The Procter & Gamble Company (PG)
NYSE: PG · Real-Time Price · USD
163.75
+0.36 (0.22%)
At close: Feb 26, 2026, 4:00 PM EST
163.53
-0.22 (-0.13%)
After-hours: Feb 26, 2026, 4:12 PM EST
Procter & Gamble Stock Forecast
Stock Price Forecast
The 14 analysts that cover Procter & Gamble stock have a consensus rating of "Buy" and an average price target of $170.86, which forecasts a 4.34% increase in the stock price over the next year. The lowest target is $153 and the highest is $181.
Price Target: $170.86 (+4.34%)
Analyst Consensus: Buy
* Price targets were last updated on Jan 27, 2026.
Analyst Ratings
The average analyst rating for Procter & Gamble stock is "Buy". This means that analysts believe this stock is likely to outperform the market over the next twelve months.
Recommendation Trends
| Rating | Sep '25 | Oct '25 | Nov '25 | Dec '25 | Jan '26 | Feb '26 |
|---|---|---|---|---|---|---|
| Strong Buy | 4 | 4 | 4 | 5 | 4 | 4 |
| Buy | 5 | 5 | 5 | 5 | 6 | 6 |
| Hold | 5 | 5 | 5 | 5 | 4 | 4 |
| Sell | 0 | 0 | 0 | 0 | 0 | 0 |
| Strong Sell | 0 | 0 | 0 | 0 | 0 | 0 |
| Total | 14 | 14 | 14 | 15 | 14 | 14 |
Latest Forecasts
| Analyst | Firm | Rating | Rating | Action | Price Target | Upside | Date |
|---|---|---|---|---|---|---|---|
| TD Cowen | TD Cowen | Strong Buy → Hold Downgrades $150 → $156 | Strong Buy → Hold | Downgrades | $150 → $156 | -4.73% | Jan 27, 2026 |
| UBS | UBS | Strong Buy Maintains $161 → $170 | Strong Buy | Maintains | $161 → $170 | +3.82% | Jan 23, 2026 |
| Wells Fargo | Wells Fargo | Buy Maintains $158 → $165 | Buy | Maintains | $158 → $165 | +0.76% | Jan 23, 2026 |
| JP Morgan | JP Morgan | Hold → Buy Upgrades $157 → $165 | Hold → Buy | Upgrades | $157 → $165 | +0.76% | Jan 23, 2026 |
| UBS | UBS | Strong Buy Maintains $176 → $161 | Strong Buy | Maintains | $176 → $161 | -1.68% | Jan 14, 2026 |
Financial Forecast
Revenue This Year
89.20B
from 84.28B
Increased by 5.84%
Revenue Next Year
91.57B
from 89.20B
Increased by 2.65%
EPS This Year
7.18
from 6.51
Increased by 10.27%
EPS Next Year
7.55
from 7.18
Increased by 5.24%
Historical EPS numbers are GAAP, while forecasted numbers may be non-GAAP.
Revenue Forecast
| Revenue | 2026 | 2027 | 2028 | 2029 | 2030 |
|---|---|---|---|---|---|
| High | 91.4B | 94.7B | |||
| Avg | 89.2B | 91.6B | |||
| Low | 83.9B | 86.0B |
Revenue Growth
| Revenue Growth | 2026 | 2027 | 2028 | 2029 | 2030 |
|---|---|---|---|---|---|
| High | 8.4% | 6.2% | |||
| Avg | 5.8% | 2.6% | |||
| Low | -0.4% | -3.6% |
EPS Forecast
| EPS | 2026 | 2027 | 2028 | 2029 | 2030 |
|---|---|---|---|---|---|
| High | 7.36 | 7.93 | |||
| Avg | 7.18 | 7.55 | |||
| Low | 6.76 | 7.10 |
EPS Growth
| EPS Growth | 2026 | 2027 | 2028 | 2029 | 2030 |
|---|---|---|---|---|---|
| High | 13.1% | 10.5% | |||
| Avg | 10.3% | 5.2% | |||
| Low | 3.9% | -1.0% |
Sources: Price targets and analyst ratings provided by Benzinga. Revenue and EPS forecast data provided by Finnhub. The data is sourced from Wall Street analysts. Data disclaimer.