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Earnings Call: Q4 2020

Mar 15, 2021

Operator

Good afternoon, and welcome to the Shoals Technologies Group Fourth Quarter 2020 Earnings Conference Call. Today's call is being recorded, and we have allocated one hour for prepared remarks and Q&A. At this time, I would like to turn the conference over to Ms. Mehgan Peetz, General Counsel for Shoals Technologies Group. Thank you. You may begin.

Mehgan Peetz
General Counsel, Shoals Technologies Group

Thank you, operator, and thank you everyone for joining us today. Hosting the call today are Shoals Chairman, Brad Forth, CEO, Jason Whitaker, and CFO, Philip Garton. On this call, management will be making statements based on current expectations and assumptions, which are subject to risks and uncertainties. Actual results could differ materially from our forward-looking statements if any of our key assumptions are incorrect because of other factors discussed in today's earnings news release and the comments made during this conference call or in our latest reports and filings with the Securities and Exchange Commission, each of which can be found on our website, www.shoals.com. We do not undertake any duty to update any forward-looking statements. Today's presentation also includes references to non-GAAP financial measures.

You should refer to the information contained in the company's fourth quarter press release for definitional information and reconciliations of historical non-GAAP measures to the comparable financial measures. With that, let me turn the call over to Brad.

Brad Forth
Chairman, Shoals Technologies Group

Thank you very much, Mehgan, and good afternoon, everyone. This is our first conference call since completing our initial public offering in January. I would like to start out by thanking our team for their outstanding execution as well as our new shareholders for their tremendous support. The IPO was an important milestone for our company, and we are all excited about the new opportunities that being public creates for us. 2020 was a year of record revenues, margins, and profits for Shoals, and I think Jason and his team are just getting started on what they can achieve. I'll now turn it over to Jason to provide an update on our business performance and strategy.

Jason Whitaker
CEO, Shoals Technologies Group

Thanks, Brad. I'm going to focus my remarks today on four topics: how we performed against our KPIs in 2020, the outlook for our end markets in 2021, progress we've made on our growth strategy, and actions we've taken to further strengthen the depth, capabilities, and commitment of our leadership team. Following that, I'll turn it over to Shoals' Chief Financial Officer, Philip Garton, who'll provide financial highlights from the fourth quarter and full year 2020, as well as our 2021 financial outlook. Starting with our performance against our KPIs. Those of you who met us during our IPO roadshow know we have two primary financial objectives, grow our top line faster than the market and maintain or expand our Adjusted EBITDA margins.

We achieve the former by taking share and entering new product categories, and the latter by increasing the contribution of higher-margin system solutions to our total revenues. We grew our total revenues and system solution revenues 21% and 57%, respectively, in 2020. Our system solution revenues grew faster than the overall EBOS market as a result of share gains. In 2020, we believe approximately 50% of the solar energy projects installed in the U.S. used at least one Shoals product, an increase of more than 10 percentage points versus the prior year. In 2020, we generated 66% of our revenues from the sale of system solutions, an increase of approximately 15 percentage points versus the prior year.

The increase in the percentage of our revenues from system solutions contributed to an expansion of our Adjusted EBITDA margins of more than 900 basis points from 25.5% in 2019 to 34.7% in 2020. Turning to the outlook for our end markets. In our core U.S. solar business, we're seeing increasing levels of demand as the build-out of new projects accelerates. The acceleration is being driven by growing corporate and utility commitments to buy more of their energy from renewable resources, as well as the normalization of permitting processes as more states reopen from the pandemic. The two-year extension of the Solar ITC in December has also expanded the total number of projects that are viable, though it may lead to some projects being started later in the year than originally planned, as developers have a longer window to commence construction.

To put the market momentum we're seeing in context, our quoting activity in the first two months of this year has increased approximately 50% year-over-year. It's also important to highlight that the acceleration in the solar market does more than just increase our addressable market. It also pushes customers to adopt our solution versus conventional EBOS. The reason for that is as activity levels grow, labor rates rise, and labor availability falls. Many of our EPC customers are telling me that they're having difficulty staffing jobs. The opportunity right now is that big. Because our Combine-as-you-go system installs much faster than the conventional EBOS and does not require skilled labor.

We can be the difference between our customers being able to take on an incremental job versus letting it go to a competitor because they simply don't have the crews available to do the work. Longer term, we're even more bullish about solar than we were a few months ago. The Department of Energy's estimate for the LCOE of utility-scale solar coming online in 24 months has improved 17% from where it was just a year ago, reflecting solar's continued march down the cost curve. We've noted that based on declining cost, one of the major solar industry analysts that we follow has increased their forecast for new installations by more than 20% for the next three years from what they were forecasting in just June. That's a huge increase in the size of the market and aligns with what we've been seeing in the marketplace and hearing from customers.

I'll now spend a couple of minutes on our growth strategy and the progress we've made on each element since our IPO. There are five elements to our growth strategy. Growing market share by converting more customers to our Combine-as-you-go BLA solution, selling more product to our customers by focusing on projects that incorporate energy storage, growing our wallet share with customers by introducing complementary products that address other EBOS categories, expanding internationally, and introducing new products for EV charging infrastructure. I'm excited to report that we're on or ahead of plan for each of these initiatives. First, our Combine-as-you-go system continues to take share from conventional home run solutions. Late in the fourth quarter, we converted an additional EPC to our system.

That EPC has entered into an MSA with us that's already resulted in approximately 320 MW of orders for this year. We're targeting converting additional EPCs to our system in 2021 as we work to increase our market share to our 60% target. Second, our strategy of concentrating on projects with energy storage is beginning to pay early dividends. Projects with storage spend about 55% more on EBOS than projects with just solar. More and more of our project pipeline includes storage, which we expect to lead to higher Shoals revenues on each project we ship. Third, our strategy to introduce new products in the EBOS segments where we did not historically play is on track. Last week, we installed pre-production versions of our basic I-V curve benchmarking solution across two different projects.

The customers reported that the installations went flawlessly, and the project owners are already seeing benefits from the granular performance data that the products provide. Next quarter, selected customers will begin installing pre-production versions of our wire management solutions. Those installs will start as soon as our patent dockets issue. We're working on improved versions of our existing products and are currently in the process of filing seven new patent applications, both in the U.S. and internationally. Fourth, we've continued to make progress on our international expansion strategy. We've recently hired a new VP of EMEA sales to lead our international expansion in that region, and we're already in conversations with five potential new European customers. Fifth, we're focused on developing products for EV charging infrastructure, where the same issues of installation inefficiencies and labor availability make building stations more expensive and time-consuming than what they need to be.

We see shortcomings in the products currently available in the market that create an opportunity for disruption. With Ford, GM, and other OEMs recently announcing plans to phase out ICE vehicles, we're moving towards an EV world even faster than what was projected six months ago. Considering that, we've taken steps to accelerate the development of our EV infrastructure business, which we believe could become an entirely new leg to our business. We've recently hired Jeff Tolnar to be our Senior Vice President of EV for our organization. Jeff previously served as the Chief Commercial Officer of Greenlots, a leading provider of turnkey EV charging solutions that was acquired by Shell. We're confident that Jeff and his team will help Shoals disrupt the EV charging space the way we've disrupted solar EBOS.

Lastly, I wanted to cover a couple of things we've done since our IPO to further strengthen the depth, capabilities, and commitment of our leadership team. First, we'll be announcing shortly the appointment of three new independent directors to our board, bringing the total to four independents. Each of these new independent directors are established business leaders who bring new capabilities to our board, including international business experience. Second, we further strengthened our U.S. sales and marketing team by hiring the former Director of Marketing for Canadian Solar and a North American Vice President of Sales who previously held similar roles for Delta and Huawei. Third, we made all of our employee shareholders in connection with our IPO. We believe that aligning every member of our team with our shareholders is important. As you can tell, we've been busy since our IPO. Solar's growing rapidly.

Our products are winning in the marketplace, and we're executing well against the growth plans we've laid out in our IPO roadshow. I could not be more optimistic about our potential this year and beyond. With that, I'll turn it over to Phil for an update on Shoals' financial results and outlook.

Philip Garton
CFO, Shoals Technologies Group

Thank you, Jason. I will provide some commentary on our fourth quarter and full year 2020 results, followed by our 2021 outlook. For the fourth quarter, we generated revenues of $38.8 million, which was in line with our expectations. Year-over-year growth was more modest in the fourth quarter due to extended downtime we took in December while we expanded capacity, as well as an extraordinarily strong Q4 2019. We expect quarterly comparisons going forward to be consistent with year-over-year growth implied by our guidance. Although we expect more of our growth to come in the second half versus the first half. Prices across our product lines during the fourth quarter were comparable to the prior year.

Gross margins in the fourth quarter increased by more than 530 basis points to 38.3% from the prior year period as a result of a higher proportion of revenue from Combine-as-you-go system solutions, purchasing efficiencies from increased volumes, improved material planning which reduced logistics costs, enhancements to product design that lowered manufacturing costs, and other manufacturing efficiencies resulting from higher production volumes. Operating expenses were $7.7 million compared to $4.3 million in the prior period. This was driven by higher equity-based compensation, increased payroll expense due to higher headcount, and non-recurring expenses related to our IPO. Adjusted EBITDA, which excludes amortization of intangibles, stock-based compensation, COVID-19 related expenses, and other non-recurring items, was $14.1 million, up 32% from $10.7 million in the prior period, with Adjusted EBITDA margin increasing approximately 820 basis points year-over-year to 36.4%.

Adjusted Net Income increased 10.6% to $11.1 million compared to $10.1 million during the same period in the prior year. Now turning to our full-year results. Revenues for the year ended December 31st, 2020, grew 21.5% to $175.5 million compared to $144.5 million in the prior year. This was driven by significantly higher sales volumes as a result of increased demand for solar EBOS generally and our Combine-as-you-go product specifically. We derived 66% of our revenues in 2020 from sales of system solutions, which was an increase of approximately 15 percentage points versus 2019. Gross profit increased 50.5% to $66.5 million compared to $44.2 million in the prior year. This was driven by higher volume and efficiency gains. Gross margin expanded by approximately 700 basis points to 37.9% in 2020 compared to 30.6% in the prior year period.

Higher gross margin was a result of having more revenues to absorb fixed costs as well as increased sales of system solutions for Combine-as-you-go EBOS, which carry higher margins than our other products. Operating expenses were $29.3 million compared to $17.3 million in the prior year. This was primarily as a result of higher non-cash equity-based compensation related to our Class C units issued, an increase in headcount, and professional fees related to our IPO. Adjusted EBITDA grew 65.6% to $60.9 million compared to $36.8 million the prior year. Adjusted Net Income increased 66.4% to $56.3 million compared to $33.9 million in the prior year. Adjusted EBITDA and Adjusted Net Income exclude amortization of intangibles, stock-based compensation, COVID-19 related expenses, and non-recurring items. Please see the Adjusted EBITDA and Adjusted Net Income tables in our fourth quarter press release.

Turning to our outlook for 2021, our backlog as of December 31st, 2020, was $157 million, representing an increase of 46% year-over-year. We have also seen our backlog continue to grow during the first quarter as a result of robust order activity. Based upon what we are seeing in the market and feedback from our customers, we currently expect 2021 revenues to be in the range of $230 million-$240 million, representing a 34% year-over-year increase based on the midpoint of the range. We expect Adjusted EBITDA to be in the range of $75 million-$80 million and Adjusted Net Income to be in the range of $47 million-$51 million. Now I will turn it back over to Jason for closing remarks.

Jason Whitaker
CEO, Shoals Technologies Group

Thanks, Phil. I'd like to wrap up with five simple reasons why we're excited about Shoals for 2021 and beyond. Number one, growth in our core U.S. solar market is accelerating. Number two, we have the category-killing product for solar EBOS and we're taking share. Number three, we continue to migrate customers from components to system solutions, which allows us to earn higher margins. Number four, we're on our way to tapping the international market opportunity which could ultimately be as large as our core U.S. market. Number five, we see an opportunity to bring innovation to the EV charging which could create an entirely new leg for our business. Thank you for your time today. Now we'll open up the line for questions.

Operator

At this time, we will be conducting a question and answer session. If you would like to ask a question, please press star one on your telephone keypad. A confirmation tone will indicate your line is in the question queue. You may press star two if you would like to remove your question from the queue. For participants using speaker equipment, it may be necessary for you to pick up your handset before pressing the star keys. Please limit yourself to one question and one follow-up. One moment while we poll for questions. Our first question comes from the line of Brian Lee with Goldman Sachs. You may proceed with your question.

Brian Lee
VP, Goldman Sachs

Hey, guys. Thanks for taking the questions. Congrats on the first quarter here out as a public company. Good job. Maybe just first question, Jason and Phil, the backlog is up 46% as of the end of 2020. You got a lot of momentum heading into the new year. The revenue guidance, I know you're saying it's based on what you're hearing from the customers and the visibility you have. It's up 30%-35% year-on-year. Can you give a little bit of context? I mean, the backlog, as I recall, is a 12-month number. Is the revenue outlook just a little bit conservative relative to the backlog growth? Is the backlog just kind of a lot of first half visibility, you don't want to stretch into the back half and what kind of business trends you might see there?

I have a follow-up.

Jason Whitaker
CEO, Shoals Technologies Group

Perfect. Hey, Brian, this is Jason. Good talking to you again, and thank you very much. I guess first of all, we take meeting the commitments we make to our shareholders very serious. For that reason, we're very confident in the guidance we provided today. Keep in mind, to the extent that we do see our performance meaningfully exceeding our guidance, we would definitely update you in subsequent quarters coming down the pipe.

Brian Lee
VP, Goldman Sachs

All right. Fair enough. Just to maybe provide a little bit of context, the backlog is a 12-month number. Would you say there's any kind of notable timing cadences to first half, second half embedded in that backlog?

Jason Whitaker
CEO, Shoals Technologies Group

A large portion of the backlog is a 12-month number. I mean, as we've talked about before, we do see even further visibility past that, but a significant portion of that backlog is in the first 12 months, with a large portion of that actually rolling into Q3 and Q4, as we see it today.

Brian Lee
VP, Goldman Sachs

Okay, great. That's helpful. Then just my follow-up is on some of the commentary around the EPCs and conversion. It sounds like you've already done a conversion here early on in the new year, and you've got several more on the way. Can you provide a bit of context as to are these all kind of larger top 10 EPCs? I know you had several of them at the time of IPO, are these the rest of the top 10 you hadn't yet converted? Is there sort of a target for them becoming kind of 50% you becoming 50% of their book this year and then moving higher? What's the cadence for penetrating some of the new accounts as you do convert them over? Thanks, guys.

Jason Whitaker
CEO, Shoals Technologies Group

No, perfect. Thanks, Brian. Good question. The EPC that we mentioned in our prepared remarks, that is definitely a top player in the market. From a timing standpoint, it's really difficult to say. I can tell you that I'm very proud of how the sales team has operated, and what they've been able to accomplish from that perspective. Just considering that the time period in which we start working with those EPCs, that conversion cycle may vary coming down the pipe. We are going after several more top EPCs that are in the market to be able to get us to our set goal that we're going.

Brian Lee
VP, Goldman Sachs

Okay. Thanks a lot, guys.

Jason Whitaker
CEO, Shoals Technologies Group

Thank you very much, Brian.

Operator

Our next question comes from the line of Shar Pourreza with Guggenheim Partners. You may proceed with your question.

Kody Clark
Equity Research Associate, Guggenheim Partners

Hey, guys, how's it going? It's actually Kody Clark on for Shar. Thanks for taking my questions. First, can you provide any updated color on the progress with BLA 2.0? Are you still on track to complete product engineering by 2Q this year? When should we expect more detail on the product and its implications on your growth trajectory? Is it after that product engineering phase, or is it after the validation and certification phase?

Jason Whitaker
CEO, Shoals Technologies Group

Hey, Kody, this is Jason speaking. As we've talked about in the past, I'll just cover a few of those topics. We can't go into a lot of detail about BLA 2.0, because we haven't completed that full patent cycle. Again, how I would think about the product is that it offers an additional level of savings from an installation cost perspective based upon the labor savings that it provides above and beyond what the current BLA brings to the market today. When we look at the BLA 2.0, it does that by essentially incorporating other components that we don't currently provide or participate in today. When you look at really where we are, I'm excited to say we're on track with that product as well, just like we are with all of our other products that we've mentioned about bringing to market.

Just to reiterate what that is, we will be going through and doing a commercial launch early next year and expect to be generating revenue towards the latter half of 2022. Once we complete the patent docket for that particular product itself, and we go through our, what I would call pre-production process with our customer base. That's when we will open up that particular technology for further information.

Kody Clark
Equity Research Associate, Guggenheim Partners

Got it. Okay. That's helpful. Second, just on the rip and replace opportunity. You mentioned previously that you're starting to see some RFPs for these type of projects. Wondering if that's picked up at all in the past few months, and is there any data points that you can point to that would help us frame this opportunity in 2021 and beyond?

Jason Whitaker
CEO, Shoals Technologies Group

The short answer is, we have seen an increase in rip and replace opportunities since the last time we spoke. We've actually quoted quite a few projects, to be honest. When you look at forward-looking guidance, it's very difficult to be able to predict exactly what that is, because it depends upon what the failure mode is. If it's something that's impeding performance and it's not a safety issue, it's really based upon the frequency in which that particular client wants to go through and replace that product. They may just replace it as it fails. If it's a significant safety issue, then they're pretty much obligated to go through and replace that product with something that works. It's very difficult to be able to provide forward guidance from a rip and replace perspective.

Kody Clark
Equity Research Associate, Guggenheim Partners

Awesome. Thanks so much and congrats on the execution.

Jason Whitaker
CEO, Shoals Technologies Group

Absolutely. Thanks, Kody.

Operator

Our next question comes to the line of Michael Weinstein with Credit Suisse. You may proceed with your question.

Michael Weinstein
VP, Credit Suisse

Hi, guys. Thanks for the question. Hey, on international shipping delays we're seeing in some of the ports, I'm just wondering if is that impacting you at all? I know a lot of your parts are made domestically, but is it impacting perhaps maybe your overseas expansion in any way?

Jason Whitaker
CEO, Shoals Technologies Group

That's a good question, Michael. Yeah, we are seeing, much like I would assume everybody else is, we are seeing shipping delays. One of the things that you'll find is, we're very conservative both on inbound and outbound. Not very much of our product is inbound, but specifically outbound. We try to make sure that we don't miss any particular customer delays. For that reason, we've been very successful in executing against the commitments that we made to our customers, and as a result, have not had any shortcomings from a delivery perspective right now.

Michael Weinstein
VP, Credit Suisse

Great. Also, are you seeing any impact at all from higher commodity costs, copper, aluminum and the like?

Jason Whitaker
CEO, Shoals Technologies Group

Yeah. Hey, Phil, you want to take that one?

Philip Garton
CFO, Shoals Technologies Group

Yeah, I got that one. Prices of copper and aluminum wire have increased, but they are not impacting our margins. As you know, the reason is that our wire suppliers commit to a price that we quote in a system, and that our customer only has seven days to accept that quote, and that's when they can issue a PO. If they wait more than the seven days, we will refresh the quote, and that'll be reflected in the new price that they're quoted. We pass through all commodity risks onto our customers, and they understand it, and we understand it, so it works quite well.

Michael Weinstein
VP, Credit Suisse

Got it. You're still a relatively small part of the overall cost of construction, so it's not.

Philip Garton
CFO, Shoals Technologies Group

Oh, yes.

Michael Weinstein
VP, Credit Suisse

You don't see it impacting sales really that much, probably, right?

Philip Garton
CFO, Shoals Technologies Group

No, it hasn't moved the needle yet on demand for the product, for the overall product.

Oh, go ahead Jason.

Jason Whitaker
CEO, Shoals Technologies Group

Just one other thing. When you look at the increase, you're asking about in terms of sales. We're seeing an increase, all of our competition is seeing an increase as well. Yeah, we've not seen any decrease in sales because of it. Good question.

Michael Weinstein
VP, Credit Suisse

Got you. What about the revenue mix in 2021, versus U.S., versus international, storage, EV charging? Congratulations to Jeff on heading the new EV infrastructure business. Also, just in terms of EV, since you last spoke about it, are you seeing any more total addressable market there, any more opportunities beyond, I think it was like the $30 million opportunity that you previously talked about there?

Jason Whitaker
CEO, Shoals Technologies Group

As far as forward guidance, breaking it down between the different opportunities and the different segments, that's something that we're not doing as of right now. Yes, we're very excited about EV. Very excited about bringing Jeff online, and there's a lot of things that we see. We've talked about in the past, the EV market is much like what the solar market was to us many years ago. We see a lot of opportunities for optimization, just based upon products that don't really exist out there in the market today. We're very excited about that, but we're still tracking towards the commitment that we made to the public market.

Operator

As a reminder, please limit yourself to one question and one follow-up. Our next question comes to the line of Paul Coster with JP Morgan. You may proceed with your question.

Paul Coster
Analyst, JPMorgan

Yeah. Thanks for taking my question, and welcome to the public markets. Just focusing on the international growth and the EV growth opportunities for a moment, can you talk a little bit about your go-to-market strategies for both and how they're evolving? It sounded like in the international zone, you're hiring a marketing professional. Previously, I thought you'd be following your customers into those markets, so perhaps you can elaborate on that. Jason, it did sound like you were incrementally constructive about EV charging, and that you must have some visibility into how you're going to get to market with it because it's a much more fragmented end market, right?

Jason Whitaker
CEO, Shoals Technologies Group

Hey, Paul, Jason here. Looking at the international market, the hire that we have made there is we've hired our VP of EMEA. Boots on the ground, local representation. We're very excited about that hire. When you look at the strategy in general, we're really, as we've talked about in the past, is taking a two-pronged approach that we found to be very successful in North America, by working with not only the local EPCs, but also the owners and the developers to make sure that they really understand that value proposition, and push that product through into the EPC that they work with. Again, very similar approach to what we've done very successfully in North America.

As I mentioned, we're already working with several new clients internationally and working on the project that they have in their pipeline so that we can start converting them over to the Shoals products suite. Your second part of the question, Paul, and let me know if I missed something else. When you look at EV, as we've talked about in the past, the products that we're going after are predominantly on the EBOS side, that allow you to go through and optimize the EBOS portion of that EV market. Ironically, because of that, several of the customers that we already serve and serve well in the space of specifically renewables, already play in that market. We're going to take a very similar approach in EV by going after the larger installers. Again, we're looking at fleet-level applications.

We're not really targeting what would be quantified as like a residential sale, which is very fragmented, as you mentioned, Paul.

Paul Coster
Analyst, JPMorgan

Okay. Got it. All right. One last question. You said that the quoting activity was up, I think 50% year-on-year or something of that nature. What is quoting activity? Perhaps you can just sort of define it for us a bit.

Jason Whitaker
CEO, Shoals Technologies Group

So that-

Paul Coster
Analyst, JPMorgan

Is it the dollar value or the number of calls, for instance?

Jason Whitaker
CEO, Shoals Technologies Group

Yeah. That's actually a great question, Paul. That particular metric, I believe, was the quoting activity itself is quantified by the number of quotes that go out from the sales team. How I would think of that is when you look at the market that we're in, a lot of the projects that are going out are very large projects. A significant increase in what we've seen year-over-year and very excited about the opportunity ahead.

Paul Coster
Analyst, JPMorgan

Okay, thanks.

Jason Whitaker
CEO, Shoals Technologies Group

Thanks, Paul.

Operator

As a reminder, if you would like to ask a question, please press star one on your telephone keypad. One moment while we poll for questions. Our next question comes from the line of Stephen Byrd with Morgan Stanley. You may proceed with your question.

Stephen Byrd
Head of North American Equity Research, Morgan Stanley

Hey, good afternoon. Congrats on a good start to being a public company.

Jason Whitaker
CEO, Shoals Technologies Group

Thank you very much.

Stephen Byrd
Head of North American Equity Research, Morgan Stanley

I wanted to just explore the EV business a little bit more. It sounds like you're very optimistic there. Is this something where we could see some relatively important announcements sometime this year? Do you think it's sort of more likely to just see incremental activity without any sort of major sort of milestone agreements? Or is it more likely to be, I guess, chunky, to use a non-scientific term, but just sort of how should we kind of think about the evolution of that opportunity in 2021?

Jason Whitaker
CEO, Shoals Technologies Group

How I would think of EV in terms of 2021 is really we're building out what I would call an EV infrastructure business unit. We're doing that again, based upon the rapid acceleration that we see in the EV market. We're going to be going through validating some of the products that we've already identified and then further finalizing our product roadmap so that we can roll out a very successful product based upon feedback from the customers that we already know that participate in that market. As that particular product opportunity begins to flourish, we'll definitely communicate about more of our plans in the upcoming quarters.

Stephen Byrd
Head of North American Equity Research, Morgan Stanley

Understood. It does sound like maybe one of the more notable things will just be sort of major product announcements that you think sort of address a critical need there, right? That could be some of the more noteworthy things we see.

Jason Whitaker
CEO, Shoals Technologies Group

Yeah. That's something that you could definitely consider going forward would be just general products that we're bringing out, announcements and exactly what they do. Yes.

Stephen Byrd
Head of North American Equity Research, Morgan Stanley

Okay. Great. Just one other on geographic growth. A number of questions on that already, but given the nature of your hire, I thought I'd just check in since the time of your IPO in terms of geographic areas that look most promising to you. It sounds like Europe continues to be a key area. Are there any other geographies sort of noteworthy that we should be thinking about?

Jason Whitaker
CEO, Shoals Technologies Group

Obviously, you're spot on with Europe, and that general region. That was one of the reasons why we went after bringing on our first candidate in that area, but also LATAM. We're still seeing a lot of opportunity in Australia. Really, without going into a lot of detail, a lot of the opportunities that we originally laid out we are seeing still exist today. I definitely would say that Europe is a very strong area as we speak right now.

Stephen Byrd
Head of North American Equity Research, Morgan Stanley

Perfect. Thank you very much.

Operator

Our next question comes from the line of Philip Shen at ROTH Capital Partners. You may proceed with your question.

Philip Shen
Managing Director and Senior Research Analyst, Roth Capital Partners

Hey, guys. Thanks for taking my questions. First one has to do with revenue mix as we get through the quarters. I think Phil talked about more revenues in the back half versus the first half. Can you talk about or quantify in any way what that might mean, and if there's any way you can even provide a quarterly sense, that'd be very helpful. Thanks.

Philip Garton
CFO, Shoals Technologies Group

Okay, Philip, this is Philip. We don't give those forecasts by quarter, but as I mentioned, there is a significant step up, even though we see a very strong first half with, as I mentioned, strong growth year-over-year as we've seen the last several quarters, last couple of years, that historic growth. We see that in the first part of the year, but then a major step up in the second half. A lot of projects are coming online.

Philip Shen
Managing Director and Senior Research Analyst, Roth Capital Partners

Okay. Would a 70/30, maybe 65/35 split work between back half and first half?

Philip Garton
CFO, Shoals Technologies Group

Jason, do you want to comment? I'm not sure exactly how much I can say, honestly. Sorry to say in our first call. It will definitely be weighted towards the second half.

Philip Shen
Managing Director and Senior Research Analyst, Roth Capital Partners

Okay, great. Maybe talk through the margin cadence by quarter as well, if possible. Do we see improvement as we go through the year? Is it flattish and steady at this high 30s level percentage?

Philip Garton
CFO, Shoals Technologies Group

Well, the EBITDA margins, there's a variety of margins. If you look at Adjusted EBITDA margins, we will see it lower in the first part of the year and actually lower for the year than it was prior year. If you remember, as we talked about during the IPO, it's primarily driven by investment in our SG&A, which is driven by two , the public company costs, as well as, of course, equity-based compensation and those type of things. We're investing in all of those growth initiatives. There'll be a step function in 2021 in SG&A, which is what we're looking at, and we've talked about before. The margins, the gross margins on our top line, we're projecting to continue to improve as we go through the year.

Philip Shen
Managing Director and Senior Research Analyst, Roth Capital Partners

Okay. We got roughly high 30, 38.3% in Q4. Should we see that steady in Q1 and Q2, and then maybe a slight tick up in Q3 and Q4?

Philip Garton
CFO, Shoals Technologies Group

I don't want to go into details, but there will be an impact of SG&A as we go into this year, that it will take a step down. We're projecting that.

Philip Shen
Managing Director and Senior Research Analyst, Roth Capital Partners

Yeah, I was talking about gross margins. Sorry, Philip.

Philip Garton
CFO, Shoals Technologies Group

Oh, gross margins. I'm sorry. Gross margins, we see to continue to do very well and improve as we see that market shift to higher margin products to our system solutions.

Philip Shen
Managing Director and Senior Research Analyst, Roth Capital Partners

Okay. One last one, if I may, around capacity. From your perspective, you guys talked about being at 1.8x or having 1.8x capacity of your trailing 12-month revenues as of the end of Q3, which were about $175 million. If you just simply apply that 1.8x, it suggests that you could be at $315 million in terms of a run rate of revenue versus your 2021 guide of $235 million. Can you just talk about what would it take to get to that higher level of revenue? What's limiting you now, and what might open that up? Thanks.

Jason Whitaker
CEO, Shoals Technologies Group

Phil, that's a good question, and a pleasure speaking with you again. Yes, you are correct as far as the capacity we have. Again, as we've talked about in the past, we try to be very aggressive when it comes to having capacity available. It's not uncommon for some of that customized manufacturing equipment that we design and build ourself for it to be built one year plus in advance. Matter of fact, we're installing a significant amount of equipment that I highly doubt will be touched this particular calendar year. That's one of the things that we always try to stay ahead of to make sure that we have that capacity available for opportunities when they come at you that you can actually capitalize on. Very important to our growth down the road.

When you look at the last half of your question, Phil, I may have misunderstood this. Essentially taking a spike up to 350 or the like. Really, we want to make sure that even though we do have a lot of opportunities ahead and some very exciting growth, we also want to do that very conservatively and make sure that we can meet all the demands of our customers. You can have the best product out there in the world, and if you can't meet the demands that your customers need, then you're not going to be successful. It's really a combination of the two, Phil.

Philip Shen
Managing Director and Senior Research Analyst, Roth Capital Partners

Thanks, Jason. Appreciate all the answers to my detailed questions and congrats as well on a successful IPO.

Jason Whitaker
CEO, Shoals Technologies Group

Absolutely. Thank you very much, Phil.

Operator

Our next question comes from the line of Colin Rusch with Oppenheimer. You may proceed with your question.

Colin Rusch
Head of Sustainable Growth and Resource Optimization, Oppenheimer

Thanks so much, guys. Can you give a sense of how much of the revenue growth from 2020- 2021 is being driven by higher commodity prices?

Philip Garton
CFO, Shoals Technologies Group

We actually don't have anything built in our model for growth about higher commodity prices because we do pass those on. We have put nothing in our model of tweaking that up for commodity prices.

Colin Rusch
Head of Sustainable Growth and Resource Optimization, Oppenheimer

Okay. That's super helpful. Can you speak to any acceleration in close rates or the trend lines in terms of how much of the business you're quoting you're actually ultimately winning over the last couple of quarters?

Jason Whitaker
CEO, Shoals Technologies Group

Yeah, that's one of the things that we're not prepared to talk about today. Again, what I can say is that the quotes that are going out and the phenomenal job that our sales organization is doing is nothing short of amazing. Very excited about their rate of closure on those projects.

Colin Rusch
Head of Sustainable Growth and Resource Optimization, Oppenheimer

Okay. Thanks a lot, guys.

Operator

Our next question comes from the line of Ben Kallo with Baird. You may proceed with your question.

Ben Kallo
Senior Research Analyst, Baird

Hey, y'all. Thanks for the question. Two questions. All the solar calls we've been listening to are talking about accelerating growth. I'd just like maybe y'all's perspective on that. Two, I grew up in Huntsville, kind of close to you guys, and there's a political sense about solar panels and wind turbines being not good in some areas. I just wanted to hear y'all's perspective on how you guys deal with the political part of all this. Thanks.

Jason Whitaker
CEO, Shoals Technologies Group

Hey, Ben, this is Jason here. I'll take the first part of the question and maybe turn the second question over to Brad if he wants to comment, or I can proceed with it as well. When you look at the first question from a growth perspective, we are seeing a lot of opportunity ahead. As we talked about before and mentioned in the prepared remarks, a 50% increase in our quote profile from the sales organization is a very significant increase. We're seeing a lot of opportunities. When you look at some of those projects, we feel like some of that quoting that's coming in is maybe from projects that otherwise may not have been able to be constructed until the ITC took place.

Yeah, we're definitely seeing a lot of opportunities in growth, projects that are coming online quicker or projects that we hadn't heard of, as well as opportunities carrying out towards the latter year and on into 2022 and 2023.

Brad Forth
Chairman, Shoals Technologies Group

This is Brad speaking, and I'm happy to speak a little bit to the political question. Look, I think you go back a decade or so ago, and solar was not competitive with alternative sources of generation absent subsidies. Political constituencies that are opposed to sort of meddling in free markets and that sort of thing obviously weren't too happy about that. That was then, this is now. Solar is full stop levelized cost of energy of any form of production. I think the technology at this point speaks for itself, and I do think that political opposition wanes and is waning over time as a result of that. It is a very robust, reliable technology. It doesn't have NIMBY problems when you build it the way that many other technologies have.

It actually performed well in the ERCOT region, by the way, during the big problems that occurred there. I think it was the one source of generation that exceeded expectations, unlike both gas and wind. We feel we're really on the right side of the equation here, and hopefully any resistance over time evaporates just because of the economic merits that solar provides.

Ben Kallo
Senior Research Analyst, Baird

Thank you.

Brad Forth
Chairman, Shoals Technologies Group

You're welcome.

Operator

Ladies and gentlemen, we have reached the end of today's question and answer session. I would like to turn this call back over to Mr. Jason Whitaker, CEO, for closing remarks.

Jason Whitaker
CEO, Shoals Technologies Group

Thank you everyone for joining us today. I'd like to close by reiterating how proud I am of our team and the excitement that I have for our future. I'd also like to thank our shareholders for their tremendous support, and we look forward to future discussions updating you on our progress. Thank you very much.

Operator

Thank you for joining us today. This concludes today's conference. You may disconnect your lines at this time.