adidas AG (NEO:ADI)

Canada flag Canada · Delayed Price · Currency is CAD
5.86
+0.15 (2.63%)
At close: Mar 10, 2026
Market Cap39.66B -40.5%
Revenue (ttm)39.94B +4.8%
Net Income2.16B +75.4%
EPS12.08 +75.4%
Shares Outn/a
PE Ratio18.38
Forward PE14.84
Dividend0.06 (1.02%)
Ex-Dividend DateMay 20, 2025
Volume901
Average Volume2,896
Open5.75
Previous Close5.71
Day's Range5.75 - 5.86
52-Week Range5.68 - 9.30
Beta1.18
RSI38.71
Earnings DateMar 4, 2026

About adidas AG

adidas AG, together with its subsidiaries, designs, develops, produces, and markets a range of athletic and sports lifestyle products in Europe, Greater China, Japan, South Korea, Latin America, North America, and internationally. The company offers footwear and apparel, as well as accessories and gear, including bags, balls, sunglasses, and fitness equipment under the adidas brand; golf footwear and apparel under the adidas Golf brand; and outdoor footwear under the Five Ten brand. It sells its products through its own retail stores, mono-bran... [Read more]

Founded 1920
Employees 54,040
Stock Exchange Cboe Canada
Ticker Symbol ADI
Full Company Profile

Financial Performance

In 2025, adidas AG's revenue was 24.81 billion, an increase of 4.76% compared to the previous year's 23.68 billion. Earnings were 1.34 billion, an increase of 75.39%.

Financial numbers in EUR Financial Statements

News

Shares in Adidas slump on weak profit guidance as tariffs, exchange rate bites

The German sporting goods retailer announced a €400 million hit from tariffs and exchange rate changes.

6 days ago - Market Watch

Sportswear giant Adidas drops 8% after profit guidance disappoints

Shares of Adidas fell as much as 8% on Wednesday morning after sharing a disappointing outlook for this year. The German sportswear company sees 2026 operating profit increasing to around 2.3 billion ...

6 days ago - CNBC

Adidas store in Israel hit by bomb, says chief commercial officer

Adidas' chief commercial officer said ​on Wednesday that one of the company's franchise stores in Israel ‌had been hit by a bomb, but no one had been injured, amid the unfolding war in Iran.

6 days ago - Reuters

Adidas Targets Sales Growth, Market-Share Gains Through 2028

The sporting-goods company is looking to cash in on what it sees as attractive growth opportunities in the industry.

6 days ago - WSJ

Adidas Extends Bjoern Gulden's Contract as CEO Until Late 2030

Since Gulden joined in 2023, Adidas has embarked on a revamp strategy, taking steps to reposition its brand amid fierce competition.

6 days ago - WSJ

Adidas shares fall as profit outlook disappoints

Adidas shares sank ‌as much as 7% in early trading after the German sportswear group issued a profit outlook for 2026 that missed market expectations, overshadowing news that it extended CEO Bjorn Gul...

6 days ago - Reuters

Bad Bunny fails to produce stock market sizzle for two big European brands

In a market where sometimes tenuous links spell big moves for stocks, the Super Bowl halftime performance from Bad Bunny failed to produce coattails.

4 weeks ago - Market Watch

With Puma stake, China's Anta seeks to enter the arena with Nike and Adidas

Anta Sports , China's top sportswear company, has leaped onto the international stage with an acquisition-driven global portfolio, including last week's $1.8 billion deal for a 29% stake in Germany's ...

4 weeks ago - Reuters

Adidas Shares Gain After Buyback Plan, Revenue Rise

The €1 billion share buyback reflects positive brand momentum and cash-flow generation, robust fundamentals and management confidence, the company said.

5 weeks ago - WSJ

Adidas to Buy Back €1 Billion in Stock After Preliminary Fourth-Quarter Revenue Shows Increase

The German footwear and apparel company will begin a €1 billion buyback program for 2026 after it reported higher preliminary revenue for the fourth quarter.

5 weeks ago - WSJ

Adidas achieves record sales in 2025, plans $1.2 billon share buyback

Adidas on Thursday said it would launch ‌a share buyback of up to 1 billion euros ($1.2 billion) on the back of record 2025 sales that the German sportswear maker said benefited from stable prices in ...

5 weeks ago - Reuters

Adidas gets hit with rare double downgrade as BofA calls the end of the ‘casualization' trend

Adidas shares stumbled on Tuesday, with the apparel maker's stock the worst out of Europe's top 600 stocks, after a brokerage issued a rare double-downgrade.

2 months ago - Market Watch

As the Adidas share price crashes, is it safe to buy the dip?

The Adidas share price has been in a strong downward trend in the past few months, making it the top laggard in the DAX Index. It plunged to a low of €153.90, down by over 41% from its highest point t...

3 months ago - Invezz

Adidas sees $140 million hit on operating profit from US tariffs

Adidas expects U.S. import tariffs to have a direct impact of 120 million euros ($140 million) on its operating profit in 2025, with the largest hit coming in the fourth quarter, its CEO said on Wedne...

4 months ago - Reuters

Adidas Sales Climb to Quarterly Record Despite Tariff Uncertainty

Revenue was 12% higher on year, the highest the group has ever achieved in a quarter, Chief Executive Bjoern Gulden said.

4 months ago - WSJ

Adidas sales growth slows in North America as tariffs bite

Adidas's North America sales recorded the weakest growth among the German sportswear maker's regions in the third quarter, the company reported on Wednesday.

4 months ago - Reuters

Adidas Lifts 2025 Views on Rising Sales, Margins

Adidas said it expects a sharper increase in earnings this year than previously expected after booking higher revenue and fatter profit margins in the most recent quarter.

5 months ago - WSJ

Adidas raises full-year profitability outlook on brand momentum

Germany's Adidas on Tuesday raised its operating profit guidance for the full year, citing "brand momentum" and efforts to mitigate the additional costs from increased U.S. tariffs.

5 months ago - Reuters

Los Feliz Flea Returns to Vermont Ave — Grand Opening at OMGC with adidas Originals “Los Angeles” Takeover

Los Angeles, Sept. 30, 2025 (GLOBE NEWSWIRE) -- Los Feliz Flea, LA's beloved outdoor market known for its curated vintage, handmade, and local finds, is officially coming home to Vermont Avenue!

5 months ago - GlobeNewsWire

Hibbett and adidas Unveil “State Fair” Superstar Inspired by Texas Tradition

BIRMINGHAM, Ala.--(BUSINESS WIRE)-- #Dallas--Athletic-inspired fashion and footwear retailer, Hibbett and adidas are teaming up to unveil the “State Fair” Superstar with a limited-edition design inspi...

6 months ago - Business Wire

10 stocks to consider if you want alternatives to the expensive S&P 500

Stocks in developed economies outside the U.S. tend to trade at lower valuations. Some of the companies are expected to expand their businesses rapidly over the next two years.

6 months ago - Market Watch

Can Adidas Stock Turn Things Around?

Tariffs have affected clothing companies globally, and Adidas (ADDYY 4.28%) is no different. Its shares have dropped by 21% in 2025 as of market close Sept.

6 months ago - The Motley Fool

Adidas visits Indigenous Mexican town to apologize for sandal design

Adidas executives visited a small Indigenous town in the mountains of southern Mexico on Thursday to offer an apology over a sandal-inspired shoe design that Mexico's government had blasted as cultura...

7 months ago - Reuters

US retailers split on holiday prospects amid consumer caution

Mixed sales and profit forecasts from major U.S. retailers such as Target and Home Depot have prompted investors to question if this year's crucial holiday season will yield the windfall typically ass...

7 months ago - Reuters

Adidas apologises for sandal appropriating Indigenous Mexican design

Adidas has formally apologised after Mexico President Claudia Sheinbaum criticised the sportswear brand over a shoe that replicated traditional Indigenous huarache sandals without attributing the desi...

7 months ago - Reuters