Good afternoon. Welcome to the ASUS 2025 quarter four earnings conference call. Today's meeting is hosted by ASUS Co-CEO, Mr. S.Y. Hsu, Samson Hu, and CFO Nick Wu. The conference is divided into two parts. In the first, the CFO will present ASUS 2025 quarter four financial results, followed by the two co-CEOs discussing ASUS operational strategy and future outlook. The second part will be the Q&A session. If you have any questions, you can submit them on the webpage and we will address them after the presentation. Thank you. Now, we will begin with the CFO's presentation. Thank you.
Okay, please refer to slide 5 of the presentation. Here, we disclose a summary of ASUS 2025 brand consolidated income. The 2025 consolidated revenue reached TWD 688.9 billion, which is a historic high with a year-over-year growth of 26%.
The 2025 operating profit was TWD 33.9 billion, with a four year average operating margin at 4.9%. The YoY growth in operating profit was also 24%. After adding non-operating income, the 2025 net profit post-tax came to TWD 445.6 billion. This is also a new high for our brand final profit and represents a YoY growth of 42%. In terms of EPS, the 2025 earnings per share was $60. Turning to the next page at Slide 6, we have a brief report on the 2025 quarter four brand income statements. Quarter four brand revenue reached TWD 189.8 billion. That's approximately flat with the quarter three and also at a historic high with a YoY growth of 34%.
Quarter four operating profit was TWD 8.07 billion, achieving a multiple-fold year-over-year growth. This effectively translates to a single quarter operating margin of 4.3%. Both revenue and operating profit in quarter four actually exceeded the company's original targets and external expectations. This includes contributions from ASUS' strong branded products and product mix optimizations, as well as, of course, strong growth in servers during quarter four. In quarter four, due to changes in tax regulations, we recognized a relatively high deferred tax asset. As a result, the income tax expense for quarter four was lower than in typical quarters. Overall, the net profit after tax reached TWD 11.4 billion, which is a multiple-fold year-over-year growth, while the single quarter EPS was $15.4 per share. Turning to the next page at slide seven.
Looking at the quarter four non-op items, we saw that interest income was approximately TWD 630 million. Recognized investment income from investee companies was TWD 1.23 billion, and foreign exchange gains were approximately TWD 1.6 billion, so totaling about TWD 3.59 billion in non-operating income. Turning to page eight, looking at the major brand balance sheet item. As of December 31, year-end, cash and cash equivalents remained at TWD 75.1 billion. Total inventory was TWD 185.2 billion, translating to an inventory turnover days of 104- days. The quarter four inventory increase generally reflects the company's ongoing revenue growth and stocking needs, including strategic stockpiling of key components and stocking demands for fast-growing equipment server departments. Please refer to the above for details. Turning to slide nine, we have the quarter four revenue composition breakdown.
In this case, we have made a pro forma presentation for the infrastructure segment, which is our AI server business group that was just expanded and promoted in the first quarter of 2026. For Q4 2025, the Systems Business Group revenue was 49% of our revenue share, with the Open Platform Business Group at 26%, the Infrastructure Business Group at 22%, and the IoT Business Group at 3%. The right half of the slide shows our regional share breakdown. Asia accounting for 44%, Europe at 34%, and the Americas at 22%. Now looking down to the next page at Slide 10, this is the full year revenue breakdown.
For the full year, we saw that the Systems Business Group revenue accounted for 52%, Open Platform at 28%, and the Infrastructure Business Group share at 18%. Now turning to Slide 11. This is our operational plan and outlook for the first quarter of 2026. We expect a traditional seasonal pattern in the first quarter of this year. Revenue for the PC and components BUs are expected to decline sequentially by about 10%-15%, but from a year-over-year perspective, it still remains at a very stable state. Looking at the PC Business Group, we expect it to achieve a 10%-15% year-over-year growth. For the components BU is expected to be flat year-over-year. For the server segment, we will continue the original strong growth momentum.
We expect a sequential surge of 50%-100% in the first quarter this year. Year-over-year, that will be about 4-5 times growth. Finally, I would like to briefly add that as investors are currently focusing on the rise in memory prices in 2026, and of course, that may suppress the demand and consequently the profitability in the 2026 PC market. That is certainly a valid concern that exists in the market. From our perspective, however, we believe that market headwinds do provide a very good opportunity to examine ASUS's brand value and operational resilience. Overall, we see this in three parts. First, on the high end, ASUS is a high-end brand. It has high-end brand value and high-end product mix, and that would be our greatest brand capability and operational asset in such industry headwinds.
I am hopeful that these will allow us to better highlight and demonstrate our company's value. Secondly, ASUS's supply chain management capabilities and the partnerships we have with operational partners is a critical component to our overall operational resilience, and it does pay dividends at such times as right now. Third, in addition to the traditional PC market, we also of course manufacture motherboards and graphics cards. This is a segment where we are already very strong, but we've also established significant growth in servers. We expect that this ongoing growth momentum will play a major supportive role for ASUS's operations in 2026. Overall, we are very confident in achieving a stable operation in 2026 that will be able to outperform the industry. We will plan and execute in this direction.
Now, I will invite our two co-CEOs, Samson and S.Y. Hsu to share a more complete operational outlook and strategic plan with everyone.
Thank you. Good afternoon, ladies and gentlemen from the media and investment community. First, I would like to thank everyone for taking the time to join ASUS's 2025 quarter four earnings conference call. I'm co-CEO S.Y. Hsu. Next, I will provide a detailed outlook to our strategy and some of our expectations for the future. 2025 was a year full of challenges and significant volatility for the global tech industry. In the first half, we faced issues like tariff and exchange rate fluctuations. In the second half, we encountered the impact of memory shortages. However, thanks to our deep technical foundation and agile operational resilience, we not only stood firm but also delivered outstanding results.
First, we are committed to expanding the gaming ecosystem. ASUS continues to maintain a leadership position in the high-end gaming product market share, currently exceeding 40% in the high-end segment. We are also consistently demonstrating leadership across the entire gaming system, creating irreplaceable, immersive experiences for gamers. Second, ASUS is fully riding the AI wave to take off. From edge to cloud computing growth, we have not only captured significant share in the AI PC market, but also we're deeply collaborating with top global partners in comprehensive AI infrastructure to build solid solutions capabilities. Finally, we are continuing to deepen our presence in the parts market. We maintain the global number one market share in motherboards and graphics cards, and the monitor segment has also seen strong growth.
These are key profit pillars for ASUS, supporting the core momentum for driving AI and innovative applications. Looking ahead, we will use these three major product pillars as engines to continue our lead in the AI era. Next, as mentioned earlier, despite intense market fluctuations, with the full dedication of our colleagues and strong customer support and partner support, we once again delivered impressive results. In 2025, ASUS brand revenue reached TWD 688.9 billion with a year-over-year growth of 26%. This is not only a record high for both revenue and profit in the company's history but also demonstrate the success of our three major product line strategies in driving overall growth momentum. As you can see in the slides, ASUS's growth momentum will continue to focus on the following three major product lines.
First, the gaming market, second, the consumer market, and third, the enterprise market. These three business segments complement each other, enabling us to achieve higher brand positioning, while balancing market growth and supporting long-term diversified development. The biggest highlight in the performance mix is the fastest-growing enterprise market, which includes AI servers and commercial PC-related products. The enterprise market definitely showed explosive momentum, achieving an 85% year-over-year growth with an annual revenue share strongly expanding to 27%. This proves that we have gained recognition from key customers in the cloud AI infrastructure and commercial PCs market and entering the revenue harvesting phase of our strategy.
Moreover, given that, we are still seeing strong growth momentum in the overall cloud AI infrastructure industry, we are going to concentrate resources in much of this year and spawn off the server BU from the open platform BU to formally establish the dedicated BU as the company's fourth major business group. We hope this will bring ASUS to the next level of growth, and we will explain this in more detail later. In addition, our two core pillars, gaming and consumer products, also achieved growth. Gaming-related product businesses accounted for 43%, remaining our most important business segment and delivering higher returns and brand premium. Consumer product business lines accounted for nearly 30%, focusing on maintaining reasonable profits while continuously expanding overall market share.
These two foundational pillars together contribute about 73% of stable revenue, not only demonstrating irreplaceable brand resilience, but also laying the most solid operational foundation for the development of our comprehensive AI ecosystem. The three-pronged strategy has optimized ASUS's business portfolio. Looking forward, ASUS will continue to drive growth with innovation and customer commitment at the core. We'll be user-centric, relying on excellent products and services along with integrated comprehensive AI solutions to deepen our influence in gaming, consumers, and enterprise markets, becoming a trusted global tech partner for clients, partners, and shareholders, and continuously create growth long term. Next, we have always emphasized ASUS's layout and strategy in AI, in the AI segment, because we firmly believe that the massive wave of AI technology will not only trigger a comprehensive revolution, but also breed unlimited new business opportunities. ASUS's vision is clear, ubiquitous AI, incredible possibilities.
ASUS's AI layout has gone beyond single devices to build a complete ecosystem from cloud servers to endpoint AI PCs and even physical AI. With our unique market positioning, one of the few with a complete ecosystem from high-performance cloud servers to edge AI and advancing total physical AI, we believe that this gives us advantage from technical leadership in engineering. Whether it's hardware, software, or vertical integration, or precise implementation in servers and personal computer products, we have an edge. Additionally, our flexible and agile supply chain deployments help customers quickly realize maximum AI computing power and application development across various endpoints. At the same time, our strong global service network provides 24/7 technical support for global enterprises and users, ensuring the stability of our AI infrastructure and devices. Finally, we have deep collaboration with key partners. We are building a full AI ecosystem from cloud to physical endpoints.
ASUS perfectly connects different nodes, delivering to customers the best flexibility, computing speed, competitive costs, and user-centric resources. This is ASUS's complete blueprint in the AI era and our irreplaceable competitiveness. Next, we believe we are at a turning point in computing history. ASUS is defining new standards for AI PCs with innovation. First, we have built the most complete Copilot+ PC product portfolio. Through deep integration with cross-platform partners, we ensure ASUS gains a first-mover advantage in AI hardware-software collaboration. Second, we have absolute leadership in performance. With up to two petaFLOPS of on-device computing power, we make AI no longer just on the cloud, but also accessible on edge in real time. Third, we are expanding the ecosystem across the board, from laptops to the world's first Snapdragon-powered AIO and RTX-equipped desktops.
Across different application scenarios such as work, personal life, creator needs, and more, ASUS has precisely laid out the corresponding system products to meet diverse customer needs. For example, for everyday AI use, we recommend Zenbook and VivoBook for mainstream use. For workplace AI, we recommend the ExpertCenter Pro for enhanced commercial productivity. For creator AI applications, we recommend the ProArt PX13 laptop to help creators unleash their imagination. Next, ASUS not only has the most complete Copilot+ PC product lines on the market, but also sets technical barriers through breakthroughs in computing performance. ASUS is not just participating in the competition, we're leading the AI PC era. Next slide. 2025 marks the 20th anniversary of the ROG brand.
As one of the earliest brands rooted in the gaming industry, over these 20- years, ROG has leveraged deep hardware expertise, evolving from a leader in gaming computers to a comprehensive lifestyle brand, encompassing accessories, and handheld devices. We've always held dedication through technology R&D and deep collaborations with industry partners, ensuring high recognition from the player base and user communities and establishing that significant brand faith in the gaming product market space. This year, ROG will launch multiple highly anticipated products. The ROG flagship dual-screen Zephyrus Duo will once again demonstrate absolute advantages in product design, implementing multitask performance strategy that precisely meets modern user demands for gaming creation and workloads, and swept multiple CES Innovation Awards.
This year, ROG is celebrating its 20th anniversary and the 10th anniversary of top gaming studio Kojima Productions, where we have teamed up to launch the co-branded models, including the ROG Flow Z13-KJP, along with branded headphones, mice, keyboards, and other peripherals. We are combining technical expertise from ASUS and artistic foundations from Kojima Productions to create something that the media has hailed as a design masterpiece that will drive Hideo Kojima fans crazy and impress even non-gamers. Next slide. In this era where the AI technology wave is arriving, it's bringing huge transformations and business opportunities. Under the chairman's lead, we are looking forward to realizing the ubiquitous AI incredible possibility vision come to life.
This year, effective March 1, 2026, the company expanded the original ISG BU into ASUS's fourth major core business group, the Infrastructure Solutions Business Group. With this strategic upgrade, ASUS's layout is now clearly divided into four core BUs, each independently driving growth. We firmly believe that building a strong and highly integrated infrastructure is key to unleashing AI's potential. ISBG will focus on servers, storage devices, networking, edge and cloud solutions, and enhance ASUS competitiveness in the global AI field, particularly in cloud computing, enterprise channels, edge computing and solutions. We are also committed to providing reliable, scalable, and long-term value services to clients and partners to support high-growth momentum, fill customer commitments, expand business group resources, enhance core competitiveness, optimize value streams, and implement design thinking to create maximum value for customers.
We believe a strong and highly integrated organization is key to unleashing team potential and providing robust support to global clients and partners. We look forward to the ISBG partnering with clients and partners to create possibilities thought of previously in the AI era. Next slide. At CES 2026, ASUS once again leveraged its strong R&D foundation to win eight CES Innovation Awards. This is not only an affirmation to our product strength, but also perfectly validates ASUS's strategic layout. First, in the AI PC field, Zenbook Duo won the AI artificial intelligence category with its breakthrough dual-screen experience, proving that we are redefining users' AI experiences. Second, we transformed sustainability into product competitiveness. Our ASUS Zenbook S14 won the Sustainability and Energy Transition Award, showcasing the perfect balance between extreme thin and light design and green technology.
Finally, in leading gaming and creative fields, we swept multiple hardware and gaming awards from the top-tier ROG Crosshair X670E Glacial Liquid-Cooled Motherboard, ROG Swift OLED gaming monitors to ProArt series laptops and displays built for professionals. These award-winning products are our strongest weapons in optimizing the 2026 product mix facing market changes. ASUS will continue with innovative products honored by prestigious awards to bring unparalleled experience to global users. Now I'll hand over to Samson.
Thank you. Hello, everyone. I am Co-CEO Samson Hu. Next, I'll share with everyone the operational performance of each business group and some key strategic items. First, looking at this page, we have the Systems Business Group. In last year's quarter four, the Systems BU still delivered stable growth.
I want to particularly highlight that ASUS's product mix has a very high proportion of high-value products, including gaming, some high-end consumer models, Copilot+ PCs, and non-Chromebook commercial product lines. This entire high-value product mix accounts for nearly 60%. I think high-value product combinations do have higher average selling prices, providing us with strong operational resilience. This allows us to effectively support overall performance and ensure stable profit results in environments with fluctuating market demand. I think this is a very important detail. Additionally, in the high-end gaming segment with ROG, we broke through 40% market share in quarter four last year.
I think this fully demonstrates ROG's powerful brand strength and provides a solid foundation for stable profitability. In the commercial PC segment, we also had quite good performance in quarter four, with overall shipments achieving over 100% year-over-year growth, continuously expanding our commercial market share. For our overall PC operational strategy, we will leverage our existing advantages such as innovative products, complete solutions and strong brand recognition to continuously drive growth and reinforcing our original leadership in consumer gaming spaces and elevating our commercial market position. Turning to the next page. This is the results for our Open Platform Business Group. This time, the server revenue has been separated out and is no longer accounted for here.
Even excluding the server revenue, the open platform BG delivered very impressive results in quarter four, with overall revenue growing over 20% year-over-year. Among them, our motherboards and graphics cards continue to hold the number one market share position. Graphics cards also achieved over 40% year-over-year revenue growth in quarter four. This is not only driving upgrades in the overall gaming PC market, but also brings unparalleled gaming performance to many gamers and consolidating the leadership position for ROG graphics cards. In addition, the ASUS gaming ecosystem has launched two very important products, gaming monitors achieving 25% year-over-year growth. Secondly, the accessory BU, including gaming mice, keyboards and headsets, seeing over 30% year-over-year growth. I think all of that demonstrates the strong momentum for the ASUS gaming ecosystem.
Overall, the open platform BG will continue to build a complete ecosystem and consolidate our leading market advantages. Next, please look at the next page. Regarding the new infrastructure solution business group we just mentioned before. It is primarily AI server based. As I shared earlier, we formally established the ISBG in March this year, so it's presented independently here. Now, the performance is mainly benefited from strong demand for the entire NVIDIA GB series. Server revenue in the fourth quarter of last year achieved a breakthrough growth with sequential growth reaching over 290%, demonstrating very high speed and very strong growth momentum. As a comprehensive AI infrastructure leader, in November last year at the Supercomputing Conference, SC25, ASUS, together with top partners like NVIDIA, Intel and Micron, unveiled a new AI optimized storage product line.
Storage related product lines are very important, especially in an AI infrastructure total solution context. I think our presence in the market demonstrates our determination to lay out new directions beyond AI servers by tapping into storage. On the other hand, the AI supercomputer, Nano4, which was built in collaboration with Taiwan's National Center for High-Performance Computing, was officially activated in quarter four last year. The supercomputer is all liquid cooled and achieves an impressive 81 petaFLOPS of performance, ranking 29th in the global TOP500 supercomputer rankings. This not only provides unprecedented computing power support for generative AI and hyperscale computing R&D needed by Taiwan's industry, government, academia, and research sectors, but more importantly, it validates ASUS's strength in integration of AI infrastructure.
In this case, integrating liquid cooling, immersion cooling technologies, as well as our overall hardware, software, platform construction capabilities for AI data centers. We believe that this is an advantageous capability ASUS has over other AI server hardware vendors. Particularly worth mentioning here as for the upcoming NVIDIA GTC conference, as in previous years, this year, ASUS will participate in NVIDIA GTC 2026 as a diamond level sponsor at the highest specification, showing our strength in building the AI future shoulder to shoulder with global leaders, along with the latest related fourth gen technologies and product demonstrations. Among them, thermal management is a key technology. During GTC, we will collaborate with some very important strategic partners to demonstrate our complete thermal solutions, especially liquid-based cooling solutions.
I think liquid cooling has leading thermal efficiency and is highly scalable, and I believe it will further strengthen our capabilities in future AI server products. Turning to the next page, this is our AIoT business group. In quarter four last year, AIoT revenue grew over 50% year-over-year. Here are a few highlights to point out. First, our ASUS IoT PE1100N, which is an edge AI computer with over 2000 FP4 teraflops of powerful computing power. It is built to accelerate physical AI and targeted at high-end needs in smart automation applications. This product will launch in the first quarter of this year, which will bring significant momentum to our subsequent IoT business expansion. Furthermore, ASUS IoT is leading with healthcare AI by building smart medical ecosystems in Taiwan.
We have made a grand appearance at the 2025 Healthcare+ Expo Taiwan in December last year. We've debuted six themes, robotic collaboration, next-gen digital healthcare, medical data AI, medical service devices, smart medical devices, and advanced medical imaging. I think this lineup further strengthens our integration and development in the smart healthcare system. ASUS will continue to focus on AI technology as the core to fully assist global medical institutions in promoting Healthcare 4.0 digital transformation efforts. Turning to the next page, here are some major awards that I would like to share. Recently, ASUS has received important recognitions domestically and internationally, including being selected as one of the world's top 100 most innovative organizations by Clarivate in 2026. We also continue to rank number one in Interbrand's 2025 Best Taiwan Global Brands ranking.
At the same time, we were selected for the 11th time in a row as the number one in Fortune Magazine's Global Product Brand Value Ranking. In addition, in product innovation, we won 23 product awards at Taiwan's Golden Pin Design Award, topping all Taiwanese companies. Furthermore, at this year's CES, we received eight CES Innovation Awards. I think all these achievements fully demonstrate ASUS' comprehensive development, innovation, brand, and product strength, laying a very solid foundation for future business growth. Turning to the next page. Regarding ESG, ASUS is continuing its dedication to ESG. ASUS's sustainability is implemented from the product design phase in our sustainability strategy, and we have received a lot of international recognition.
This includes being selected by renowned research firm Corporate Knights in 2026 as one of the global top 100 sustainable companies, as well as one of the top 200 globally and top 50 in Asia for sustainable enterprises. Behind this are outstanding performances in green product revenue share, net zero investments, and other ESG indicators reflecting our long-term integration of sustainability concepts into our core operations. Also, in the latest annual International Carbon Disclosure Project ratings, we achieved the highest A-class recognition in both climate change and water security categories. These net zero sustainability ESG achievements not only demonstrates our sustainability commitment, but more importantly, in practical business terms, build recognition of ASUS as a green brand among an increasing number of commercial clients and general consumers who value green products.
This will further strengthen our brand influence and contribute to actual business revenue and profit. Now looking at our final slide. Looking ahead to 2026, although the market is full of variables, but as shared earlier by the CFO and S.Y., ASUS is leveraging its operational resilience advantages, such as by facing cost challenges from key components like memory, to use that agile supply chain management and the good long-term strategic partner relationships to ensure ASUS creates a competitive advantage in the industry. In addition, we will continue to consolidate our leading brand position in gaming and the number one position in motherboards and graphics cards, achieving absolute advantages in the market. All of these ensure we have stable profit revenue sources. Furthermore, as AI continues to develop, as S.Y. mentioned earlier, ASUS is all in on AI with a full strategy.
In addition to AI servers, we still have significant confidence in this year in continuing that large-scale expansion. AI PCs will also drive growth momentum alongside the industry and physical AI layout all give us mid to long-term growth momentum. That's roughly what I have to share with everyone. Thank you.
Thank you to our two CEOs and CFO. We will now enter the Q&A session. If you have any questions, please submit them at the question mark on the left side of the webpage. We will address them after collecting all questions. Thank you.
Okay, so we see the first question is from KGI Securities. They would like to ask the CEO about ASUS' outlook for global PC shipments in 2026. Does the company have a target set for its own full-year shipments in 2026?
The second part is about the current inventory levels of key components, and whether there are plans to raise prices on mid-range PC products, and how to mitigate the potential impact of component price increase on gross margins. Thank you. Okay, I'll take this question. For the 2026 global PC market outlook, we are seeing figures from research institutions suggest total shipments might decline by about 10%-15%. However, if you break it down into gaming, commercial and home use, we're seeing gaming staying flat or maybe taking a slight decline. Commercial is better. The home use at around 10%, while home use might be taking a bigger hit, more than 10%, perhaps 10%-15%. Of course, for ASUS, our target is always to outperform the market average.
If the market drops 10%, we hope to achieve flat or only a slight decline of less than 10%. That's our internal target set for the moment. Regarding memory prices and other component prices, I think the price increase was visible since quarter four last year, and the impact is comprehensive across the industry. Recently, CPUs are also seeing some price increases. For ASUS internally, in terms of supply chain and inventory management, we have certain strategies in place. For items we anticipate rising in price, we of course hope to front load or stock more of that. Actually, since quarter three last year, when we saw prices starting to rise, we have been gradually negotiating with upstream suppliers for front loading or stocking more components.
This upstream suppliers' capacity is quite tight, so even with our requests, it's impossible to fully satisfy our request 100%. We only pulled a few extra weeks of stock beyond normal lead times. We couldn't substantially front load because suppliers knew, as well as we did, that there's a price hike being anticipated. Stocking more means they can sell later at higher profits, and they have their own considerations. Really, we can only do our best. Of course, facing memory price increases, we will also take measures to control component costs as much as possible. In the past, we have signed annual memorandums of understanding, MOUs, with upstream memory suppliers, and our fulfillment rates have been good. Plus our long-term positive interactions with these memory vendors, including technical collaborations and new product introductions.
All of that gives us a better opportunity to secure a certain level of supply, even in shortages. Currently, in addition to following the past patterns of signing annual MOUs with upstream memory vendors, we are seeing that the shortage isn't limited to just 2026. The capacity of upstream vendors is expanding at not as fast a rate as it could be. Although everyone sees strong AI demand and knows that the expansion is expanding, but building factories, buying equipment, and ramping production takes time. We currently see the newest capacity to come online by the end of 2027 at the earliest. That means we're going to have a shortage lasting for about two or more years.
Of course, after two years, whether AI servers will remain in that strong demand phase we're seeing right now and seeing those shortages persist is entirely unknown. What we do know is that the shortages will continue through end of year 2027. We are already negotiating multi-year MOUs, possibly four or five years, with upstream memory vendors, depending on each vendor strategy. We hope that through these multi-year MOUs to ensure component supply, while keeping prices reasonable but also competitive. I think at the end of the day, memory prices have risen over 100% from quarter four last year to quarter one this year. Once all that old stock is used up, we will definitely need to adjust end product prices to some extent to reflect that change. Of course, these adjustments will consider overall market competition.
We still hope for our products to remain relatively competitive in the market. Currently, we see that in various global regions and countries, some areas have already seen price adjustments in quarter one this year. We will make appropriate adjustments based on our product's local competitiveness to reflect the cost increases. That's my response. Thank you. Okay. The next question is from Bank of America Securities. They would like to ask the company's estimate for server revenue growth in 2026, and whether there are any notable profitability margin differences compared to other ASUS branded businesses, and when the company expects to start shipments of the next generation Vera Rubin platform. Okay, I'll take this one.
As shared earlier, our servers, especially AI servers, have basically maintained growth momentum exceeding 100% annually over the past two to three years. For sequential growth in 2026 revenue, we have set a very aggressive target. Basically, we're aiming for 50%-100% sequential growth with the aggressive target, of course, aiming for 100%. That 50%-100% is the goal and hoping for 100% as the high goal. This is of course, only achievable after years of layout and development and strategic planning, whether that's in overall R&D for software, hardware, platform capabilities, or other R&D aspects.
We have proven that from client-side quality to partnering with strategic partners to get corresponding support, we've been very reliable for the past two to three years, and we were there at the first opportunity for each new generation, and we're able to mass produce in that immediate first batch. I think that this is a trend that will continue to the next gen Vera Rubin platforms. We are confident we will remain in that first batch. We will closely follow the mass production timing of strategic partners to mass produce at the earliest opportunity. As for specific mass production timing, I mean, we respect the partners' overall planning. Basically, it will be in the second half of this year, but the exact timing follows the schedule of our strategic partner.
The only certainty we have is that we will mass produce in the first phase at the earliest time possible. Regarding gross margins, as mentioned, after two to three years of development, including rapid scale up, last year, we already exceeded TWD 110 billion in scale. This year, as the target brings the overall scale to a very aggressive height, we believe that this represents improved bargaining power for us with suppliers for components. It also signals that our vertical integration capabilities are competent, including the liquid cooling technologies mentioned earlier. I think these all indicate that our gross margins should approach industry average. Most importantly, with amplified economy of scale and the operational leverage, the absolute amount of operating profit maximization is what brings the most value to the company and shareholders.
That's really what it's all about at the end of the day. Thank you. Okay. Thank you. The next question is from Taipei Fubon Bank, asking about the 2025 cash dividend distribution amount. Let me give a simple reply first. ASUS held a board meeting this afternoon and approved a cash dividend proposal of TWD 42 per share. Corresponding to last year's profit, this is about a 70% payout ratio. Additionally, from Taiwan Life Insurance, asking about the revenue share of ISBG in different quarters of 2025. Roughly, since servers are in a continuous high growth trend and momentum stage, in the first half of last year, we saw that the revenue share was slightly lower, perhaps 10%-20%, but it already exceeded our original target.
By the second half of 2025 in quarter three and quarter four, server revenue share actually exceeded 20%. For the full year 2025 average, as disclosed in the earnings calls presentation earlier, it's about 18% in terms of revenue share. Thank you. The next question we see is from Yuanta Securities, asking how ASUS views the impact on the 2026 PC market from Apple's recently launched affordable version of the MacBook, the MacBook Neo, which has considerable price competitiveness. Okay, I'll take this one. Actually, we heard about the MacBook Neo shipments coming online back in the second half of last year. We made some internal preparations, but after the product officially released, we found the specs to have some limitations. For example, the memory is not upgradable, and it only has 8 GB of memory.
This may limit certain applications. I think when Apple positioned the product, it's probably focused more on content consumption. This differs somewhat from mainstream notebook usage scenarios, because in that case, the Neo feels more like a tablet because tablets are mostly for content consumption. Of course, it's not that it cannot do other work, but considering user experience and those hardware limitations, the experience, I think, differs significantly from mainstream products. Given Apple's historically very premium pricing, launching such an affordable product is certainly a shock to the entire market. I believe our PC vendors, including upstream vendors like Microsoft, Intel, and AMD, they're all taking this very seriously, discussing how to compete with this product in the entire PC ecosystem.
I think there are a lot of ongoing discussions about how we can or how they can compete with the Neo. Of course, the actual impact on the overall PC market still needs some time to resolve. The reason is that in the past, Apple's faction versus the Wintel faction have a somewhat segmented customer base due to software differences. It's not as easy for users to switch between these two ecosystems. Is the price of that product entering the mainstream sufficient for incentive? That really remains something that remains to be seen. Really, I think this is something that I can't state for certain for now, but of course, the entire PC system will launch corresponding products to compete with Apple. The final market competition outcome is hard to predict. We just need more time. Okay.
The next question we have is from GGW, asking the company's view on the industry. Currently, cloud AI seems stronger than edge AI. How does ASUS view the development of edge AI? Let me answer this one. Basically, we believe that the long-term development of AI is still going to adopt a hybrid model, where cloud and edge will coexist. Although currently, cloud seems much stronger in computing power because everyone knows cloud solutions has massive server farms behind it, while edge is an individual device going on its own way. Corresponding to consumer usage scenarios, we still believe that the future is still going to be hybrid. More complex tasks will be, of course, cloud-based, but for latency-sensitive real-time response needs, the part will remain at the edge.
Especially as edge devices like CPU, GPU, and NPU computing capabilities continue to improve, that will be more so the case. Plus, everyone knows large language models' footprints are getting smaller but also smarter. Last year, we saw that DeepSeek became a very prominent example of a small but competent large language model and certainly garnering a lot of traction. I think all of this helps future developments of edge AI devices. They are small, but they are also quite smart. Additionally, from an application perspective, everyone is very familiar with the recently very trendy Claude. It's a powerful agentic AI solution. For edge devices, this will bring a lot of attention.
In the past two years, talking about AI PCs, strictly speaking, besides Microsoft Copilot+ related applications, what brought consumers the initial AI PC experience was just that, Microsoft Copilot+ applications. Moving forward, we're still really looking for that truly killer AI PC applications to show up in the market. Right now, we believe that OpenAI's potential as a true agentic AI, where it's able to call different agents, not just listen, but execute tasks, i.e., do things for you, is something that will unleash the power of true agentic AI and bring a very significant momentum to speed up the adoption of edge AI devices, including AI PCs or other edge AI devices in the future. That's something to look forward to. Okay. Thank you. We have a question from Fubon Securities asking about the company's view on growth margins and profitability.
Let me reply to this one based on the information we have. As the CEO shared earlier, ASUS has been very clear previously about facing component price increases this year. We made strategic preparations in advance. More importantly, ASUS has significant inherent brand value and desirable high-end product mix. We also have long-term relationships with strategic partners and a tacit understanding with how the dynamics should play out with supply chain partners. All of that really tells us that the potential for continuous high-growth AI server market is the foundation to our operational outlook and plan for 2026. In the short term, we have already announced guidance for major products in quarter one 2026 in the earnings call presentation earlier.
Based on this guidance, we believe that quarter one this year's operating margin can still maintain a fairly stable state. Relative to market concerns about memory price increases and industry profitability concerns, we do believe that they apply less so to ASUS. In other words, we have a lot of confidence going in, and we believe that our execution targets for quarter one profitability and full year profitability scenarios will be able to achieve stable operational results that outperform the industry average. I think that's roughly how I would talk to that question. Please note that institutional investors can continue to monitor and track our subsequent quarterly guidance and achievement status based on ASUS's operational plans and preparations. We probably have a certain degree of operational grasp and strategies in place for the next one to two quarters in place already.
Finally, I would like to hand the time back to our two Co-CEOs, Samson and S.Y., Thank you.
Okay, thank you. First of all, I want to sincerely thank our institutional investors and the media for your continued support of ASUS, allowing us to deliver good results in 2025 under very turbulent market conditions. Looking to 2026, what we see is also a year with many challenges, including the memory price increases discussed earlier and the Middle East conflict that happened shortly after the year started. I think these are all issues we need to carefully address in 2026. Of course, for the so-called high growth market in AI servers, we have our preparations in place. As mentioned, we have made internal organizational arrangements to increase resource allocation for that segment.
We hope that under these new adjustments, we can continue to deliver good results in 2026. Thank you.
Thank you to our investor friends who participated today and for your long-term support of the company. 2026, as everyone discussed earlier, is full of challenges, including cost challenges from key components like memory and storage. As mentioned earlier, we are very confident in leveraging the positive strategic partner relationships we have built over many years to ensure supply security. Additionally, very importantly, we will leverage our good channel partner relationships to make appropriate dynamic price adjustments based on real-time costs and market demand to properly respond and ensure balanced management of profitability and market demand momentums.
An important foundation behind this is, as we explained today, ASUS has a fairly high proportion of high-value products, including motherboards, graphics cards, gaming products, commercial PCs or Copilot+ PCs. That's us compared to the industry average. This provides us with a very strong operational resilience. Given that, this actually give us full pricing power in the market for the motherboard and gaming segments. As we're facing this cost change situation, we will be able to moderately exercise this price setting power to reflect appropriate costs. Of course, during the process, profitability and demand momentum will maintain or must be maintained in a balanced way. Additionally, for AI servers, as mentioned earlier, the 50%-100% jump growth this year is something that we considered viable.
This part will bring significant contributions to the year's revenue and absolute profit. This is very important, so please don't overlook this segment's contribution to our profitability, beyond just revenue. Basically, although the industry is facing significant challenges and the world as a whole is also very turbulent, we will actively respond with the advantages we just discussed earlier to create better than industry average growth, continuously maintain our revenue growth and stable profitability. Thank you. Thank you, everyone.