Good morning. Welcome to Establishment Labs' second quarter 2019 earnings call. At this time, all participants will be on mute. At the end of this call, we will open the line for a question and answer session, and instructions will follow at that time. During the conference, if anyone should require assistance, please press star, then the number 0 on your touch-tone telephone. As a reminder, today's call is being recorded. I will now turn the call over to Jeremy Feffer of LifeSci Advisors. Please go ahead.
Thank you, Jeremy, thank you everyone for participating on today's call. Joining me from the company are Juan José Chacón-Quirós, Chief Executive Officer, and Renee Gaeta, Chief Financial Officer. Before we begin, I would like to caution listeners that comments made by management during this call will include forward-looking statements within the meaning of federal securities laws. These include statements on Establishment Labs' financial outlook and the company's plans and timing for product development and sales. These forward-looking statements involve material risks and uncertainties, and the company's actual results may differ materially. For a discussion of risk factors, I encourage you to review the company's quarterly report on Form 10-Q that will be filed later today with the SEC. The content of this conference call contains time-sensitive information accurate only as of the date of this live broadcast, August 13, 2019.
Except as required by law, Establishment Labs undertakes no obligation to revise or otherwise update any statement to reflect events or circumstances after the date of this call. With that said, it is my pleasure to turn the call over to the company's Chief Executive Officer, Juan José Chacón-Quirós.
Thank you, Jeremy, and good morning, everyone. During the second quarter of this year, revenue was $21.7 million, an increase of 58.2% over the same period of 2018. This record-high performance was made possible by the continued global adoption of Motiva Implants and the success of our direct sales force across Europe and Brazil. With patient safety and improved outcomes as the main drivers for capturing market share, we believe that our company's singular focus on breast aesthetics and reconstruction has allowed us to consistently drive strong revenue growth. We continue to add to the growing body of evidence regarding Motiva Implants' unique safety profile, and we are confident that our ongoing U.S. FDA clinical trial will further demonstrate the transformational aspects of our technology.
With our continued momentum in Q2, we are comfortable raising our full year 2019 revenue guidance to a range of $84 million-$86 million, up from the prior guidance range of $80 million-$84 million. We are very pleased with our sales growth trajectory, and this guidance reflects our conviction that we will achieve a minimum of 35% year-over-year growth from full year 2018 to full year 2019. As we have seen in previous quarters, our increased market share was driven by growth across all regions of the world, highlighted by double-digit growth in Latin America, Europe, Middle East, Africa, and Asia Pacific. The launch of our direct sales forces across Europe and Brazil positively impacted our performance. For the second quarter, our total direct market revenue again accounted for more than 45% of total revenue.
Furthermore, Brazil continues to be our strongest market worldwide, with 16.1% of our total year-to-date revenue. Our expectation is that our direct market revenue as a percentage of total revenue will continue to grow over the long term, particularly as we expand our direct sales teams into other territories. We continue to invest in our successful direct market strategy, expanding our global sales teams to 92 employees and contractors, up from 83 at the end of the first quarter, and expect to continue to adding resources to support this growth. Additionally, we launched Motiva Implants in two new distributor markets during the second quarter, Taiwan and Thailand, both key breast aesthetic markets in Asia. Motiva Implants are now commercially available in 75 countries.
Geographic expansion is a key part of our long-term growth strategy, and we will continue to grow our differentiated product portfolio into the global standard in breast aesthetics and reconstruction. We also strengthened our board of directors during the quarter with the appointment of Lisa Gersh. Lisa brings a wealth of experience as both an executive and a board member. I am pleased that she has joined us and will look forward to her contribution as we continue to execute our growth plan. Turning to our product and regulatory pipeline, we made progress with additional global regulatory approvals and expansion of our product portfolio. We are progressing with the U.S. FDA clinical trial for Motiva Implants. Last quarter, we announced that we completed enrollment in the aesthetic cohorts of the trial. To date, we have completed all surgeries in the primary augmentation cohort.
We have completed all surgeries in the revision augmentation cohort. We continue to make progress with enrollment in the reconstruction cohorts. As a result, we are implementing a bifurcation strategy that allows us to pursue submission for the aesthetic indication sooner while pursuing approval for the reconstruction indication separately. This keeps the timeline of our PMA package submission to the FDA on track. On the regulatory front, Q2 was no less busy than Q1, with global regulatory actions and their coverage by media outlets. In May, Health Canada suspended the license for a major competitor's textured breast implants after a safety review found their implants had an increased risk of breast implant-associated anaplastic large cell lymphoma, BIA-ALCL, a rare type of non-Hodgkin lymphoma. Similarly, in July, Australia's Therapeutic Goods Administration, TGA, proposed plans for a safety alert following its review of textured breast implants that may also result in a recall.
The U.S. FDA also recently issued a safety alert on certain textured breast implants due to similar risks. This alert prompted a major competitor to issue a voluntary global recall of all their textured implants. Against this challenging regulatory environment and negative news coverage, we continue to be unaffected by the recent safety-related bans on silicone breast implants associated with BIA-ALCL from international regulatory bodies. While we continue to vigilantly monitor our products with our post-market surveillance, we believe these developments are further confirmation of the unique safety profile of Motiva Implants. While we are seeing earnings reflect a positive short-term result, the entire management team is confident about our long-term growth prospects. Before turning the call over to Renee to review the financials, I'd like to mention that we will be hosting the fifth annual World Symposium on Ergonomic Implants in early October in Gardone, Italy.
This annual event brings together over 60 faculty and 300 attendees from across the globe to discuss the techniques and technologies shaping the future of breast aesthetics and reconstructive surgery. Industry gatherings like these are an important forum for us to better understand surgeon experiences with Motiva Implants in breast aesthetics and reconstruction. We look forward to another productive meeting this year. With that, I'd like to turn the call over to Renee to discuss the financials in detail. Renee?
Thank you, Juan José. As Juan José stated earlier, our momentum from the first quarter carried into Q2, and we are pleased once again to report record revenues. You can find additional details on our second quarter financials in our earnings press release and our Form 10-Q, which we plan to file later today. Our total revenues for the second quarter was $21.7 million, which represents a 58.2% increase over the second quarter of 2018. Revenue growth for the second quarter was again driven by continued organic growth across all of our markets and by improved average selling prices attributable to our direct market strategy in Brazil and key European geographies. Gross profit for the second quarter was $13 million, or 60% of revenues, which compares favorably to 54.2% of revenues for last quarter and in line with second quarter of 2018.
The sequential increase in gross margin percentage was driven by our increased volumes and higher average selling prices in our direct markets. Our gross profit percentage was negatively impacted by 5.9% during the quarter due to amortization to the fair value of inventory recorded from our asset acquisitions from distributors in recent quarters. As we sell through this acquired inventory, this amortization impact will dissipate. The total operating expenses for the second quarter of 2019 were $22.4 million, an increase of 54.1% compared to the second quarter of 2018, driven by our continued investment across the company, including the expansion into our European direct sales market and related supporting systems required for this growth. SG&A expenses increased $7.6 million or 69.9% to $18.4 million.
The increase in SG&A was primarily due to a $3.1 million increase in personnel costs as a result of hiring additional sales, marketing, and administrative employees, a $2.3 million increase in sales and administrative consulting fees, including associated stock compensation expense, a $1.1 million increase in sales commissions, and a $700,000 increase in marketing expenses. Our research and development increased approximately 8% to $4 million. The total increase in research and development was primarily due to a $500,000 increase in research and development personnel and $100,000 increase in expenditures related to our U.S. FDA clinical trial, primarily consisting of third-party fees for setup and management of the clinical trial. Net loss for the second quarter was $9 million, an increase from $5.4 million for the same period in 2018 due to the required growth in our operations to support the expected increase in our market demand.
Our cash position remains strong. We held a cash balance of $31.9 million as of June 30th, 2019. We continue to prudently manage our cash and continuously look to drive efficiencies throughout our organization while providing the necessary support to maintain our current growth trajectory. We have long considered it a good corporate policy to have cash reserves, and with that in mind, in June, we announced that we had entered into a revised credit agreement with Madryn Asset Management. The revised agreement provides for an additional $25 million in borrowing capacity and extends the maturity on all loans to September 30th, 2025. We were also pleased to report that this revised agreement reduces the interest rate down to LIBOR plus 8% from LIBOR plus 9%. On August 12th, we drew down this additional $25 million that became available under the revised agreement.
As Juan José mentioned, we now anticipate the full year 2019 revenues to be in the range of $84 million-$86 million, an increase from our original guidance that we provided last quarter of $80 million-$84 million. I will now turn the call back over to Juan José for some concluding remarks. Juan José?
Thank you, Renee. With the first half of the year now complete, we are very pleased with our performance and will continue to work on maintaining this momentum by taking advantage of market opportunities. In the middle of a complicated regulatory environment, we are aiming to lead the industry through our commitment to women's health, innovation, and by setting new safety standards in the breast aesthetics and reconstruction markets. Our goal is to translate this leadership into a commanding position in our industry by bringing unmatched innovation and technologies that result in superior long-term and improved aesthetic outcomes. I said this last quarter, but it's worth repeating. We are laser-focused on driving organic growth in our existing markets, entering new markets, expanding our direct sales model into new geographies where we can better serve surgeons and patients, and continuing to launch new innovative products in breast aesthetics and reconstruction.
A record sales this quarter, an increased full-year revenue guidance demonstrate that we are successfully executing our business strategies for the benefit of our patients, customers, and our shareholders alike. With that, I will hand the call over to the operator for the Q&A.
Thank you. Ladies and gentlemen, if you have a question at this time, please press the star then the number 1 key on your telephone keypad. If your question has been answered or you wish to remove yourself from the queue, please press the pound key. To prevent any background noise, we ask that you please place your line on mute after your question has been stated. Thank you. Our first question comes from Raj Denhoy of Jefferies. Your line is now open.
Hi, good morning. Maybe I could start with just some broader comments on the market. You noted the regulatory activity in the quarter. I guess a couple questions on that front. One, are you seeing anything in terms of demand in the market shifting, or are women putting off procedures? Have you seen anything on that front? Secondly, obviously, a very strong result for you in the quarter, but is there anything more you can offer in terms of whether you're seeing competitive conversions, whether doctors are entertaining the idea of shifting to Motiva from other implants, given some of the scrutiny out there?
Yeah. Thank you, Raj. I think what's interesting is that the current regulatory environment is a confirmation of everything that Motiva stands for. Remember, years ago, we were the only company with the foresight to produce a very specific type of surface technology that improves biocompatibility. Our message has been consistent for a decade, and that resonates with surgeons worldwide. While many of our competitors are having trouble explaining themselves and their technologies, we are consistently pushing to understand better the idea of our technology improving safety and aesthetic outcomes. With that, I think what we are seeing in those numbers is improved adoption of Motiva Implants across all geographies. At the same time, I think, yes, we need to be prudent about what is going on.
The news cycle is negative. We have heard certain large accounts voice their concerns that they may be a downturn in the volumes in the market in the future. However, to this date, we have not been able to put a number or to actually move from this being just a comment to a trend that we will see in the future. We are being very careful about it, and that's why we expect to continue doing our work in medical education, which is the main reason why surgeons move from another implant manufacturer to Motiva. We have many events planned for the rest of this year in both direct markets and in distributor markets. That will be one of our main focus, as well as continuing to communicate through digital and social media with women about our safety message.
That's helpful. Maybe just for my second question, I can ask. Back in June, you were kind enough to open up the pipeline a little bit and show us your tissue expander as well as the minimally invasive technology you're working on. Is there any updates in terms of timing on those technologies? I think you had said the tissue expander in particular could be launched this year outside the U.S. and potentially next year in the U.S. Are those still reasonable timelines for that product?
I think what we had said is that we had filed with the regulatory authorities to obtain approval by the end of this year for our differentiated Motiva Flora tissue expander. The product launch will most likely happen in 2020 in the international market. We are still looking at timelines for launching in the U.S. I think the most important thing at this point is that we also have our Ergonomix2 implants that also were going through the regulatory filings, and that's a product that we believe will bring added revenue in 2020. With our minimally invasive suite of products, we continue to make progress in the fine-tuning of the techniques associated with that promising new indication, and we are on track for our first operations taking place in Japan at the end of this year.
That's great. Thank you.
Thank you.
Thank you. Our next question comes from Josh Jennings with Cowen. Your line is now open.
Hi. Good morning. Thanks for taking the questions, and congratulations on another record revenue quarter. I was hoping to maybe just follow up on the minimally invasive branded surgery and just any details just in terms of what hurdles are left to clear before those initial implants in Japan later this year, from a regulatory perspective or a commercial perspective that you can share?
Thank you, Josh. I think the most important thing is that the breast implant itself is finalized and fully validated, so that gives us comfort that we will meet the deadlines that we have set for us in Japan. I think at this point, most of the work is taking place on the technical side, meaning, this is a new indication completely. It's a technology on one side that makes possible the techniques to minimally introduce a breast implant in a human. I think it's very important that we continue that work, that fine-tuning. This procedure is bound to transform breast aesthetics in the negative news cycle that we see right now. Minimally invasive could be one of the sources of new renewed interest in our industry.
Great. I was hoping to ask about, or to hear more about the potential China opportunity. I guess there's just a 3-tiered question, and sorry for the layered question here, but I was wondering if you could just talk about the opportunity, one. Two, what's needed from a regulatory perspective in terms of getting into China, and do you need a distribution partner there? Lastly, could you be in China in 2020? Sorry, that's four actually, but I'll repeat them. Sorry about that. Again, one, just the opportunity. Two, what's needed from a regulatory perspective? Do you need a distribution partner, and can you be in China in 2020? Thanks for taking the questions.
Thank you. China is one of the most promising breast implant markets worldwide. It is said that there's over 100,000 women in China getting breast augmentation per year, and at average selling prices that are higher than most of the world. This, of course, creates a great opportunity for us. We have had a partner for quite some time now, and with that partner, we are going through the regulatory hurdles with the Chinese FDA. We have a timeline that brings us to market towards the end of 2020 or beginning of 2021, so we are working hard with our partners there to be able to make that timeline. I think that once we are in the Chinese market, we may see it as an important source of revenue for Establishment Labs.
We are confident that we will be able to gain regulatory approval, but we will update you as we get closer to the exact quarter when we will be launching there.
Great. Thanks again.
Thank you. Our next question comes from Jacob Hughes with Wells Fargo. Your line is now open.
Hi. Good morning. Nice quarter. I just had a quick question on the bifurcation strategy. Do you expect acceleration of the filing for the aesthetic cohorts after the bifurcation?
What we expect is that the bifurcation would allow us not to be over our timeline with the aesthetic cohorts. Don't expect that to be an improvement in terms of the proposed timeline that you've seen already. I think it is more a strategy to solidify our timeline to market.
Okay. Then secondly, on the cash balance and the subsequent drawn facility, can you comment on the cash burn rate and when you expect that to fund you through?
Yeah. At this time, of course, we're not going to provide guidance on cash flow forward-looking information. We're definitely comfortable with the cash on the balance sheet right now, and especially with the additional draw that we performed yesterday. We believe that that puts our balance sheet in a healthy position so that we can look forward over multiple quarters and not have a concern over cash burns.
Okay. Thank you very much.
Thank you. As a reminder, ladies and gentlemen, if you'd like to ask a question, please hit star then the number 1 key on your touch-tone telephone. If your question has been answered or you wish to remove yourself from the queue, you may do so by pressing the pound key. Our next question comes from Chris Cooley with Stephens. Your line is now open.
Good morning. Congratulations on the record quarter. If I may, maybe just, Renee, follow on that last line of questioning. Could you maybe update us just in regards to capacity, where you are today as you see these other opportunities ramping up? Help us think about where you are just from a capacity standpoint today, and what type of growth your current working capital balance can also help you support just as you build out that initial inventory going these additional markets. I've got one quick follow-up.
Yeah, Chris, that's a great question because definitely looking at cash burn and looking at the opportunity that we have in the marketplace right now, which is definitely sort of unprecedented. We're definitely focused on capturing market share and making sure that we've got inventory levels that are sufficient to support that across the globe. We've been hyper-focused to inventory management, I think even prior to the announcements that started last November. We are very confident with our inventory capacity levels at this run rate and our ability to plan and forecast out into future quarters.
I appreciate that additional color. JJ, if I may, just one for you. Really impressed that you're able to increase pricing in this environment, in particular in Brazil. Realize a portion of that is going direct in some of those markets, but that's a price-sensitive area. Could you just talk a little bit more about how the company's message is playing out in the end marketplace, and how those practices are able to, I guess, have a premium price in their local market to offset the raise in ASP? If that's an incorrect assumption, maybe just kind of help us think about the growth those practices are seeing that helps them absorb the increase in ASP, relative to their peers. Thanks so much.
Yeah, thank you, Chris. I think I mentioned this before. It is the importance of our consistent messaging to plastic surgeons since 2010. Over the last nine years, we've been telling plastic surgeons of the importance of safety in our industry. Many of them, when they are now coming to us saying, "You are now our trusted partner," one of the things they understand is that our prices are higher than most of our competitors. They understand that all the innovation that we have done, all the work that we've done to communicate that innovation to women, has value. Many of them agree with that value being fair. In markets like Brazil, where you have a certain degree of price sensitivity, still women understand that safety is a very important factor in breast aesthetics and reconstruction.
They are making their choices also understanding that. Of course, we want to gain market share. We want to be thoughtful about how we do our pricing. I would say that more than a selected price increase, what you are seeing is that as we continue to grow in direct markets, our total average selling prices remain very healthy.
Understood. Congratulations again on the great quarter.
Thank you, Chris.
Thank you. This is all the time we have for questions today. I'll now turn the call back over to Juan José Chacón-Quirós for any closing remarks.
Thank you everyone for joining us on today's earnings call. We look forward to providing you our next quarterly update in November. We wish you a very good day.
Ladies and gentlemen, thank you for your participation on today's conference. This does conclude your program, and you may all disconnect. Everyone, have a great day.