My name is, Anders Hamnes. I'm the CEO of the company, and next to me we have
Natalie Jelveh, CFO of Oneflow.
Please use the Q&A button in Zoom, and we'll get back to the questions in the end of this presentation. Please don't use the chat. First, some highlights for the quarter. ARR keeps growing, and we ended at SEK 194.2 million in Q1, which is up 80% year-over-year. If you look at the total CLM market, it has been growing for the last years in the range between 10% and 15%, depending on which analyst you ask. In the range 10%-15%, and last year it was closer to 10%. We are actually growing somewhat faster than the market, so we take market share.
Also considering the sentiment that's been around for the last few years, it's not that many sort of companies in the Nordics that keep this growth in this market, so we are quite happy. In Oneflow, net new ARR reached slightly north of SEK 11 million for the quarter, which is one of the highest we've had in the company. ARR per FTE, important KPI to measure our efficiency, up almost 50% year-over-year. Net and gross retention, 97% and 87%, which is up 1% on both actually since Q4 last year. EBITDA, 16%, and EBIT minus 12%. I know that many of you like to talk about the Rule of 40.
There are different ways of calculating that, but the most common way seems to be the ARR growth and plus the EBITDA margin. One year ago, if you summarized our ARR growth and EBITDA margin one year ago, we had 1%, and today it's at 34%. 34%. Where will it be next year?
We'll see.
We'll see. Okay. There are always so many people joining this call, so we just like to take one slide and just very on a high level describe what we are about. We work with contracts, the full life cycle, contract life cycle management, pre-sign, sign, post-sign. You can do all the steps in the process in Oneflow. You can build templates in a very powerful editor. You can collaborate in real time. You can manage your contracts and analyze the contracts. Of course, we have a lot of AI support throughout every step in the process. Everything from writing, highlighting, improvement areas, highlighting risks in the contracts, give you suggestions for how you can improve the content. You can summarize.
You can even describe or make templates for how you want us to summarize the contract, what data to focus on and so on. You can extract data with AI. You can analyze all your contracts throughout all workspaces with AI to kind of find out, for example, contracts that deviate from from the template or if you want to find out if some contracts are missing a clause or if a value is below or above X and so on. It's a really, really powerful AI capabilities across all steps in the process.
I'm not gonna talk much about AI today, I would just like to say that since there seems to be some, at least some in the market that feel that talk about the death of software. I mean, to me, this is just the biggest bullshit. Can I use that word in?
I think it's fine
Yeah. Okay. Today, it's a Friday.
It's a Friday. Exactly.
This is an opportunity. This is the beginning of SaaS 2.0. We are super excited about the times we're in. I speak on behalf of everybody in the company, and yeah, I think the ecosystem of SaaS entrepreneurs I know about all as well. This is beginning of SaaS 2.0. It's a really exciting times. I'm not gonna go through all the product releases we had in the quarter, but just picked out a few highlights. We had a really upgrade on our search capabilities. You can do really powerful searches across all your workspaces to find whatever you want to find in a second.
We launched a whole new document overview list, which is a very central part of the application. You can customize it in so many ways, and you can see contracts. You get a much bigger overview of the contracts today than you could a few weeks back. AI Extract has now more data points. It's smarter. You can extract stuff that you could not do before, and combinations of stuff. We have always had many currencies, but the new thing here is that now you can have many currencies in the same workspace, in the same database, and you can combine them. That's, of course, powerful for companies that are of some size and have operations across different countries.
One of the strong USPs with Oneflow is that you can build an interactive, web-based contract, and not this kind of PDF paper experience. We had a huge upgrade on our image section this quarter as well, which is can make your contracts or offers look even more stunning. It can be more kind of that feeling to the whole experience. Data export, we've had that for many years, obviously, but now you can at a much more detailed level define how you want to export your data, what kind of data you want to export and so on. Tax fields, we did a huge upgrade on that as well in the quarter.
Now you can, to a much more detailed level, define how you want VAT or whatever tax field you have, to look like in a product table. That can become quite complicated because companies want to expose this table in so many different ways, and there can be multiple tables that you have to summarize and so on. This is actually a quite big thing. Last but not least, Flex HRM, a new integration that we launched, and lots of other stuff I'm not gonna go into today, but this is just some of them, some of the highlights for the quarter. Back to some numbers. Net new ARR was up almost 100% since Q1 last year.
We had a really strong start of the year, and one of the strongest quarters ever, actually. If you look to the right, we have to go back to Q1 2024 to see a quarter that was actually the all-time high we had. Just a interesting thing to note about that, if we compare this quarter, Q1 this year to Q1 in 2024, gross new ARR was exactly the same in those two quarters. What makes them different is that is the churn, which has been higher over the last few years and quarters and even last quarter. The churn was higher in Q1 this year compared to two years back. However, the churn is now getting falling.
We'll talk more about that in a few slides. We have focused a lot on efficiency over the last few years, ways of working. We actually achieved this with fewer sales reps this year than we had in Q1 last year. Almost double net new ARR on a lot fewer sales reps because we are more effective in ways of working. We have done many changes in our go-to-market motion and ICP, we are actually faster in many ways today. I think I'm gonna move on to the next slide. We had an ARR growth at 18% year-over-year, ended at SEK 194.2, and if you include April, it was at now SEK 195.3.
We have guided the market that we will Our target is to achieve at least 30% growth, and also to become profitable without raising more cash. However, we've also said that we will not be, we will not focus, or we will prioritize profitability today over growth, and accept that we will not be able to reach the growth target in the short term. Still that stands. We're gonna reiterate our targets. We focus really hard on becoming profitable, and once we have achieved that, we will be able to put more, some more weight on the growth again. We strongly believe we have a plan on how we can exceed 30% growth again.
Obviously, we have been through a phase for the last two years where we have cut some costs in several rounds, and we have trimmed the organization. When you go through stages like that, there are always ripple effects, so it's hard to maintain a really high growth and increasing growth in such an environment. Now this is behind us and a lot of things is actually pointing in the right direction again. What also is gonna obviously at some point help or to fuel our growth is that the market has been for the last few years a little bit tricky. At some point that will change, we believe. We are making a lot of improvements in the product.
We have a new product strategy, which is we are super enthusiastic about. We are filling the gaps. We are making customers more happy. We are solving new problems for our customers. We also made some huge changes in our go-to-market motion and ICP. Also, a proof that we are actually moving the needle now in the right direction is that we actually almost doubled net new ARR in Q1 this year compared to last year with a fewer headcount. Because we are working in a smarter way. ARR per FTE up almost 50% year-over-year. Internally, we talk a lot about achieve more with less. It is a good mantra that we believe strongly in. That's actually what excellence is about.
We are almost growing at 20% almost, and almost 50% efficiency improvement. In combination, that's quite strong, I would say, in this market. Why this is important, this KPI is, I mean, we are an ARR first company. Our revenue is 99% recurring. 99% recurring. Gross margin at 92%. Our main cost is salaries. Salaries, salaries. This should actually give a very good idea on when we will break the magic point of becoming profitable. The pattern here, we started with a quite low. It's been like, half a million SEK and SEK 700,000. This is quite common in SaaS because in SaaS, the costs come up front.
You need to build something amazing before you can sell it. The beauty of SaaS is that it is recurring. A very common pattern, but now we are strongly moving up in the right direction. Two of our favorite KPIs, net and gross retention. Gross retention include churn and contraction, also called downgrades. Net retention is a catch-all. That's churn, contraction, and expansion. We did improve net retention by 1% in Q1 versus Q4, and we did improve gross retention with 1% in Q1 versus Q4. What we also can say, or we wrote in the report today, this morning, is that we do see now that the trend has shifted. The churn is going down.
We believe that Q2 will be even better and that we know, are going to move both net and gross retention up and up and up. If you look at the sum of the customer cohorts that are within our ICP, the net retention only today is way above 100%. We have been through a phase where we made a shift. We had a huge bucket of companies in that did not fit as well. Now this bucket has become much smaller. We believe that now it is going to be up, up going forward.
Drivers for retention rate, obviously, when we are through this phase of becoming profitable, we can refocus our internal efforts, market fundamentals, product improvements, and what we talked about in the GTM. What we see is that the further away from the ICP the customer is, the higher churn rate we had and the lower expansion rate we've had, which makes sense obviously. Churn and expansion problems we've had is for customers that's far away from the ICP. We increased our paying customers by 8% in Q1 versus Q1 last year. The ARPA went up 9%. An ARPA is average revenue per account.
We can also disclose that we talked a lot about our GTM and ICP shift that we went through last year. In Q1 this year, we increased our ACV by 70%. Initial ACV. ACV is Annual Contract Value. Annual contract value. The initial annual contract value increased by 70% in Q1 this year. The ARPA is the total customer base. It takes more time to move that needle, but 9% is really strong considering that this is the total customer base. Why did we succeed to increase our initial ACV so much in Q1? Manufacturers. Pricing and packaging is one of them. We are adding more value to the customers. We are solving new problems for customers.
It has a lot also to do with our focus, internal when it comes to the GTM and efficient GTM and ICP. Of course, you always have the renegotiation component and more sales from our marketplace. Okay then. I think I will leave the next slide to you, Natalie.
Thank you. Our net sales came in at SEK 48 million in Q1, up 22% year-over-year. As Anders Hamnes mentioned, almost 100% or 99% of our net sales is connected to recurring, software recurring revenue. I think what's even more important here is to look at the consistency behind that growth. We have increased our net sales quarter by quarter, going from SEK 33 million in Q2 of 2024, increasing it to SEK 48 million this quarter. Another thing I wanna highlight here is the progress that we are doing internationally. A couple of quarters ago, approximately a third of our net sales came from regions outside of Sweden, and that percentage have increased to 48%, 44% this quarter. What this is telling us is that our offering is actually resonating well beyond the Swedish market.
The Swedish market is still our largest market, representing 56% of our net sales, but what we're seeing is strong contributions from Norway, Finland, rest of Europe, and of course, our international market as well. What this gives us is a resilience and a broader platform for future growth. Two things to take away from this is that we continue to grow our net sales every quarter, and we also are establishing and making our offering outside of Sweden even stronger. Looking at our gross margin in Q1, we delivered a gross margin of 92%, which is in line with the constant high levels we have maintained over time. What is our gross margin telling us? It's highlighting the strength and the scalability in our business model.
It also reflects the efficiency that we have in our platform. We are able to continue to grow while still investing in product development, investing in international expansion and of course, our customer growth as well. Overall here, we are not just growing, but we are growing with very strong margins, and this is supporting our long-term scalability. On profitability, we continue to deliver strong progress. In Q1, EBITDA came in at SEK 7.6 million, making this the third quarter with a positive EBITDA. Compared to just one year ago, this reflects the progress that we made in scaling the business more efficiently. As Anders mentioned, a smaller, tighter team, a good structure in the organization, and we are working more efficiently.
At EBIT levels, the result are still impacted by our investment in product development and our amortization of historical capitalized development cost. One thing that's important to understand here is that these investments are intentional, and they remain quite important. We will still continue to invest in product development and strengthening our platform, and this all will support our future growth. Overall, what this is reflecting is that Oneflow is scaling while continue investing in the future potential of growth. EBITDA and EBIT margin are still. We have seen a lot of improvement here over the last year. EBITDA margin have improved significantly comparing to what we were one year ago with the negative, really negative levels and now up to having three quarters with positive EBITDA. In Q1, EBITDA margin came in at 16%.
The EBIT levels have also improved significantly, although they are still affected by our product development investments. What I also wanna say here is that what this is showing us is the scalability in our business model. As revenue continue to grow, we are seeing a strong operating leverage, but also a clear path towards sustainable profitability. Another very important milestone this quarter was achieving a positive net cash flow. In Q1, we delivered a positive net cash flow of SEK 7.4 million, and over the last quarters, we have seen steadily improving our cash generation quarter by quarter, moving from very negative levels to more positive territories. This improvement is driven by a few things. First of all, a stronger underlying profitability and EBIT performance.
We have continued to increase our customer base, which increases our recurring cash flows, and we have a better working capital efficiency. That includes among many things lowering our DSO and have a faster cash conversion. Overall, this is another sign that the business is maturing well and not only growing in revenue but also converting that growth into healthier cash generation. Our financial goals remain the same as last year. We have a long-term goal to reach an ARR year-over-year growth over 30% and to reach profitability within current funding. What we are focusing on right now is to reach the profitability with current funding, and once that is achieved, we will increase the growth acceleration again, but maintaining a healthy profitability.
That will always be important and a focus for us. Just to summarize the highlights of Q1. We had an 18% ARR growth year-over-year. 49% improvement on ARR per FTE, showing us higher productivity per employee. We have increased our net and gross retention both with 1% compared to where we were in Q4 last year. We continue to have a positive EBITDA, and a milestone for this quarter was reaching a positive net cash flow. All right.
I can see that the first questions here is maybe more for you, Natalie Jelveh, so I can read them. Were there any one-time OpEx or cash flow effects in Q1, negative or positive?
Yes. We had a one-time expense in Q1. Approximately around SEK 0.7, SEK 0.8 million. That of course affected our result. We also, on a yearly basis, have a kickoff in January every year, that also affects, of course, the numbers. Besides that, there is nothing else. Again, going back to what I mentioned previously, we are growing our sales, we are growing our ARR, we are maintaining our cost base. That of course, the combination of that will, in the future, as you can see also in the last quarters, we have improved our net cash flow quarter-over-quarter.
Swedish revenue declined quarter-to-quarter. How come? Customer loss or something else?
As I mentioned there again, what we are seeing as is that we are improving our growth in our international market, so the market outsid e of Sweden. It's not so much that Sweden is declining, it's more that the percentage of the revenue coming from regions outside of Sweden is increasing. This is a positive thing because we invested a lot in our external markets outside of the Nordics. This is a positive trend, if you ask me.
Yeah. The decline here is not decline in absolute numbers.
No
it's in growth. The growth decline. Obviously, we had a net positive net new ARR in Sweden.
Yes
for the quarter.
Yes.
You're growing faster outside.
Yeah.
Okay. What do you expect of working capital for the full year, given the SEK 15 million release in Q1?
Again, I think I also answered this question. I mean, we are growing in revenue, we are growing in ARR, and we have stabilized our cost base. I don't see us increasing the cost base, but I do estimate that we will increase our growth in ARR and in net sales. What we want to see in the upcoming quarters is, of course, a better cash generation quarter by quarter. It will go up and it will go down, but the ambition is, again, I mean, to stay Oneflow towards profitability with current cash funds. That's, that's the aim, and that's what we're focusing on.
Yeah. I mean, we have a cash end of Q1 at SEK 50.
Yeah.
You need a buffer. There is a limit to how much we can kind of play with it. That's maybe a bad word, but it should be possible to make some assumptions here that actually. Okay then. Is there any changes in the underlying market demand, no, versus one to two quarters ago? Talking about there's a lot of changes when it comes to stuff internally in Oneflow. The question is regarding underlying market demand. I would say it's pretty much the same as it's been for the last, yeah, even maybe 1 and a half year. It's been pretty much the same, actually.
More or less.
Not getting worse, not getting better. It is still growing, but it is challenging. It's been that for a few years, actually, but it's not getting worse, no, and not actually getting better either, I would say, from an external underlying market point of view. How we have to then improve from the inside to make it better. How is the U.S. venture progressing? Well, we had two guys in December. We had three more coming in in January. Now they have been kind of They're still in ramp-up. We are happy. We have seen deals. It will take some time. Yeah, we need more time to kind of give more to show more input on that one.
Things are moving according to plan. That's important to know. Things are moving according to plan. Why hasn't the margin continued to increase since Q3 of last year?
We're talking about the EBITDA margin or EBIT margin, I'm guessing?
I guess both.
Yeah. Let's assume that. I mean, again, we have stabilized our cost base. I understand that many people would assume that they will see an increase quarter by quarter, but from a cost perspective, and there are some investments in a year that's more heavy in the first quarters, and less heavy in other quarters. For example, as for you that have followed Oneflow historically, you can see that Q3 is usually a very profitable quarter looking from an EBIT and EBITDA perspective because we have the summer periods and less in employee cost from an accounting perspective. Again, going back to our financial goals, our main focus is to continue to grow the business.
We will still do investments during the year that we feel are necessary to support the future growth and increase our sales. The ambition is of course to improve both EBIT and EBITDA, quarter by quarter, in the upcoming periods.
I mean, we have made many changes in the organization over the last few years. Some of those changes will have a cashflow delay, that you're carrying costs for some quarters and so on. When you are moving, turning direction, you will not be able to see this as a straight line in the accounting. It's not that, it's not how it works. It will be two or three quarters that seems to be quite flat, there will be a bump. It's gonna be a little bit, you have to look at maybe 12 to four quarters to see the trend. Okay.
I think that's the last question we had from the audience.
Perfect.
Okay.
All right. Thank you for joining.
Thank you for joining.
And-
Wish you a wonderful weekend.
Happy Friday.
Yes. Happy Friday.
Right.
Bye-bye.
Bye.