Baidu, Inc. (BAIDF)

Baidu Ratios and Metrics

Market cap in millions USD. Fiscal year is January - December.

Fiscal Year	Current	FY 2024	FY 2023	FY 2022	FY 2021	FY 2020
Period Ending	Aug 11, 2025	Dec 31, 2024	Dec 31, 2023	Dec 31, 2022	Dec 31, 2021	Dec 31, 2020
Market Capitalization	31,307	29,564	41,631	39,523	51,788	73,754
Market Cap Growth	-14.30%	-28.99%	5.33%	-23.68%	-29.78%	68.40%
Enterprise Value	28,635	24,444	29,914	30,490	40,326	64,841
Last Close Price	11.00	11.49	13.94	14.25	18.85	-
PE Ratio	8.93	9.31	15.06	39.12	33.31	21.51
PS Ratio	1.69	1.62	2.19	2.20	2.64	4.50
PB Ratio	0.78	0.76	1.12	1.15	1.47	2.51
P/TBV Ratio	1.02	0.93	1.39	1.41	1.83	3.17
P/FCF Ratio	13363.58	16.47	11.61	15.24	35.66	25.19
P/OCF Ratio	25.21	10.16	8.06	10.42	16.35	19.90
EV/Sales Ratio	1.55	1.34	1.58	1.70	2.06	3.95
EV/EBITDA Ratio	5.24	4.96	5.73	6.85	9.45	12.88
EV/EBIT Ratio	10.15	8.35	9.59	13.16	23.99	28.82
EV/FCF Ratio	12223.05	13.62	8.34	11.76	27.77	22.15
Debt / Equity Ratio	0.35	0.28	0.32	0.38	0.41	0.43
Debt / EBITDA Ratio	2.58	1.97	2.06	2.64	2.97	2.28
Debt / FCF Ratio	6003.12	6.06	3.33	5.11	9.92	4.32
Asset Turnover	0.31	0.32	0.34	0.32	0.35	0.34
Inventory Turnover	-	17.88	49.39	47.24	61.24	-
Quick Ratio	2.00	1.75	2.76	2.46	2.62	2.55
Current Ratio	2.29	2.09	3.01	2.67	2.86	2.68
Return on Equity (ROE)	9.37%	8.85%	8.61%	3.26%	3.65%	10.44%
Return on Assets (ROA)	2.93%	3.20%	3.46%	2.59%	1.87%	2.90%
Return on Capital (ROIC)	3.40%	3.76%	4.09%	3.10%	2.26%	3.53%
Return on Capital Employed (ROCE)	5.40%	6.20%	6.70%	5.10%	3.50%	5.60%
Earnings Yield	11.20%	11.01%	6.88%	2.77%	3.11%	4.67%
FCF Yield	0.01%	6.07%	8.61%	6.56%	2.80%	3.97%
Buyback Yield / Dilution	1.67%	1.38%	-1.00%	0.18%	-2.10%	1.25%

Updated Feb 18, 2025. Source: S&P Global Market Intelligence. Standard template. Financial Sources.