Company Description
Tony Fun is redeveloping properties into innovative retail shopping malls that strategically rethink the types of stores to which consumers will respond.
We focus our tenant mix to emphasize consumer experience. While we believe anchor tenants, such as supermarkets, that drive traffic are still key, we also see a new emphasis on a curated mix of smaller and independent specialty stores that add a sense of novelty to the shopping experience.
We incorporate value-added elements that attempt to recast the mall as a life-style center, including, arts centers, arcades, cosplay of counter strike, ghost houses, childcare, education learning, multi-brands beauty shops, food courts, marketplace and fashion spas.
These services provide an experience of leisure and entertainment that online shopping cannot provide.
Pop-up stores, showroom spaces and kiosks provide customers with a sense of the unexpected and give them a reason to treasure hunt.
We believe shopping malls in China are transitioning from consumer places that only sell things to platforms that provide experiences.
Our main tenant targets are young entrepreneurs and small retails shop owners that have sound business ideas, but lack experience and are in need of training and consulting services to improve their operational viability.
To help offset this issue we have initiated a program to train tenants, a program that we refer to as incubation training.
We train our tenants in such disciplines as customer service, sales, store display, procurements, management and marketing.
Our management focuses on expanding our business in Tier 2, Tier 3 and Tier 4 cities, with a primary emphasis on Tier 3 and 4 cities in China.
| Country | China |
| Founded | 2012 |
| Industry | REIT-Retail |
| Sector | Real Estate |
| CEO | Zhiqiang Han |
Contact Details
Address: 555 Taishan Street Tai’an City, Shandong Province 271000 China | |
| Website | tonyfun.com |
Stock Details
| Ticker Symbol | TONY |
| Exchange | NASDAQ |
| Reporting Currency | USD |
| CIK Code | 0001735532 |
| SIC Code | 6500 |
Latest SEC Filings
| Date | Type | Title |
|---|---|---|
| Jan 22, 2021 | F-1 | Registration statement for certain foreign private issuers |
| Nov 23, 2020 | DRS/A | [Amend] [Cover] Draft Registration Statement |
| Dec 12, 2019 | DRS/A | [Amend] [Cover] Draft Registration Statement |
| Nov 27, 2019 | DRS/A | [Amend] [Cover] Draft Registration Statement |
| Aug 30, 2019 | DRS/A | [Amend] [Cover] Draft Registration Statement |
| Dec 28, 2018 | DRS | [Cover] Draft Registration Statement |