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Lytham Partners Spring 2025 Investor Conference

May 29, 2025

Ben Shamsian
Vice President, Lytham Partners

Hello, everyone, and thank you all for joining us during the Lithium Partners Spring 2025 investor conference. My name is Ben Shamsian, Vice President at Lytham Partners. Our next presentation comes from Zoomd Technologies, ticker ZOMD, on the OTC. Today, Amit Bohensky, Founder and Chairman of Zoomd, will be taking us through their slide presentation. Let's get started. Amit, welcome, and I will turn the floor over to you for your presentation.

Amit Bohensky
Founder and Chairman, Zoomd

Thank you, Ben. Welcome, and thank you for participating. Before we start, for those of you who do not know the story, I am the founder. I am also the Chairman and one of the investors at Zoomd Technologies. What we do, we empower our clients and expand their digital assets in order to help them and gain more paying clients. Our entire philosophy derives from the one and only KPI: we will get you X amount of clients, they will pay X amount of money. Some information and a summary about the company we have shown in the last quarters and in the last two years, year over year, 100% growth. It has been six multiplied increases in year over year in adjusted EBITDA and 25% in adjusted EBITDA in Q1, 25% when you check the margins. We own 35% in ownership.

We are about 70 employees, and the company is on a growth momentum. We've been showing that for the last consecutive eight to nine quarters, and we are riding forward. When I need to explain what it is that we do and how we differ from any other type of marketing companies, it is exactly when I start the lecture that there is a spectrum of different companies that are doing marketing. This entire field is called MarTech, and it's won sometimes a bad reputation, mainly in companies that are riding on one type of asset or companies that are taking a position, and then when that changes, they get hurt. What Zoomd developed is an entire technology that opens on the open internet, that cloud, the red cloud that is marked on that slide.

We are integrated to all the platforms in the world and all the digital assets in the world. We are having our own tech stack, but we also are integrated to other companies' stack. In other words, when we are searching for potential assets that we can advertise for our clients, we do not necessarily use our tech to find those assets. We will use any place that is possible to trace potential clients, and then we will market there on behalf of our clients. The open internet is like a zoo. It is unmanaged. It is very different because there are very different companies in every geography. There are different types of assets. There are websites, there are influencers, there is CTV, and on and on and on.

In order to have one center, one command and control that will be able to orchestrate a relevant campaign for a client to have real paying clients in the end of the road, you need to develop that type of system that we have. The budget spent worldwide is divided usually into two walled gardens, like Meta and TikTok and the Googles of the world. Each one of them has a separate dashboard, and they are easier to manage and have a campaign. Usually, our clients will have a team, whether it's an insider team or a team that they will hire. When it comes to the open internet, it's very hard to integrate with more than 20 million assets that are out there and decide where is the right place to advertise in. Is it an application that should I advertise in order to attract a client?

Is it CNN? Is it an NBA? It's very hard to be decisive and also to check that and then monitor that and then add geographies to that. This is where we come in. What makes us unique is a triangle of three spots. One, we have a special technology. It's our own technology. It's a patented technology that we've been developing for over years. Technology will never be enough, and that's what I want to emphasize. We are a technology-based company, but we are giving a service, and the service is composed of technology. It's composed of know-how, and that know-how is exactly our ability to work in specific segments and categories that we conduct thousands and tens of thousands of campaigns a day for a specific client on a specific category.

If a client is retail fashion, and we will conduct over the years for that client hundreds and hundreds, still millions of campaigns, we will accumulate knowledge. We call that knowledge a knowledge tree. That helps us when a new client comes in, or even with a current client when we need to do campaigns again and again, we already know where the oil signs are to market on behalf of that client, and we do not need to start all over again. The second point, which is very unique and very proprietary to our company, is what we call unique customer management. We have an online transparent running dashboard while the campaign is running. Some of our clients are Fortune 500 companies, and they love the fact that it is transparent and they see how we spend their budget.

On the other hand, it helps us to shorten times and tell them while we are running campaigns for them, and remember what we do. We get you paying clients. We don't get you branding. We don't get you awareness. We are doing one mission. We need to get you paying clients. Our clients at the client is usually a CRO level. Those people, they want to get numbers, clients, and how much money. When we have that unique customer management while campaigns are running, that allows us to shorten times and say, "Hey, we are running the campaign in a specific country and a specific time, and something is not working." Because we have the knowledge graph, we might say, "Can you have that creative in another color? It worked in green. That didn't work in green.

Do you have it in red?" Those interactions help us to get faster response from the client and get faster yield and not waste the money on a lost campaign. Those three points together, the technology, which is proprietary to us, our own technology and assets that I will specify in a second, but also the ability to integrate to additional external companies, DSPs, other exchanges, anything that allows us to find relevant potential assets to marketing. Our know-how, which is the knowledge that we accumulated in a knowledge graph, in a machine learning over years in specific categories, and then the unique relation while a campaign is running with transparency to the client, those are the ones that help us to reach the results that we are presenting in the last nine quarters.

If I need to dive in, for those of you who are interested to understand a little bit more about the technology, it's divided into many, many categories. It's about nine categories we summarize here in that slide for four. When we say leverage ad networks at scale, it means that we are connected, imagine tubes to every asset, every website, every app. That allows us to make a fast A/B test and see where we can advertise and see potential clients actually doing a transaction because we need to get registered paying clients. It's a very unique proposition. That system is the heart of the company, allowing us to have an infrastructure, which is the foundation, and getting to every asset and trying to see if we can get their paying clients.

Because we have the knowledge graph, we have the history in every category, we already know where to start from. I'll not go on and on on all the sets of the technologies that we have, but we have a system that connects to platforms of influencers if we think that we need that for the orchestration, for the orchestration of the campaign. We can be involved in some of the creator-based production and help in some of the creative. We have other systems, but all of them eventually will sum up to one orchestrated campaign that its one and only purpose is to have 360-degree and giving to our client the ability to play. I go back to those slides in that red cloud. It is the open internet. It is not a one source.

Imagine that every potential website worldwide has a different procurement, has a different legal, has a different interface, has a different language. It's just impossible for a company without having the technology that we are offering to find potential paying clients in all those assets. Usually, what our customers will do before our time, they will choose a beacon of some of the websites and play there. It's just impossible to cover the entire internet, and that's what we do. If I need to show you a glimpse of how it looks like to the side of the client.

What you can see now is a fancy dashboard, but that dashboard actually collects a lot of data that is running in the different geographies on the different actions that the clients are doing while they are looking at advertisers that we implemented at the assets, at the digital assets, website, apps that we have chosen. That allows us to fine-tune the campaign again and again and tell our clients how to improve and tell us also how to improve in the next clients and the next customers within that particular category. That data is gold. That data helps us to do betterment in the next coming campaigns. If I need to touch a little bit on the list of our clients, I must say before I will explain about them, those verticals that you see here and those names of clients are all direct contract clients.

We are not in a contract with an agency, and then they are the owner of the client. The reason for that is that we need the cooperation of our clients to reach a better result. Remember that triangle that I showed you before. That relation between the client while the campaign is running demands the relation with this client in order to get better yield. That is the secret sauce. It is a combination of service and tech that allows us to get those paying clients. Within each one of those direct contracts and each one of those clients, some of them are new clients that just joined us in the end of 2024, clients like NBA, clients like GoHenry, Fanatics. Those clients and the rest of the list, as you see here, are divided into categories: food and delivery, e-commerce, iGaming, finance, and on.

We support at the moment nine categories, very diversified. It's almost fixing any type of potential risk in seasonality. When you don't have shopping in some times of the year, you have sports. When there is winter and there is no tourism too much, there is shopping. That allows a healthy growth. You can see a very healthy growth year over year in the increase of the results of this company. Moreover, what is important to mention here is that every category that you see here is exactly what we mentioned in the triangle before, the know-how. We have developed unique know-how, unique knowledge tree, which is an accumulated of thousands and hundreds of thousands of campaigns run for those clients. When we are running them, we are learning how to improve getting you paying clients.

I say once more, our only duty is to get paying clients for those logos that you see here. We do not do for them branding. We do not do for them awareness. Some of those brands are just huge. In the end of the day, each one of the names here needs for their earnings, quarterly earnings, to say how many new clients they got in, how many new clients left, what is the retention percentage, and so on and so on. That is what we do. We have a know-how in each one of those categories that allows us to understand in those categories where is the relevant real estate in the open internet that we can use our technology to advertise in. If there are other companies that have access to that real estate, we will integrate to that real estate through them.

We will be able not to take a position on a specific real estate, but to do mix and match in the best real estate that we can advertise for those names that you see here, where we are measured only one thing: performance, excellence, marketing. Get us those paying clients. When our number goes up, this means those customers that you see here on the board are making money. When some of those clients are with us more than five years, it's a statement that they believe us, we are credible to them, and we are working with them for so long, this means we are helping them to get again and again paying clients. If you look at our top 10 clients, you can see that most of them have been with us more than three years.

This is not a regular picture in the world of marketing. As I said, our solution, when you look at the entire spectrum of the marketing, is not the brand awareness that if you do not have money in a specific quarter, you can say, "Hey, let's shut down the budget." We are on the other side of the spectrum. We are a necessity. You need us if you need more clients. Everybody needs clients. You cannot just say, "I will not use clients on the open internet." You need them. What you see now is that the most top 10 clients, most of them are growing with us year over year in 75% growth, expanding to many domains. Our biggest client that you see here, we are managing for that client 30 geographies. Every geography is like a small P&L, like a small contract.

That client is, we are rooted in that client, in the campaigns that that client is doing in the different teams, in the different geographies that that client has, different contracting details, different KPIs for every geography. This is a work that takes years. Our biggest client has been with us for more than six years and continues to grow with us. Here you can see a cake chart that presents the diversified categories that we empower, that help us to present strongly our ability to diversify. If we wanted tomorrow to take another category, we have a factory that allows us to take any type of other category that needs clients, try it, build a knowledge tree, and then create a new category. For example, one of our new growing categories that you can see here on the cake chart is entertainment. Entertainment contains streaming applications.

Among our clients, you can find Amazon Music, and you can find some other companies that are streaming, like nba.com. Those companies, once we have a category that we have learned where to find the relevant oil signs, we can go and get more clients. We usually tend to find those ones that are global clients, 500 Fortune type clients, or clients that have a big budget that they are on many geographies. We can root in and create a relation for many, many years to come. That diversified graph chart that you see here is the knowledge that we have in every, every category. We have chosen the categories that we see trends that they are just growing on a yearly base. Every survey says that e-commerce, entertainment, iGaming, and so on will continue to grow.

Categories that are more volatile will always play a small part in our income, so we will not get affected that bad if something happens. Because each one of those categories can compensate the other in different seasons and different months of the year, it starts to be hard to catch the seasonality. There is some seasonality, but it starts to be hard to catch it because one category is different than the other. Now let's talk a little bit about numbers. This is a very presentable chart that can show immediately the refocusing efforts, improvement that we've done to the company that created 70% revenue growth from 2023 to 2024. We have already presented our first quarter results of Q1 of 2025 with $18 million of revenues. This momentum will continue. The company is healthy, zero debt, zero warrants.

While we are increasing revenues, our operating cost is going down. Opposite ratio from revenues. We have managed to automate a lot of processes in front of our clients. Remember, I told you we are using that transparent, unique characteristic that we have in the company, one of the dots on the triangle that I showed in the previous slide. That transparent relation, do you have a different creative? Something is wrong in that geography. Can you help us? Cuts time while campaigns are running. That allows us to increase efficiency immediately and cut operating cost. We spend less and we can be scalable within the current manpower and technology that we have created with that particular type of automation. Operation excellence, transitioning from operating loss to operating income. Company is generating cash as we speak.

We have roughly around $12 million in treasury, and that momentum continues. In Q4 of 2024, we displayed seven consecutive quarters with net income difference of $13.6 million. As I mentioned, Q1 was already published, and we have showed that trend continue. Some highlights that can help understand the financial pictures that we've done. We've done in 2024 roughly around $54.5 million. We've done only in Q4 in 2024, $15 million. Q1, which is usually a weaker quarter, did $18 million. Momentum continues. We've done seven annual revenue growth year over year in the company. And this is record for the company, and we feel that we've built something very healthy here that will allow us to expand in the company and build something much more substantial in different regions. I want to thank you, all of you, for the presentation.

As always, I'm always available, and my contact will be reached. Ben, you can always refer them, as I always say, to email or to WhatsApp. I like to be available. Thank you very much.

Ben Shamsian
Vice President, Lytham Partners

Thank you, Amit. Thank you for taking the time here. Thanks, everyone, for watching. If you have any questions or you want to schedule a meeting with Zoomd, please send me an email at shamsian@lythampartners.com, shamsian@lythampartners.com. If you'd like to learn more about Lytham Partners, you can visit our website at lythampartners.com or follow us on LinkedIn to stay connected about future events. We hope you all enjoy the rest of the conference and have a great day.

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