Baozun Inc. (LON:0HLU)
London flag London · Delayed Price · Currency is GBP · Price in USD
2.750
+0.011 (0.41%)
At close: Feb 11, 2026

Baozun Company Description

Baozun Inc., through its subsidiaries, engages in the provision of end-to-end e-commerce solutions in the People's Republic of China.

It operates in two segments, E-Commerce and Brand Management. The company offers end-to-end e-commerce solutions, including sales of apparel, and home and electronic products; online store design and setup; visual merchandising and marketing; online store operations; customer services; warehousing; and order fulfillment services.

It also provides brand management services, such as strategy and tactic positioning; branding and marketing; retail and e-commerce operations; supply chain and logistics; and technology empowerment services.

The company serves brand partners in various categories, including apparel and accessories; appliances; electronics; home and furnishings; food and health products; beauty and cosmetics; fast moving consumer goods; mother and baby products; and automobiles.

The company was formerly known as Baozun Cayman Inc. and changed its name to Baozun Inc. in March 2015.

Baozun Inc. was founded in 2007 and is headquartered in Shanghai, the People’s Republic of China.

Baozun Inc.
CountryCayman Islands
Founded2007
IndustryCatalog and Mail-Order Houses
Employees6,887
CEOWenbin Qiu

Contact Details

Address:
No. 1-9, West Jiangchang Road
Shanghai, 200436
China
Phone86 21 6080 9991
Websitebaozun.com

Stock Details

Ticker Symbol0HLU
ExchangeLondon Stock Exchange
Fiscal YearJanuary - December
Reporting CurrencyCNY
ISIN NumberUS06684L1035
SIC Code5961

Key Executives

NamePosition
Wenbin QiuCo-Founder, Chairman of the Board and Chief Executive Officer
Junhua WuCo-Founder, Chief Strategy Officer and Director
Yanjie ZhuChief Financial Officer
Wendy Shu SunJoint Company Secretary and Senior Director of Corporate Development and Investor Relations
Yuen Lung KwokSenior Vice President
Tao LiangSenior Vice President
Suzanne Eleonore Agar ZerbibPresident of Baozun Brand Management
Ka Man So A.C.I.S., A.C.S., FCIS, FCSJoint Company Secretary
Feng LiVice President