The Swatch Group AG (SWX:UHR)
Switzerland · Delayed Price · Currency is CHF 183.25
-1.95 (-1.05%)
Oct 21, 2026, 5:31 PM CEST
The Swatch Group AG Stock Forecast
Stock Price Forecast
According to 20 analysts polled by S&P Global, The Swatch Group AG stock has a consensus rating of "Sell" and an average price target of CHF 166.98. The average 1-year stock price forecast is 8.88% lower than the current stock price, while the lowest is CHF 90.00 (-50.89%) and the highest is CHF 225.00 (+22.78%).
Price Target: CHF 166.98 (-8.88%)
Analyst Consensus: Sell
Price Target
ChartAnalyst Ratings
The average analyst rating for The Swatch Group AG stock is "Sell". This means that analysts believe this stock is likely to lead to lower returns than market as a whole.
Recommendation Trends
| Rating | May '26 | Jun '26 | Jul '26 | Aug '26 | Sep '26 | Oct '26 |
|---|---|---|---|---|---|---|
| Strong Buy | 2 | 1 | 1 | 1 | 1 | 1 |
| Buy | 0 | 0 | 0 | 0 | 1 | 1 |
| Hold | 9 | 10 | 11 | 11 | 10 | 10 |
| Sell | 3 | 3 | 3 | 3 | 3 | 3 |
| Strong Sell | 5 | 5 | 4 | 4 | 4 | 5 |
| Total | 19 | 19 | 19 | 19 | 19 | 20 |
Latest Forecasts
| Analyst | Firm | Rating | Rating | Action | Price Target | Upside | Date |
|---|---|---|---|---|---|---|---|
| Bernstein | Bernstein | Hold Maintains CHF 195.00 | Hold | Maintains | CHF 195.00 | +6.41% | Oct 15, 2026 |
| Goldman Sachs | Goldman Sachs | Sell Initiates CHF 174.00 | Sell | Initiates | CHF 174.00 | -5.05% | Oct 5, 2026 |
| RBC Capital | RBC Capital | Hold Maintains CHF 210.00 → CHF 190.00 | Hold | Maintains | CHF 210.00 → CHF 190.00 | +3.68% | Sep 22, 2026 |
| Kepler Capital | Kepler Capital | Buy Upgrades CHF 225.00 | Buy | Upgrades | CHF 225.00 | +22.78% | Jul 29, 2026 |
| Barclays | Barclays | Sell Maintains CHF 130.00 → CHF 127.00 | Sell | Maintains | CHF 130.00 → CHF 127.00 | -30.70% | Jul 27, 2026 |
Financial Forecast
Revenue This Year
6.58B
from 6.28B
Increased by 4.73%
Revenue Next Year
6.95B
from 6.58B
Increased by 5.66%
EPS This Year
4.34
from 0.05
Increased by 8,572.76%
EPS Next Year
7.35
from 4.34
Increased by 69.49%
EPS and Forward PE are based on non-GAAP adjusted numbers. Financial currency is CHF.