AppsFlyer Stock
| Valuation | $2.7B1 |
| Valuation Date | Jun 22, 2026 |
| Implied Valuation | $2.57B |
| Last Price | $10.93 |
| 52-Week High | $25.35 |
| 52-Week Low | $10.93 |
| YTD Return | -34.90% |
| 1-Year Return | -48.05% |
| 3-Year Return | n/a |
| Total Funding | $1.3B2 |
| Latest Round Amount | $1B3 |
| Latest Round | Series E |
| Funding Rounds | n/a |
| IPO Status | Expected1 |
| Expected IPO Date | n/a |
| Revenue | n/a |
| Revenue Type | n/a |
| P/S Ratio | n/a |
About AppsFlyer
AppsFlyer is a marketing measurement and attribution company that helps brands track where their app users and customers come from across advertising channels. Its platform connects marketing data from sources like Google, Meta, TikTok and connected TV so advertisers can see which campaigns drive installs, purchases and other actions, and it adds tools for deep linking, ad fraud protection, data collaboration and AI-driven analytics. AppsFlyer makes money by selling subscriptions to its measurement software, with pricing that scales based on the volume of conversions tracked and the suite of products a customer uses. The company was founded in 2011 by Oren Kaniel and Reshef Mann, and it is headquartered in San Francisco with much of its workforce based in Israel.
Invest in AppsFlyer
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News
AppsFlyer expands attribution to ChatGPT ads and organic AI-driven traffic
AppsFlyer added measurement for paid ChatGPT advertising and organic traffic from AI answer engines, covering eight AI assistants and 13 traditional search engines.
ChatGPT Ads Gets AppsFlyer and Adjust Integrations
OpenAI added official mobile measurement partner integrations with AppsFlyer and Adjust so ChatGPT advertisers can attribute app installs and in-app events from ChatGPT ad campaigns.
AppsFlyer secures over $1 billion from Google, Meta, Moloco and Unity
The Herzliya-based company said each strategic investor took a non-controlling minority stake and the transaction remains subject to regulatory approvals.
AppsFlyer Reportedly Lands $1B At $2.7B Valuation To Help Companies Track Digital Ads
Sources told Axios that AppsFlyer closed a Series E round above $1 billion at a $2.7 billion valuation, bringing total known funding to about $1.3 billion.
AppsFlyer raises over $1 billion from Google, Meta, Unity and Moloco at $2.7B valuation
The round values AppsFlyer at $2.7 billion, up from $2 billion in 2020, with General Atlantic remaining the largest institutional investor.
AppsFlyer raises $1B from Moloco, Google, Meta and Unity
AppsFlyer raised more than $1 billion in Series E funding at a $2.7 billion post-money valuation from Google, Meta, Unity and Moloco, with each taking a minority non-controlling stake.
AppsFlyer announces investments from Moloco, Google, Meta, and Unity
AppsFlyer signed a definitive agreement for strategic investments from four major ad platforms to advance independent AI-powered ad measurement and cross-platform attribution.
AppsFlyer Introduces Web Performance Measurement
AppsFlyer launched Web Performance Measurement to extend mobile-grade attribution and optimization signals to web, giving marketers one source of truth across web and mobile.
AppsFlyer expands Signal Hub with Experian, Facteus, and Attain
AppsFlyer added Experian, Facteus and Attain to its Signal Hub marketplace, giving marketers deeper purchase and identity data for audience activation across major ad platforms.
AppsFlyer Announces Strategic Collaboration Agreement with AWS
AppsFlyer signed a strategic collaboration agreement with AWS to accelerate AI-driven marketing measurement and help brands measure performance across the full user lifecycle.