Company Description
Pineapple Financial Inc., together with its subsidiaries, provides mortgage brokerage services and technology solutions in Canada.
It offers mortgage brokering services, including mortgage consultation, advise on various mortgage products offered by financial institutions, client access to rate information and mortgage options from lenders, and assistance in selecting mortgage solution.
The company also provides back-office support services, such as digital and automated onboarding and set up, loan packaging and processing, digital document collection and client portals, loan maintenance activities, payroll, lender communication, reporting requirements for regulators and business management, cloud services, expense collections, document preparation, compliance, training, administration, and marketing.
In addition, it offers pre-underwriting support services comprising credit review, data validation, fraud analysis and compliance, appraisal ordering and review, and data analytics; and insurance products, which include whole life, permanent life, critical illness, and credit insurance.
Further, the company operates MyPineapple, a technology platform that allows users to conduct their brokerage services.
It serves mortgage agents, brokers, sub-brokers, and brokerages and consumers. The company was formerly known as 2487269 Ontario Ltd and changed its name to Pineapple Financial Inc. in June 2021.
Pineapple Financial Inc. was incorporated in 2015 and is headquartered in North York, Canada.
| Country | Canada |
| Founded | 2015 |
| IPO Date | Nov 1, 2023 |
| Industry | Mortgage Finance |
| Sector | Financials |
| Employees | 39 |
| CEO | Shubha-Jeet Dasgupta |
Contact Details
Address: 111 Gordon Baker Road, Unit 200 North York, ON M2H 3R1 Canada | |
| Phone | 416 669 2046 |
| Website | gopineapple.com |
Stock Details
| Ticker Symbol | PAPL |
| Exchange | NYSEAMERICAN |
| Fiscal Year | September - August |
| Reporting Currency | USD |
| IPO Price | $4.00 |
| CIK Code | 1938109 |
| ISIN Number | CA72303K4054 |
| SIC Code | 6199 |
Key Executives
| Name | Position |
|---|---|
| Shubha-Jeet Dasgupta | Co-Founder, Chief Executive Officer and Director |
| Charles Andrew Green | Co-Founder and Chairman |
| Kendall Leo Marin | Co-Founder, President, Chief Operating Officer and Director |
| Syed Sarfraz Habib | Chief Financial Officer |
| Alex Shang | Vice President of Technology |
| Alexandria Guo | Marketing Manager |
| Alma Aquino | Senior Vice President of Service and Operations |
| Jack Perkins | Senior Vice President of Investor Relations at KCSA Strategic Communications |
Latest SEC Filings
| Date | Type | Title |
|---|---|---|
| Jan 5, 2026 | SCHEDULE 13D | Filing |
| Dec 30, 2025 | EFFECT | Notice of Effectiveness |
| Dec 29, 2025 | 8-K | Current Report |
| Dec 12, 2025 | S-1 | General form for registration of securities under the Securities Act of 1933 |
| Dec 12, 2025 | 10-K/A | [Amend] Annual report |
| Dec 9, 2025 | 8-K | Current Report |
| Dec 3, 2025 | 10-K | Annual Report |
| Dec 1, 2025 | NT 10-K | Notification of inability to timely file Form 10-K 405, 10-K, 10-KSB 405, 10-KSB, 10-KT, or 10-KT405 |
| Nov 12, 2025 | 8-K | Current Report |
| Nov 4, 2025 | 8-K | Current Report |