The Hershey Company (HSY)
NYSE: HSY · Real-Time Price · USD
169.82
-1.01 (-0.59%)
Oct 19, 2026, 9:49 AM EDT - Market open
Hershey Stock Forecast
Stock Price Forecast
According to 23 analysts polled by S&P Global, Hershey stock has a consensus rating of "Buy" and an average price target of $198. The average 1-year stock price forecast is 16.59% higher than the current stock price, while the lowest is $170 (+0.11%) and the highest is $250 (+47.21%).
Price Target: $198 (+16.59%)
Analyst Consensus: Buy
Price Target
ChartAnalyst Ratings
The average analyst rating for Hershey stock is "Buy". This means that analysts believe this stock is likely to outperform the market over the next twelve months.
Recommendation Trends
| Rating | May '26 | Jun '26 | Jul '26 | Aug '26 | Sep '26 | Oct '26 |
|---|---|---|---|---|---|---|
| Strong Buy | 5 | 5 | 6 | 6 | 6 | 6 |
| Buy | 4 | 3 | 2 | 2 | 2 | 2 |
| Hold | 14 | 14 | 14 | 14 | 14 | 14 |
| Sell | 0 | 0 | 0 | 0 | 0 | 0 |
| Strong Sell | 1 | 1 | 1 | 1 | 1 | 1 |
| Total | 24 | 23 | 23 | 23 | 23 | 23 |
Latest Forecasts
| Analyst | Firm | Rating | Rating | Action | Price Target | Upside | Date |
|---|---|---|---|---|---|---|---|
| Barclays | Barclays | Hold Reiterates $200 → $178 | Hold | Reiterates | $200 → $178 | +4.82% | Oct 16, 2026 |
| J.P. Morgan | J.P. Morgan | Hold Reiterates $193 → $183 | Hold | Reiterates | $193 → $183 | +7.76% | Oct 15, 2026 |
| UBS | UBS | Hold Reiterates $198 → $178 | Hold | Reiterates | $198 → $178 | +4.82% | Oct 15, 2026 |
| Bernstein | Bernstein | Hold Maintains $201 | Hold | Maintains | $201 | +18.36% | Oct 14, 2026 |
| TD Cowen | TD Cowen | Buy Maintains $210 → $198 | Buy | Maintains | $210 → $198 | +16.59% | Oct 13, 2026 |
Financial Forecast
Revenue This Year
12.28B
from 11.69B
Increased by 5.05%
Revenue Next Year
12.59B
from 12.28B
Increased by 2.49%
EPS This Year
8.48
from 6.31
Increased by 34.45%
EPS Next Year
9.84
from 8.48
Increased by 16.03%
EPS and Forward PE are based on non-GAAP adjusted numbers.