adidas AG (ETR:ADS)
Germany · Delayed Price · Currency is EUR | Market Cap | 27.01B -11.8% |
| Revenue (ttm) | 26.04B +6.3% |
| Net Income | 1.38B +14.7% |
| EPS | 7.77 +15.5% |
| Shares Out | 173.98M |
| PE Ratio | 19.94 |
| Forward PE | 14.76 |
| Dividend | 2.80 (1.81%) |
| Ex-Dividend Date | May 8, 2026 |
| Volume | 251,271 |
| Open | 155.55 |
| Previous Close | 155.25 |
| Day's Range | 152.20 - 156.45 |
| 52-Week Range | 129.95 - 196.40 |
| Beta | 1.20 |
| Analysts | Buy |
| Price Target | 202.72 (+32.45%) |
| Earnings Date | Jul 30, 2026 |
About adidas AG
adidas AG, together with its subsidiaries, designs, develops, produces, and markets a range of athletic and sports lifestyle products in Europe, Greater China, Japan, South Korea, Latin America, North America, and internationally. The company offers footwear and apparel, as well as accessories and gear, including bags, balls, sunglasses, and fitness equipment under the adidas brand; golf footwear and apparel under the adidas Golf brand; and outdoor footwear under the Five Ten brand. It sells its products through its own retail stores, mono-bran... [Read more]
Financial Performance
In 2025, adidas AG's revenue was 24.81 billion, an increase of 4.76% compared to the previous year's 23.68 billion. Earnings were 1.34 billion, an increase of 75.39%.
Financial StatementsAnalyst Summary
According to 30 analysts, the average rating for ADS stock is "Buy." The 12-month stock price target is €202.72, which is an increase of 32.45% from the latest price.
News
adidas Q2 Earnings Call Highlights
adidas ETR: ADS reported record quarterly sales in the second quarter of 2026, citing strong demand through its direct-to-consumer channels, World Cup-related apparel sales and continued momentum in p...
Why did Adidas stock fall 19% despite record sales, FIFA World Cup boost?
Adidas shares plunged as much as 19% on Thursday, putting the German sportswear giant on course for its biggest one-day decline on record after higher marketing costs linked to the FIFA World Cup over...
adidas AG Earnings Call Transcript: Q2 2026
Record Q2 and H1 sales were driven by strong D2C and World Cup momentum, with gross margin above 52% and EBIT up despite higher marketing spend. Updated guidance calls for 9–10% sales growth and €2.3 billion EBIT in 2026, with double-digit margin targeted by 2027.
adidas AG Quarterly report: Q2 2026
adidas AG has published its Q2 2026 quarterly earnings report on July 30, 2026.
adidas AG Earnings release: Q2 2026
adidas AG released its Q2 2026 earnings on July 30, 2026, summarizing the period's financial results.
adidas AG Slides: Q2 2026
adidas AG has posted slides in relation to its Q2 2026 quarterly earnings report, which was published on July 30, 2026.
The World Cup winners wore Adidas shirts. But the company's investors are still crying foul.
The sportswear company's stock declined 17% after it reported a 30% hike in marketing expenditure.
Adidas Lifts Sales Target, Names New Finance Chief
Excluding currency movements sales surged 14%, and the company now anticipates an increase in constant-currency revenue of between 9% and 10%.
Adidas raises 2026 sales outlook
German sportswear maker Adidas on Thursday raised its sales forecast for the year, following what it said it was a better-than-expected sales performance during the first half.
Assessing Nike vs. Adidas as World Cup Heats Up
Drake MacFarlane, M Science Research Analyst, expressed cautious optimism about Nike's recent apparel sales boost, particularly from soccer jerseys, noting it as a positive short-term factor. However,...
Nike, Adidas Compete for World Cup Dominance
Bloomberg Opinion's Andrea Felsted assesses the outlook for the sportswear market and how the football World Cup impacts competition between Nike Inc. and Adidas AG. Felsted speaks on Bloomberg Televi...
FIFA World Cup 2026: Analysts see Robinhood, Adidas and Shake Shack as early winners
The FIFA World Cup has entered its third week, with packed stadiums, soaring television audiences, and fans closely following every twist in the tournament. But while the football has dominated headli...
Adidas edging Nike in World Cup sales boost
As the World Cup brand battle heats up, sportswear giant Adidas appears to be getting a bigger boost than rival Nike, early data show.
World Cup's Off-Pitch Rivalry Pits Adidas And Nike For Football Dominance
The 2026 FIFA World Cup is set to be the most competitive since its founding nearly a century ago—more teams, more games and a global audience waiting to see which two teams reach the final on July 19...
Adidas And Nike Face Off As 2026 Could See World Cup Of Retro Jersey
With the 2026 FIFA World Cup imminent, sportswear giants are preparing for what should be one of the most lucrative merchandise events in soccer's history and a global showcase for new national team k...
adidas Touts Turnaround at AGM as Profit Jumps, World Cup Push Builds
adidas ETR: ADS executives told shareholders at the company's annual general meeting that the sportswear group's turnaround gained momentum in 2025, supported by broad-based sales growth, stronger pro...
adidas AG Transcript: AGM 2026
Double-digit growth, record margins, and strong profitability were achieved, with increased dividends and a major share buyback announced. Regional empowerment, innovation, and ESG progress were emphasized, while leadership transitions and ongoing global risks were addressed.
adidas AG Earnings Call Transcript: Q1 2026
Q1 delivered 14% revenue growth and a EUR 705 million operating profit, driven by strong D2C and performance categories, despite FX and tariff headwinds. Guidance for the year is maintained, with continued investment in innovation and marketing, and a focus on long-term EBIT margin expansion.
adidas AG Quarterly report: Q1 2026
adidas AG has published its Q1 2026 quarterly earnings report on April 29, 2026.
adidas AG Slides: Q1 2026
adidas AG has posted slides in relation to its Q1 2026 quarterly earnings report, which was published on April 29, 2026.
Adidas stock: why is Q1 profit up 16% while rivals struggle?
Adidas reported first-quarter operating profit of €705 million, beating analyst expectations as robust demand for apparel and performance categories helped the German sportswear group start 2026 on a ...
Adidas Reiterates Targets But Warns of Volatile Market Conditions
The sporting-goods company confirmed its outlook for the year but noted that the current environment is characterized by economic challenges and high uncertainty.
Adidas reports first-quarter operating profit above expectations
Germany's Adidas was helped by strong demand despite what CEO Bjorn Gulden described as a "very volatile and heavily discounted" retail environment, especially in sneakers.
Adidas shares rise after London Marathon winner breaks two-hour barrier
Shares in Adidas rose in opening trade following Sunday's London Marathon, in which winner Sabastian Sawe broke a world record with a sub-two hour marathon run in a competitive race wearing the brand'...
Adidas shares pop after beating Nike to sub-two-hour marathon milestone
German sportswear maker Adidas' shares rose 1.7% on Monday after Kenya's Sabastian Sawe won the London Marathon and became the first man to run a marathon in under two hours in an official race, w...