Good day, and welcome to the Altria Group 2015 second quarter earnings conference call. Today's call is scheduled to last about one hour, including remarks by Altria's management and the question and answer session. If you'd like to ask a question during this time, please press star, then the number one on your telephone keypad. If your question has been answered and you wish to remove yourself from the queue, press the pound key. Representatives of the investment community and media will be able to ask questions following the conclusion of the prepared remarks. I would now like to turn the call over to Ms. Sarah Knakmuhs, Vice President, Investor Relations for Altria Client Services. Please go ahead, ma'am.
Good morning. Thank you for joining us. We're here this morning with Marty Barrington, Altria's CEO, and Billy Gifford, Altria's CFO, to discuss Altria's 2015 second quarter and first half business results. During our call today, unless otherwise stated, we're comparing the results to the same period in 2014. Earlier today, we issued a press release regarding our second quarter and first half results. For a detailed review of them, please see our earnings release on our website at altria.com or via the Altria investor app. Our remarks contain forward-looking and cautionary statements and projections of future results. Please review the forward-looking and cautionary statements section at the end of today's earnings release for various factors that could cause actual results to differ materially from projections. Future dividend payments and share repurchases remain subject to the discretion of Altria's board.
The timing of share repurchases depends on marketplace conditions and other factors. Altria reports its financial results in accordance with U.S. Generally Accepted Accounting Principles. Today's call will contain various operating results on both reported and adjusted basis, which excludes items that affect the comparability of reported results. Descriptions of these non-GAAP financial measures and reconciliations are included in today's earnings release, which is available on our website and via the Altria investor app. I'll turn the call over to Marty.
Thanks, Sarah. Good morning, everyone. Altria delivered excellent second quarter and first half results, allowing us to raise our 2015 full year guidance earlier this morning. We grew adjusted diluted EPS almost 14% in the second quarter and more than 13% for the first half of 2015, with a very strong performance from the smokable product segment and solid contributions across our other businesses. The smokable segment continues to perform extremely well. Adjusted operating company's income grew almost 16% in the second quarter and more than 14% for the first half on very strong fundamentals. Marlboro delivered three-tenths of retail share growth in both the second quarter and the first half of 2015. When adjusted for trade inventory changes and other factors, PM USA estimates its volume grew approximately 1% in the second quarter and half a percentage for the first half.
An improvement in the industry's rate of volume decline and retail share gains, supported by relatively low gas prices and an improving economy, drove PM USA's strong volume performance. In addition, strong net price realization and cost savings from the expiration of FETRA payments contributed to the double-digit adjusted OCI growth. In smokeless products, adjusted OCI grew 4.2% in the second quarter and 4.6% for the first half of 2015. USSTC's estimate of smokeless industry volumes showed near-term improvement, with growth over the past 12 months of approximately 3%. This upturn in industry volume stems from similar economic factors as I've described in the smokable product segment and adult tobacco consumers' continued exploration across tobacco categories. After adjusting for trade inventory changes and other factors, USSTC estimates its smokeless volume increased 2.5% in both the second quarter and the first half of 2015.
USSTC grew combined Copenhagen and Skoal share one-tenth in the second quarter and three-tenths for the first half to 51.1% in both periods, in line with its strategy. In the wine segment, volume growth also helped drive another very strong performance from Ste. Michelle. Second quarter OCI increased 25%, with volumes increasing nearly 9% and for the first half, OCI grew 24%. In innovative tobacco products, MarkTen XL entered several lead markets in April, and while it's still very early, the results are encouraging. Nu Mark also expanded Green Smoke e-vapor products into retail lead markets in June. We're also continuing to complement our capabilities by partnering with others on innovative tobacco products. As we announced recently, we expanded our agreement with Philip Morris International to include a joint research, development, and technology sharing agreement.
As part of the agreement, Altria and PMI will collaborate to develop e-vapor products for commercialization in the U.S. by Altria and in markets abroad by PMI. This supplements the agreement with PMI that we announced in 2013 and is the latest step in our ongoing portfolio approach to innovative product development and commercialization. Of course, we continue to deliver value to shareholders. We paid approximately $2 billion in dividends in the first half of 2015. We also recently completed our $1 billion share repurchase program, purchasing approximately $263 million in shares in the second quarter and the remaining $63 million in July. In addition, Altria's board has authorized a new $1 billion program, which we expect to complete by the end of 2016.
In summary, we're very happy with our first half performance, and the investments we've made and are making behind our company's brands continue to pay dividends. We remain confident in our strategies and in our ability to deliver long-term value to shareholders. Thus, we now expect to deliver adjusted diluted earnings per share growth in a range of $2.76-$2.81, representing growth of 7.5%-9.5% from our 2014 adjusted diluted EPS base of $2.57. Our guidance reflects a very successful first half and expectations that our businesses will continue to deliver solid results. It also reflects more moderate adjusted diluted EPS growth in the second half of 2015 due to several factors. These include lapping the effects of the improvements in the economy for adult tobacco consumers and lower gasoline prices, expected trade inventory movements, and the effect of state excise tax increases.
The comparative benefit from the expiration of the federal tobacco quota buyout payments ends in the fourth quarter, and we now estimate our full-year effective tax rate on operations will be 35.3%. I'll turn things over to Billy, who will give us some more detail.
Thanks, Marty, and good morning, everyone. Strong performance in the smokable product segment helped drive our earnings growth in both the second quarter and first half of 2015. Higher pricing and volumes and lower fixture expense drove adjusted OCI growth of nearly 16% in the second quarter and over 14% for the first half. These factors were partially offset by an increase in pension and benefit costs and investments in brand equity in both the second quarter and first half of 2015. The smokable product segment continued to expand margins. Adjusted OCI margins increased by 3.3 percentage points to 47.5% for the second quarter and by almost three points to 47% for the first six months. Driven in part by Marlboro's momentum, PM USA grew its overall retail share by five tenths in both the second quarter and the first half, achieving second quarter retail share of 51.4%.
L&M also turned in another strong performance, despite a declining discount segment. PM USA's reported cigarette shipment volume growth benefited from trade inventory movements. We expect these inventories to moderate going forward. When adjusted for trade inventory changes and other factors, PM USA estimates that industry cigarette volumes were unchanged in the second quarter and down slightly for the first half of 2015. With respect to the cigarette business, seven states enacted excise tax increases, with five taking effect July 1st. We anticipate these SET increases will result in weighted average SET increase of $0.04 per pack through the end of 2015. Machine-made large cigars also contributed to the smokable segment's strong performance. Cigar shipment volumes increased about 1% in the second quarter and over 5% for the first half. Middleton sustained Black & Mild's very high share position in the high-margin tipped cigar segments.
In smokeless products, higher pricing helped drive adjusted OCI growth in both the second quarter and first half of 2015. Adjusted OCI margins contracted slightly to 66.4% in the second quarter and improved four tenths to nearly 65% year to date. In the wine segment, increased shipments and improved premium mix drove strong OCI results for the second quarter and the first half of 2015. OCI margins expanded 2.5 points in the second quarter and almost three points for the first six months. In the all other category, lower OCI for both the second quarter and the first half was primarily driven by a decrease in residual values of certain aircraft at Philip Morris Capital Corp. Finally, Altria recorded earnings from our SABMiller investment of $225 million in the second quarter and $359 million for the first half. That wraps up our results.
Marty and I will now take your questions. While the calls are being compiled, I will direct your attention to altria.com. Along with today's earnings release, for your reference, we have posted a list of quarterly metrics to include pricing, inventory, and other items. Operator, do we have any questions?
Thank you. Once again, as a reminder, if you would like to ask a question, please press the star key followed by the number one on your touch-tone phone at this time. Investors, analysts, and media representatives are now invited to participate in the question and answer session. We will take questions from the investment community first. Our first question comes from the line of Chris Growe of Stifel.
Hi, good morning.
Morning, Chris.
Hi. Nice results today. Congratulations on those.
Thank you.
I just had two questions for you if I could.
The first one, just to understand on the inventory movements and certainly a benefit in the first half. Should we therefore assume they come out in the second half and quite strong? Has there been any net increase in inventory at retail because of the strength in volume across the category? Chris, I think you're right to believe that the inventories will smooth themselves out in the back half. For PM USA, as you know, generally, they do smooth themselves out over the course of the year. Billy has called out the inventory movements that we saw in the quarter, and so on a comparative basis, we benefited from that in the second quarter, and those should smooth themselves out.
Okay. I had just one question, if I could, on the all other division, really on MarkTen. Just to understand, obviously, now you're rolling out MarkTen XL and certainly Green Smoke. You're still going to be, it seems like, in sort of a trial-building phase. I'm just trying to understand the investments and the promotions behind MarkTen. Are those changing? Are those still going to be geared towards trial, or are those kind of adapting to a product line that's been in the market for a while now?
Yeah, let me try to provide you some help on that. What we're trying to do, as we discussed at some length, I think, at Investor Day, is to make sure that we're getting the product right. We have, I think, a very significantly improved product in MarkTen XL. The Green Smoke product is an excellent product. Chris, we're trying to get those out in lead markets. We're trying to do the promotion that's necessary to get trial on those products, learn whether we've got the product proposition right. As we've said before, we want to move forward with dispatch, but we want to do that in a financially disciplined way, and we always want to be learning from the consumer. The way you do that is you put these new kinds of products in market, and you let the consumer guide your way forward.
That's how we're thinking about both of those lead markets right now.
Okay. Well, thank you for your time.
Thank you for calling.
Our next question comes from the line of Bonnie Herzog of Wells Fargo.
Good morning.
Hi, Bonnie.
Hi. I guess my first question is on your new guidance. I'm trying to get a sense for how conservative it might be since you mentioned it implies slower EPS in the second half of this year, which suggests only around 5% EPS growth, I guess, at the midpoint of your range. Given the strength of your underlying business, mentioned this morning that were in your press release. I was hoping you could drill down a little bit more on some of these headwinds for us, please.
Okay. Well, let me try to give you some context for that. To begin, the guidance that we have now for 2015 is above our long-term growth aspiration of 7%-9%. Indeed, I think it's the highest that it's been in some period of time. There's no question that we are having a strong year. We're very pleased with the performance of the business, I think we should begin with that. We grew 13% in the first half, we've recognized that we're starting to lap some benefits that likely contributed, for example, to the volume. We know that the adult tobacco consumer began to feel better in the back half of the year. We had the sharp drop in gasoline prices, and that's going to be lapped in the back half.
Billy has called out the end of FETRA payments in the fourth quarter. We're going to have an increase in our tax rate. Those kind of benefits have all been taken into account. As we've said regularly when we've talked about guidance, it's always a series of puts and takes. In addition, we have some excise tax increases that we're going to have to see. We think that represents our best judgment. I think it's a very strong performance, 7.5%-9.5% off of a already high Altria base. That's the way we're thinking about it for the second half.
Okay. I have a two-part question on Marlboro. First, I was hoping you could drill down further on what drove the impressive share gains behind the brand, how much of the gains were driven by some of your relatively new line extensions, or has your core Marlboro continued to improve and contribute to some of these gains? Secondly, I guess I'd be curious to hear more about your innovation pipeline. You did touch on this recently at your Investor Day, do you have any more details to share with us at this time of potential new products that might hit the market later this year?
Okay, good questions. Thanks. I'll only take the second one first because it's easiest. We do have lots of innovation in the Marlboro pipeline, but we're not prepared to announce it this morning. We'll announce it in due course. Listen, the fact on Marlboro is Marlboro is strong across the franchise. The Marlboro architecture has done its work and continues to do its work. We are strong both at the core and we are strong on the innovative products that you've made reference to. In particular, Marlboro Black just continues to do gangbusters. It's the 18th quarter in a row that we've gained share there. It's doing a very nice job in the important 21 to 29 segment. We're very pleased with total Marlboro, and I think Marlboro is performing as well as we've seen it, record share this quarter.
All right. Thank you.
Thanks for calling, Bonnie.
Your next question comes from the line of Vivien Azer of Cowen.
Hi. Good morning.
Morning, Vivien.
I wanted to ask a question about the health of the consumer. I think it seems reasonable that the benefits clearly are going to lap. As you think about the back half of the year and your expectations around the health of the consumer, is it that the consumer doesn't get any healthier from here, or are you expecting a weakening in the consumer landscape given rising retail gas prices?
No, I think it's more the lapping effect, Vivien, for us. There's no question that the adult tobacco consumer is stronger in 2015, as I think we predicted early in the year. We're getting some moderate benefit from that. We're simply pointing out that, for example, does anybody think there's going to be another $0.80 drop in gasoline prices in the second half of 2015 compared to what happened to gasoline prices in 2014? We're merely pointing out the comparative effect of 2014 over 2015. To be clear, we think that the adult tobacco consumer continues to feel better. Housing starts are up. Unemployment is down. Consumer confidence, aside from maybe a little squiggle yesterday, consumer confidence is over 100. That all bodes well for the consumer.
Terrific. That's very helpful. My second question has to do with the cigarette landscape. Premium continues to gain share. Clearly, that is benefiting Marlboro. Is that a dynamic that you expect to continue, and if not, what would disrupt that?
I sure hope so. You're right that the premium segment has never been stronger. I saw a number the other day. I think it's as high as it's been in the last 15 years, and that's good for us because of our premium positioning. It's great for Marlboro. There's no question that there's been some up-trading across CPG generally when you look at the data, as you know, and certainly that has been true for our franchise. You would hope and expect that will continue as long as the adult tobacco consumer continues to feel like they're in a better economic circumstance.
Terrific. Thank you very much.
Thanks for the call.
Our next question comes from the line of Owen Bennett of Nomura.
Morning, guys.
Hello, Owen.
A couple of questions, please. Firstly, I know early days, but are you seeing any disruption at trade as a result of the Reynolds Lorillard deal? If so, do you think you will be able to take advantage of this with regards to taking share? Then secondly, just coming back to e-vapor and the business progression there. Is this any nearer to becoming profitable or are we still some way from that and investment remains the priority at present? Thank you.
Bill, you want to take the first one?
Sure. Owen, thanks for the question. As far as the disruption in the marketplace, what we're really focused on is our flawless execution in the marketplace. We focus on executing our initiatives at retail. If there is disruption, we're not paying attention to it. We're really focused on how do we execute flawlessly.
On vapor, we're going to be in investment mode for a while. The category is early. I made reference earlier, I think, to product development, building distribution, building the brand. We would expect that this is going to be an investment category for us.
Okay. Thanks very much.
Thanks for the questions.
Our next question comes from the line of Michael Lavery of CLSA.
Good morning.
Hi, Michael.
Marlboro's doing extremely well and the up-trading is obvious and premium is healthy. I guess maybe switching gears just a bit, L&M was up sharply and certainly had outsized share gains for the size of that business. Can you just give a little color on maybe what's driving that? Is there anything in particular there?
I think L&M is consolidating share in the declining discount segment. That segment goes down, which of course for us is fine because we're in the premium end of the business. L&M is a terrific offering for adult tobacco consumers there, and it's picking up share in that segment.
Okay, great. Thanks. Just looking at IQOS, can you give us a sense of the timing of the steps towards an eventual launch? I know that obviously it involves the FDA, so it's inherently unpredictable, but maybe just handicap what your guess is of when that might be able to take place.
We're continuing to work very hard with PMI on IQOS. I would say there's two tracks, Michael. The first track is the FDA track. The first milestone there will be the filing of an application to seek a claim on that, hopefully the second milestone will be the approval of that claim. Meanwhile, we are working on marketing plans and go-to-market strategies, packaging, branding. We're doing that work side by side so that we'll be ready hopefully to go when the FDA approves an application.
Okay, great. Thanks. Just lastly on 3Q, we've got roughly a month already in. Have you seen any change yet in consumer sentiment? I know the sort of measured consumer sentiment score is only kind of a wiggle. Are you seeing anything in terms of retail changes yet as far as a slowdown, or is it still holding up quite nicely?
That's a nice try to get me to talk about the quarter that's not yet done, Michael. Just hang on for me way in. We'll talk about Q3 when we get to Q3.
All right, no problem.
Thanks.
Thanks for your time.
All right. See you.
Media representatives are now invited to participate in the question and answer session from your telephone keypad. Your next question comes from the line of Judy Hong of Goldman Sachs.
Thank you. Good morning.
Hi, Judy.
Marty, I guess just in terms of thinking about pricing, obviously your manufacturer pricing continues to be pretty healthy. If I just looked at retail pricing, though, it has been going up more in the low single-digit rate and the gap has sort of continued to trickle down between Marlboro and the lowest price brand. Just conceptually, what are some of the milestones that you are looking to get to sort of perhaps widen that gap going forward? With related to obviously the SET going up, how you think that the gap will kind of play out over the next six months or so?
We'll have to see over the next six months. Our strategy is we're trying to maximize income. From the manufacturer's pricing point of view, we're always trying to do our part on pricing. You see that with pricing up nearly 5% for the first half. The SETs do have some effect, of course. I think the estimate of the volume of the SETs we've seen is it's on about 10% of the volume and the rates varied kind of widely. We'll have to see what the effect of that is. Then, of course, pricing at retail ultimately is up to the retailers and the strategies that they employ in the cigarette category. We're focused obviously on manufacturer profitability, and I think we've been doing a pretty good job lately in that regard.
Okay. Then, Billy, just following up on the back half guidance. I could appreciate, obviously, the volume comparisons may be more challenging, and you've got the inventory movement that perhaps does impact volume more negatively. If I look at your six months operating profit per thousand on your smokable running around $60 or so, would there be any reason to think that that steps down meaningfully sequentially in the back half?
Thanks for the question, Judy. I think when you think about it from a cost perspective, Marty mentioned earlier the expiration of the quota. We got the benefit of that in the fourth quarter of last year, that's another item we'll be lapping. Then the only other item is as we continue to stress the increase in pension and benefits that we have in the year, approximately $100 million, that is evenly spread, basically, throughout the year.
Okay, thank you.
Thanks for calling in.
Your next question comes from the line of Bill Marshall of Barclays.
Hi, good morning. Thank you.
Hi, Bill. Good morning.
I'm just wondering if we could talk a little bit about the smokeless segment. We've seen that category, obviously, the run rate on growth has remained a little bit lower than the historic norm for a couple of quarters consecutively. I think, in the past, we've talked about the interplay between smokeless and some of the new products like e-cigarettes. I'm curious to get your thoughts on if that's still the case. Looking at your portfolio, obviously Copenhagen doing very well. Just the interplay between Copenhagen and Skoal and your plans for those two brands going forward.
Sure. Good questions, both. I think tobacco consumers are trying different categories, and you have to measure these things over time. If you look at what's growing at about 5.5%, it is industry volume. It fell back to about 2%, and now we've seen an uptick to 3%. Some of that probably is due to both movement of dual users between combustible products and smokeless products, as well as people experimenting with vapor and a few people sticking with vapor. Those are probably the right factors to think about there. Listen, Copenhagen is doing terrific work, and I think that we're on the path to stabilizing Skoal. Our strategy is to grow them together, and actually we did that. You can see it grew three-tenths for the half per share together, and actually their combined volume was higher than our estimate for industry volume.
Copenhagen is a terrific brand. Skoal has a little bit of a harder job in that it has to compete with its principal competitor and it competes with Copenhagen. We've been working on the value equation, and we're encouraged by what we've seen there. I think the way to think about this is the long-term strategy is well in place, and it continues to deliver. You see the income growth for the half.
Perfect. Thank you very much.
Thanks for calling.
Once again, if you'd like to ask a question, please press * one on your telephone keypad. Thank you. At this time, I will turn the call back over to Sarah Knakmuhs for closing remarks.
Thank you. Thank you all for joining us this morning, and if you have any follow-up questions, please contact us at investor relations.
Thank you. This does conclude today's conference call. You may now disconnect.