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Earnings Call: Q3 2018

Nov 30, 2017

Operator

Good morning, everyone, and welcome to the PVH Corp Third Quarter 2017 Earnings Conference Call. This webcast and conference call is being recorded on behalf of PVH and consists of copyrighted material. It may not be recorded, rebroadcast, or otherwise used without PVH's written permission. Your participation in the Q&A session constitutes your consent to having anything you say appear on any transcript or replay of this call. The information being made available includes forward-looking statements that reflect PVH's view as of November 29th, 2017, of future events and financial performance. These statements are subject to risks and uncertainties indicated in the company's SEC filings and the safe harbor statement included in the press release that is the subject of this call. These risks and uncertainties include PVH's right to change its strategies, objectives, expectations, and intentions, and its need to use significant cash flow to service its debt obligations.

Therefore, the company's future results of operations could differ materially from historical results or current expectations. PVH does not undertake any obligation to update publicly any forward-looking statement, including, without limitation, any estimate regarding revenue or earnings. Generally, the financial information and guidance provided is on a non-GAAP basis as defined under SEC rules. Reconciliations to GAAP amounts are included in PVH's third quarter 2017 earnings release, which can be found on www.pvh.com and in the company's current report on Form 8-K furnished to the SEC in connection with the release. At this time, I am pleased to turn the conference over to Mr. Manny Chirico, Chairman and CEO of PVH.

Manny Chirico
Chairman and CEO, PVH

Thank you, Sophia. Good morning, everyone. Joining me on the call is Mike Shaffer, our Chief Financial Officer, Dana Perlman, our Treasurer and Head of Investor Relations, and Ken Duane, the CEO of our PVH Heritage businesses and our North America wholesale businesses. I'm quite pleased with our results for the third quarter, which exceeded our expectations. We continue to over-deliver against our strategic and financial plans. Overall, we saw third quarter revenues grow 5% and EPS increase 16%. We saw tremendous strength across all of our businesses, with our international businesses demonstrating outsized performance. Europe, China, and Japan continue to be our healthiest markets in the third quarter. We saw improvements in our North America business, which performed in line with our plan despite multiple natural disasters, particularly in Puerto Rico, that impacted our retail businesses.

Business trends in North America have continued to significantly improve as we've moved through the fourth quarter. Across channels, we continue to see outsized growth from the digital channel, consistent with our trends all year. From a strategy perspective, we continue to invest in driving our brand relevance and our consumer reach through our increased marketing investments. Given our strong results, we have decided to invest an additional $20 million in brand marketing in the fourth quarter. Despite this $0.20 per share incremental expense, we are significantly increasing our earnings guidance for the year. Moving to our third quarter results, let me begin with Tommy Hilfiger. The Tommy Hilfiger brand continues to experience significant demand, and we are seeing broad-based strength across all businesses.

The Tommy brand relevancy and momentum continues, leveraging our key influences from Gigi Hadid, our women's brand ambassador, to The Chainsmokers, our brand ambassador for all Tommy Hilfiger men's categories, and Xun Yu, our local brand ambassador for China. We believe that investing in the Tommy Hilfiger brand via these brand ambassadors will continue to drive performance in our global growth categories. Additionally, by offering limited jeans capsules and unique collaborations, we are continuing to propel the brand forward, allowing us to engage with a new and younger consumer. From a business perspective, Tommy revenues increased 10%, and earnings were up 35% for the quarter. We continue to be extremely pleased with the response from consumers and are benefiting from the market share gains in all regional markets. International revenues increased 16%, with retail comp sales up 7% for the third quarter.

This outstanding performance was driven by our Tommy European business, which continued to outperform, and we continue to see positive momentum across the business, and we see strong sell-throughs at retail. As I previously mentioned, our spring-summer 2018 order book is up over 10%, and we are quite pleased with the broad-based strength across all of our product divisions and across all of our markets within Europe. In addition, we continue to see strong momentum in early fall selling, and we anticipate the strong sell-in to continue in Europe throughout fiscal 2018. Moving to Tommy Asia, led by the China Tommy business, it continues to perform very well as we've continued to build on the continued momentum in China, benefiting from the integration and investments that we've made in the Tommy Hilfiger China business. Our Tommy Hilfiger Japan business also continues to over-deliver against its repositioning and turnaround plan.

Moving to North America, I am happy with the inflection we have seen in the business. We started to see a turn in our retail business in the second quarter, and we saw even stronger momentum during the third quarter as revenue increases, driven largely by the improvement in our retail business, which posted a 6% comp store increase and solid gross margin improvement. We have also seen continued strength across our wholesale businesses, both men's and women's. Our Macy's business, in particular, has been outstanding with strong sell-throughs at higher overall margins. Moving to our Calvin Klein business and speaking about the brand, we are pleased with the momentum around the Calvin Klein brand and have just announced several significant marketing initiatives.

We recently launched our Calvin Klein Jeans and Calvin Klein Underwear campaign, which introduces an evolution in the #mycalvins to a call to action to our family, #mycalvins. This features several personalities, including Solange Knowles, and some talent which will be announced at a later date as we head into spring 2018. I cannot wait to share with you the incredible talent and amazing reach we have planned when we announce our latest talent in mid-January for our spring 2018 campaign. Specifically, these jeans and underwear marketing initiatives are geared to an enhanced direct-to-consumer focus to drive our business. We really feel that with the amazing talent we have planned, that I can't speak about now, and that we will introduce, that these initiatives will fuel tremendous growth in 2018.

We also recently announced our Calvin Klein x Amazon Fashion holiday retail experience, available for customers at pop-up shops in New York City and in Los Angeles, as well as through our online brand store at amazon.com, #mycalvins. While these are just two recent examples of our consumer engagement marketing investments, we believe that these, together with our other upcoming and ongoing brand marketing initiatives, will continue to drive the brand momentum, fashion relevancy, and allow us to capture growth opportunities for the business. Moving on to the business, revenues increased 6% for the third quarter, reflecting strong global trends, with a 20% increase coming from our international business. Overall earnings were slightly down in the quarter due to the planned $15 million increase in brand marketing investments. Absent these brand investments, earnings would have been up 8% in the third quarter.

We continue to see strong top-line growth out of Europe and China, with North America performing in line with plan. International retail comp store sales increased 9% in the quarter. Calvin Klein Europe continued to deliver terrific performance, both top line and bottom line, with strong sell-throughs across all channels. As we discussed previously, Calvin continues to see market share gains across the European region, the momentum continues into spring 2018, with our order book projected to be up over 25%. The broad-based strength across the business highlights the evolution of the brand and the business into a true lifestyle business in Europe, in line with our strategic plan for the region. We see these strong selling trends continuing into fall and would expect the strong sales trends to continue throughout 2018.

In Asia, Calvin Klein continues to perform well, with China outperforming our other markets across all product categories. We continue to see softness in Korea, which has been pressured by the negative geopolitical news out of North Korea. Overall Asia business continues to post strong sales and earnings growth. Calvin Klein North America saw healthy growth across all of our wholesale businesses in line with our plans. Our CK North America business saw an improvement in comp store sales trends versus the first half of the year, with comps down only 1% for the third quarter. Finally, moving to our heritage businesses, revenues for the quarter were down 7%, in line with our plans, due to some sales moving from the third quarter into the second quarter as compared to the prior year. Therefore, earnings were down as a result of that planned sales shift.

As a reminder, year-to-date for the nine-month period, our Heritage Brands revenues are flat and earnings are up 9% over the prior year. Retail comps were up 2% in our heritage retail business in the third quarter. Given the challenging overall North American market dynamics, we are quite pleased with the financial performance of our Heritage Brands divisions. Looking to our full-year guidance, we have raised our full-year earnings outlook and believe that our brands will continue to drive our fourth quarter performance. In addition, as a result of the momentum in the business, we have increased our fourth quarter marketing spend by an incremental $20 million to capitalize on the opportunities we are seeing across our businesses. Despite this incremental brand investment, we are planning fourth quarter earnings per share to grow 15% to 17% over the prior year.

We feel highly confident making this incremental investment in our brands, given the momentum we see in our business. In the fourth quarter, our early holiday sales and margin results are running well ahead of our financial plans. Our international businesses continue to see nice momentum with Calvin Klein International comps up high single digits and Tommy Hilfiger international comps up mid-single digits. The big improvement we have seen has been in our U.S. business. We have seen a strong start to the North American holiday season with improvements in both traffic and sales trends. Comps for Calvin Klein North America are trending up mid-single digits, and Tommy Hilfiger North America comps are trending up high single digits quarter to date. We also continue to see strong performance in our wholesale businesses in North America and Europe in the fourth quarter.

We are well-positioned for the fourth quarter and the balance of the year and believe, given our underlying brand momentum and the strength across our businesses, that we can continue to over-deliver against our financial plans. With that, I'll turn it over to Mike to quantify our third quarter results.

Mike Shaffer
CFO, PVH

Thanks, Manny. The comments I'm about to make are based on non-GAAP results and are reconciled in our press release. Our revenues for the third quarter were up 5% to the prior year, including a positive impact of 2% for foreign currency and exceeded our guidance of up 4%. Tommy Hilfiger revenues were ahead of guidance and up 10% over the prior year, including a positive impact of 3% for foreign currency. The Tommy Hilfiger revenue increase was driven by strong international performance of +16% to the prior year, including a positive impact of 5% for foreign currency. With international comps up 7%. Revenue growth was also positive in North America, where we saw a 2% increase over the prior year, including strong retail comps of 6%.

Negatively impacting the Tommy Hilfiger North America revenues was a decrease of approximately $20 million due to the transfer of the North America women's wholesale business to G3 in the fourth quarter of last year. Our Calvin Klein revenues were ahead of guidance and up 6% to the prior year, including a positive impact of 2% for foreign currency. Negatively impacting our Calvin Klein revenues versus the prior year was a deconsolidation of our Mexico business, which was worth approximately $20 million. Calvin Klein International revenues increased 20%, including the positive impact of 4% for foreign currency, with strong performance in Europe and international comps up 9%. Heritage revenues for the third quarter were down 7%, driven by a shift in the timing of shipments from the third quarter to the second quarter.

Our non-GAAP earnings per share of $3.02 represent a growth of 16% over the prior year and included a planned increase of approximately $15 million of marketing compared to the prior year, related primarily to Calvin Klein. The $3.02 was $0.10 better than the top end of our previous guidance, and the beat was driven by a $0.03 business beat, favorable FX of $0.03 and tax expense, which was favorable for $0.04. For the full year, we are currently anticipating that we will be negatively impacted by $0.17 per share due to foreign exchange, on an improvement of $0.03 when compared to our prior guidance. For the full year, we are projecting non-GAAP earnings per share to be $7.78 to $7.80, or 14%-15% over the prior year, which is $0.10 higher at the top end of the range in our previous guidance.

This reflects a tax beat of $0.04, a $0.03 increase due to favorable FX, a $0.23 increase due to stronger business, partially offset by an increase in Calvin Klein marketing of approximately $0.20. Overall, we are projecting revenue to grow approximately 7%. 2017 revenues will be negatively impacted by approximately $70 million related to our Mexico deconsolidation and approximately $80 million related to the transfer of the Tommy Hilfiger North America wholesale women's business. 2017 revenues will also be positively impacted by an amount of approximately $50 million related to 2017 being a 53-week year, offset in part by the negative impact of the timing of Chinese New Year. Overall, operating margins are expected to increase about 10 basis points on an as-reported basis and to increase approximately 30 basis points on a constant currency basis.

We project Calvin Klein revenues to grow 9%, with operating margins down about 130-140 basis points on an as-reported basis, and to decrease about 90-100 basis points on a constant currency basis. Our Calvin Klein earnings are negatively impacted in 2017 by about a $50 million increase related to advertising and the creative leadership changes. Tommy Hilfiger revenues are planned to increase 8%, with operating margins planned to increase about 130-140 basis points on an as-reported basis, and to increase about 160-170 basis points on a constant currency basis. Our heritage business is planned to have relatively flat revenues versus the prior year, with operating margins planned to increase about 30-40 basis points. Our corporate segment expenses are planned to increase over 15%.

The increase reflects low double-digit growth in our overheads, as well as start-up losses associated with new businesses. Interest expense for the year is planned to be about $120 million, compared to the prior year amount of $115 million. The increase is primarily the result of the EUR 300 million bonds issued last year. Our tax rate for the year is planned at about 16.5%-17%. Fourth quarter non-GAAP earnings per share is planned at a $1.42 to a $1.44, or 15%-17% over the prior year, and includes $0.02 of estimated impact for foreign currency. Revenue in the quarter is projected to increase 11%, including a positive impact of 3% for foreign currency.

Revenue will be positively impacted by the 53rd week and negatively impacted by the Mexico deconsolidation, the transfer of the Tommy Hilfiger North America wholesale women's business, and the timing of Chinese New Year. Calvin Klein revenues are planned at a 16% increase, including a positive impact of 4% for currency. Tommy Hilfiger revenues are at a 12% increase, including a positive impact of 5% for currency, Heritage Brands revenues are projected to decrease 1%. Interest expense is projected to be about $30 million, and taxes to be between 17% and 20% in the fourth quarter. With that, we'll open it up for questions.

Operator

Thank you. If you would like to ask a question, please signal by pressing star one on your telephone keypad. If you're using a speakerphone, please make sure your mute function is turned off to allow your signal to reach our equipment. Again, press star one to ask a question, we'll take our first question from Bob Drbul with Guggenheim Securities.

Robert Drbul
Analyst, Guggenheim Securities

Hi, guys. Good morning. Manny, I was just wondering if you could maybe talk a little bit more around North America, especially November, the last six weeks, department stores. What do you think is going on in the market in this channel for your business generally?

Manny Chirico
Chairman and CEO, PVH

I think in general, I guess there's two big items that are going on that I think helping business overall. Traffic has improved, we've seen business just in general improve. The other big benefit that I think everyone is seeing is inventories are under real tight control. I think it feels like we've got a month ahead of us of this holiday selling, but it feels like we're going into December with a lot of momentum, tighter inventories. I think it'll be promotional, but probably not as promotional as last year. There'll be less goods to clear come January if these trends continue. We're very positive in all that we're seeing throughout North America, across all of our businesses, and across the various different channels of distribution with our key customers.

Robert Drbul
Analyst, Guggenheim Securities

Great. I was just wondering if you could comment a little bit on your inventories at the end of the quarter, just the content of those inventories, your comfort level with what's in there, and sort of the expectation on moving those inventories forward.

Manny Chirico
Chairman and CEO, PVH

Yeah. I'm gonna turn it over to Mike. I would just say, qualitatively, that inventory is very strong. We're really trying to capture as much of the growth opportunities above plan that we see ahead of us. I think that inventory is gonna be a valuable asset for us. I think Mike can give some details.

Mike Shaffer
CFO, PVH

Yeah, Bob, look, our inventory is up about 17%. Our fourth quarter sales are planned up about 11%. The content of that inventory, we are very clean on fashion across the globe. A big piece of the investment that we made was in international inventories. It is really core and basic, there's really no risk in terms of liquidation or of it becoming obsolete. It could fuel a good increase for the fourth quarter.

I think, yeah, I think Mike said it well. I think we have a bigger core replenishment business today than we had 12 months ago in our two big brands. I think the opportunity to capture the momentum in those brands is in front of us with very little markdown risk given the composition of that inventory. We really see it working to our advantage.

Robert Drbul
Analyst, Guggenheim Securities

Great. Thanks very much.

Operator

We'll hear next from Erinn Murphy with Piper Jaffray.

Erinn Murphy
Analyst, Piper Jaffray

Great. Thanks. Good morning, congratulations on a solid third quarter. I guess I'd love to, Manny, hear you talk a little bit more about the Amazon Fashion holiday collaboration that you guys just announced a few weeks ago. How has that been trending thus far? Any kind of insights from what you're learning from consumers? Then has that changed anything with your relationships with your legacy department stores?

Manny Chirico
Chairman and CEO, PVH

On balance, I think the experience for us has been terrific. We think it's great for the brand. We've seen strong sales performance coming out of the two pop-up shops, and more importantly, we've seen strong sales performance in the Calvin business and our Amazon business with them as well online. The interesting fact that we've seen is that we think it's really created a lot of momentum around the brand and more excitement around the brand. We've seen our Calvin Klein underwear business, and that's what this is really focused on, we've seen our Calvin Klein underwear business in all channels of business really accelerate through the month of November. In particular, the Black Friday week through Cyber Monday, across department store channel of distribution, we've had one of our strongest weeks on record with the Calvin Klein underwear business.

Mike Shaffer
CFO, PVH

I think it's really lifted all boats, and I think it's created a level of excitement around the brand. No, we haven't seen a lot of any kind of pushback from our accounts. We have a strong relationship with all of our key customers. We try to drive everybody's business.

Erinn Murphy
Analyst, Piper Jaffray

That's good to hear. Thank you. I guess my second question for you guys is just on the Tommy Hilfiger business. I think it's the first time in a long time that North America is actually outperforming international. Obviously, they're building off very different bases, but just maybe bigger picture, how sustainable do you see the North American Tommy traction? How are you thinking about anniversarying the success you've had this year with Gigi? Thanks.

Manny Chirico
Chairman and CEO, PVH

Sure. I think there's two specific questions there. The North America business just continues to perform. If you look at that business over the last three years, the Tommy North America business, we've really felt the pressure coming from currencies and the lack of international tourism. As that starts to turn, and we're clearly seeing that start to turn, I think our Tommy retail business will be the one of the biggest beneficiaries, given the strong international presence that that brand has. I think there's opportunity to continue to comp on top of these comps, given the fact that we've really had two and a half years of challenging business going into the second quarter of 2017. We really haven't seen an inflection point on that business until we got to that point in time. Really don't see any negative downside.

I really can't talk about the new talent that's gonna be happening at Tommy, but I can tell you there will be a significant spring 2018 marketing campaign with new talent. I think the focus will be a little different in that Gigi was such a driver for the brand, but she was the women's ambassador. I think our focus will shift a bit. We'll continue to focus on women's, but we'll really focus on our strength, which is our men's business as well. I think you'll see some exciting things come January, February of 2018 around the Tommy Hilfiger marketing campaigns, which will be a continuation of what you've seen for the last 18 months, and I think has helped to really fuel the top line growth that we've seen in that business.

Erinn Murphy
Analyst, Piper Jaffray

Great. Thank you. Merry Christmas and happy holidays to you all.

Manny Chirico
Chairman and CEO, PVH

Merry Christmas to you.

Operator

Our next question will come from Kate McShane with Citi Research.

Kate McShane
Analyst, Citi Research

Hi. Good morning. Thanks for taking my question. My question is centered around the relationship with Amazon as well. We've heard from some vendors that they're starting to have conversations with Amazon about markdown money. I wondered if you had any commentary with regards to that. Then in regards to the pop-up shops, I wondered if the incremental $20 million that you're spending in the fourth quarter is being allocated to that initiative.

Manny Chirico
Chairman and CEO, PVH

Sure. Okay, couple of things. I think, having discussions with retailers about markdown money is not very unusual. I think as Amazon becomes a bigger and bigger player, there will be discussions about performance and markdown money as needed. It continues to be a very profitable channel for us. I think that I don't see any reason why that wouldn't continue. The interesting thing about that business, it tends to be much more of a core-driven business. Given our strength in that area of the business, particularly our Calvin Klein Underwear business, our dress shirt business, I continue to think that our profitability will continue to be pretty high as we look at that business. We haven't seen anything that drastically changed.

I think I would say we're supporting them probably more so from an inventory point of view, backing up inventory, particularly in core programs, so we can maximize the business as opposed to really seeing any pressure on margins in any way. We're not seeing that at all. Your second question on the marketing, yes, part of the investment that we're making on the Calvin Klein brand, that $20 million, a portion of that relates to the promotion, PR related to the Amazon pop-up shops and the Amazon relationship, which I think is helping all of our Calvin Klein businesses, not just Amazon.

Kate McShane
Analyst, Citi Research

Okay. That's very helpful. Thank you.

Manny Chirico
Chairman and CEO, PVH

You're welcome.

Operator

Our next question will come from Matthew Boss with J.P. Morgan.

Matthew Boss
Analyst, J.P. Morgan

Great. Congrats on the nice quarter.

Manny Chirico
Chairman and CEO, PVH

Thanks.

Matthew Boss
Analyst, J.P. Morgan

As we think about improved inventories in the channel, I guess, what's the best way to think about near-term gross margin opportunity? More so as we think beyond this year, what's the best way to rank the continued drivers of gross margin beyond?

Manny Chirico
Chairman and CEO, PVH

I think for us, with the outsized growth of the Calvin Klein and Tommy Hilfiger businesses in general, with the outsized growth that we're seeing internationally both in Europe and Asia, the biggest opportunity for gross margin expansion is the continued growth of those businesses, which will continue to drive gross margin expansion as we go forward.

Matthew Boss
Analyst, J.P. Morgan

Great. Just on the expense front, I guess, what's the best way to think about the right mix of marketing dollars to sales? I guess on that line, how best to think about SG&A dollar growth versus sales as we move forward there as well?

Manny Chirico
Chairman and CEO, PVH

Look, I think in general, we've tried to invest and continue to invest as a percentage of sales on the business. However, in fairness, I can't say that's what we've always done. When we see momentum in the business and outperformance in the business, we have, like we're doing in the fourth quarter of this year, we've made a determination to take a portion of that earnings growth and invest it back into the brands above the historic level of profitability. I think if we continue to outperform, we'll continue to spend more in the marketing area. We'll make sure to deliver more on the bottom line as we're doing that. At the same time, in order to fuel the momentum of the brand, not to be a pig and have to throw everything onto the bottom line.

I think the spend that we're doing in the fourth quarter of this year, this extra $20 million, I think, is really going to set us up for spring, summer 2018, to go into that fiscal 2018 with a lot of momentum, and gives us the confidence that we can hit our financial goals as we move forward and continue to grow at this double-digit earnings growth. When I look at most of our competitor set, I don't see them growing at those same kind of levels. I think the marketing investments are clearly paying off.

Matthew Boss
Analyst, J.P. Morgan

Yeah. No complaints from me. Great job.

Manny Chirico
Chairman and CEO, PVH

Thanks, Matt.

Operator

Our next question will come from John Kernan with Cowen and Company.

John Kernan
Analyst, Cowen and Company

Good morning, Mike, Manny, and Dana. How do we think about international growth for Tommy and Calvin into next year? The run rates of wholesale order books and the comps for Tommy and Calvin are pretty robust. I'm just wondering on how you're thinking about the sustainability of low double-digit top-line growth, ex FX for Tommy and Calvin into next year in international.

Manny Chirico
Chairman and CEO, PVH

I guess I would say it this way. We've got a metrics that basically talks about overall delivering mid-single, read that as 4%-6% kind of top-line growth. That's our formula. I think clearly we've said that our international businesses will be in the high single-digit range, and our domestic businesses would continue to trend in the low single-digit range. Blended, it would drive that 5%-6% kind of top-line growth. That's the metrics that we have when we look out. The reality of the situation is, what's been happening the last two years and what appears to be happening for next year as we start to feel it, is our international growth has been more significant than that. The surprise has not been Calvin Klein, which we've anticipated that kind of double-digit growth with Calvin.

Given the momentum in the brand, the under-development of the European business, and being able to put 25% top-line growth in the wholesale side of that business, we think that will continue into 2018 based on our order books and early selling of fall. The surprise, to be honest, has been the Tommy business. That's a very big, and what I would've described as a mature, highly profitable business with great market penetration. To be able to be growing that 10% in the first half of the year is somewhat surprising to us, pleasantly surprising to us.

I got to be honest, from what we're seeing initially, and we're not ready to quantify anything, but we're seeing initially in our early selling is those trends in the high-single-digit kind of growth in the European wholesale business feel like they should continue based on the momentum in the brand and the early selling of fall. We're optimistic as we look out into 2018.

John Kernan
Analyst, Cowen and Company

Okay, that's helpful. Just one follow-up. I guess somewhat of a follow-up to the prior question. As you exit transactional pressures from FX that you've faced the prior two years, how do we think about operating margin expansion, not just for next year but beyond that, and your confidence in the portfolio's ability to grow EPS double-digits over a multi-year period?

Manny Chirico
Chairman and CEO, PVH

I think you always have to consider when it comes to foreign currency, the margin benefit that will come over time, assuming that the Euro continues to strengthen and foreign currencies continue to strengthen, the US dollar stays at this level or weakens further. If that trend were to continue, you would expect to get margin improvement coming from currency. Given our hedging strategy and that we go out 12 to 18 months, that portion of the foreign currency benefit will probably be pushed out second half of 2018, but more significantly into 2019 from a margin benefit. The benefit we'll get next year is on the translation side of the business, which is really arithmetic. Just converting our earnings at the average currency rates for next year, which clearly will be higher than this year.

The big benefit is we've gone through two and a half years of FX pressure on our earnings, we start to see that turn in the fourth quarter of this year into next year. It should become a tailwind for us. That's how I would think about it, John.

John Kernan
Analyst, Cowen and Company

Okay. Thank you.

Manny Chirico
Chairman and CEO, PVH

You're welcome.

Operator

We'll hear next from Ike Boruchow with Wells Fargo.

Ike Boruchow
Analyst, Wells Fargo

Hi, everyone. Let me add my congrats. Manny, maybe I just wanted to go back to Tommy's international growth in Asia. You talked about, I think you took China in-house about a year ago with revenues around $140 million, with two cities, I think Shanghai, Beijing. Can you talk about the pace of expansion there in terms of new cities that you're looking at and what kind of sales you're expecting maybe this year and going forward in the region?

Manny Chirico
Chairman and CEO, PVH

Sure. I think just to clarify, I would say is We were much more exposed than just in two cities, but we were directly operating two cities, meaning a direct-to-consumer model in Beijing and Shanghai. Over the last 12 months, we've taken in two additional cities where we're operating directly those businesses. That'll drive some top-line growth and some overall operating income improvement that you see coming forward. We look at China as a market for Tommy to be able to grow high single digits, low double digits for the next two or three years. To put it in perspective versus Calvin Klein, the Calvin Klein business in China is probably three times the size of the Tommy business, and I think over time, there's no reason that Tommy shouldn't approach the same size as the Calvin business.

I think that opportunity in Asia will continue for Tommy as we go forward.

Ike Boruchow
Analyst, Wells Fargo

Got it. Just to follow up, maybe your current appetite around taking other Asian geographies in-house for Tommy. There's still Southeast Asia and Korea, I believe. Just how you're thinking about that in the near term to medium term.

Manny Chirico
Chairman and CEO, PVH

I think that's an opportunity for us. I think probably if we were to prioritize it, we'd probably focus more on Southeast Asia first, meaning Hong Kong, Macau, Taiwan. It's more aligned with the China business and the opportunities there. Korea, we've got a great partner in Korea with Hyundai Department Store as our operator and licensing partner in Korea for Tommy Hilfiger. I think we would be looking to really continue to grow that business with them as we move forward. I think clearly Southeast Asia, Hong Kong, Taiwan, and Macau would be the markets we'd be looking to expand into probably over the next 12 months.

Ike Boruchow
Analyst, Wells Fargo

Got it. Thanks. Best of luck.

Manny Chirico
Chairman and CEO, PVH

Thank you.

Operator

Our next question will come from Omar Saad with Evercore ISI.

Wes Skyton
Analyst, Evercore ISI

Hi, this is Wes Skyton for Omar. Can I just follow up on how you're thinking about the online relationships outside of the U.S.? Zalando, Tmall, how those relationships are developing and how you contrast it with your relationship with Amazon, how you see that kind of moving forward. Thank you.

Manny Chirico
Chairman and CEO, PVH

Yeah, look, I think the focus on this call has been Amazon because of the marketing initiatives that's going on in Calvin. The growth has been pretty explosive in Europe and Asia with the partners you described. We had a great Cyber Monday. We had a great Singles' Day. We continue to see very strong growth coming out of China. Again, it's a little bit different business model in that in China, when you talk about Tmall, it's really a direct-to-consumer model where you pay a commission versus Amazon for us, which is really a wholesale model. Both business models work really well for us. They're very profitable for us. In Europe, our biggest online partner continues to be Zalando, they do an excellent job presenting the brand. They do an excellent job really selling fashion and not just core.

They're a strong partner, strategic for both Calvin and Tommy as we grow the business, we'll be looking to continue to grow that business throughout Europe. We're seeing nice growth in all regions. As I said, our biggest growth channel continues to be digital, we define that as our own digital businesses, our department store customer businesses, macys.com and the like. Then obviously the three players you made, the pure plays, Amazon, Tmall, and Zalando. Those businesses, when we put that all together, by far our fastest growing channel of distribution.

Wes Skyton
Analyst, Evercore ISI

That's great. Very helpful. Thank you.

Manny Chirico
Chairman and CEO, PVH

Thanks.

Operator

We'll hear next from Trevor Melillo with Barclays.

Trevor Melillo
Analyst, Barclays

Hey, good morning. I want to ask about the Calvin Klein women's opportunity in Europe, which I think you've previously discussed as an initiative you'll be pushing in 2018. Could you just provide an update on your efforts there and how you're thinking about that opportunity from a category and country perspective? I think it's been cited as one of the main unlocks in getting that business to your $2 billion longer-term target for Europe. Are you seeing anything that makes you feel better or worse about that ultimate potential?

Manny Chirico
Chairman and CEO, PVH

We are launching that women's initiative in fall 2018. The market response and the receptivity to the brand in those categories has been very strong and very high. We want to make sure we go into the market the right way and hit it at the appropriate price point. Right now, the focus is on our wholesale model as we start to roll that out, but we will be adding retail stores, probably more so in 2019 than 2018, to really present the full lifestyle presentation for the brand as it goes forward. Look, it is early.

I guess the best signal we have is the performance of the Calvin Klein brand overall in jeans and underwear, particularly in the women's categories, jeans and underwear, that we're seeing such strength. I would say to you, we've always had strength in our men's underwear and our men's jeans business. As we look out internationally, the biggest growth that we've seen with the Calvin Klein brand has been in our women's intimates business and our women's jeans business. To really see the growth there. I think clearly, the brand has got a right to be in that sportswear category, similar to the strength that we're seeing in North America.

I think given the strength of our European organization, we're very optimistic about able to keep that growing and that women's sportswear ready-to-wear, including accessories and the related categories, will be one of the big drivers as we look at 2019 and beyond.

Trevor Melillo
Analyst, Barclays

Great. Just as a quick follow-up, I think in North America wholesale, one of the reasons you cited for your outperformance is just the square footage expansion that you're seeing there. Can you just remind us of the key categories where you are gaining space? Then just in terms of the runway, where we stand from an innings perspective with the distribution gains?

Manny Chirico
Chairman and CEO, PVH

Again, look, we're seeing door expansion, we're seeing square footage growth with in stores, and we're seeing growth with some key partners that were really not in the business in a big way. I think that it's coming from all different pieces and I just feel that that's going to continue as we move forward.

Trevor Melillo
Analyst, Barclays

Perfect. Thanks so much.

Manny Chirico
Chairman and CEO, PVH

Thank you.

We got this right.

Operator

Our next question will come from Heather Balsky with Bank of America.

Heather Balsky
Analyst, Bank of America

Hi. Thank you for taking my question. I guess first off, can you just remind us about your priorities in terms of excess cash? I think a couple calls ago you talked about outside M&A being on hold just given the border tax risk. Now that's off the table, does that change your view? Thanks.

Manny Chirico
Chairman and CEO, PVH

Sure. Look, I think I'll make Mike and Dana speak about some of the uses of cash in the short term. Just on the acquisition front, we would love to do an acquisition. We would love to do something that fits in and besides just what we've been doing, which I think has been strategically strong for us, is adding our licensed businesses and taking more direct control of the Calvin and Tommy businesses globally. Clearly, we'd be looking to take on a If we could find the right balance to find a third brand that we could put on our operating platforms, Europe, North America, Asia, and then Brazil. We think that's a competitive advantage for us, and we really know how to attack those markets and do it in a very synergistic way. M&A, it happens when it happens, when the opportunities present themselves.

Clearly with our balance sheet, some of the uncertainty has been lifted from the overall environment, and we're feeling more bullish about our own businesses. Clearly we're in a place where we'd love to do an acquisition if we could add it. I guess in the short term, some of the primary uses of cash, I'll turn it over to Dana.

Dana Perlman
Treasurer and SVP of Business Development and Investor Relations, PVH

Continues to be our focus around debt paydown and share purchases, which we've executed to date this year.

Heather Balsky
Analyst, Bank of America

Great. Just actually, as a follow-up on M&A and adding a potential brand, are there things that you're looking for in a potential target, and are there things that you'd like to avoid? Would you want to do a more stable company or a turnaround? Just how do you think about that?

Manny Chirico
Chairman and CEO, PVH

Well, clearly, we would not be looking to do a turnaround of a brand. To find a great brand that's got operating issues, that would be fantastic. We would be looking for an established brand that has credibility regionally and has the potential to have growth and opportunities globally. I think, be it on the fashion side or maybe moving a little bit more into some other areas, but I think that's where the focus would be on the business, is to find a third brand that we don't think would be overly cannibalistic to either Calvin or Tommy, that we can really fit into the portfolio.

Heather Balsky
Analyst, Bank of America

Thank you again.

Manny Chirico
Chairman and CEO, PVH

Sure.

Operator

Our next question will come from Eric Tracy with Buckingham Research.

Eric Tracy
Analyst, Buckingham Research

Good morning, guys. Thanks for squeezing me in. Manny, I just wanted to follow up on the North America situation. Obviously, you guys are taking share. I appreciate some year-over-year compares in terms of FX tourism. Is the strength that you're seeing and sort of the improvement in the market somewhat of a sign of a stabilization of the disruption we've been seeing in brick-and-mortar retail sort of more broadly? Or is it really just specific to how you guys are executing?

Manny Chirico
Chairman and CEO, PVH

No. Look, I think we're executing at a very high level, and I think we're being able to take advantage of it. I'm not ready to say that everything is great in North America retail overall. I think we're going to continue to see downsizing of businesses and store closings. I think that our retail partners have done a terrific job of managing into the fourth quarter, really good control over their inventories, and I think it will be a profitable fourth quarter for us, and in general as we move forward. That doesn't mean that the ills that are impacting retail in North America and the overbuilding, overstoring of North America is over.

I think those issues still linger, and we're going to have to deal and manage through that, and I think we're going to have to deal and manage through some probably bankruptcy situations with some of our smaller accounts as we move forward. I think that's just the nature of the North America retail business. I think given the time, we're going to take one more question and then end the call.

Operator

Okay, great. Our final question will come from Lindsay Drucker Mann with Goldman Sachs.

Lindsay Drucker Mann
Analyst, Goldman Sachs

Hey, thanks for taking my question. I know that you guys are not ready, obviously, to give full year guidance for 2018, but you have alluded to some of the drivers that would affect the business. Manny, I was just hoping maybe you could give us a more holistic view of some of the puts and takes as you think about 2018 relative to your kind of typical double-digit earnings algorithm view.

Manny Chirico
Chairman and CEO, PVH

I think we continue to be looking at that algorithm, we don't see any reason why we shouldn't be able to grow next year in that mid-single digit range for sales, and that we can keep that double-digit earnings growth as we move forward. Any more than that, it's just premature for us to really get into any more details. The one thing I would add is, obviously the momentum in the business, the strength of the business, gives us a great deal of confidence, particularly for the fourth quarter and then obviously as we go into spring next year. I think we've got wind at our back.

Lindsay Drucker Mann
Analyst, Goldman Sachs

Great. Just to clarify on something that was in your prepared remarks where you talked about the spring campaign for Calvin and how you felt like these initiatives in particular were focused on driving the direct business. Maybe you could just elaborate on what that means.

Manny Chirico
Chairman and CEO, PVH

Well, these are our energy campaigns that really, I think, drive sales and business, and it's brand building, but it's less about brand halo. On the marketing and the collection initiatives that we have in place continue, but this incremental $20 million that we're spending is right at the heart of the business and right at driving what we think will not only be great for the brand, but really will drive top-line growth, not just in the long term, but in the short term as well. We think these campaigns will be seen in our retail stores and with product behind it to drive sales with our key retail partners around the world. This campaign will be aligned with them, and we think our key partners are taking positions in the goods with the anticipation that the campaign is going to drive top-line growth.

A little different than some of the first-half initiatives that we had around the Calvin businesses, which was really focused on a halo positioning, and really driving our collection business and the fashion relevancy of the Calvin brand. This is really driving traffic and sales, and we think it's going to pay big dividends for us in 2018. With that, I'm going to call an end to the call. I'd like to wish everybody a happy holiday season, merry Christmas, happy Hanukkah, and a healthy and happy new year, and we look forward to speaking with you on our first quarter call in March. Have a great day, and speak to you soon. Thank you.

Operator

Ladies and gentlemen, this does conclude today's call. Thank you all for your participation. You may now disconnect.