Macy's, Inc. (M)
NYSE: M · Real-Time Price · USD
21.94
+0.30 (1.39%)
Sep 18, 2026, 4:00 PM EDT - Market closed
Macy's Stock Forecast
Stock Price Forecast
According to 13 analysts polled by S&P Global, Macy's stock has a consensus rating of "Hold" and an average price target of $23.36. The average 1-year stock price forecast is 6.47% higher than the current stock price, while the lowest is $10 (-54.42%) and the highest is $30 (+36.74%).
Price Target: $23.36 (+6.47%)
Analyst Consensus: Hold
Price Target
ChartAnalyst Ratings
The average analyst rating for Macy's stock is "Hold". This means that analysts believe this stock is likely to perform similarly to the overall market.
Recommendation Trends
| Rating | Apr '26 | May '26 | Jun '26 | Jul '26 | Aug '26 | Sep '26 |
|---|---|---|---|---|---|---|
| Strong Buy | 1 | 1 | 1 | 1 | 1 | 1 |
| Buy | 1 | 1 | 0 | 1 | 1 | 1 |
| Hold | 9 | 9 | 10 | 10 | 10 | 9 |
| Sell | 0 | 0 | 0 | 0 | 0 | 0 |
| Strong Sell | 1 | 1 | 1 | 1 | 1 | 1 |
| Total | 12 | 12 | 12 | 13 | 13 | 12 |
Latest Forecasts
| Analyst | Firm | Rating | Rating | Action | Price Target | Upside | Date |
|---|---|---|---|---|---|---|---|
| UBS | UBS | Sell Reiterates $10 | Sell | Reiterates | $10 | -54.42% | Sep 17, 2026 |
| Goldman Sachs | Goldman Sachs | Hold Maintains $22 | Hold | Maintains | $22 | +0.27% | Sep 16, 2026 |
| TD Cowen | TD Cowen | Hold Maintains $25 | Hold | Maintains | $25 | +13.95% | Sep 15, 2026 |
| Morgan Stanley | Morgan Stanley | Buy Reiterates $30 | Buy | Reiterates | $30 | +36.74% | Sep 14, 2026 |
| Evercore ISI | Evercore ISI | Hold Maintains $22 | Hold | Maintains | $22 | +0.27% | Sep 11, 2026 |
Financial Forecast
Revenue This Year
21.90B
from 22.62B
Decreased by -3.20%
Revenue Next Year
21.69B
from 21.90B
Decreased by -0.93%
EPS This Year
2.32
from 2.32
Increased by 0.20%
EPS Next Year
2.39
from 2.32
Increased by 2.67%
EPS and Forward PE are based on non-GAAP adjusted numbers.