Baidu, Inc. (LON:0HL1)

Baidu Ratios and Metrics

Market cap in millions GBP. Fiscal year is January - December.

Fiscal Year	Current	FY 2024	FY 2023	FY 2022	FY 2021	FY 2020
Period Ending	Oct 17, 2025	Dec 31, 2024	Dec 31, 2023	Dec 31, 2022	Dec 31, 2021	Dec 31, 2020
Market Capitalization	30,579	23,611	32,683	32,802	38,246	54,021
Market Cap Growth	4.68%	-27.76%	-0.36%	-14.23%	-29.20%	63.36%
Enterprise Value	29,623	19,521	23,485	25,305	29,782	47,492
Last Close Price	89.16	148.57	146.02	154.37	137.36	158.21
PE Ratio	11.00	9.31	15.06	39.12	33.31	21.51
PS Ratio	2.26	1.62	2.19	2.20	2.64	4.50
PB Ratio	1.01	0.76	1.12	1.15	1.47	2.51
P/TBV Ratio	1.32	0.93	1.39	1.41	1.83	3.17
P/FCF Ratio	-	16.47	11.61	15.24	35.66	25.19
P/OCF Ratio	-	10.16	8.06	10.42	16.35	19.90
EV/Sales Ratio	2.14	1.34	1.58	1.70	2.06	3.95
EV/EBITDA Ratio	7.42	4.96	5.73	6.85	9.45	12.88
EV/EBIT Ratio	15.26	8.35	9.59	13.16	23.99	28.82
EV/FCF Ratio	-26.62	13.62	8.34	11.76	27.77	22.15
Debt / Equity Ratio	0.31	0.28	0.32	0.38	0.41	0.43
Debt / EBITDA Ratio	2.46	1.97	2.06	2.64	2.97	2.28
Debt / FCF Ratio	-	6.06	3.33	5.11	9.92	4.32
Asset Turnover	0.31	0.32	0.34	0.32	0.35	0.34
Inventory Turnover	-	17.88	49.39	47.24	61.24	-
Quick Ratio	1.60	1.75	2.76	2.46	2.62	2.55
Current Ratio	1.85	2.09	3.01	2.67	2.86	2.68
Return on Equity (ROE)	9.75%	8.85%	8.61%	3.26%	3.65%	10.44%
Return on Assets (ROA)	2.56%	3.20%	3.46%	2.59%	1.87%	2.90%
Return on Capital (ROIC)	2.97%	3.76%	4.09%	3.10%	2.26%	3.53%
Return on Capital Employed (ROCE)	4.80%	6.20%	6.70%	5.10%	3.50%	5.60%
Earnings Yield	9.09%	11.01%	6.88%	2.77%	3.11%	4.67%
FCF Yield	-3.64%	6.07%	8.61%	6.56%	2.80%	3.97%
Buyback Yield / Dilution	2.05%	1.38%	-1.00%	0.18%	-2.10%	1.25%

Source: S&P Global Market Intelligence. Standard template. Financial Sources.