Company Description
Rocky Brands, Inc. designs, manufactures, and markets footwear and apparel in the United States, Canada, the United Kingdom, and internationally.
It operates through Wholesale, Retail, and Contract Manufacturing segments. The Wholesale segment offers products, which includes sporting goods stores, outdoor retailers, independent shoe retailers, hardware stores, mass merchants, uniform stores, farm store chains, specialty safety stores, specialty retailers, and online retailers in retail locations through a range of distribution channels.
Its Retail segment sells its products direct sales to consumers through its websites comprising rockyboots.com, georgiaboot.com, durangoboot.com, muckbootcompany.com, xtratuf.com, lehighoutfitters.com, lehighsafetyshoes.com, and slipgrips.com; and third-party marketplaces and Rocky Outdoor Gear Stores.
The Contract Manufacturing segment include private label sales and sales to customers which are contracted to manufacture a specific footwear product for a customers.
This segment also sells to the U.S. Military. It serves industrial and construction workers; hospitality industry workers, such as restaurants or hotels; farmers and ranchers; hunting, fishing, camping, and hiking enthusiasts; law enforcement, security personnel, and postal employees; and for the U.S. military personnel.
The company sells its products under the Rocky, Georgia Boot, Durango, Lehigh, Muck, XTRATUF, Ranger, and Michelin brand names.
The company was formerly known as William Brooks Shoe Co. Rocky Brands, Inc. was founded in 1932 and is headquartered in Nelsonville, Ohio.
| Country | United States |
| Founded | 1932 |
| IPO Date | Feb 3, 1993 |
| Industry | Footwear & Accessories |
| Sector | Consumer Discretionary |
| Employees | 2,200 |
| CEO | Jason Brooks |
Contact Details
Address: 39 East Canal Street Nelsonville, Ohio 45764 United States | |
| Phone | 740 753 1951 |
| Website | rockybrands.com |
Stock Details
| Ticker Symbol | RCKY |
| Exchange | NASDAQ |
| Stock Type | Common Stock |
| Fiscal Year | January - December |
| Reporting Currency | USD |
| CIK Code | 0000895456 |
| CUSIP Number | 774515100 |
| ISIN Number | US7745151008 |
| Employer ID | 31-1364046 |
| SIC Code | 3140 |
Key Executives
| Name | Position |
|---|---|
| Jason S. Brooks | Chairman, Chief Executive Officer and President |
| Thomas D. Robertson CPA | Chief Operating Officer, Chief Financial Officer and Treasurer |
| Byron Wortham | Senior Vice President of Sales - Durango and Georgia Boot |
| Jeremy D. Siegfried | Secretary |
Latest SEC Filings
| Date | Type | Title |
|---|---|---|
| Mar 27, 2026 | SCHEDULE 13G/A | Filing |
| Mar 11, 2026 | 10-K | Annual Report |
| Feb 24, 2026 | 8-K | Current Report |
| Feb 17, 2026 | SCHEDULE 13G | Filing |
| Jan 7, 2026 | SCHEDULE 13G/A | Filing |
| Nov 26, 2025 | 144 | Filing |
| Nov 6, 2025 | 10-Q | Quarterly Report |
| Nov 5, 2025 | 144 | Filing |
| Oct 30, 2025 | 144 | Filing |
| Oct 28, 2025 | 8-K | Current Report |