Kevin Nash
VP of Finance and CFO, Gentex

Thanks.

Operator

I'm not showing any further questions at this time. I'd like to turn the call back over to our host.

Josh O'Berski
Director of Investor Relations, Gentex

Great. Thank you everyone for your time and questions. This concludes our call. Have a great weekend.

Operator

Ladies and gentlemen, this concludes today's presentation. You may now disconnect and have a wonderful day.