Company Description
comScore, Inc. operates as an information and analytics company that measures audiences, consumer behavior, and advertising across media platforms in the United States, Europe, Latin America, Canada, and internationally.
The company provides digital ad solutions, including Media Metrix Multi-Platform and Mobile Metrix, which measure websites and applications on computers, smartphones, and tablets; Video Metrix that delivers measurement of digital video consumption; Plan Metrix, which offers understanding of consumer lifestyle; Total Home Panel Suite, which capture OTT, connected TV, and IOT device usage and content consumption; CCR, which enhances validated campaign essentials verification of mobile and desktop video campaigns; XMedia Enhanced, which provides a deduplicated view of national programming content; Comscore marketing solutions; Lift Models, which measures the impact of advertising on a brand; Survey Analytics, which measure various consumer insights including brand health metrics; and Activation Solutions, including audience activation and content activation.
The company’s cross platform solutions products and services comprises Comscore TV–National that helps customers understand the performance of network advertising campaigns; Comscore TV–Local allows customers to understand consumer viewing patterns and characteristics; OnDemand Essentials that provides transactional tracking and reporting; Movie Solutions; and Hollywood Software Suite.
In addition, it offers custom solutions for planning, optimization, and evaluation of advertising campaigns and brand protection.
Further, the company provides products that measure movie viewership and box office results by capturing movie ticket sales in real time or near real time.
It serves digital publishers, television networks, movie studios, content owners, brand advertisers, agencies, and technology providers.
The company was incorporated in 1999 and is headquartered in Reston, Virginia.
| Country | United States |
| Founded | 1999 |
| IPO Date | Jun 27, 2007 |
| Industry | Internet Content & Information |
| Sector | Communication Services |
| Employees | 1,200 |
| CEO | Jonathan Carpenter |
Contact Details
Address: 11950 Democracy Drive, Suite 600 Reston, Virginia 20190 United States | |
| Phone | 703 438 2000 |
| Website | comscore.com |
Stock Details
| Ticker Symbol | SCOR |
| Exchange | NASDAQ |
| Stock Type | Common Stock |
| Fiscal Year | January - December |
| Reporting Currency | USD |
| CIK Code | 0001158172 |
| CUSIP Number | 20564W105 |
| ISIN Number | US20564W2044 |
| Employer ID | 54-1955550 |
| SIC Code | 7389 |
Key Executives
| Name | Position |
|---|---|
| Jonathan Carpenter | Chief Executive Officer and Director |
| William P. Livek | Executive Vice Chairman |
| Dr. David Algranati Ph.D. | Chief Innovation Officer |
| Stephen Bagdasarian | Chief Commercial Officer |
| Mary Margaret Curry CPA | Chief Accounting Officer, Chief Financial Officer and Treasurer |
| Gregory T. Dale | Chief Operating Officer |
| Jonathan Lieberman | Chief Technology Officer |
| John Philip Tinker | Vice President of Investor Relations |
| Bryan Segal | Vice President of Sales |
| Jackelyn Keller | Chief Marketing Officer |
Latest SEC Filings
| Date | Type | Title |
|---|---|---|
| Mar 18, 2025 | SCHEDULE 13D/A | Filing |
| Mar 6, 2025 | 10-K | Annual Report |
| Mar 4, 2025 | 8-K | Current Report |
| Feb 12, 2025 | 8-K | Current Report |
| Jan 31, 2025 | 8-K | Current Report |
| Jan 28, 2025 | SCHEDULE 13G/A | Filing |
| Jan 15, 2025 | 8-K | Current Report |
| Jan 7, 2025 | 8-K | Current Report |
| Dec 27, 2024 | SCHEDULE 13G/A | Filing |
| Nov 12, 2024 | 10-Q | Quarterly Report |