Red Light Holland Corp. (CSE:TRIP)
Canada flag Canada · Delayed Price · Currency is CAD
0.0400
0.00 (0.00%)
May 1, 2026, 3:41 PM EST
← View all transcripts

Earnings Call: Q4 2025

Jul 30, 2025

Operator

Welcome, everyone. Todd, I'll just get you to unmute yourself if you can, and we can get started.

Todd Shapiro
CEO and Director, Red Light Holland

All right. Good morning, shareholders, supporters, curious minds, stock forum posters. Thank you for joining today's live Q&A. As you know, I'm Todd Shapiro, the CEO of Red Light Holland, and I'm proud to present an honest, data-driven, and passionate overview of our year-end 2025 auditor results, which closed March 31st, 2025. Let's begin with the facts. Despite a year marked by global headwinds, from Dutch tourism downturns to being debanked in Canada, we continued to grow revenues, reduced our adjusted EBITDA loss by over 24%, and preserved a healthy cash balance of $12.8 million. Importantly, this year's performance is a result of deliberate and strategic moves. We phased out unprofitable revenue streams and doubled down on efficient operations. As a result, nearly every one of our operating subsidiaries was cash positive for the year.

This is an achievement that distinguishes us in an industry that's faced consistently with financial turbulence. While others in the sector have seen high burn rates and solvency risks, Red Light Holland has stayed lean, smart, and scrappy, delivering just shy of $5 million in revenue and over $16 million in cumulative sales since going public in 2020. Some standout wins include Costco Canada. At Costco Canada, we ordered Happy Caps with our kits, you know, that were in over 60 plus stores, and we're very happy with that. We broke into the U.S. retail strategy with Albertsons and Safeway. We launched our Health Canada-approved functional mushroom gummies, not an easy feat, by the way, available, and they have an NPN number. I won't get into the entire number, but it's there, meaning it's Health Canada-approved for antioxidants and immune boosting.

On the innovation side, we successfully shipped homegrown psilocybin truffles to a DEA-compliant lab in California, which is a huge leap for our R&D ambitions. We've also taken bold steps in digital resilience. After facing institutional debanking, we turned to Bitcoin, and that's a long-term hedge, allocating up to $2 million under the guidance of trusted crypto analyst Scott Melker. This isn't just about finance. It's about freedom, innovation, and the ethos of the sovereignty that aligns us with psychedelics based on deregulation and decentralization. In parallel, our scientific credibility has grown tremendously this year. Our partnership with Arizona State University through Psychedelic Genome Product will help advance personalized psychedelic medicine. We welcomed Dr. Robin Carhart-Harris. I mean, I call him the Tom Brady of psychedelics, who's a pioneer as a psychedelic neuroscientist.

He's now our Scientific Advisor, which is a testament to our data collection and our vision to legitimize and responsibly scale psilocybin-based products worldwide. Before we head into questions, I'd like to pass it over to our CFO, who's done an incredible job for our company. He's come on now as our permanent CFO, and as well with the help of our Controller, Leah, Keith Li. He's going to walk you through some of the high-level financial results that we just published a couple of days ago. Keith, over to you. Thank you.

Keith Li
CFO, Red Light Holland

Thank you, Todd, and welcome everyone to the Q&A. To begin with, I'll walk through some financial numbers for our fiscal year ending March 31st, 2025 and 2024. Before we start, the full details will be available in our audited financial statements and management discussions and analysis, which is posted on SEDAR. We will also be posting these reports on our website shortly. Starting with operations, our revenue in 2025 grew to $4.9 million. That was an increase of about 4% compared to 2024. While the numbers might look modest at 4%, it was, however, strategic, as it reflects our exit from some lower margin businesses while laying down the foundations for future profitability. Gross profit was steady at $1.9 million, a little bit down from $2 million last year. This is in line with our disciplined cost-cutting approach and product mix changes.

Most notably, as Todd mentioned, we improved our adjusted EBITDA loss by almost 24%. We came down at the loss numbers of $2.5 million versus a loss of $3.3 million from the year before. This is a significant reduction as we reflect our commitment to keeping our operations lean. In terms of financial positions, we continue to maintain a strong and healthy balance sheet. Our total cash positions at the end of the year were $12.8 million, down from $14.4 million from a year ago. This decrease in cash was being driven primarily by new investments made into product development, along with strategic initiatives. Our total assets, that number closed at $21.2 million at the end of the year, down from $24.1 million. This is largely due to some non-recurring adjustments and also calculated write-downs in certain non-core areas. Additionally, our cost-cutting approach is paying off.

Nearly all of our operating subsidiaries are cash positive in 2025. Also, with excess funds that we have on hand, we have deployed them into some high-yield investments, as well as making some new investments through our newly announced Bitcoin strategy. Overall, fiscal 2025 was a year of stabilization. It gave us operational clarity. We are not just trying to report some numbers, but at the same time, we are also trying to tell a story of transformation, controlled growth, and careful capital management. Back to you, Todd.

Todd Shapiro
CEO and Director, Red Light Holland

Thank you very much, Keith. Really appreciate that. That's the type of fiscal responsibility and leadership we pride ourselves in at Red Light Holland. Today's session is about accountability, transparency, and dialogue. I invite all of your questions. We're so grateful that you've joined us here today. Of course, we are open to listening to all your concerns and your curiosity. As you know, we're playing the long game. It's strategic, deliberate, and deeply committed to mental wellness, regulatory integrity, and shareholder value. Thanks for believing us. Let's get to your questions.

Operator

If anyone would like to ask a question, I just ask that you either use the Zoom function to raise your hand, or if it's easier to just hop on camera and give me a wave, I don't mind unmuting you.

Todd Shapiro
CEO and Director, Red Light Holland

Any questions yet? Yeah, we got Adam, it looks like.

Hi, Todd. I know you were at Red Light Holland, was you banked. Have you now secured another bank, or what's the update on that?

Yeah, we updated in the MD&A. We're really strong with banking now in terms of day-to-day operations. There are some great modern online platforms that help with things like payroll and wire payments and essentially, you know, what a bank does, except that there's no physical bank. It's all online. We've set up a really good system. We also work with a credit union. We put in a lot of the amount into a credit union that will be insured and backed by the Canadian government. A certain amount per transfer if we need immediate funds. In terms of AEM, not on the Peterborough side, but the AEM New Brunswick side, we did reestablish a smaller relationship for day-to-day with TD.

When it came to lending and potential construction loans, there wasn't one of the top-tier banks that would approve, as you know, and we'll get into it, I'm sure, the Farm Build in Peterborough. That was just purely not based on budgets or the forward-looking economic outlook. It purely had to do with reputational risk because we touched psilocybin in a legal market in the Netherlands. Day-to-day banking is good. I might add, actually, which is kind of ironic, banking in the Netherlands is quite stable. We've done a good job in the Netherlands to work with some top-tier banks over there. Any other questions, Adam? Yeah, Maggie, just unmute if you wouldn't mind.

I was just curious how the crypto would integrate with your existing banking. I understand there's a company you've hired to look into that and manage it. Is that right?

Yeah, that's correct. First off, I think one of the things we've always done really well at Red Light Holland is dealt with experts in their fields. This isn't just sort of like a management down decision. This is, hey, let's work with people who know a heck of a lot more than we know. We always like to be coached. When it comes to Bitcoin, it can be a bit risky, as we know, and a bit volatile. We hired, as you know, Scott Melker. He goes by the Wolf of Wall Street on Twitter. Really popular individual in the crypto space. He's also like, he's not just your typical crypto bro, Colin. He gets into all sorts of finance. He gets big wings on his show from Yahoo Finance to, you know, he's been on MSNBC and all that kind of stuff.

He's helped guide us towards a company called Arch Public. Arch Public has a very interesting strategy that still I'm discovering about. I've sat with the team, had multiple meetings with them. Basically what they do is they accumulate and they set buy-sell models. You can obviously play off the dips and hopefully gain when you're buying low and almost selling high. It's kind of a constant. The goal is, as the company, which we've established and made it very clear, we want to use up to $2 million of our treasury towards Bitcoin. We'll see where it goes from there. Obviously, we believe it's a great hedge and a great store of value. Bitcoin, I've been involved in Bitcoin, by the way, for about 10- 15 years. I do know a lot about it as well. It's interesting.

It feels, even though the price is higher now than, say, it was a couple of years ago, it feels safer with BlackRock getting involved with the big institutions now talking about it. I mean, listen, look at the Trump admin talking about it nonstop. We feel like it's a really good opportunity for our company. Most importantly, we feel the ethos really connects. We were debanked. We believe in, like I said, deregulation and decentralization and that ethos of personal sovereignty where we crave mental freedom and wellness freedom. If you think about what we're trying to do here as a company, we want people to have the right to try psychedelics. The access is something that we continue to advocate for. That's still the core business. When it comes to the Bitcoin balance sheet strategy, that alliance in this crypto psychedelic community, it's huge.

Actually, it's kind of funny. Christian Angermayer, who's the CEO of Atai, he even tweeted about the same ethos that I've been talking about over the last three weeks. I'm sure he saw it from me first. This alignment is great. I've been invited to the Futurist Blockchain Conference in Miami. I'm looking forward to doing more of these. I think what that's really going to do is combine our worlds. We're really excited. Also, though, most importantly, on the balance sheet, a safe store of value.

I've got more questions if you want them.

Yeah, do we want to, you might be answering, I'm just worried you're asking for other people. Why don't we come back to you in a minute, Adam? Everyone can participate, but we will come back. Maggie, please keep that in mind.

Operator

Yeah, for sure. We just have one other person, Sam. I'm just asking, you know, on mute now, and then we can go back to Adam if.

Thanks, Maggie. Question, and good morning, everyone. I was able to read the MD&A yesterday, and something that came as a surprise to me was the shutting down of Radix Motion. I don't know if people did see that, but I wanted you to touch on that a bit because I think about the implications or possible implications of what that means, particularly things like the technology of the iMicrodose privacy data, which I think is powered by that technology. I think about the IP and the work that went on to get patents as it pertains to some of those technologies. What is, why was that decision made? What are the implications? Hashkes, maybe that's a question for you. Thanks.

Yeah, Todd, I think I just need you to unmute from your end.

Todd Shapiro
CEO and Director, Red Light Holland

Yeah, okay, sorry, I was having trouble unmuting. It's a great question. We'll let Hashkes answer the back end of it, but part of the decision making is a lot of cost savings. We can incorporate a lot of what we've done with Radix into our existing business. What happens is it ends up saving a lot on audits, reevaluations. We've already had the write-down on Radix, but you have to get U.S. lawyers when it comes to the audit time. Part of streamlining and part of looking at it is our chase to profitability exists. As you've seen, we're reducing our burn. We're looking at every way we can save costs. When it comes to the technical stuff in terms of the IP and everything we do in terms of the technical side, and Sarah being our Chief Technology Officer, I'd love for her to answer.

Sarah Hashkes
CTO, Red Light Holland

Okay, yeah, I think there won't be really any actual changes. We've transferred their IP officially to the parent company, using the same IP firm with Graham Pechenik that we've been using this whole time. The sites will all keep running. The data will keep running. It's all just under the parent company. Like Todd said, mostly we're trying to save on accounting fees, lawyer fees, Delaware tax. There's just a lot of overhead. We're going to make sure that the small revenues that Radix does get, for instance, from the VR experience, go directly into the parent company.

Todd Shapiro
CEO and Director, Red Light Holland

It's a great question.

Operator

I'm not sure where Sam went. Just see if Sam.

Still here, gave a thumbs up. I'm glad to see that we haven't let go of the patent. I was really excited to see that. With the evolution of the psychedelic sector and those that are following closely, especially what's going on south of the border, I think it can be a valuable asset to the company. I hope that you guys continue to pursue that down the road. Thank you.

Todd Shapiro
CEO and Director, Red Light Holland

Thanks, yeah.

Operator

If no one has any other questions, Adam, we can go back to you if that's great. I think you're still there.

Sure. On the follow-up questions to the new crypto strategy, just looking at debanking, is there a concern that the holder, anyone's holding the crypto for you, that they are a risk? Is that, has that been addressed or researched?

Todd Shapiro
CEO and Director, Red Light Holland

Yeah, great question in terms of having a custodian in a proper exchange. We will divulge that plan in the coming weeks, actually, through Arch Public. I would say that the risks are completely mitigated these days. I think the days of hacking, stealing are really few and far between. It is a valid point, and it comes with some risks in Bitcoin. With that being said, the partnerships that we have with Arch Public and with Scott Melker, we're absolutely doing it as safe as anyone on the planet can do it. Put it that way. There will be no other safer measures. We'll divulge, and I think people will understand that safety concern in terms of protecting the capital that you do put into Bitcoin when that announcement comes out soon.

Has any other debanking risks been resolved, like backups put in place or any other risks like that?

Numerous different banks now, so we think we have a really good system that's working for us. Yeah, and we're always doing outreach. People are actually reaching out to us a lot too. It's amazing how far the press release is. Keith, I can send that over to Keith too, but you know, as far as I know, we're right now in a good position. Where we're not in a good position is for lending for capital that are doing it for the fortune alone. That's been proven to be very difficult. Keith, why don't you maybe help answer Adam in terms of the actual banking situation?

Keith Li
CFO, Red Light Holland

Adam, in terms of the banking situations, we have gone back and reestablished banking relationships. Like Todd mentioned, AEM Farms, we moved on from RBC, moved to TD. We also set up a new account with the credit union that he mentioned. We also have online platforms which facilitate making payments for payroll, paying bills for suppliers. As far as I'm concerned, there are no issues in terms of the banking situation.

Okay, thanks. I think that's all my questions. Thank you.

Todd Shapiro
CEO and Director, Red Light Holland

Thanks for your participation, Adam. We really appreciate it. Looks like Dan is raising his hand.

Yeah, hi.

Can you hear me?

Got you, Dan. Thank you.

All right. I just have a question about the Health Canada, or the federal ruling against the Health Canada refusal to allow exemptions for healthcare workers to use psilocybin. That came through on June 20th, I think. I'm just wondering if that has opened any pathways of conversation for you with healthcare providers looking to experiment with psilocybin in Canada.

Yeah. There's going to be, they're hopefully going to have a reruling on that and allowing facilitators. Is that what you're suggesting, Dan? I think he's muted now.

Yeah, yeah. It looks like they reversed the federal decision to say that it was biased, but they're considering opening it up now. Health Canada is considering opening it up. I'm just wondering if that has immediately led to any new conversations for you. Do you have an idea of how soon you might be able to supply psychedelics in Canada for research?

The short answer is no. There's still no timelines on it, and it would be irresponsible of me to say that there are. In terms of advocacy, understanding the players, and obviously wanting this to happen so we can provide access one day is ultimately the end goal and the intention. As you know, we did a partnership, not this year, but last year with Therasil, so we know them quite well. Actually, there's someone really close to us. I'm going to hold back his name because he's not on the call, but there's someone that we know quite well with the organization and who's going to be a facilitator themselves. Yes, absolutely, we may have weekly conversations about where that may lead. One of the things for us that is ultimately the most important is that access and the right to try.

Whether it's post-traumatic stress disorder or veterans, whatever, we all have our own trauma. We continually want to get that message across. After five years of being public for Red Light Holland, which is quite significant, I was sort of perusing, preparing for the Q&A a little bit, and I laughed. It's not like I need to prepare. This is my day-to-day, and this is all I do. This is what I'm consumed with. This is what the team's consumed with. I was kind of looking at all the other companies that went public when we went public. It's really amazing how many just don't exist anymore or how many have like $20 in the bank. Part of the long game, as I said in the opening, is we have access to the books, but we are a mission-focused business. It's difficult.

While we have candidates and gotten production growth and some funding to try to get the product growth and even GD, etc., the end core of business is we want to help. This slow delivery of build to get to that, hopefully shareholders believe in that mission. What we, I think, we shouldn't say I think, I know we've done very well is we've built the brand in wanting to help. Now, when will government authorities allow us to help? We still don't know.

It pisses me off, quite frankly, that we, a country that allows people to have medically assisted suicide for trauma now, they've opened that up, but they haven't opened up legally or at least more access, like other benefits, you know, the special access or the exemption 56, which are very few and far between, but they haven't opened up on scale the ability to try magic mushrooms as a last resort because science has proven it. Sarah can talk to the science, how it's proven helping turn around people's lives. This is what we continually fight for. I can't put a timeline on it, Dan, but I can tell you we're always in the conversation and in the know. There's never not an email or a tweet or a message I get from someone that we're not already all over. If my mom's listening, that includes you, mom.

You don't need to send me all this stuff. We get it. We're on top of everything.

Thanks so much. That's great information. You know.

Maybe Sarah, Dan, I'll interrupt. Sorry, but maybe Sarah can just jump in and talk about those slow baby steps that we've done with Seacrest. Maybe it's a good segue for her to explain what we're starting to do with Irvine Labs in California, the DEA-compliant and FDA-approved lab, because, honestly, I always got to be careful of language and everything, but that's groundbreaking. We've done all the research. We don't think anyone in the world shipped naturally occurring psilocybin truffles from the Netherlands over into the U.S., with a DEA quota filled. They're a pretty strict country when it comes to this stuff, and they're allowing us to get it through their borders.

What the ultimate plan is for there, and especially with the great love or hate this administration, I always say you got to love them when it comes to psychedelics because they're absolutely putting it in people's faces. Maybe Sarah, you can add to that a little bit too.

Sarah Hashkes
CTO, Red Light Holland

Yeah, that's a big part of providing access is having a product that will fit in with whatever regulations. That's where, you know, Seacrest, we're still very close to them. They did an amazing job, but their license did not really allow them to export or to sell directly to patients or provide to patients. That's why we took the data that they created, and we found a lab in the U.S. that has that ability legally. I think that was a really, really big milestone, like Todd said. So much bureaucracy. I really hope the next shipment will be easier, but it was the first time. We had the lab talking to the DEA agents to make sure that everything, everything, every single line, every lock on the door, everything is compliant.

We were talking to the custom agents, which had never seen anything like this before because from the Netherlands, it's an agricultural product, but in the U.S., it's a Schedule I drug. We were very, very excited that it all went extremely smoothly at the end when we pressed the trigger. Now we have the ability to work with a lab that can manufacture and export, which is the important part for us, and provide products to both clinical trials, maybe in the future in Canada. There are a lot of other markets, I think, that are opening.

I hope that will, you know, maybe give Canada a bit of a kick in the, you know, behind to help them move forward because it is a little bit sad to see that it's so easy to get access on the street in a non-regulated way to substances that are not tested. You don't know the quantity, the dose, what's actually fully in them when we have the possibility to make something that is dosed, that is exact, that we know the shelf life, and we really want to get that into the hands of people.

Todd Shapiro
CEO and Director, Red Light Holland

Let me just add to that. That's such a great point you make. I kind of say this year after year during these Q&As, and we're so grateful you all joined. I wish, I hope everyone has a question, to be honest, because A, as you know, I'm candid, I'm talkative, and we're transparent. When it comes to consumer demand, it's proven to be there. If you just even look at things like alcohol decline in sales, non-alc sales are going up. When it comes back to the magic mushrooms, consumer demand, while there's not pure data out there, other than probably what we have in the Netherlands, it's everywhere.

Sarah Hashkes
CTO, Red Light Holland

Oregon, right?

Todd Shapiro
CEO and Director, Red Light Holland

Oregon. Yeah.

Sarah Hashkes
CTO, Red Light Holland

We did some research in Oregon also. There's definitely demand.

Todd Shapiro
CEO and Director, Red Light Holland

You know, in Canada, it drives us nuts. You see these stores, they're popping up everywhere. I know you probably heard this out of my mouth, but if you're a new shareholder or someone who hasn't tuned in before, it's devastating. People are going, walking in, getting product. There's very few hurdles or objectives or anything that's getting in their way. You can buy it online. Canada Post, our public Canadian postal service, ships it right to your door. The company who pays its audits, who pays its lawyers for lawyers' opinions, who has to pay listing fees, all the capital costs that are associated with our business that are quite steep, to be honest. That's one of the things you can see on the financial statements where the businesses are doing pretty good.

It's the public costs because we want to be the one that changes the regulatory bodies and influence that. We're self-regulatory. We have great corporate governance. We've proven that legally. It really disgusts me that there's a path that's done illegally. We call ourselves the outliers, but they're the outlaws. I'd rather be the outliers, but it takes time to get ahead of that curve. That's again what we're talking about when we're streamlining and focused on sustainability because our horse in the race is so strong for those hopeful changes that we believe we've grown one of the greatest companies in the naturally occurring retail space of access to psychedelics. We really don't think anybody's done it quite as well as we have in the entire world. This is the stuff we're so proud of as a team.

Behind the scenes, I hope all shareholders understand our fight for it all, the hurdles and the headaches that we go through. Sarah just mentioned a few of them in terms of just getting product over the border. Just because you see a press release, trust me, we're sitting there on pins and needles before it gets there to make sure it gets there. Sarah's getting up all hours in the morning and making sure everything's on par and working out. This is the end goal still. The more advocacy we have from even shareholders, right? Your government officials, like if you're using magic mushrooms and you want to know what's in it, if you want to know dosages, if you want to know contraindications, if you want to know, obviously, that it's legal, we implore everybody to fight the fight with us because that's how you make change.

We want to make change together because we're all on one big team here. It's a Sam and Dan show.

It sure is. Thanks, Todd. I think a major elephant in the room that I'm hoping we could segue to is the Peterborough Farm and the decision not to kind of pursue the construction. I know debanking was a major catalyst for that decision, but it gets me thinking around the path of profitability and the numbers that were shared and forecast. I think the keyword is forecast, and you were very clear that it was a forecast projection. That being said, though, it was deemed to be a major revenue generator. Why the decision now to sell the land? What's the next steps when it comes to the functional mushrooms path? I saw that as a big piece of the puzzle when it comes to Red Light Holland. I'm sure a lot of investors on this call want to have more context on that decision.

Right. Remind me about the functional mushroom part because I'll talk about it. When it comes to the farm, listen, we were all in, right, as everybody knows. I wish there was a reality show in our company sometimes so shareholders could see what we're going through. First you go through all the forecasts and the budgets, and then we disclose it, obviously. Yes, it's forward-looking, and we make that very clear. These are the same forecasts we're sending to banks for a construction loan. It's not like we're exaggerating those numbers on one level for you to see it. Those projections were also partly and mostly really to get an X amount of a construction loan. We're not using and burning through all our capital to get it there.

Obviously we're forecasting even the interest payments to make whole on those, on those revenue by payments and then, you know, obviously showing revenue down the road. Profitability. We were like right there. We were right there. I don't know what I can say or not say, but it doesn't matter. It's all truthful. That's what my lawyers always remind me of. We got approved to get the loan. We were like fist pumping, you know, back seat. Like we were ready to go. As you remember, we started announcing that we signed a Polish company to help start doing the build.

When it went through compliance, when we got approval on the loan, and then it went through compliance, it's some guy sitting in his 30th store, you know, downtown building, not caring about farming necessarily, not caring about psychedelics, but just putting a big red flag, like, whoa, they're involved in psychedelics. We can't give them that loan. We were again devastated because that was the full intention. We go to other tier one banks. We go to other lenders. Next thing you know, it's just not moving. Here we are sitting on a great piece of property. We started roadwork on it. We have these tremendous state-of-the-art plans. We're sitting on it frustrated as hell, to be honest.

When you start to figure out what to do, how to pivot, as opposed to just going, we can't fund it with our own capital because then the company will run out of money. That can't be the core business, just a mushroom farm. What are we going to do here? You start talking to groups. Are you interested? Are you not interested? Those are very loosely based conversations. In the last few weeks, there's been a group that's come to us and said, and we put it in the MD&A as well, that we put a number there about $12.5 million, sorry, $2.5 million, $2.6 million. That's kind of this loosely based conversation or number we're having of someone taking over everything. To us, you know, what does that do? That basically covers all our costs up at this point, putting it into the farm, farmland plans, et cetera.

You kind of make whole on that investment. In a way, it's like parking capital for a few years. Where can we best put that capital moving forward where we won't have lending partners that won't work with us? Stuff that we can do on our own, like back to functional mushrooms, maybe dedicating a higher advertising budget for DTC or things like this for growth. I'm actually kind of combining the answers in one. Good for me for remembering both. It was frustrating. We thought we were over the line. Yes, we ultimately believed that this could be a big business, despite mushroom sales, by the way, being pretty difficult. It's sort of another thing that's playing into it. You saw, we talked about it in AEM in New Brunswick. Their sales have been down consistently, a little bit of an upswing over the last few months.

The tariff situation has caused a lot of confusion for farming in Canada. That's impacting mushroom sales too. I think the States is actually really booming. I think Canada is really hurting, in terms of disposable income and just families' finances. Things like mushrooms are a bit of a luxury item. You know, not your white or your browns, but your shiitake, your lion's mane, your oyster. These are luxury items. We're also carefully monitoring like where is farming going at this point in time, not as to where we started to talk about it two years prior. It's also a tough business. I'm not saying it's a blessing in disguise because I still believe in the mushroom farming business, but I can tell you if we can, if we can somehow get a deal done because nothing's concrete or material at this point.

The Board of Directors and management believes that's a great opportunity for us to get capital back in the business to grow, to get to aim to use for a profitable path. I hope that answers your question.

I do have a follow-up, Dan. Are you selling the land at a loss? If so, why the rush to kind of get that back to the treasury? Why not wait until you see the land go back to value or maybe make a profit out of it?

Sam, you know, the problem is it's a bit material at this point. Like it's immaterial because there's no deal in place. I can't tell you the exact numbers because that's the materiality of it. With that being said, our end goal is not to lose money. You saw the numbers at that $2.5 million, $2.6 million, like that's in our MD&A of what we're conversing on, on selling it. We bought the farmland, if I'm correct, it's $1.85 million. That leaves us that buffer of, you know, call it $600,000 - $700,000 that we've invested in some of the other stuff. I believe we're like right on par, but nothing's material there. We don't want to take a loss. You know, I'm a businessman at the end of the day. That's part of the strategy here.

Operator

Okay, I see Sam gave us a thumbs up. I'm going to ask Gabriel to unmute and ask the question.

Todd Shapiro
CEO and Director, Red Light Holland

I like it. How are you doing, Gabe?

Doing well, Todd. Good to see you again. Hi, all the rest of the team. Quick question on the impairments. I was hoping somebody could kind of go over in layman's terms the CGU impairments for AM Wellness and MiniChamp. Are you guys seeing a loss of customer, a loss of brand recognition? What's happening with those three?

Keith?

Keith Li
CFO, Red Light Holland

Sorry, I was just unmuting myself. Yeah, let's start with the AM Goodwill. Essentially, we have that $200,000, close to $300,000 goodwill balance before we start the audit. On an annual basis, we have to do a test just to see if that goodwill might be impaired or not. Just very high level, the way that we approached it, we did a discounted cash flow model. We presented the numbers to the auditors. Essentially, with the AM farm in Peterborough not in operations at this point, or to project the numbers that we had last year, we can't really use it. With that big drop in the DCF numbers, this is kind of the reason we ended up writing down the goodwill for close to $300,000. On the AEM farm itself, we also had an impairment loss of about a quarter million dollars.

This is kind of related to what Todd was mentioning about. We have discussions with people right now about selling the farm. During the audit, we also have a little appraisal just for the purpose of audit to see what exactly the amount that we should be booking that into the financials. We took kind of an average of what we think the price we'll be selling versus the price that the appraisal appraiser came back, averaged it down. This is kind of the impairment loss or accounting numbers that we booked just to satisfy the auditors. Again, we do expect the sale to go through at the $2.5 million, $2.6 million. Once that materializes, we are going to reverse that impairment loss, and that should bring us back to break even.

Todd Shapiro
CEO and Director, Red Light Holland

Just to be clear, it's not a definitive agreement at any point. We're in high-level discussions with the group. I think we're feeling quite confident that that would be a sale. I think, Keith, that's a great point you make in terms of coming back on the impairment if we get what we think we should get for it. Does anyone want to comment on that in terms of if you were management, your strategy? Do you like that idea? Do you not like that idea? Do you think we should have stuck trying to find, like, I, you know, we're, like I said, about transparency, I'd love to hear someone's thoughts on it.

We could put a pin in that. I have another follow-up related to the AM revenue figure. It seems like gourmet mushrooms are on the decline. Has there been any discussion about pivoting to some of the more common varieties that might be a little bit more affordable and might have, I don't know, more consistency in the sales?

No, none. We know partners quite well on that side too. Listen, mushrooms have proven to be a tough, tough go at it the last year. It's, you know what it is, which it wasn't before. Again, I'm new to mushroom farming and learning about the mushroom farming business. When I say new, like three, four years, historically, there was a little bit less competition and there was also less volatility. What you're seeing now is a lot of micro farmers pop up. By the way, they usually don't have sustainability. There's another mushroom company. Candidly, we were looking at buying. We were on the brink of buying them, smaller. They're in grocery stores. We even met with their head buyer at one of the big grocery stores to ensure that that would be a channel they'd still be in.

During that meeting, we found out that they actually weren't even listed in that grocery store anymore. We'd have to go through that entire process of pitching them to try to get into like 100+ retail outlets. We're very close to buying another mushroom brand. What I'm trying to say is that this adds to the volatility of it, and it's a difficult business. Here's a company that would have raised millions and millions of dollars that is basically broke right now and getting out of the fresh mushroom business. We were going to buy it for pennies on the dollar, but without sales, what was the point of just adding to their burn? We're learning a lot about this time period in Canada specifically. Farming is difficult in Canada right now. Unless you're like the real, real, real big, big, big time farmers, it's tough to disrupt.

While you think you're disrupting small pieces at a time, because there's these micro farmers that kind of are doing it, we're not seeing any sustainability for these smaller farms to last.

Gotcha. Thanks for your response and time, all.

Yeah, thank you. Alan, again, I don't say that negatively.

It's Al Kessler . How are you doing today?

Hey, good. How are you?

Hey, doing great. Thanks for taking my call. You know, I've been with you guys for quite a while. I really, really enjoy the company. I'm trying to see, you know, hopefully that down the road we'll make some good progress. I had two questions. One for you first, you know, given the recent share issue to settle some debts, what step are you taking to avoid any future share dilution and protect the shareholders' value with your growth initiatives?

Yeah, getting the note off the table because we had the capital, I think, was a good decision instead of paying a high interest on it. When it comes to protecting dilution, it's first off, you know, there's always this back and forth of should a rollback be approved? It wasn't approved in the last AGM. Some people like them. Some people don't like them. I mean, perceptually, it doesn't change the market cap or the valuation of the company. I think that's a misnomer for a lot of just kind of retail shareholders. I will say perceptually, I would say that I think it's always good to have a potential reverse split available to management.

Reason being, if you ever want to do an M&A with a company and you want to use your shares as opposed to your cash, now all of a sudden you can obviously issue more shares to acquire a company, but you would then consolidate and bring down the share count and increase the share price. Same market cap. Perceptually, I think that looks a lot better to institutional investors. You know, if we had a 10 : 1 rollback and a $0.04 stock and it's now a $0.40 stock, it just perceptually looks better. I would never want to do it just to do. When it comes to dilution, where I think, you know, the number one potential bigger dilutive scenario that may happen is through M&A.

We're always looking, I mean, Troy and I, who's on, Troy our Head of Sales, we must have looked at, God, like 30- 40 companies this year, going through their financial statements, going through their entire balance sheet. At the end of the day, honestly, every single one of them was losing money. Every one of them needed working capital to continue. We're looking to buy companies for stock at pennies on the dollar, use some stock to get them, and then us provide them the working capital to get us to get them over the hump. It's a big part of our M&A strategy. We haven't found the right company yet. Where that relates back to dilution, that would be a potential scenario of dilution, using stock to buy a company. Listen, like, what did I do?

I issued, for instance, when I say I, management approves everything I do. It's not just Todd. There's a big process here in corporate governance. We brought on Scott Melker. The stock is fairly low, but we issued him RSUs instead of cash to help with the crypto strategy. There's a bit of dilution there. I think it was a very fair compensation. You can see a press release. It's all disclosed. Sometimes when you bring on personnel, there could be dilution. Overall, yes, I think it's a pretty high share count. I would love shareholders to reconsider at the next AGM to have optionality for management in case of a potential big M&A, like I said, to be able to consolidate. We're always trying to protect it. I hate to sound like kind of egocentric here, but I'm the largest shareholder of the company, I believe, still.

I obviously, way, way out there would love to grow my own value. The more dilute, that hurts my value too. I'm in it for everybody because I want the company to win for all of us. It's always carefully crafted decisions when it comes to dilution. I would say that it's not that it's like, hey, let's dilute, dilute, and give shares and give away. I would say it's inevitable at some point that more do get issued.

Fair enough. Appreciate that. Thank you for your answer. And one for Troy. Haven't heard from Troy yet today. I mean, I'm an ex-Bell guy working for Bell. They always say, "Bell, what the hell? Don't be nice." I was a Business Development Representative in the Commercial Markets division. Welcome aboard, Troy. You're doing a great job. I'm just thinking, what's your plan going forward? For me as a lead generator, I guess I'd be calling every big box store, everyone trying to get a product right in there immediately. They're ready to go as soon as, you know, we get the green light. There's so much work to do in the U.S. What's your plan on that? How are you working with that? How large is your sales team? Is it just you and a few reps? What are you doing? I would like some clarity on it, please.

Troy Dufour
SVP of Sales, Red Light Holland

Sure. Hi, Alan. Yeah, the real strategy over the last 12 months has been to really focus on profitability and ensuring that every, you know, whether it's mushroom kit or gummies, that we've got the right price point where we can reinvest back into marketing. My goal really, and the sales goal, is to just continue to increase our distribution points, increasing our store counts, increasing the availability in store. With the launch of the gummies, it really gives us something with a longer shelf life that really fits more into the traditional retail channels. Over the last four weeks, since we've launched the gummies, we've put them on Shopify. We've put them on amazon.ca. With that, we want to really determine and establish who the demographic is.

With that, you know, work hand in hand with Todd to develop a marketing strategy that's going to, you know, maximize your ROI on spend. I've met with several distributors, several brokers. With regards to the sales team, you know, yeah, it's really myself, but then working with brokers and partners to gain the distribution. We did a nice job with Safeway on the West Coast of, you know, Portland, Oregon, where I went out there and met with the buyer there. We're in constant communication with them. We're very confident that we'll see another seasonal program with the mushroom home grow kits there. We're in constant communication with Costco Canada. I guess really the, you know, the strategy with the kits is a seasonal item.

To have them in stores, and we've seen this with Real Canadian Superstore, to have it in there 52 weeks of the year, it becomes stale. The turns, the shelf life, you know, you start to lose money when you get billed back and you get credited on, you know, damages and expired products. The real strategy moving forward is, you know, 90% of what we focus on will be on our functional mushroom gummies and then continue to look at innovative products and things that we can, you know, put into stores that have longer shelf lives with higher margins. We can continue to, you know, at the end of the day, you know, grow those rooftops and take products that, you know, instead of having 300 or 500 partners and customers, you know, how do we get that to 5,000? How do we get that to 10,000?

By partnering with large retailers that have an appetite for a product that we're selling. You know, taking our functional mushroom gummies to a Shoppers Drug Mart where you get 1,000 customers as soon as you get the listing. The difficulty with that, though, and fully transparent, is the larger retailers, the sales cycle is anywhere from 6 to 12 months. We've started, we're confident, we've had some real strong conversation with some retailers early, whether it be some smaller independent retailers, regional partners, and getting it out there to test the markets and really figure out our price point and what works and what the consumer's appetite is to spend. I look at the product and we need to find partners that have a large organic set within their store where people are accustomed to and used to buying supplements and spending $70 or $80 on a single product.

That's really the goal. That is our strategy. It's definitely something I work on every day. It's trying to find.

What is the shelf life on the gummies currently?

We're sitting at 18 months. We've just sent it over to Seacrest Labs to do some sustainability testing on it. It could be minimum, it'll be 18. It could be 24 months, which is great for us. That's exciting for me. That's exciting. I'm an old consumer packaged goods guru with brands like Coca-Cola and Red Bull, where I had longer shelf lives. That's where I'm constantly leveraging those old relationships and partnerships with some of the larger retailers and brokers that I've worked with and distributors that I've worked with in the past, where we believe that we can take this from zero to 1,000 customers in the next three to six months. Once you establish that, it doubles and triples very quickly.

Exactly. Okay, thank you so much. I appreciate it.

No problem. Just to add that,

Todd Shapiro
CEO and Director, Red Light Holland

Sorry, Troy, for interrupting. Great job. What I will say is we probably established the number one mushroom home grow kit brand for Lion's Mane, Shiitake, and Oyster in Canada in two years. That was quite significant. When we acquired, we first acquired 80% of Happy Caps, and then we eventually took over the last 20%. There was something like a hundred, they were like a mom-pa shop, a couple of guys, and great guys, by the way, but we really elevated that brand. It's a difficult product because of margins. It's difficult because of shelf life. It's difficult because of the odd return. People don't really know what to do, so they just return them. It's difficult because we're not sure who is a repeat customer. That's always been a constant back and forth with Troy and I.

Is this just a one-time customer? That's why we started to develop the gummies, because we know there's subscription models. This is a supplement that if you continually use with the NPN numbers, proven to help, proven to help you. People get in more habit forming of these types of products. Basically, what I want to really establish is this is again more on an emotional level, not on a proven out level yet in terms of sales, that the opening door conversations that we have these functional Happy Caps mushroom gummies, it's an instant spark for everybody, where the mushroom home grow kit was like a sell, like a real hard explain it. Here's the video. Here's the instructions. Let me send you some, grow them with your team. It took months and months to get that. We still grew the largest mushroom home grow kit business in Canada.

We think, I don't think anyone sold as many kits as us. That's obviously a huge part because of Costco Canada and our other retail strategy. If we can manage, and we haven't managed it yet, but if we can manage that with the functional mushroom gummies, including way better margins, way better shelf life, and more of the masses, I think, really adapting to them, that's why we're very excited by it. We just launched a month and a bit ago. It's a slow build. It's going to take time. If you think of Happy Caps, we bought that brand and they were already existing for three years before us. It took time really ultimately for all of it to get there. We're going to do it carefully. Troy and I also butt heads a little bit in terms of what's our, what's it not?

Butt heads is not fair to say, actually. We just try to whiteboard together to see what's the direct-to-consumer strategy, because part of our fear on mass marketing to get these things selling is it relates back to all the companies that Troy and I have looked at buying, a lot of these consumer packaged goods companies. A lot of them raised $10 million, for an example, spent basically all of that on marketing only to make $8 million. They had $8 million in sales, but they lost $2 million to get there because online marketing is a very difficult strategy. We still believe that the retail strategy is one that we can hopefully try to conquer. Yet we will slowly get it out there online for people to see, learn, and love.

Exactly. Okay, thank you so much.

Banana Man, I'm nervous by this name.

Hey, can you hear me?

We got you, man.

I'm just wondering, is Bruce Linton still involved in this operation?

Absolutely. Bruce and I talk once a month at the least, probably more. Right now, what Bruce did early on for us was two amazing things. He opened up a shit ton of doors for me, quite frankly. Just bankers at the time it was a capital, how could our raises like really got validity for our company in terms of the institutional relationships. He was brilliant at that. Bruce is a deal guy. His famous line when he ran Canopy was like, do a deal if it's a bad deal, do another deal. Bruce was always trying to get deals done for us and opening doors for deals.

The problem, and Bruce gets this with deal flow right now, is when your stock's a bit low and the volume liquidity is not there, your stock to buy businesses isn't that desirable for some, unless they really need survival, and which most are needing right now. Bruce's role isn't as active right now because there's just not a ton of deal flow. If psychedelics in the sector has a cycle and we see it turn around again, and I think we're all optimistic, it's ironic. I relate back to Christian Angermayer today. He put out this very bold post as the CEO of Atai saying like, he's basically saying like, buy Atai. This is like the market is going to change. He was talking about the sector in general.

I'm like, that's kind of like pretty good to be very careful when you try to lead people to buy your stock. The sector we believe in still, we believe in this in MIN. We believe in what this company's done. We are very proud of all the outliers and whether they're synthetic versions and doing pure R&D and trying to disrupt big pharma or us who are trying to disrupt it in a naturally occurring way with standardized products. We want everybody to win because the more people who win in this sector, it means ultimately the more people win out there, the more people take care of their mental health can have solutions. I've said this also repeatedly over the five years that we've gone public is that my dad might be more comfortable taking a synthetic rather than naturally occurring products.

I think the youth want more access to naturally occurring products. I guess what I'm getting at is we're hoping that there's a great cycle in here. A guy like Bruce is going to be calling me and be like, deal flow time. That's where he's best at. We love Bruce and a great friend to me as well, just as well as a mentor.

Just a follow-up. Mistercap's , is that over?

It's not over. This is where it stands. You know, we present them still. When Troy goes out, he goes, look, we got this brand, Happy Caps, or we got this brand, Mistercap's . Essentially, inside of it is the exact same thing. A lot of retailers and customers gravitated towards Happy Caps more than Mistercap's . Did we get the support we wanted out of the gate? In hindsight, probably not. I don't want to throw anyone under the bus here, but it probably wasn't as strong as we imagined it to be. The other problem with Mistercap's is, and again, it's not dead in the water because who knows, there might be a huge retailer one day that goes, oh my God, I love these little characters. Kids are going to love how to grow mushrooms. Let's get it, let's get it out there.

Maybe that's a thing. We also, candidly, have some inventory that's sitting there that we would like to be able to use, inventory in terms of boxes and spray balls. It's not dead, but the Happy Caps is even better margins too, because then there's a royalty that you would have to pay that team. You lose a bit of margin in that spread as well. The genuine, authentic Happy Caps growing better than it isn't necessarily terrible for the company and the shareholders. With that being said, it's not dead, but we haven't had that excitement that I'm accountable here, by the way. I thought Mistercap's was going to be huge. I love the branding. It's the same product that's been proven. Part of it is, I hope there is someone that looks at it. If Troy presents it to them, we're like, yeah, you know what?

This is the one we want over 15,000 kits of it. Man, here we go. Banana Man. I said that out loud. Maggie, I think you have to unmute him.

Operator

Todd, I believe he gave us a thumbs up and then lowered his hand. Does anyone need questions?

Todd Shapiro
CEO and Director, Red Light Holland

What a turnout, though. I know it's midday in summer, but we try to do these as close as we can to filing, obviously. Sometimes we hadn't, but I thought it was a great opportunity to speak to all our shareholders, really close to financials this time. Anyone else? I would love a couple more questions. We dedicated this amount of time. Let's go for a little bit more. Okay, Adam again.

Yeah, I got one more. Cannabis has, you know, 420 rallies and this, you know, that kind of grassroots advocacy. What does Magic Mushrooms have? What can Red Light Holland do to feed the fuel, feed the flame of consumer demand for legalization?

Yeah, it's a good question. I know they have like, they have like Bicycle Day, they have World Psychedelics Day, which ironically is on my birthday on like June 20th, 620, not 420. Sarah early on was really, really instrumental in us getting to know a lot of these different advocacy groups and call it like these rally groups of people who believe in the sector, you know, the ones who go to Burning Man and the ones who go to Costa Rica for the retreats and things like this. Really interesting people. You know, the constant difficulty for me is at what point do we just use capital for advocacy and promotion, but then burn the capital because you can't commercialize it in the end? You know, Sarah, what was that one group, Fireside, that app where it was all about responsible use? What were they called again?

Sarah Hashkes
CTO, Red Light Holland

Fireside was a, it still is a support group in California. You know, I'm still doing that. I'm here in California. Again, I'm meeting with the Psychedelic Church in Oakland on Saturday, which they have successfully decriminalized. I think what we're trying to do is learn from these grassroots, see if there's ways like maybe they're interested in our Wisdom VR or LAMPS for educational and responsible use policies, the microdosing app. We have a lot of interesting technologies that I think would be great if they got out in decriminalized legal places where we still can't sell because they're just decriminalized, but we can bring technology and education and information. Yeah, constantly talking to where things are moving. I think what's happening in Canada and maybe some other places, it's not legal, but nobody's being arrested for having, you know, Magic Mushrooms or taking Magic Mushrooms.

That's why people aren't going to the streets and demonstrating and saying, "Hey, we want you to legalize this," because there isn't that level of cost to the consumer who is using this illegally. We are seeing big movements, whether it's in New Zealand, where there was a first prescriber allowed, or Czech Republic that from the beginning of next year is going to allow a prescription model. It seems that that's how things are moving within a supervised framework, somewhere between really medicalized prescription to what we're seeing in the U.S., which is more maybe of a wellness model, but still supervised. I think that's important for us not to come as a company and invent the wheel, but really work with these advocates, see where we can assist them, learn from them, and try to bring knowledge from one place to the other.

That's what we're really trying to do because we were, frankly, a pretty big part in helping Oregon figure out microdosing regulations because they weren't even thinking in that direction. They were just thinking about these very large therapeutic doses that are very expensive. The financial model there isn't working very well for most companies, but there's a big opportunity in microdosing for both helping people at a lower risk and a lower price. We're trying to bring the knowledge that we know about microdosing, about these regulations to, for instance, the Czech Republic, to New Zealand, to Australia. You know, I was writing to the government there. We are constantly doing this type of advocacy and connecting. Of course, if anybody has any other connections, you know, send them my way. It's a big part of what I do.

As Todd said, when it comes to financing them, like we were working with PMAW, we were financing the lobbyists in Washington, right? It was such almost a great result. Most Republicans and Democrats were voting for it. Then the governor just came, literally just ripped out the bill and wrote whatever he wanted instead of it. This is how politics just works. We got a nice pilot bill, but not really what we wanted or pilot program that they set off to do. We are being very careful with the cash, but very generous with our knowledge and data and technology. I think that's bringing interesting collaborations our way. Should we do some giant big event that maybe gets a little bit of press for one day? Personally, I don't think so. I've been an advocate and an activist in many areas. This is not how real change works.

This is how people vent. They feel that they're doing something, but the governments don't really care. Changes in government are very network-based, knowledge-based advocacy with these specific information that we're giving them. That's why we did also this collaboration with Drug Science. We are working with really established researchers. That's why we brought in Dr. Robin Carhart-Harris, who's connecting me to lots of other scientists and advocates in the field. We can actually bring the knowledge, educate the lawmakers, and create something there, because it seems that really that's how it's working. You need an advocate within the government to say, "Hey, I'm going to do this and keep pushing this forward to get things done." That's a lot more effective than having a big party that maybe you get one snapshot in the news.

Todd Shapiro
CEO and Director, Red Light Holland

Yeah. Sarah, it's really good that you bring up all these channels on the back of kind of like, how do we promote psychedelics across the world and end stigmas? It's interesting how you put it. We really are like an open source psychedelic company where we've collected great data that we're sharing with Drug Science, Professor David Nutt, that Dr. Robin Carhart-Harris is now looking at. These are really big, big people in the space, you know, the Timothy Lees of our days. We're learning and we're using our capital wisely. Sarah's constantly asking for money. I mean, she's a scientist. Scientists raise money. They're not necessarily always focused on making it. We're just delicately balancing how we approach it.

The only other thing I'll say, Adam, which is sort of an interesting thought from a peripheral on promotion and getting more people understanding about Red Light Holland and our mission. The peculiar thing is I really believe that this kind of Bitcoin alignment is going to help this revolution. Like I said earlier, I got invited to the Blockchain Futurist Conference in Miami. I'm going to do what I'm good at. I was 20 years in media. I'm hosting a fireside chat, or I'm going to be a part of a fireside chat where there's going to be a host interviewing me. I'm going to be hosting a panel of experts. Don't get me wrong, in those conferences are tens of thousands of people, some of them. Others are calling, by the way. I haven't signed any others, but others are calling me to be a big part of.

I think I can really demonstrate a message very clearly and concretely and fun. Let's be honest, it's fun to combine these spaces. If we can get the crypto community supporting the psychedelic community and then getting that message out because they're so deeply ingrained. It's a great opportunity for the company. It's what I'm saying for exposure and for messaging. It's earned. It's free. I'm not paying to be there. They're having me there as a host. I think this is a really great opportunity. I'm going to relate it back to the shareholders of the company for one second. It sort of opened up as my long-winded mind takes over and just blurts out whatever it thinks as I speak and think at the same time. I think it's one of the things that really does frustrate me with those chat forms within our company.

I'm not a guy who's going and fishing through chat forms daily or even monthly, like maybe once a month is fair. I'm going to be honest, I look through them. There's such negativity from the shareholder base by a specific few people in those chat forms. They don't come to these Q&As. I know I've mentioned it before. They feel like they don't have a platform. They feel like, you know, they're going to, they'll say I'll make every excuse in the book for acknowledged failures and maybe, you know, like recent modest growth and all this kind of stuff. If you think of how community growth works and really what it can do to impact passionate investing, it can be more powerful than any fundamental at the end of the day. Trust me, our head is down on fundamentals. It has to be.

You got to grow a business that gets to profitability. We know our job. If you think of what Tesla investors did early on or what Bitcoin investors did early on, created these communities of great optimism and great alignment and financial freedom, and in our case, mental freedom, as I said before, I think that's why those chat forms, there's such an opportunity there with the tens of thousands of comments in them for others to get involved on an optimistic level. Call us out on financials. Call us out on when I make a mistake. That's different. That's the fundamental side of business. In terms of the optimism, what we see with the Bitcoin community, we can have that in the psychedelic community. If anything, we need, you're right, Adam, it's a great question, the promotion, ending the stigma of it. How do we get that together?

I implore everyone, call us out on stuff you don't like, on pivots, on the farmland not being built out because of the debanking and the no lending. Get upset that Mistercap's didn't work. We understand that as part of being a shareholder. We're in it for psychedelics, I think, as well. We can do that together. It starts with those chat forms. I really believe that. We can just get positive messages out there about the sector instead of always digging deep into this negativity. They remind me of sports fans. It's like, you know, I'm a Leaf fan. Obviously, it's painful to be a Leaf fan over there, or, you know, years and years of not going to the cup. In fact, not even in my lifetime.

I am not going to sit there on a sports call-in show and just talk shit about the Leafs. I am going to talk optimistically about how much I love this team. Yeah, I'll call them out for things, but I'm still going to bleed blue at the end of the day because I love the team. That is what I think people should be doing for not just our company, but for the psychedelic company. If you want to make a difference for your child's future, to be able to have access and deal with mental health in a different way, it starts with all of us. That is just kind of like one of my passionate statements that I thought of based on the back of your question, Adam.

Thanks. Yeah, I'm heavily involved in the crypto community. I'm a Polkadot ambassador. I'm actually at a Polkadot community event right now, and there's an alignment with a mushroom theme in the Polkadot community. I would love to send you some information. I'm glad you're involved in crypto now because the grassroots community element of crypto is very strong. I'm sure you'll be happy to adopt mushrooms into that as well.

As I was joking with Scott Melker, if you're on a podcast, I'm like, the next thing I want to do is I really want to find out who's microdosing and using mushrooms and trading crypto at the same time, because of the focus that it would give you. I know it's a large number of traders love magic mushrooms. Great to hear, Adam, that you're aligned with. Thank you for your positivity. You've basically led this from a Q&A perspective. You've, you know, you're not asking us easy questions. You're delving in deep and making sure we're accountable. Yet you see the alignment of what we're trying to do and this community we're trying to build. It's only five years. Big brands take decades to build. We're just getting started. We're trying to use the preserve the capital wisely to get to where we want to be.

Most importantly, we're always thinking about that path to profitability. I hope people are really pleased with that decrease in burn over the last year because it was very significant. That's a testament to Keith coming on, to Troy working his ass off, to what Sarah's doing and us really rolling up our sleeves and working tirelessly and affordably, to try to make that difference with a small team. I think Dan's got another question. Adam, please answer.

Yeah, thank you. Yeah, I do. I just have a question. I thought I heard you saying that you were the first psilocybin to get approved for import into the U.S. via the DEA. Is that correct?

I said that I believed we were the first naturally occurring product out of the Netherlands ever to get to the DEA.

OK, specifically out of the Netherlands. OK, thank you. I just have one other question. I know you were talking about focusing on 90% on the drive.

Just by the way, was there another company? I had no problem if there was.

Oh, I have no idea.

Yeah, yeah. It could be across Europe. We've looked. We haven't seen any.

I was curious.

Yeah, I don't think any others. Sarah and I have looked, you know, we do deep dives, Sarah and I together. Obviously, these things like ChatGPT help too. We haven't seen much.

Cool. That's promising. I just have another question about your distribution of functional mushrooms. You're switching to the dried mushrooms for 90% of your focus, I believe was what you said.

They're not dried. They're supplements. Like they're gummy. They're gummy form.

OK, sorry. Moisture reduced. More shelf stable, right? I'm just wondering if you are looking at a more local growth and distribution method for fresh mushrooms at all. You said you're struggling with shelf life of the fresh mushrooms in grocery stores. I know you were talking about M&A with a company that was in grocery stores. I think I might be familiar about them without naming any names, but I did just see them disappear. I was really interested in them. They're no longer in grocery stores. They obviously have a problem. I've seen it as a consumer. The mushrooms, they aren't selling. They're delicious. For whatever reason, you walk in to go buy Lion's Mane, and it's on the shelf, and it's decomposing. You're like, oh, I don't want this. I want something premium.

I've grown it at home with blocks similar to your Happy Caps blocks, and the results at home aren't phenomenal. I guess the question, if I can say it accurately, is are you looking at a more localized distribution with fresh mushrooms where you could get it into the hands of consumers or restaurants in a more rapid fashion?

Is it driving a lot of revenue? Are we going to shop on a subscriber? Is it interesting? I think we have a problem with the most shelf life stable that we don't get out there. The problem is it's all of the months. It's not that we're necessarily struggling, but the idea that it can't ever be this kind of 18-month, 24-month thing that unstoppably can. In terms of the company, I think the Happy Caps are proving to be better than any of the other home grow markets or products in terms of having them and waiting for them to grow. You're probably talking about a company. I'm going to be careful, but we get that localized model and the localized farming model. It was disruptive on a very small level. I mentioned that earlier in the call, where little companies have popped up.

If you think if they're taking away 1% of an overall bigger farming partner's market share, but there's 10 of them, now they're kind of taking away 10% of that market share. They're not lasting. I go back to Troy and I looking at so many different companies in CPG and farming. They're all running out of money. There's not a lot of access to capital in Canada. It's tough for them to prove out their model. It's been difficult. In fact, I even worked with a company who we sold mushrooms for. I probably shouldn't say this, but they didn't even pay us their bill. We're still chasing them. I think we'll get it. It's so tight. I know they earn money. Maybe I say too much, but they are. It's true. The localized approach is cute, right? It is cute. Is it sustainable? I don't think so.

To credit where credit is due, our partners over at Holburn and FNR, they have a really big facility. While the mushroom industry is struggling, they're the ones who can wait out those market cycles and changes in extra produce sales because they can just scale better than anybody. The small ones are cute. If you can grow the brand, I think it's tremendous. We believe in Troy and I really believe now in this sort of co-packaging model. We really like it. You're not necessarily just so focused. I used to love the vertically integrated, to be honest. You see struggles each way. If you can just have a great partner and a loyal partner and one that can produce for you, and you have the margins there, it's a lot less headaches. There are a lot of headaches in product shipment and logistics.

You know, the costs and logistics are just insane these days. The localized is, I think, a little too cute. It's not to say that if you don't find the right one that's profitable, we wouldn't explore it just as a brand that we could take national. The virtual thumbs up in case others didn't see it. Any other questions? I quite like this. Dan jumped in.

I appreciate the answer. I understand that completely. It makes sense with the pivot to the gummies for the shelf life and the interim. I just wanted to say.

I'm interrupting. They're so good. We did a lot of thorough investigation in these, and Sarah included as quality control. The NPN number is huge. My favorite part is they just, they taste amazing. We tried out, we almost bought another gummy company too, by the way. I don't know how they're doing. I always judge a company's not doing well because I don't see them advertised on Instagram anymore. That means they ran out of money to market it. That's sort of my thought on it. If they're blasting, blasting, blasting before it, they're like sticky and they taste kind of funky. They've done good. These, I'm really confident we can grow these. They don't stick. They're sugar-free, vegan, and proven again. We're excited.

I just wanted to say I'm super excited to hear you talking about trying to merge the idea space with crypto. I remember you talking about crypto on the radio in the early 2000s, to be honest. It's kind of full circle for me to, you know, find this company, find you as a CEO, and see you still talking about it and looking to try and merge these ideas. I think it's a really positive direction. Thank you for the insight.

No, of course, Dan. Thank you, man. By the way, the other thing I want to remind everyone still on the call, and the stuff you don't see in an MD&A, through all this team's hard work, and it's a really, really nice team, you know, we're innovative. Like we're creative. That helps, I think, in the long run to grow a business because what that creativity is doing, and I want to sort of really highlight this, is we're looking to backdoor ways to get to governments, right? When you get an NPN number on a product in a mushroom gummy, like there's now a connection with Health Canada there. We can backdoor that in one day if psilocybin's ever legal to get like that approved.

You know, with our branding and our name, or the mushroom home grow kits, like getting them to all these channels and learning about distribution. When they legalized cannabis, the Canadian government also legalized home grow for every adult up to, like, I think, three or four plants in your home. If they ever legalize psilocybin, will they allow mushroom home grow kits? Now instead of a liquid mycelium being lion's mane, oyster, or shiitake, like just another injection of a Mexican or a Tampanensis or a Galindoy, things we know well. It's all about even farm care health, which hasn't been mentioned here. I've just a small project that Tony Clement, former Minister of Health for Canada and Minister of Industry, actually, we're talking to communities of food insecurity.

In a lot of these, very sadly, but very accurately, in a lot of these communities with food insecurity, there's a lot of mental health trauma too. While we want to help and figure out ways, affordable solutions to get food to people, specifically mushrooms, and that's a long road, by the way, making dents with government officials is difficult. It also opens up conversations to backdooring into, hey, there's also psilocybin options, like not only food insecurity, but mental health difficulties. Maybe we can help be a part of that solution. This is where our team is really creative and has forethought for long-term vision. There's a method to our madness. We get that it's difficult. I know shareholders want us to get to the profitable path. Everything we're doing is aimed at that and then beyond.

I think we're seeing a lot of nice narrowed focus now and streamlined opportunities here where we're not just looking at unprofitable channels, but really zeroing in on the things that can make us money while being creative and creating a great community around psychedelics and crypto. Sounds like an Oscar speech. No worries. I don't know if we have any other questions, but I'll give it about 30 seconds here. If not, we'll just do some closing thoughts. I really, truly appreciate the amount of people that showed up. We do have thousands and thousands of shareholders still in the company. I think overall, collectively, we're aligned here and focused. Anytime anyone wants to reach out, I always say this, I probably make myself too accessible, but I'm more than happy to answer an email, set up a call through Maggie. Sarah is a great resource too.

She even said it earlier. If you know of anyone in the advocacy side or maybe someone, maybe you have an aunt who lives in Czechoslovakia and that knows a government official, all these things help. By the way, maybe Sarah could have delved deeper into all the different areas that are still looking to open up these modern medicinal industries. Australia, New Zealand, Czech Republic, Oregon, we're involved in all of them on some level or another. We have people on the ground, the more the merrier. Anything to help the mission and help us get into those markets. Emerging markets are key. Regulatory changes are key. In the meantime, we will continue to put our head down and grow our business to the best of our abilities. I implore all of you to keep helping the community as a passionate investor.

I'm not saying you have to always talk about Red Light Holland, just the community in general of psychedelics. Keep ending the stigma around it. Any advice or communication you want to, or people you want to introduce us to, we're always open to talking to them. We're very excited for what the next few years have in store. We're seeing great regulatory progress. We believe as a company, we've really aligned ourselves with a great mission here. We're really excited to continue to grow and do our very best to increase all of your shareholder value. We thank you so much for your time. I thank you to Keith for coming on. I want to give a really big extra thank you, honestly, to Keith Li and Leah, who head up our financial team. Audits are a very difficult process for small-cap companies.

We're not like a Google that has hundreds of staff and can hand off every file. We get audited thoroughly in the Netherlands too. We have an individual there named Jeffrey who helps with us. Thank you to all. It's always an interesting time for small-cap companies, but it obviously proves out our great corporate governance. I want to thank Troy for busting down doors every day and understanding sales cycles take time. With this new launch, we're excited by it. Sarah's doing an incredible job on the R&D side. These relationships with Dr. Robin Carhart-Harris now and earlier this year with Professor David Nutt and, of course, Arizona State University. We're looking towards other great opportunities in affordable R&D, always thinking about long-term commercialization, not just funding projects, but thinking how we can make money from those projects.

The goal is more revenues and keep growing the company as best we can while getting great outreach on many different angles. Thank you very much. We really look forward to the next one. I hope you all have a great rest of the summer.

Powered by