Mattel, Inc. (MAT)
NASDAQ: MAT · Real-Time Price · USD
13.60
-0.24 (-1.73%)
Jul 14, 2026, 3:53 PM EDT - Market open
Mattel Stock Forecast
Stock Price Forecast
According to 15 analysts polled by S&P Global, Mattel stock has a consensus rating of "Buy" and an average price target of $18.31. The average 1-year stock price forecast is 34.63% higher than the current stock price, while the lowest is $12 (-11.76%) and the highest is $28 (+105.88%).
Price Target: $18.31 (+34.63%)
Analyst Consensus: Buy
Analyst Ratings
The average analyst rating for Mattel stock is "Buy". This means that analysts believe this stock is likely to outperform the market over the next twelve months.
Recommendation Trends
| Rating | Feb '26 | Mar '26 | Apr '26 | May '26 | Jun '26 | Jul '26 |
|---|---|---|---|---|---|---|
| Strong Buy | 7 | 8 | 8 | 8 | 8 | 9 |
| Buy | 1 | 1 | 1 | 1 | 1 | 0 |
| Hold | 6 | 6 | 6 | 6 | 5 | 4 |
| Sell | 1 | 1 | 1 | 1 | 1 | 1 |
| Strong Sell | 0 | 0 | 0 | 0 | 0 | 1 |
| Total | 15 | 16 | 16 | 16 | 15 | 15 |
Latest Forecasts
| Analyst | Firm | Rating | Rating | Action | Price Target | Upside | Date |
|---|---|---|---|---|---|---|---|
| Roth MKM | Roth MKM | Hold Reiterates $16 → $15 | Hold | Reiterates | $16 → $15 | +10.29% | Jul 14, 2026 |
| UBS | UBS | Buy Reiterates $28 | Buy | Reiterates | $28 | +105.88% | Jul 13, 2026 |
| Citi | Citi | Hold Reiterates $16 → $15 | Hold | Reiterates | $16 → $15 | +10.29% | Jul 10, 2026 |
| Goldman Sachs | Goldman Sachs | Sell Downgrades $15 → $12 | Sell | Downgrades | $15 → $12 | -11.76% | Jul 9, 2026 |
| Wells Fargo | Wells Fargo | Buy Maintains $18 | Buy | Maintains | $18 | +32.35% | Jun 30, 2026 |
Financial Forecast
Revenue This Year
5.68B
from 5.35B
Increased by 6.14%
Revenue Next Year
5.96B
from 5.68B
Increased by 4.99%
EPS This Year
1.33
from 1.41
Decreased by -5.34%
EPS Next Year
1.61
from 1.33
Increased by 20.74%
EPS and Forward PE are based on non-GAAP adjusted numbers.
Revenue Forecast
| Revenue | 2026 | 2027 | 2028 |
|---|---|---|---|
| High | 5.8B | ||
| Avg | 5.7B | ||
| Low | 5.5B |
Revenue Growth
| Revenue Growth | 2026 | 2027 | 2028 |
|---|---|---|---|
| High | 9.2% | ||
| Avg | 6.1% | ||
| Low | 2.7% |
EPS Forecast
| EPS | 2026 | 2027 | 2028 |
|---|---|---|---|
| High | 1.50 | ||
| Avg | 1.33 | ||
| Low | 1.25 |
EPS Growth
| EPS Growth | 2026 | 2027 | 2028 |
|---|---|---|---|
| High | 6.4% | ||
| Avg | -5.3% | ||
| Low | -11.1% |