Amazon.com, Inc. (AMZN)
NASDAQ: AMZN · Real-Time Price · USD
231.59
-0.93 (-0.40%)
Dec 29, 2025, 10:52 AM EST - Market open
Amazon Analyst Ratings
Total Analysts
46
Consensus Rating
Strong Buy
Price Target
$284.70
Upside
+22.93%
Ratings History
| Analyst | Firm | Rating | Rating | Action | Price Target | Upside | Date |
|---|---|---|---|---|---|---|---|
| BMO Capital | BMO Capital | Buy Maintains $300 → $304 | Buy | Maintains | $300 → $304 | +31.27% | Dec 16, 2025 |
| TD Cowen | TD Cowen | Strong Buy Reiterates $300 | Strong Buy | Reiterates | $300 | +29.54% | Dec 11, 2025 |
| Guggenheim | Guggenheim | Strong Buy Initiates $300 | Strong Buy | Initiates | $300 | +29.54% | Dec 10, 2025 |
| Rosenblatt | Rosenblatt | Strong Buy Maintains $305 | Strong Buy | Maintains | $305 | +31.70% | Dec 4, 2025 |
| Wedbush | Wedbush | Buy Reiterates $340 | Buy | Reiterates | $340 | +46.81% | Dec 3, 2025 |
| Citizens | Citizens | Buy Reiterates $300 | Buy | Reiterates | $300 | +29.54% | Dec 3, 2025 |
| B of A Securities | B of A Securities | Strong Buy Maintains $272 → $303 | Strong Buy | Maintains | $272 → $303 | +30.83% | Dec 3, 2025 |
| Wells Fargo | Wells Fargo | Buy Maintains $292 → $295 | Buy | Maintains | $292 → $295 | +27.38% | Dec 2, 2025 |
| Oppenheimer | Oppenheimer | Buy Maintains $290 → $305 | Buy | Maintains | $290 → $305 | +31.70% | Dec 1, 2025 |
| Rosenblatt | Rosenblatt | Strong Buy Maintains $305 | Strong Buy | Maintains | $305 | +31.70% | Nov 25, 2025 |
| Rothschild & Co | Rothschild & Co | Strong Buy → Hold Downgrades $250 | Strong Buy → Hold | Downgrades | $250 | +7.95% | Nov 18, 2025 |
| Rosenblatt | Rosenblatt | Strong Buy Maintains $305 | Strong Buy | Maintains | $305 | +31.70% | Nov 4, 2025 |
| Mizuho | Mizuho | Buy Maintains $300 → $315 | Buy | Maintains | $300 → $315 | +36.02% | Nov 4, 2025 |
| Wells Fargo | Wells Fargo | Buy Maintains $280 → $292 | Buy | Maintains | $280 → $292 | +26.08% | Oct 31, 2025 |
| Canaccord Genuity | Canaccord Genuity | Strong Buy Maintains $280 → $300 | Strong Buy | Maintains | $280 → $300 | +29.54% | Oct 31, 2025 |
| Citigroup | Citigroup | Strong Buy Maintains $270 → $320 | Strong Buy | Maintains | $270 → $320 | +38.18% | Oct 31, 2025 |
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Analyst Star Rankings
Our analyst star rankings are based on these four factors
- Success Rate
- The percentage of ratings that are profitable.
- Average Return
- The average percentage return within one year of the rating.
- Rating Count
- The more ratings the analyst has provided, the higher the score.
- Recency
- Ratings provided within the past year contribute to a higher score.