WPP Scangroup Plc (NASE:SCAN)

Revenue by Segment

Financials in millions KES. Fiscal year is January - December.

Fiscal Year	FY 2024	FY 2023	FY 2022	FY 2021	FY 2020	FY 2019	FY 2018	FY 2017	FY 2016	FY 2015
Period Ending	Dec 31, 2024	Dec 31, 2023	Dec 31, 2022	Dec 31, 2021	Dec 31, 2020	Dec 31, 2019	Dec 31, 2018	Dec 31, 2017	Dec 31, 2016	Dec 31, 2015
Kenya	1.58B	1.84B	4.45B	5.03B	4.47B
Kenya Growth	-14.08%	-58.68%	-11.45%	12.53%	-35.88%
Uganda	314.42M	435.87M	-	-	-
Uganda Growth	-27.86%	-	-	-	-
Rest of Africa	546.51M	921.61M	2.86B	2.57B	1.87B
Rest of Africa Growth	-40.70%	-67.83%	11.57%	37.12%	-19.05%
Total	2.44B	3.20B	7.32B	7.60B	6.34B
Total Growth	-23.63%	-56.30%	-3.67%	19.79%	-31.69%

Revenue by Geography

Financials in millions KES. Fiscal year is January - December.

Fiscal Year	FY 2022	FY 2021	FY 2020	FY 2019	FY 2018	FY 2017	FY 2016	FY 2015
Period Ending	Dec 31, 2022	Dec 31, 2021	Dec 31, 2020	Dec 31, 2019	Dec 31, 2018	Dec 31, 2017	Dec 31, 2016	Dec 31, 2015
Kenya	4.45B	5.03B	4.47B
Kenya Growth	-11.45%	12.53%	-35.88%
Uganda	922.64M	743.58M	367.38M
Uganda Growth	24.08%	102.40%	-18.10%
Tanzania	758.57M	638.05M	383.05M
Tanzania Growth	18.89%	66.57%	-8.03%
South Africa	180.25M	122.57M	146.42M
South Africa Growth	47.05%	-16.28%	-12.35%
Ghana	367.44M	386.91M	573.05M
Ghana Growth	-5.03%	-32.48%	-37.66%
Nigeria	153.38M	153.14M	120.66M
Nigeria Growth	0.16%	26.91%	19.95%
Others	482.42M	523.48M	282.06M
Others Growth	-7.84%	85.59%	7.98%
Total	7.32B	7.60B	6.34B
Total Growth	-3.67%	19.79%	-31.69%

Source: S&P Global Market Intelligence.