Better Collective A/S (STO:BETCO)
Sweden flag Sweden · Delayed Price · Currency is SEK
137.50
-0.70 (-0.51%)
Aug 1, 2025, 5:29 PM CET

Better Collective Company Description

Better Collective A/S, together with its subsidiaries, operates as a digital sports media company in Europe, North America, and internationally.

It operates through Publishing and Paid Media segments. It owns and operates sports media platforms consisting of Action Network for sports betting insights; Playmaker HQ an unparalleled sports and entertainment content machine; Betarades for online sports betting; Soccernews for digital soccer news in the Netherlands; Wettbasis for German sports betting knowledge; VegasInsider for US sports betting; SvenskaFans for the Swedish sports fan community; Tipsbladet for sports news in Denmark; Bolavip for sports coverage across South America; and Redgol for soccer news in Chile.

The company provides advertising services on search platforms Google and Bing, and on third party sports media; AdVantage, an in-house advertising technology platform.

Further, its portfolio of Esports brands consists of FUTBIN for esoccer; and HLTV and Dust2 for global Counter-Strike community.

Better Collective A/S was incorporated in 2004 and is headquartered in Copenhagen, Denmark.

Better Collective A/S
Better Collective logo
CountryDenmark
Founded2004
IndustrySoftware - Application
SectorTechnology
Employees1,556
CEOJesper Sogaard

Contact Details

Address:
Sankt AnnAe Plads 28
Copenhagen, 1250
Denmark
Phone45 29 91 99 65
Websitebettercollective.com

Stock Details

Ticker SymbolBETCO
ExchangeNasdaq Stockholm
Fiscal YearJanuary - December
Reporting CurrencyEUR
ISIN NumberDK0060952240
SIC Code7370

Key Executives

NamePosition
Jesper SogaardCo-Chief Executive Officer and Co-Founder
Christian Kirk RasmussenCo-Founder, Co-Chief Executive Officer and Executive Vice President
Flemming Pedersen M.Sc.Chief Financial Officer and Executive Vice President
Sofie EjlersenChief Operating Officer
Pablo Tomas Hvas JensenSenior Vice President of Technology
Mikkel Munch JacobsgaardVice President of Investor Relations and Communications
Linda Mullan MuirVice President of Legal
Camilla Wissing BilleSenior Vice President of People and Culture
Karl PughSenior Vice President of Revenue
Simon Hovmand-StillingSVice President of Publishing