Revenue by Segment

Financials in millions SEK. Fiscal year is January - December.

Millions SEK. Fiscal year is Jan - Dec.

Fiscal Year	FY 2025	FY 2024	FY 2023	FY 2022	FY 2021	FY 2020	FY 2019	FY 2018
Period Ending	Dec '25 Dec 31, 2025	Dec '24 Dec 31, 2024	Dec '23 Dec 31, 2023	Dec '22 Dec 31, 2022	Dec '21 Dec 31, 2021	Dec '20 Dec 31, 2020	Dec '19 Dec 31, 2019	Dec '18 Dec 31, 2018
Brands - Boråstapeter	287.00M	272.50M	283.23M	-	-
Brands - Boråstapeter Growth	5.32%	-3.79%	-	-	-
Brands - Cole & Son	134.00M	140.93M	153.78M	-	-
Brands - Cole & Son Growth	-4.92%	-8.36%	-	-	-
Brands - Wall&decò	87.00M	93.93M	97.53M	-	-
Brands - Wall&decò Growth	-7.37%	-3.69%	-	-	-
Brands - Pappelina	44.00M	46.16M	46.95M	-	-
Brands - Pappelina Growth	-4.67%	-1.68%	-	-	-
Brands - Artscape	113.00M	139.15M	111.21M	-	-
Brands - Artscape Growth	-18.79%	25.13%	-	-	-
Manufacturing	101.00M	84.85M	47.78M	-	-
Manufacturing Growth	19.04%	77.58%	-	-	-
Nordics	-	-	-	294.00M	328.30M
Nordics Growth	-	-	-	-10.45%	7.26%
Europe	-	-	-	242.19M	241.76M
Europe Growth	-	-	-	0.18%	15.36%
Rest of World	-	-	-	183.92M	76.82M
Rest of World Growth	-	-	-	139.41%	41.74%
Total	766.00M	777.51M	740.47M	720.10M	646.88M
Total Growth	-1.48%	5.00%	2.83%	11.32%	13.52%

Revenue by Geography

Financials in millions SEK. Fiscal year is January - December.

Millions SEK. Fiscal year is Jan - Dec.

Fiscal Year	FY 2025	FY 2024	FY 2023	FY 2022	FY 2021	FY 2020	FY 2019	FY 2018
Period Ending	Dec '25 Dec 31, 2025	Dec '24 Dec 31, 2024	Dec '23 Dec 31, 2023	Dec '22 Dec 31, 2022	Dec '21 Dec 31, 2021	Dec '20 Dec 31, 2020	Dec '19 Dec 31, 2019	Dec '18 Dec 31, 2018
Sweden	282.00M	260.74M	243.47M	242.59M	265.70M
Sweden Growth	8.15%	7.10%	0.36%	-8.70%	5.33%
USA	172.00M	189.63M	156.88M	147.99M	45.95M
USA Growth	-9.30%	20.87%	6.01%	222.06%	60.50%
UK	71.00M	75.51M	77.78M	78.29M	65.45M
UK Growth	-5.98%	-2.91%	-0.65%	19.62%	-0.48%
Rest of World	240.00M	35.58M	41.39M	34.53M	30.87M
Rest of World Growth	574.57%	-14.04%	19.85%	11.86%	20.73%
Italy	-	50.79M	56.56M	51.50M	46.46M
Italy Growth	-	-10.20%	9.82%	10.85%	23.40%
Germany	-	33.08M	34.35M	34.31M	33.61M
Germany Growth	-	-3.70%	0.11%	2.11%	-
Other Nordic	-	50.17M	48.04M	53.69M	62.61M
Other Nordic Growth	-	4.44%	-10.53%	-14.24%	181.50%
Rest of Europe	-	82.00M	82.01M	77.19M	96.24M
Rest of Europe Growth	-	-0.01%	6.25%	-19.80%	-9.34%
Total	765.00M	777.51M	740.47M	720.10M	646.88M
Total Growth	-1.61%	5.00%	2.83%	11.32%	13.52%

Source: S&P Global Market Intelligence.