Good day, ladies and gentlemen, and welcome to the Halliburton second quarter 2013 earnings conference call. At this time, all participants are in a listen-only mode. Later, we will conduct a question and answer session, and instructions will follow at that time. If anyone should require operator assistance, please press star then the zero key on your touch-tone telephone. As a reminder, this conference call is being recorded. I would now like to introduce your host for today's conference, Kelly Youngblood. Sir, you may begin.
Good morning, welcome to the Halliburton second quarter 2013 conference call. Today's call is being webcast, and a replay will be available on Halliburton's website for seven days. The press release announcing the second quarter results is also available on the Halliburton website. Joining me today are Dave Lesar, CEO, Jeff Miller, COO, and Mark McCollum, CFO. Tim Probert, President of Strategy and Corporate Development, will also be available today for follow-up calls. I would like to remind our audience that some of today's comments may include forward-looking statements reflecting Halliburton's views about future events and their potential impact on performance. These matters involve risks and uncertainties that could impact operations and financial results and cause our actual results to materially differ from our forward-looking statements.
These risks are discussed in Halliburton's Form 10-K for the year ended December 31st, 2012, Form 10-Q for the quarter ended March 31, 2013, and recent current reports on Form 8-K. We will welcome questions after we complete our prepared remarks. We ask that you please limit yourself to one question and one related follow-up to allow more time for others who have questions. I'll turn the call over to Dave.
Thank you, Kelly, good morning to everyone. Overall, I'm pleased with our second quarter results. Total company revenue of $7.3 billion was a record quarter for Halliburton, and operating income was over a billion dollars. We achieved record revenues this quarter in our Baroid, cementing, completion tools, Multi-Chem, and testing product lines. From an operating income perspective, Baroid, testing, and artificial lift also set new records. Turning to the geographies, our international operations grew 8% sequentially, which is at the top of our peer group. Compared to our two primary competitors, we have delivered leading year-over-year international revenue growth for the last five quarters.
Also notable for the quarter, our international revenue comprised almost half of our total company revenue, which clearly demonstrates the success in our ongoing strategy to grow our international business and balance our geographic mix. Clearly, we are not just a North America pressure pumping company. Our Eastern Hemisphere played out as we expected. Revenue was up 11% sequentially, and operating income was up 23%. I want to specifically highlight our Middle East/Asia region, which had an outstanding revenue growth of 20% and operating income growth of 43% relative to the second quarter of last year. This is a very exciting market for Halliburton today, and we expect our Middle East/Asia region to be the highest growth one that we have, led by Saudi Arabia, Iraq, and all of Asia.
For the year, we still fully expect Eastern Hemisphere margins to average in the upper teens, with year-over-year revenue growth in the mid-teens. With pricing improvement opportunities in the Eastern Hemisphere continuing to be somewhat elusive, our current operating bias is toward improving our utilization and efficiency as we address the increased spend from our customers. Jeff will discuss the weaker than expected Latin America performance and the Mexico integrated project market in greater detail, but I want to be clear on one thing. We feel confident that revenue and margins in Latin America will improve in the second half of the year. We expect margins to improve in the third quarter and approach the mid-teens level and expect full year margins to be approximately the same. In summary, our international outlook has not changed. We expect consistently solid year-over-year growth in several key markets.
Although there is still uncertainty around Egypt, Libya, and Northern Mexico activity for the near term, our deep water share gains, coupled with increased rig count in Saudi Arabia and an anticipated rebound in Latin America during the second half, provide us confidence that we will continue to outperform on a relative basis to our peers. North America also delivered results as we expected, and I am pleased with the quarter. Revenue was up 3% despite a sluggish U.S. land rig count and a 71% lower Canadian rig count. We also saw 120 basis point sequential improvement in our margins to 17.5%. We are now expecting the rig count to remain relatively flat for the remainder of the year, as we observe a meaningful switch to multi-well pad activity among our customer base.
We believe these incremental drilling efficiency gains will provide for higher service intensity. We currently estimate that pad drilling represents as much as 50% of the activity across key U.S. basins and will continue to tick higher. As an example, we've seen the Eagle Ford grow from less than 40% pad activity last year to over 60% today. Ultimately, we believe this efficiency trend bodes very well for us in the long run, as our scale and expertise allows us to lead the industry in executing factory-type operations. Despite issues around capacity, utilization, and pricing for the balance of the year, we do expect North American margins to continue to improve. We believe we have reasonable visibility around North America activities for the third quarter. At this time, it's too early to tell the full extent of customer plan revisions and their impact on activity in the fourth quarter.
We believe that current commodity prices make budget reloading a more compelling option for our customers, which could help mitigate the risk to a fourth quarter slowdown. I am optimistic about Halliburton's relative performance for the remainder of the year and our ability to grow our North America margins and continue to realize revenue and margin expansion in our international business. Our strategy is intact and working well, and we intend to stay the course. We will continue to drive toward expanding our global portfolio in deepwater, mature fields, and unconventionals. We have been and will continue to be focused on delivering best-in-class returns. We bought back $1 billion of shares in the second quarter and today announced an additional repurchase authorization to a total of $5 billion.
These actions reflect our growing confidence in the strength of our business outlook and our ability to not only increase our buybacks, but our dividends, while leaving room for any capital spending or additional acquisitions we may want to do. Let me turn the call over to Jeff, and he'll provide some additional operating detail.
Thanks, Dave, and good morning, everyone. Let me begin with an overview of our second quarter results. The Eastern Hemisphere had solid sequential improvement compared to the first quarter of 2013, with revenue growth of 11% and operating income growth of 23%. The improvement was led by seasonal recoveries in Norway and Russia, along with improved activity levels in Angola and across all of Asia. In the Middle East Asia region, compared to the first quarter, revenue and operating income increased 12% and 17%, respectively. The growth was driven by higher stimulation, wireline, and fluids activity in Malaysia, increased drilling and stimulation activity in China, and improved profitability in Iraq. The Middle East Asia is a high-growth region for us, and Malaysia is a great example, where our revenue grew 40% year-over-year and profit more than doubled, driven by strategic offshore wins.
We continued to build on this success in the second quarter, displacing a major competitor to provide offshore cementing services and in addition, winning a series of fluids contracts in Malaysia with an aggregate estimated value in excess of $500 million over the next four years. Additionally, continuing our growth in Saudi Arabia, in the second quarter, we were awarded a three-year lump sum turnkey project to provide reentry services in an existing field. This strategic win comes in addition to a recently expanded award for a multi-rig turnkey project in the Kingdom. Turning to Europe, Africa, and CIS, relative to the first quarter, revenue and operating income increased 9% and 33% respectively. The improvement was driven by higher fluids and cementing activity in Russia, increased stimulation, fluids, and completion tools activity in Norway, and higher drilling and completions activity in Angola.
A highlight of note in the region, during the second quarter, our Baroid product line partnered with Cobalt International Energy to transfer our supersaturated riser viscosity fluid technology from the Gulf of Mexico to deepwater Angola. This fluid is a key enabler of riser with deepwater drilling, and we believe this technology will be instrumental to the future success of Angola's new subsalt drilling projects. Within Europe, Africa, CIS region, we also have been successful in executing several strategic integrated projects. Let me give you a few examples now. In Russia, we saw early success with our Em-Yoga integrated tight oil project. The project began earlier this year, and by applying unconventional multi-stage completion techniques to these mature fields, production has already materially exceeded targets, leading to substantially increased activity in this field. In Norway, we recently completed the first phase of an integrated multi-well project.
Based on our success in delivering services and accelerating the production cycle, our contract has been renewed through 2015 and was expanded to include two additional fields. Finally, in the Danish sector of the North Sea, we were recently awarded a five-year multi-product line contract with an estimated value of over $100 million to provide services on a high-pressure, high-temperature development. This award was based on our proven track record of delivering integrated services in the Scandinavian market and our recognized expertise with HPHT services. All three of these projects are good examples of how we collaborate internally and with our customers to drive value into a project, both for the operator and for Halliburton. Overall, our Eastern Hemisphere performance has been impressive. If we look back to this time last year, we've grown revenue by 16% and operating income by 22%.
In Latin America, we had a disappointing start to the year. Revenues were flat compared to the first quarter, and operating income was down 7% as a result of reduced drilling activity in North Mexico, increased mobilization costs in both Brazil and Mexico, and lower vessel activity offshore Mexico. Moving into the second half of the year, we're confident that we will see an uptick in Latin American financial results. Let me touch on a few of the key drivers now. In Colombia, we see second half levels improving as our customers resolve some of the recent permitting delays. In Brazil, during the third quarter, we will complete mobilization of our directional drilling contract and expect to transition to our new market share in the fourth quarter. Finally, in Mexico, we expect to see the largest improvement.
In the third quarter, we're confident that we will secure contract approvals related to our consulting and software services and see increased utilization of our stimulation vessels. We also expect to have finished mobilization of equipment for a recent offshore intervention services contract. We anticipate the North Mexico activity will continue to be an issue for the region in 2013. However, I'm pleased to announce that we were recently awarded the Jumapa block by Pemex in the latest round of incentivized projects. Scheduled to begin in early 2014, this estimated $1.2 billion project is for a multi-year asset management contract in its Chicontepec basin. This most recent round of incentivized contracts differs from the previous round in that it provides 100% cost recovery for our services during the first phase of the project.
We expect returns for this project to be generated from our own service revenues and to be accretive to our overall business. We were very selective in targeting the Jumapa block. In fact, it was the only one we bid on. We believe that this project will generate robust returns at a lower level of risk, and that our experience in the nearby Remolina laboratory gives us a technical advantage in delivering timely, productive wells. We are also currently evaluating a pipeline of large integrated projects in Mexico valued at an estimated $8 billion. We expect this work will be awarded towards the end of the year. With the combination of these integrated projects and the Jumapa project, we're excited about 2014 and beyond for Mexico. Let me give you a few other Latin America highlights for the quarter.
In Brazil, we inaugurated our technology center in Rio de Janeiro, where Halliburton personnel will collaborate with operators and the country's leading university in a global center of expertise for both deepwater and mature fields. Further, in the ultra-deep pre-salt market of Brazil, Halliburton successfully performed the deepest wireline fluid sampling and rotary sidewall coring job ever undertaken. Samples were retrieved from depths of over 22,000 feet, helping our customer identify the most productive zones of this exploration well. We also see opportunity in the offshore Mexico market, where we recently displaced a major competitor to provide open hole logging services on a deepwater well based on our reservoir characterization portfolio, including our GEM mineralogical tool and our RDT formation tester with fluid identification. Moving to North America.
Revenue was sequentially up 3% and operating income was up 10%, driven by increased U.S. land activity, partially offset by reduced seasonal activity in Canada. Consistent with the first quarter, approximately 85% of our crews are under long-term contracts and about three-quarters are working 24-hour operations. In spite of a relatively flat sequential U.S. rig count, drilling efficiencies and the trend towards multi-well pads are driving a more robust well count. Additionally, in some cases, we're seeing operators increasing the number of stages on horizontal wells, performing as many as 40 stages per lateral in the Marcellus in certain examples. It's our view that the resulting increased well count and stage count could absorb a meaningful percentage of the excess horsepower and help drive service intensity across all product lines.
We believe excess pressure pumping capacity has diminished since the first quarter due to rising demand, there is still an oversupply in the market. We anticipate that pricing pressure will persist to some degree across many North American basins in 2013. As we gauge the utilization of our equipment on a 24/7 basis, we see a significant opportunity to improve and drive the white space. By that, I mean the downtime out of the schedule. In this environment, we believe it's more important than ever to be aligned with the most efficient customers where we can create the most value for our customers and deliver the best returns for Halliburton. We are continuing to execute our strategy around surface efficiencies, subsurface technology, and custom chemistry, delivering differentiated services that generate superior returns over the long term.
As part of this larger strategy, Frac of the Future and Battle Red are really the platforms that enable surface efficiency. We expect to see increased performance at the wellhead as we incorporate these tools into our processes. Battle Red effectively applies new processes and technologies to standardize and automate integrated workflows across our product lines, driving improved efficiency across our North American service delivery organization. Although there are some associated cost savings, this initiative is primarily directed at improving working capital and cash flow. We're targeting a 50% reduction in days to bill our customers. We expect these tools to also be able to help manage inventory levels, reduce overtime, and optimize well site deliveries. As an example, we've already seen a 15%-20% reduction in costs around freight and standby charges.
We anticipate the Battle Red rollout will be completed in the first quarter of 2014. Next is our Frac of the Future program, which is designed to reduce capital and operational costs at the well site. Early data indicates our Q10 pumps are running two to three times longer than existing Halliburton pumps and five to six times longer than the industry standard before requiring maintenance, which we anticipate will reduce our fleet maintenance expense by up to 30%. This efficiency also allows us to reduce the equipment needed on location by an average of 25%, decreasing the capital required to deliver a frac fleet and reducing labor and fuel costs. Specific to labor, through process automation and reduced vehicle counts on the job site, over the last two years, we have reduced our crew sizes by close to 30% and believe our crews on location are currently streamlined.
When we look at what we're able to deliver on a stage per headcount basis, we've seen a 40% rise in executional efficiency over the same time period. By the end of this year, we anticipate that close to 20% of our fleet will be converted to Frac of the Future. The rate at which we deploy going forward will be dependent on three factors: North American natural gas activity, the growth of international unconventionals, and our requirement to replace older equipment. We believe our manufacturing capability is a strategic advantage, allowing us to manage deployment and quickly take advantage of changing market conditions. Assuming a consistent build schedule of new equipment, we expect to reach the 50% mark on Frac of the Future deployment during 2015. We believe these three strategic initiatives will deliver material differentiation and provide a sustainable competitive advantage to Halliburton for years to come.
Turning to the Gulf of Mexico. Revenue was impacted by BOP certification related issues that have delayed several of our large completions to the back part of the year. For the remainder of the year, we expect revenue and profit will average higher than the first half as deepwater rigs arrive and more rigs move to development and completions. We're optimistic about the Gulf of Mexico deepwater market and are excited about our competitive position in the Lower Tertiary, a market that we expect to nearly double in 2014. We continuously look for ways to better manage our cost structure in the organization. As we migrate towards more efficient, differentiated service platforms, such as Battle Red and the Frac of the Future, it will have an impact on support and operational headcount, as well as equipment and inventory requirements.
To summarize North America, we're forecasting the rig count to remain stable for the year, but believe that activity levels can improve as a result of drilling efficiencies and further adoption of pad well drilling. In a flat pricing and rig count environment, cost management is going to be extremely important, and we anticipate better cost optimization will result from our strategic initiatives. We're maintaining close contact with our customers to better understand their budget plans for the remainder of the year, but want to be clear that we expect North America margins to increase the balance of the year.
Finally, we're committed to growing our international revenues and margins and achieving a better geographic balance in our business going forward. I think our performance this quarter speaks to the progress we're making on that front. Now Jeff will provide some additional financial commentary. Mark?
Thanks, Jeff, and good morning, everyone. Our corporate and other expense came in at $108 million this quarter, slightly lower than expected due to some insurance reimbursements for legal costs associated with the Macondo litigation, as well as decreasing costs related to our corporate initiatives. Approximately $34 million of our corporate costs were for continued investment in Battle Red and other strategic initiatives. The cost of these initiatives will be declining over the next few quarters. We anticipate the impact of these investments will be approximately $0.02-$0.03 per share after tax in the third quarter. In total, we anticipate that corporate expenses will average between $110 million-$120 million per quarter for the remainder of the year. We continue to benefit from the strategic realignment of our international operations completed last year and the continued expansion of our international business.
Our effective tax rate this quarter came in at 29%, in line with the low end of previous expectations. We anticipate, though, that we might see a slight increase to about 29.5% for the third quarter. Our capital expenditure guidance of approximately $3 billion for the full year remains unchanged. Throughout this quarter, we have continued to pursue in earnest a settlement to resolve a substantial portion of the private claims pending in the Macondo multi-district litigation. Discussions among the parties to the proposed settlement have recently slowed, while BP challenges certain provisions of their previous settlement with the plaintiffs' steering committee, including a current appeal in the Fifth Circuit Court. We continue to believe that a reasonably valued settlement is in the best interest of our shareholders.
Given the complexity of the current situation among other parties, it is difficult to estimate when or if the resolution through settlement can be reached. In the meantime, we'll continue to argue our defense against any liability in the courts. No adjustment to the Macondo reserve was recorded during the second quarter. As the MDL trial and other investigations progress, we're constantly monitoring and evaluating developments, and it's possible that we may need to adjust our reserve estimate up or down in the future. At this time, our reserve estimate does not include potential recoveries from our insurers. However, we did reach a favorable agreement with a portion of our insurers during the quarter, which, among other things, allows us to continue to be reimbursed for our legal cost.
As we communicated in our first quarter call, we intended to be more aggressive in our second quarter common stock repurchase activity. During the second quarter, we upsized our revolving credit facility from $2 billion to $3 billion, and used the excess liquidity that transaction created to repurchase 23 million shares of common stock. Last week, our board of directors approved increasing the authorization for future share repurchases to $5 billion. We're currently evaluating the best available repurchase methods. This increased authorization, together with the 39% increase in dividends announced in the first quarter, is a reflection of our growing confidence in the strength of our business outlook and our continuing commitment to shareholder distributions. Going forward, we believe the company will generate sufficient cash flows to enable us to grow our business, increase shareholder returns, and maintain flexibility to take advantage of any strategic opportunities we see.
Moving on to our near-term outlook. For our international business, we expect stronger revenues and margins during the second half of the year, weighted more heavily to the fourth quarter. For the Eastern Hemisphere, we're currently expecting third quarter year-over-year revenue growth to be similar to the second quarter, with a modest sequential improvement in margins. Latin America growth is expected to be muted by the activity curtailment in Mexico, we should see a moderate sequential improvement in revenue, with margins approaching the mid-teens. For North America, we anticipate a flat U.S. rig count for the third quarter. However, we expect to see the seasonal rebound from breakup in Canada, along with stronger activity levels in the Gulf of Mexico, we anticipate the net result will be modestly higher sequential revenues and margins.
I'll turn the call back over to Dave for some closing comments. Dave?
Okay. I know a lot of people were dialing in late, so let me give you a quick summary of what we said today. For North America, based on improving activity levels in Canada and the Gulf, and continued efficiency gains for U.S. land, we expect margins to continue to improve for the balance of the year. As Mark said, in Latin America, we feel confident that revenue and margins can improve in the second half, with margins approaching the mid-teens in the third quarter. For the Eastern Hemisphere, our outlook remains unchanged. For the full year, we expect revenue growth in the mid-teens, with margins in the upper teens. Our aggressive buybacks in the second quarter and the increase to our repurchase authorization clearly demonstrate our growing confidence we have in the strength of our entire business outlook.
Finally, we have been and will continue to be relentlessly focused on delivering best-in-class returns. With that, let's open it up for questions.
Thank you. Ladies and gentlemen, if you have a question at this time, please press star, then the 1 key on your touchtone telephone. If your question has been answered or you wish to remove yourself from the queue, please press the pound key. As a reminder, ladies and gentlemen, please limit yourself to one question and one follow-up. Our first question comes from Bill Herbert of Simmons & Company. Your line is now open.
Thank you. Good morning. Dave, I'm curious, and this sort of weaves into Jeff's narrative with regard to the Frac of the Future and Battle Red, but C&P margins in this quarter were actually a pleasant surprise for me. I'm just curious, in a relatively labored E&P capital spending environment, sure, with well count and stage counts increasing, but overall, activity relatively flat, range-bound commodity prices, as it were, and free cash flow generation still relatively challenged. How high can C&P margins in North America actually go?
I think, Bill, we have always said that we see no reason that in a reasonably robust gas market that we should not be able to achieve normalized margins. For us, normalized margins would be in the mid-20s. Obviously, we're going to need help in gas from the gas market. With the liquids market, I think underpinning sort of how low margins can go, you add to that the efficiencies that we see going on with respect to what we're going to get out of Battle Red and Frac of the Future, I can see a path there. As I said, we're going to have to get a little help from gas. Obviously, as we go forward into the balance of the year, we'll get some help from Canada
Okay. With regard to your prophecy for, I believe full year margins for Eastern Hemisphere in the high teens. The only part of that equation which looks still somewhat ambitious to me relative to first half margins is Europe, Africa, CIS, which given what we did in the first half, implies a relatively vigorous rate of improvement in the second half of the year. What exactly is the roadmap for margin improvement Europe, Africa, CIS, as the balance of the year unfolds?
Bill, I'll let Jeff handle that one.
Okay. Thank you.
Part of that path is kind of the pickup across Europe. We see solid proving activity kind of through Scandinavia. We talked about some project wins there, so that's certainly to the positive. We also see kind of the sub-Saharan activity picking up around the pre-salt. We see a path to improving margins in the back half. Certainly, the North Sea improving is a positive, also our activity in Russia should improve as well.
Thank you. Our next question comes from Jim Wicklund of Credit Suisse. Your line is now open.
Good morning, guys. The $32 million mark in the quarter for the improvements in supply chain and all the continued improvements in Battle Red. I think Battle Red was supposed to go live this quarter. You're talking about being implemented in Q1. You guys have spent a lot of money doing this. We assume that's an investment. How long do you think it'll take to recoup the investments you've made, and when does that quarterly investment start to approach zero?
The Battle Red project, there are various elements of it that are rolling out each quarter as we go. We talked about that we expect the whole project to be completed by the first quarter of 2014. There's some fairly critical elements that have already rolled out like timekeeping and things of that nature. There are elements that will begin to roll out even this quarter, this next quarter, third quarter, that will have an impact. We've tracked it. We've looked at the cost very carefully. As Jeff said, most of Battle Red is really around working capital and cash. There is some fairly large savings in terms of headcount as well. We're going to give more data for all of you when we have our Analyst Day in November along all these projects, it's more specific information about the savings that we see.
Just suffice to say, we're pretty excited about what we see right now. Believe very much in these projects and what they will deliver, and I think you will be pleasantly surprised when we give that data as well.
I love being pleasantly surprised. It's one of my favorite things in life.
Very good.
Follow-up question. In the U.S., the concern still exists that we all know that rig count isn't a very good denominator anymore. Even that said, we don't have a lot of confidence in wells and footage because it's not reported very well. How much is rig efficiency running? How much is service intensity running? With a flat rig count in the second half of the year, how much can you really grow revenues? Is that a 5% number? Is that a 10% number?
I think we're still kind of at the leading edge, Jim, with respect to the amount of pad drilling. In fact, anecdotally, when we talk to operators, they would describe what's been done until now as drill and hold and arguably a bit of exploration. Even some really big operators have said that they were waiting to really go full on development. We've seen probably upper single digits type improvement in terms of efficiency even in the current year. That's on the back of double-digit efficiency gains last year. I expect there's still headroom to grow around that scenario.
Thank you. Our next question comes from Angie Sedita of UBS. Your line is now open.
Thanks. Good morning.
Good morning, Angie.
Really very good to see the continuation of the above peer group growth rates in the international revenues and operating income. What drove you essentially modestly increasing your Eastern Hemisphere margin guidance from essentially the mid-teens to now the high teens? Were there specific regions or countries that appear to be a bit better than you originally expected?
Yeah. Thanks, Angie. A lot of that's built on the back of what we've seen in Asia. We've really come on strong in Asia. We've seen the kind of growth throughout the region and have no reason to believe that necessarily that abates. Key contract wins last year, we're seeing those get started and grow into the types of margins we were expecting out of those, and then we followed those up with a few more wins.
Predominantly stemming from Asia. Fair?
Yeah. Fair enough. Yeah. Certainly leading in Asia.
Okay. As a follow-up or unrelated follow-up on U.S. pressure pumping, I believe you're essentially the only company that's near 100% utilization. In prior conversations, you indicated that you believed that the rest of the market could become balanced by early 2014 and absorb this 20% overhang. Do you still believe that timeline, or is that beginning to be a bit pushed out?
I think that timeline's beginning to push out just a little bit, and that's on the back of what we've seen in terms of the overhang that's still there. Though the thesis we stay with in terms of the longer things go, cannibalization starts to occur of equipment in the market. Still believe there's the ability to consume the overhang ratably over time, but don't see that as necessarily a Q1 '14 event.
I think when we initially made that forecast, our expectations about rig count growth for the year, Angie, were a bit higher. As you heard, we're moderating that a bit, and sort of assuming that we're going forward flat rig count. Efficiency levels have run higher, rig count lower. I think the combination of both sort of says we'll probably have a little bit more, a little longer overhang in this pressure pumping market.
Thank you. Our next question comes from Waqar Syed of Goldman Sachs. Your line is now open.
Thank you. Your margins and revenues in D&E side for North America were a touch lower. Is that all primarily Canada, or is there some pricing there as well? What's the outlook for the remainder of the year in D&E?
A lot of that is Canada. That's a good D&E market for us, obviously with the rig count and the breakup slowdown, we feel that more so. Have we seen some pricing pressure there? There's been some pricing pressure in those other service lines. Again, see efficiency of the drilling activity taking that out. Again, primarily Canada.
Margins should go back to the 18% kind of level in the second half in North America D&E?
Maybe a little bit softer than that's directionally the right way.
In the Bakken, there was some disruption activity in the second quarter. Completion activity was delayed because of the rains. Did you experience that, because that's a pretty large market for you guys, or not?
Yes, we did. We had a bit of impact from that. The weather never helps us through the spring in that market. Even in Canada, there was the follow up to break up with the flooding that happened in Calgary. It was a bit of a tough spring throughout that area. Certainly don't expect that to repeat in the second half.
Thank you. Our next question comes from James West of Barclays. Your line is now open.
Hey, good morning, guys.
Good morning, James.
Jeff, last quarter you had alluded to in North American stimulation that you guys were going to seek some pricing increases as you renegotiated long-term contracts. Now it seems like you're kind of pushing out when the industry comes back into balance. Curious if that still is your intention, and as we get into your rollover season here, what the feedback has been from your customer base.
Let me clarify. In terms of the discussions we're having with clients, better wells are still very important. That plays to our strength in terms of designing custom chemistry for the best production, the subsurface insight that allows us to design the best producing wells. Those continue. As we've said, we've continued to see some pricing pressure, certainly variable across different basins. I guess the pricing pressure doesn't go away as long as there is the overhang out there of excess equipment. I think our technical ability to sell into those contracts is still very good.
Okay. Fair enough. Maybe just a follow-up on international pricing. For me, Dave, you mentioned in your comments that the gains were still elusive, seems like at least the bad behavior's out of the market now. Your competitor is at least getting somewhat more constructive. I'm curious on why you think given the rate of growth that you're seeing and that your competition's seeing, that is their pricing power still elusive?
Well, I think, James, a couple of reasons. One is that the prize in some of these tenders in the international markets are still so large in terms of revenue stream and duration, that everyone tends to sharpen their pencil when they tender and price these things. Number two, the ones that were tendered and won several years ago all had upsell and new technology strategies in them, all of which take a while to work their way through. As I said, at this point in time, I think our focus is on increasing margins through better utilization, more efficiency. We have not seen a pricing inflection point even with increased spending because customers are really pretty much taking it slow and steady in terms of their increase.
Typically, slow and steady doesn't lend itself to a major pricing inflection point, because all of a sudden, a lot of capacity is stripped out of the market. As I said, the international market is playing out almost exactly as we thought. I believe we got a pretty good handle on what's going to happen over the next couple of quarters.
Thank you. Our next question comes from Kurt Hallead of RBC Capital Markets. Your line is now open.
Thank you, good morning. Just wanted to get some clarification on one thing. I think Dave, you mentioned that the Eastern Hemisphere is going to be driven by Saudi and Asia. Then I think there was a question earlier about the margin improvement. I thought I heard that was being driven mainly by Norway and Sub-Saharan Africa. I guess my question is, can you give us some update on what you expect in terms of potential margin improvement contribution from the Middle East to that Eastern Hemisphere dynamic? Is that primarily coming out of improving profitability out of Iraq, or is it coming from improved activity in Saudi?
I think, Kurt, Jeff was responding to a question specifically on why our Europe, Africa, Russia operation was improving its margins, and I think his discussion on Norway, continental Europe, North Sea was reflective of that. If you sort of pull all the way back in terms of the Eastern Hemisphere, even though we're proud of our operation in Europe, Africa, CIS, the action really is in the Middle East and Asia right now. Our Middle East operations will continue to expand. We're really happy with what we have going in Saudi. Our operations in Iraq have stabilized. Then as Jeff has mentioned, almost all the way across Asia, we're seeing great success. We're really happy with our Eastern Hemisphere portfolio right now. We haven't mentioned some of the African countries, but they continue to do better.
Overall, I think that across the board, we're happy with where we are in Eastern Hemisphere. It's just that some are driving forward a little bit faster.
Thanks, Dave, then the follow-up to that with respect to Iraq. Do you have a general timeframe as to when you think Iraq may become neutral to your Middle East/Asia margins?
It's neutral now. In fact, it was breakeven last quarter, slightly profitable. It's more profitable this quarter. We're positive on the outlook for Iraq, I think it'll be a little bit slower and more measured as we go forward, but certainly more profitable.
Thank you. Our next question comes from Brad Handler of Jefferies. Your line is now open.
Thanks. Good morning, guys.
Hey, Brad.
Could you guys just speak a little bit more specifically to what's happening in Egypt?
The, uh-
From your business perspective.
Yeah. Obviously, it's not going and hitting on all cylinders at this point in time. The customers have dialed back a little bit. One of the big issues we have is because of the concerns the government have, the ability to move around in the desert has been somewhat hampered, especially the ability to move explosives around, and obviously explosives are key to our business in terms of completing the wells. That's just made the logistics of doing our operation there a little bit more difficult. It hasn't been shut down, but it clearly has been ratcheted back, and obviously when you ratchet back on the revenue and add a logistical cost, it really starts to impact your margins more than it impacts your revenue.
Right. You have kept all the crew and whatever expat crew is in country.
Yeah. We have actually very few expats in a place like Egypt, but we have maintained our crews. That's correct.
Got you. Okay. An unrelated follow-up. Mark, what was the shares outstanding at the end of two Q?
That's a great question. We had 917 million shares outstanding at the end of the quarter. When you try to do the averaging through the quarter, most of the billion-dollar share buyback happened in May and June, the averaging effect had a little bit different effect.
Thank you. Our next question comes from Doug Becker of Bank of America. Your line is now open.
Thanks. Jeff, I think you indicated 50% of the frac fleet will have the Q10 pumps by the end of 2015, which I think implies about 50% conversion of the fleet over three and a half years, give or take. Ultimately, just trying to gauge if it's reasonable to assume that the full fleet would be converted in a total of six to seven years, kind of a similar environment to what we've seen over the last couple of years. If everything fell into place, how quickly could you have the Q10 pumps on the entire fleet?
Yeah, Doug, that's the right pace. We expect to be by 2015 at about half. What I would say is cautiously that we're doing this sort of ratably as the market allows and as equipment is thus taken outside the U.S., equipment retirements occur. We have continued to retire equipment in order to get the equipment into the field. That's the right pace of kind of the five to six year pace, but that would, to a certain degree, be limited by the market. We wouldn't get over our skis if the market didn't allow it.
How quickly could you, if $5.50 gas, international and conventionals are ramping up, how quickly could you in the perfect scenario?
Very quickly. My reference to our manufacturing capability allows us really to turn more quickly than probably anyone in the marketplace around bringing equipment forward. We would love to have the opportunity to do that.
Thank you. Our next question comes from Dave Anderson of J Morgan. Your line is now open.
Hey, Dave. In your prepared remarks, you mentioned something about 50% of drilling in the U.S. is on pad drilling. I was a little surprised by that number. It seems a little higher than I was thinking. Was that a number for Halliburton? If so, can you just tell me where do you think that number goes, say, by the end of 2014?
No, the number, Dave, that's our view of where the market is today, not just for Halliburton. I think that, as we've tried to allude over the last couple of quarters, I think the people that are analyzing our industry have got to move away from rig count. They've got to move away from well count and really look at horizontal footage drilled. Given the position that we have in the U.S., and given what we see out there, we think that basically the pad drilling is 50% or so. The other thing that you see is pad sizes are getting much larger, and that just drives more efficiency and more service intensity.
I was just wondering if you can help me quantify this impact. Let's just say you took five wells on pad drilling versus five wells standalone. How would you think that your margins should be different between those two wells? Or is it on reduced costs or whatever the best way to measure that impact is?
The margins are better on the back of the number of turns we get on the equipment. If we're rigged up on a single location, we have even particular equipment that allow us to move from well to well without having to move the equipment at all. If we think in terms of start to finish or time between wells, we are just working more on a pad, and the larger the pad, the more we work, as opposed to rigging down and moving away to somewhere else.
Is that like a 20%-30% increase in margins, something along those lines?
Obviously we know what that amount is, but we're not going to tell the world.
Thank you. Our next question comes from Jeff Tillery of Tudor, Pickering, Holt. Your line is now open.
Hi, good morning.
Hi, Jeff.
The discussion around Q3 North American outlook, top line growth being driven by Canada and Gulf of Mexico coming back would seem to imply that the U.S. land business kind of trajectory through the course of Q2 was pretty flattish. Is that correct? I guess, what is my question?
No, for Q2, we saw improvement in North America land, again, offset by those other items. No, I wouldn't infer that.
Was that improvement, April through June, that was better than the March exit rate? I guess is the way I'm trying to-
Yes.
Yes.
On a stage count basis, we're seeing an improvement. We're back kind of consistent with what we saw middle, sort of third quarter-ish of last year. We're seeing the activity rebound.
The underlying follow-up question I had is just around Latin America. We see the revenue improve in the second half of the year, but if I was to put kind of bounds around what's reasonable, is it fair to think kind of low side case of revenue growth of 5%, high side case of 10% full year in Latin America, year-over-year?
I think your 5% number's pretty good.
Okay. All right, thank you.
Thank you. Our next question comes from Scott Gruber of Bernstein. Your line is now open.
Good morning.
Good morning.
Given a more tempered outlook here for rebalancing in the pumping market, I assume you're not considering expanding the size of your U.S. pumping fleet during the first half of 2014. I assume that's correct because you didn't increase your CapEx for the second half of the year.
No, that'd be correct.
How do
Our expectation is to kind of stay where we are.
Okay. How do you think over the medium term about that choice between continuing to improve margins, which is clearly the goal today, and the opportunity to take share in the U.S. market? Personally, I think the U.S. market should be a good market over the medium term as the industry moves to monetize cheap natural gas. Are you thinking about a certain margin level that you want to get to before you start adding capacity? You're above your cost of capital today. Is it getting back to those normalized margins that we should think about before you start increasing your CapEx?
Look, we always start with returns first. Everything that we do in this business is around returns. As long as we're happy with our returns and we're getting equipment that works, we wouldn't take share at the expense of returns. Really don't know, on the back of the things that we're doing with Battle Red and Frac of the Future, I don't see those two things as mutually exclusive. Some of the systemic things we're doing allow us to grow share even with the equipment we have or with the same level of equipment that we have.
Yeah, I think there are two things to consider, Scott. One is that with pad drilling and the efficiency that our equipment is working today, as we look at it, you're creating effective utilizable space on the calendar as we work faster and more efficiently. The second thing, which is I think unique to Halliburton, remember, we're retiring equipment as we roll out our Frac of the Future. That equipment was working today, still viable equipment. Right now. Because we don't see the need for excess equipment, we're parking it, possibly destining that equipment for our international operations along the way.
If the right opportunity presents itself along the way, we have the ability to redeploy some of that equipment back into the U.S. market or not pull it out of service in order to capture share when we see that we have an opportunity to continue to get very good returns and work for the right customers in the right basins with the right technologies.
Sam, we'll take one more question.
Thank you. Our final question comes from Robin Shoemaker of Citigroup. Your line is now open.
Thank you. Wanted to ask about Mexico, go back to Mexico for a minute. The contract that you won in Chicontepec, I believe you talked about cost recovery, and then I think there's a fee per barrel arrangement after that. Can you describe exactly how that works and why you believe there wasn't a much broader interest among oil service companies in these Chicontepec blocks?
Yeah. The cost per barrel or the fee per barrel is really the smaller piece of that type of project. It's a situation where we provide services into the project, and then earn cost recovery, to get paid at what we believe are certainly accretive margins to our business. I think the interest by others, I can't say what others were necessarily interested in or not, I would say that this is very difficult work. It takes a lot of reservoir insight in order to determine which fields and how to produce them over time, and the full suite of services that it takes to do all of that work. The one that, the Jumapa that we won, we are really comfortable with where we are.
Really, the last thing that prevents a broad group from going into that is, quite frankly, the capital upfront that's required to embark on these types of things.
I see. Okay. On these integrated projects that you described that are coming up in Mexico, are some of these projects that will involve sort of high-end technologies? Or are these gonna be really very competitive types of tenders?
This will be both. I think it's a combination. What we're describing are all of the integrated drilling, not like the incentivized rounds that we just finished talking about, but drilling wells for Pemex in a lump sum type fashion. Those range from some more simple to some that are actually quite complex. So I think we'll see competitive. It will be competitive just given the size of the activity. But the type of technology required, I do think will be important as those projects are let.
Thank you. At this time, I'd like to turn the call back to management for any closing remarks.
Okay. Thanks, everybody, for your participation. We'll be doing follow-up calls over the next couple of days. Sam, with that, you can go ahead and close the call.
Thank you. Ladies and gentlemen, thank you for participating in today's conference. This does conclude today's program. You may all disconnect. Everyone, have a wonderful day.