Booking Holdings Inc. (BKNG)
NASDAQ: BKNG · Real-Time Price · USD
5,197.04
+189.04 (3.77%)
At close: Dec 5, 2025, 4:00 PM EST
5,193.02
-4.02 (-0.08%)
After-hours: Dec 5, 2025, 7:59 PM EST
Booking Holdings Stock Forecast
Stock Price Forecast
The 28 analysts that cover Booking Holdings stock have a consensus rating of "Buy" and an average price target of $6,104, which forecasts a 17.45% increase in the stock price over the next year. The lowest target is $5,523 and the highest is $6,806.
Price Target: $6,104 (+17.45%)
Analyst Consensus: Buy
Analyst Ratings
The average analyst rating for Booking Holdings stock is "Buy". This means that analysts believe this stock is likely to outperform the market over the next twelve months.
Recommendation Trends
| Rating | Jul '25 | Aug '25 | Sep '25 | Oct '25 | Nov '25 | Dec '25 |
|---|---|---|---|---|---|---|
| Strong Buy | 9 | 9 | 8 | 10 | 10 | 10 |
| Buy | 11 | 11 | 11 | 12 | 13 | 13 |
| Hold | 8 | 8 | 9 | 8 | 5 | 5 |
| Sell | 0 | 0 | 0 | 0 | 0 | 0 |
| Strong Sell | 0 | 0 | 0 | 0 | 0 | 0 |
| Total | 28 | 28 | 28 | 30 | 28 | 28 |
Latest Forecasts
| Analyst | Firm | Rating | Rating | Action | Price Target | Upside | Date |
|---|---|---|---|---|---|---|---|
| B of A Securities | B of A Securities | Hold → Strong Buy Upgrades $6,000 | Hold → Strong Buy | Upgrades | $6,000 | +15.45% | Nov 24, 2025 |
| BTIG | BTIG | Strong Buy Reiterates $6,250 | Strong Buy | Reiterates | $6,250 | +20.26% | Nov 24, 2025 |
| Wedbush | Wedbush | Hold → Buy Upgrades $6,000 | Hold → Buy | Upgrades | $6,000 | +15.45% | Nov 13, 2025 |
| UBS | UBS | Strong Buy Maintains $6,743 → $6,806 | Strong Buy | Maintains | $6,743 → $6,806 | +30.96% | Oct 29, 2025 |
| Benchmark | Benchmark | Strong Buy Maintains $6,200 → $6,400 | Strong Buy | Maintains | $6,200 → $6,400 | +23.15% | Oct 29, 2025 |
Financial Forecast
Revenue This Year
27.19B
from 23.74B
Increased by 14.53%
Revenue Next Year
29.63B
from 27.19B
Increased by 8.97%
EPS This Year
231.41
from 172.69
Increased by 34.00%
EPS Next Year
271.28
from 231.41
Increased by 17.23%
Historical EPS numbers are GAAP, while forecasted numbers may be non-GAAP.
Revenue Forecast
| Revenue | 2025 | 2026 | 2027 | 2028 | 2029 | 2030 |
|---|---|---|---|---|---|---|
| High | 28.2B | 31.0B | ||||
| Avg | 27.2B | 29.6B | ||||
| Low | 25.7B | 27.6B |
Revenue Growth
| Revenue Growth | 2025 | 2026 | 2027 | 2028 | 2029 | 2030 |
|---|---|---|---|---|---|---|
| High | 18.7% | 14.2% | ||||
| Avg | 14.5% | 9.0% | ||||
| Low | 8.4% | 1.6% |
EPS Forecast
| EPS | 2025 | 2026 | 2027 | 2028 | 2029 | 2030 |
|---|---|---|---|---|---|---|
| High | 242.91 | 296.42 | ||||
| Avg | 231.41 | 271.28 | ||||
| Low | 214.75 | 247.97 |
EPS Growth
| EPS Growth | 2025 | 2026 | 2027 | 2028 | 2029 | 2030 |
|---|---|---|---|---|---|---|
| High | 40.7% | 28.1% | ||||
| Avg | 34.0% | 17.2% | ||||
| Low | 24.4% | 7.2% |
Sources: Price targets and analyst ratings provided by Benzinga. Revenue and EPS forecast data provided by Finnhub. The data is sourced from Wall Street analysts. Data disclaimer.