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Earnings Call: Q2 2022

Nov 22, 2021

Operator

Good day, everyone, and welcome to today's Singing Machine Announces Second Quarter Earnings. At this time, all participants are in a listen-only mode. Later, you will have an opportunity to ask questions during the question-a nd- answer session. You may register to ask a question at any time by pressing the *1 on your touch-tone phone. Please note this call may be recorded. It is now my pleasure to turn today's program over to Brendan Hopkins. Please go ahead.

Brendan Hopkins
Head of Investor Relations, The Singing Machine Company

Thank you. Thank you everyone for joining us this morning. We have a brief safe harbor, and we'll get started. Except for historical information contained herein, the statements in this conference call are forward-looking statements that are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements involve known and unknown risks and uncertainties that may cause our actual results in future periods to differ materially from forecasted results. With that said, I would like to turn the call over to Gary Atkinson, CEO of Singing Machine.

Gary Atkinson
CEO, The Singing Machine Company

Thank you, Brendan. Hi, good morning, everybody. This is Gary Atkinson, CEO of The Singing Machine Company. I'm also joined this morning with Lionel Marquis, CFO, and Bernardo Melo, VP of Global Sales and Marketing. I'd like to start the call today by recognizing and thanking the entire global operations team here at Singing Machine. The second quarter was a very challenging quarter from a supply chain perspective. If you all recall earlier this year, there were a lot of news reports in the media about supply chain struggles in terms of accessing critical components like silicon chips, integrated circuits, raw materials. A lot of that was true. A lot of what was reported was true.

I know that the entire global team and our manufacturing partners worked tirelessly to make sure that product was built and shipped out on time. I do wanna thank the entire team for putting us in this position to have a successful second quarter. I also just wanted to highlight some of the other events that happened during our second quarter, in terms of, we closed a successful $10 million private placement back in August, where we were able to strengthen a group of widely respected institutional funds and received a strategic investment from our longtime content partner in Stingray. If you recall, we used the proceeds of that private placement to buy back the former 51% majority owners' shares so that we could begin the process of transforming our business.

Also, during the second quarter, we have started the up-list process to begin to list our shares onto a national exchange. We believe this to also be part of the transformational story behind the company, where we do believe that up-listing to a national exchange will have a positive effect in terms of opening up exposure to a wider audience of investors that can trade in our stock. Just finally, before I turn the call over to Lionel, I also wanna just touch base on a little bit of what we're seeing now in terms of the tail end of the supply chain crisis, which is the situation that's happening right now at the Port of Los Angeles and Long Beach. There's

This has been widely reported in the news, but there's approximately 100 ocean container vessels that are docked on anchor off the port. It is affecting the entire industry. It's a very large widespread problem with $ billions of inventory being held up off the port. It is affecting us as well. We do currently have a significant amount of containers that are stuck off the port waiting for those boats to come in and dock and unload their inventory. We're anticipating the tail end of this supply chain crisis to follow us into here, our third quarter, potentially fourth quarter, and beyond. It depends how quickly the port is able to clean up and resolve itself. I'm sure we'll have more to talk about on that topic.

For that, I wanna turn the call over to Lionel Marquis, CFO, to give us a little bit more detail on some of the numbers.

Lionel Marquis
CFO, The Singing Machine Company

Good morning, everyone. Just want to touch on the highlights of the second quarter. Our net sales were $17.4 million versus $22.3 million in the prior year for the quarter. We're approximately $4.9 million down. We have a couple of things going on here. Our CTK microphone, our Carpool Karaoke microphone, which did very well in the prior year. This first generation of microphone, we've bled down the inventory, so we did about $2.3 million less this quarter than we did in the prior year same quarter. The other thing that happened, the $2.6 million dollar difference. That was $2.3 million dollars worth of the difference in the $4.9 decrease.

The second difference was primarily about $2.6 million, and that was primarily due to the delays from the Port of L.A. Looking at the same instance, year to date, $23.2 million versus $25.3 million. The Carpool Karaoke microphone was down $1.5 million from the same quarter last year. And about $400,000 was due to delays from the Port of L.A. and the ability to ship some of the Walmart Black Friday goods earlier this year to offset. The Carpool Karaoke microphone, I mean, we bled down version one, but we recently introduced for this holiday season the second generation of the product, which I'm sure sales will discuss later on in this presentation.

Gross profit, we were $3.3 million versus $5.8 million last year, about two and a half million dollar difference. About $1.2 million was due to the sales volume shortfall, and the other $1.3 million was primarily due to the amount of margin yield, gross profit margin yield. We'll talk about that in a second. Year to date, $4.9 million of gross profit margin versus $6.8 million, of which half a million dollars was due to volume and $1.0 million was due to margin yield. Let's talk about gross profit margin. We had 19.2% gross profit margin versus 26.1% gross profit margin last year. Approximately a 6.9-point margin drop.

The Carpool Karaoke microphone, which carries a very, very strong gross profit margin. The decrease in that volume contributed to about 4 points of margin decrease. The other 2.9 was primarily due to increases in raw material and extremely more expensive freight costs, container costs. Another 1.1 points of margin was due to the mix of products that we ship. Year to date, 22.2% gross profit margin versus 26.8% or a 4.6-point margin drop. 2.3, or half of those points drop, were due to the Carpool Karaoke, which decreased the profit margin as the Carpool Karaoke carries a much larger margin than most of our other products.

The rest again was due to increases in prices from freight and raw materials, as well as the mix of goods that was sold during the period. From an operating expenses standpoint, we had $2.6 million in operating expenses for the second quarter versus $3.4 million last year. That was a drop of approximately $800,000. Mostly variable expenses, commissions, royalty, and freight, which were pretty much commensurate with the decrease in sales. The general and administrative expenses were relatively flat for the quarter. Year to date, $4.6 million in selling, operating expenses versus $5.1 million. Again, about half a million dollars down and G&A remained flat for the, you know, the year to date period.

We're dealing mostly with decreases in selling expenses like commissions, royalty and freight, and that was commensurate with the drop in sales year to date. As a result, we had income from operations of approximately $750,000 compared to $2.4 million last year. A $1.7 million drop, and year to date was $600,000 versus $1.7 million or a $1.1 million dollar drop. We can talk about other income a little bit and expenses. We were at $116,000 in other income versus $790,000 of other income last year.

For those of you who might recall, last year, we had a recovery of a previous year insurance settlement on damaged goods that happened in the previous fiscal year of approximately $937,000. This quarter, we had $236,000 in accounts payable forgiveness. Again, still part of settling out everything that had to do with the damaged goods incident of the, you know, the prior year. Year to date, $207,000 of income versus $742,000 last year, and pretty much the same story. We did have $448,000 of loan forgiveness for the Payroll Protection Program.

We also had the $236,000 vendor accounts payable forgiveness related to the damaged goods. That did help offset some of the things, but we were still off in that area by about a half a million dollars because the biggest settlement of the insurance of the damaged goods and settling of the damaged goods project happened last year. Net income was $900,000 versus $2.4 million for the quarter. About $1.5 million down. $800,000 year to date versus $2.2 million in the same year to date period last year, approximately $1.4 million down as a result. The only other thing I'll mention here before I sign off is that inventory.

You'll note that the inventory was approximately $9.2 million versus $8.2 million in the prior year. This has mostly to do with all of the inventory that's delayed at the port. Of the $19.2 million in inventory, about $9 million of it was in transit as of the end of 9/30. We can discuss that at a later time. That's my report. Thank you all.

Gary Atkinson
CEO, The Singing Machine Company

Thank you, Lionel. At this point, let's turn the call over to Bernardo Melo, VP of Global Sales and Marketing.

Bernardo Melo
VP of Global Sales and Marketing, The Singing Machine Company

Hey guys, thank you for joining us and taking an interest in our earnings call. I wanted to summarize some of the challenges that we face, especially from a sales and logistics situation that you're gonna hear here, and you're seeing in global. You know, this year has been an incredibly tough year, with nothing to do with how we had executed programs prior to the year. One of the things that we did this year, and you had heard me in previous calls, were that, you know, we had secured a lot of the programs for the back end much earlier than we did in previous years.

We were lucky to write our purchase orders in advance. You know, Gary recognized our global logistics teams, but I wanna do the same with the Hong Kong team working extremely hard securing containers at a time where everybody was bidding higher prices. Just to give you an example, you know, we were usually paying about $3,300 a container. In some instances, we had paid this year about upwards of $20,000 a container just to get the items shipped and meet our commitments. Q2, you know, were impacted by those challenges. Some of the programs were set a little bit late, later than we had hoped. It could have been a lot worse.

That's an attribute to the Hong Kong team and the work that they have been doing, and also the team in California that really stepped up to the plate and were able to turn things as soon as they got it back out. It did affect our our not only our domestic business, but it affected our direct import business. As you guys may know, Walmart has the flexibility that once they get products in their international distribution centers, the stores could pull in additional products and set up their own end caps, which in the past we've seen a lot of those initiatives done by the store.

This year, with product being a little bit scarce in the international distribution centers, we didn't see a lot of those roll out to the stores and it affected some of the sales. You know, we were comping sales from last year all through probably September. September and October, we saw a little bit of a slowdown that was obviously, like Lionel mentioned, due to Carpool Karaoke leveling down from the buzz that we got from TikTok. Also, you know, just stores not being completely stacked with inventory. Our gross margins also took a hit because component costs were just raised across the board. You know, we do ship a lot of items with seven-inch panels, which saw somewhere around $4-$6 in price increase just on the panels.

We saw some of the ICs also increase in pricing. The container prices really impacted the gross profit as well. We were fortunate with our retailers in some instances where they stepped up to the plate and accepted some of the price increases. As you know, we finish our year for rounding out the back half, mostly in December and January, and some of those price increases didn't come up to us until after Chinese New Year. Every time we placed new orders, we were seeing components continue to increase. That had a heavy impact in our gross margin. Like I said, thankfully some of the retailers stepped up and partnered with us, but it wasn't across the board.

Focusing on individual retailers, Walmart, their sell-through has been pretty steady all throughout. Like I said, there was a slowdown sometime in September and October. As soon as December kicked off, we've seen the numbers continue to grow and get back to leveling out where they should be in this time of year. We had a Black Friday annual event at Walmart that launched early in November 4. We've already seen strong sell-through to that, and we should be at 100% sell-through here by the end of November. We were pretty satisfied with how that program turned out. We were able to increase one of our items from 2,000 stores to all stores in all 3,700 stores.

You know, that shows the continued support from Walmart in believing in the category. Target also, you'll see that they rolled out their two-day ad, and we're featured on it. We have a $20 off on one of our items. We were able to get enough inventory through the pipeline in Target to be able to support that two-day ad. They kept it for us. One big change for them was obviously removing Carpool Karaoke, but they're still selling on dot-com.

Not at the same rate that they were doing in dot-com and stores, but still steady flow of sales there in Target. Look out, you know, there should be right after Thanksgiving, you should see our two-day ad across all stores in Target and we're expecting some extremely good sales. Costco supported us with our initiative this year on a Wi-Fi pedestal. This was year two of that item. They went a little bit heavier on that. We're in the midst of a two-week period where they're promoting that to all their members. We've seen already four different email blasts on that item, and sales have been stronger than expected on dot-c om.

Clubs are still selling well, but we've seen the increase come from .com. We're excited about that. The ad is running all the way through November 29th. You know, it was slow getting a lot of those products in because Costco is 100% reliant on domestic deliveries, and some of those containers were caught in what we've seen in the port. I mean, we've seen some containers even delay up to 60 days in the port, and you know, those being our higher revenue items, they were caught in the port, but we were able to get enough out to at least support the ad that's running through right now. Sam's Club is another one of our really good stories. We have four items in there.

We have kids item, we have a family item that's retailing for $49.99. We have an item that we launched this year with Sam's Club, that's been trickling in little by little, also a domestic item. And then they're also supporting our Wi-Fi pedestal. We've had incredible success with Sam's Club. You know, even though some of the challenge that we have with them being 100% domestic, but we've had good success. If you visit one of the stores, one of the clubs of Sam's Club, you will see a nice representation of Singing Machine products there.

You know, they're very happy with the results so far, and hopefully we can continue to have Sam's Club be a four-item assortment instead of one or two that has been in the past. Amazon, we were featured in Prime Day with Carpool Karaoke. They're still buying some direct import products that are coming in and also some domestic products. Even the big retailers like Amazon, Walmart, they've also had some container challenges themselves. Instead of hitting in late October, some of the containers are hitting now into their DCs. We're seeing the ramp up. We're seeing the domestic orders coming in steadily just to you know, have that backup of some of those direct imports that hit late. Amazon continues to be really strong with us.

We're still continuing to see weekly replenishment orders on the Carpool Karaoke on our traditional karaoke, and we should launch some of the new items that we have coming in here shortly as well. I'll summarize international. International has been a really tough challenge for us, just because they've also had container costs go up to $22,000 in the U.K. We deal with some distributors there, so that has put some challenges to those distributors. We're still in Costco in Australia, we're still in Costco U.K. We're still represented in Amazon, and we still have distribution into France, Italy, Spain, and Eastern Europe. We've maintained as much as we can there, and we've already started to visit some of the international shows.

We just had one in Amsterdam with some good responses as to what we're going to accomplish in 2022. With that being said, I'll leave the rest to questions. I didn't wanna take too much of the time, so I'll hand it back over to Gary.

Gary Atkinson
CEO, The Singing Machine Company

Thank you, Bernardo. I appreciate the update. I just wanna make sure we have plenty of time to address questions, but just wanted to sort of summarize with some parting thoughts on the quarter and particularly as we move into our holiday quarter. In terms of supply chain, I mean obviously it's posed a challenge to us. We see supply chain as a short-term disruption to our business that we think will continue to be a challenge over the coming 1-2 quarters. That's not to say that our business model has changed in any way. The core strength of the business is still the same. We're still the captain of the category at every single major retailer.

We are still the market leading brand that consumers look for and recognize in the home karaoke space. With the recent placement and reconstitution of our shareholder base, I believe the company is in the best position it's ever been in to execute our business strategy moving forward, which is to transform from a purely hardware distribution model to more of a hardware recurring revenue, subscription-based revenue model where we look to grow out our recurring revenue and subscriptions for content. I believe we are in the best position to execute on that, and that is still the long-term vision for the company over the coming few years. With the support of the Stingray Group as a strategic investor in the company, I believe we're gonna be well positioned to take advantage of that.

At this point, I know we have a couple of minutes, so I'll turn it over to questions.

Operator

At this time, if you would like to ask a question, please press *1 on your touch-tone phone, you may remove yourself from the que by pressing the # key. Once again, that's *1 to ask a question. We will pause a moment to allow question to que.

We will take our first question from Rommel Dionisio from Aegis Capital. Your line is open.

Rommel Dionisio
Head of Research, Aegis Capital

Good morning. Thanks for taking my question. Gary, about a year ago, you know, after the holidays, I think in your commentary, you talked about how the pricing environment was good, the promotional environment was low. You didn't need a lot of advertising into the holiday season. Just given the inflationary environment we're seeing overall, a little tightness on supply chain, which obviously you guys are not alone with in facing. Are you seeing a similar environment as we enter Black Friday now with, you know, low promotions, low necessary advertising and solid pricing? Is that kind of a similar sort of consumer demand that you're seeing going into the holidays? Thanks.

Gary Atkinson
CEO, The Singing Machine Company

Sure. I can definitely touch on that, and if I miss anything, Bernardo can certainly comment. In terms of what we're seeing, I mean, a lot of these promotional ads and circulars have been sort of prenegotiated at the beginning of the season. You know, rewind back to sort of March, April when we were building out these programs with all of our major customers. A lot of these supply chain challenges had not really sort of surfaced out there. We had worked programs, created forecasts based on a certain amount of promotional activity to be happening for the holiday quarter. A lot of that is still going on. I mean, we still have major promotions running with Costco, planned promotions running with Amazon.

Certainly Walmart just is in the midst of their big Black Friday promotion. A lot of those things have still happened. I will say that Bernardo and the team have been very successful in terms of passing on price increases due to supply chain back onto the retailers. To the extent there's not enough inventory in the pipeline to warrant running a promotion, I know we've been pretty aggressive about just cutting back on as much of that as possible. Bernardo, if you have any other thoughts you wanna add to that, feel free to chime in.

Bernardo Melo
VP of Global Sales and Marketing, The Singing Machine Company

Yeah, you know, I would like to say that, you know, we've been pretty consistent from years past in the promotions that we've decided to participate in. You know, I think one of the things that we've stayed away from was having those closeout items that we were promoting in the past. The last couple of years, we sort of stayed away from that because our product mix has been good A-plus, you know, inventory that is go-forward items. For the most part, Walmart, Target, and Amazon followed similar promotion schedules. We did have a promotional, you know, schedule with Sam's Club and Costco this year that was predetermined.

Versus in the past, we've sort of ran it based on where they were sitting on inventory, and we approved those. This year we had predetermined programs with promos, but the club and the retailers bought into those programs and promos. They were, like Gary had said, already secured right around January, February and March.

Rommel Dionisio
Head of Research, Aegis Capital

Okay. Thanks very much.

Operator

Once again, if you'd like to ask a question, that's *1 o n your touch-tone phone. We will pause another moment for questions to queue. It appears we have no further questions at this time.

Gary Atkinson
CEO, The Singing Machine Company

Well, I appreciate everybody's time this morning to hop on and learn more about our second quarter earnings update. I look forward to touching base with everybody for our third quarter, big holiday quarter update. Thank you all, and obviously, if any questions in the meantime, feel free to reach out to Brendan Hopkins, and we can schedule update calls. Okay. Thank you, everybody. Take care.

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