Thank you very much for joining today's financial results briefing despite your busy schedules. I am Shimamura, the CFO. Today, I will explain following the agenda on page 2. Please turn to page 3. This is the executive summary. I will explain the details after this. Please turn to page 4. First, let me explain the financial status. Page 5, this shows the quarterly consolidated income statement. For the third quarter, we had net sales of JPY 48.9 billion, EBITDA of JPY 8.3 billion, operating income of JPY 5.9 billion, ordinary income of JPY 7.8 billion, and profit attributable to owners of parent of JPY 5.6 billion . The main driver for net sales growth was the consolidation of PointsBet in the sports segment's betting business, as well as the continued strong performance of TIPSTAR and the other services.
The main reason for the lower EBITDA was lower revenue in the digital entertainment segment. Also, the decline in operating income was larger than EBITDA, due mainly to increased amortization of goodwill following the consolidation of PointsBet. Ordinary income and below increased due to foreign exchange gains and other factors. Please turn to page 6. This shows the quarterly trend of consolidated performance. Page 7, I will now explain the business status of each segment. Please turn to page 8. This is a review of the sports segment. Net sales increased 100.8% year-on-year to JPY 20.4 billion. The main factors were the impact of consolidating PointsBet and the continued strong performance of TIPSTAR. EBITDA increased 273.4% year-on-year to JPY 1.4 billion.
This was driven by growth in betting ticket sales and comprehensive outsourcing fees for keirin stadiums in the betting business. EBITDA increased significantly from the previous quarter because JPY 0.8 billion in one-time expense for the acquisition of PointsBet were recorded in the second quarter. Page 9. This shows trends in the sales for our major services in the betting businesses. Overall, net sales increased significantly by 149.3% year-on-year. In addition to the consolidation of PointsBet, existing businesses also continued to perform well. Net sales for existing businesses, excluding PointsBet, increased 47.5% year-on-year. This indicates that growth is coming not only from M&A expansion, but also from underlying business growth. By services, TIPSTAR MAU continues to grow, and with 87.2% year-on-year increase in net sales maintains strong growth.
Chariloto saw 40.7% year-on-year net sales growth, driven by increased betting ticket sales and comprehensive outsourcing fees following the resumption of the races at the Hiroshima Keirin Stadium. With the consolidation of PointsBet, the ratio of overseas sales has also increased. Amid uncertainty in foreign exchange outlooks, we aim to grow overseas businesses for a business portfolio that is not overly dependent on the yen. Please turn to page 10. This shows the status of the betting businesses. We continue to strengthen user acquisition measures for TIPSTAR, and with MAU up 80% year-on-year, it is maintaining strength. At the year-end, we held the viewer participation event, TIPSTAR Awards 2025, and we will continue to aim for services that users can enjoy together with their friends. Hiroshima Keirin Stadium, which outsources comprehensive operation to Chariloto, continues renovations and resumed racing.
At the G3 race, Hiroshima Peace Cup, held in December, 10,000 people attended, which is double the number prior to renovation, and betting ticket sales over four days totaled JPY 6.9 billion, marking a strong start. Page 11, I will now explain the lifestyle segment. Page 12, net sales fell 5.8% year-on-year to JPY 5.5 billion. While the New Year card service saw a decrease in sales due to market contraction, sales of FamilyAlbum's other major products continued to grow. EBITDA increased 7% year-on-year to JPY 1 billion. This was driven by cost reductions in anticipation of the contraction of the New Year card service, as well as revenue growth in FamilyAlbum's key products other than New Year cards. Please turn to page 13. This shows the status of FamilyAlbum.
While the New Year card service recorded a 30% year-on-year decline in sales, major products achieved about 20% growth. Also, we began selling digital photo frames in December. Sales volumes have exceeded expectations and performance has been strong. Page 14, I will now explain the digital entertainment segment. Page 15. Net sales decreased 13.1% year-on-year to JPY 21.9 billion due to lower MAU for Monster Strike. However, net sales for December has recovered to the year-before level, and progress in various measures for January is narrowing the year-on-year difference. EBITDA decreased 14.8% year-on-year to JPY 10.4 billion. This was due to lower sales, as well as a temporary increase in advertising and promotional expenses associated with terrestrial TV anime broadcasts. Page 16 shows the status of Monster Strike.
Compared with the same period last year, ARPU increased while MAU declined. The main reason was difficulty in retaining new users. We believe one contributing factor is that long-term operation has led to increased complexity in usability. We will promote initiatives to redesign the UI/UX to make it more approachable and easier to use for all users, and work to restore MAU. Please turn to page 17. I will explain the operation of the Monster Strike Web Shop. In addition to in-app purchases, we operate our own sales channel, the Monster Strike Web Shop, to improve the user payment experience. The usage rate of this channel has now increased to just under 50%. The Monster Strike Web Shop offers advanced character sales and promotions and has been well received by users. We will continue to work to expand usage of the web shop. Please turn to page 18.
This is the status of Strike World. The global version of Monster Strike, Strike World, is scheduled to soft launch in India in mid-February. We will continue making improvements toward full-scale operation in the first quarter of the next fiscal year. Please turn to page 19. I will explain the investment segment. Page 20. Due to the recognition of the profit and loss from investment funds and other factors, net sales were JPY 0.9 billion, and EBITDA was a loss of JPY 0.08 billion. Page 21, I will explain the status of AI utilization. Page 22, this shows the status of AI utilization. Across the group, we are incorporating AI into daily operations to streamline development and improve businesses. As a company-wide initiative, we have completed more than 1,300 measures this fiscal year.
In product development, AI utilization in coding has reached 45%, and we aim to exceed 90% in the future. In some projects, we will form small, elite business development units that will cut development time to about 10% of conventional methods. In addition, development of the AI companions feature, which contributes to improved user experience, is progressing in Monster Strike. We are also strengthening back office functions, such as streamlining the patent application process and optimizing personnel allocation. In closing, third quarter performance progressed in line with the revised earnings forecast announced on November 14. We will continue to steadily build results across each business to achieve our full year earnings forecast. Through the growth of PointsBet in Australia and Canada, as well as initiatives such as Strike World in India, we will enhance our global presence. Thank you very much for your attention.