Booking Holdings Inc. (BKNG)
NASDAQ: BKNG · Real-Time Price · USD
5,106.77
-13.80 (-0.27%)
Oct 29, 2025, 11:05 AM EDT - Market open
Booking Holdings Stock Forecast
Stock Price Forecast
The 29 analysts that cover Booking Holdings stock have a consensus rating of "Buy" and an average price target of $6,011, which forecasts a 17.70% increase in the stock price over the next year. The lowest target is $4,510 and the highest is $6,743.
Price Target: $6,011 (+17.70%)
Analyst Consensus: Buy
Analyst Ratings
The average analyst rating for Booking Holdings stock is "Buy". This means that analysts believe this stock is likely to outperform the market over the next twelve months.
Recommendation Trends
| Rating | May '25 | Jun '25 | Jul '25 | Aug '25 | Sep '25 | Oct '25 |
|---|---|---|---|---|---|---|
| Strong Buy | 11 | 9 | 9 | 9 | 8 | 9 |
| Buy | 12 | 12 | 11 | 11 | 11 | 12 |
| Hold | 7 | 7 | 8 | 8 | 9 | 8 |
| Sell | 0 | 0 | 0 | 0 | 0 | 0 |
| Strong Sell | 0 | 0 | 0 | 0 | 0 | 0 |
| Total | 30 | 28 | 28 | 28 | 28 | 29 |
Latest Forecasts
| Analyst | Firm | Rating | Rating | Action | Price Target | Upside | Date |
|---|---|---|---|---|---|---|---|
| Truist Securities | Truist Securities | Strong Buy Maintains $5,750 → $5,810 | Strong Buy | Maintains | $5,750 → $5,810 | +13.77% | Oct 29, 2025 |
| Wells Fargo | Wells Fargo | Hold Maintains $5,443 → $5,523 | Hold | Maintains | $5,443 → $5,523 | +8.15% | Oct 29, 2025 |
| Cantor Fitzgerald | Cantor Fitzgerald | Hold Maintains $5,590 → $5,550 | Hold | Maintains | $5,590 → $5,550 | +8.68% | Oct 29, 2025 |
| Barclays | Barclays | Buy Maintains $6,000 → $6,250 | Buy | Maintains | $6,000 → $6,250 | +22.39% | Oct 29, 2025 |
| Keybanc | Keybanc | Buy Maintains $6,450 → $6,630 | Buy | Maintains | $6,450 → $6,630 | +29.83% | Oct 29, 2025 |
Financial Forecast
Revenue This Year
26.90B
from 23.74B
Increased by 13.31%
Revenue Next Year
29.21B
from 26.90B
Increased by 8.60%
EPS This Year
226.83
from 172.69
Increased by 31.35%
EPS Next Year
262.54
from 226.83
Increased by 15.74%
Historical EPS numbers are GAAP, while forecasted numbers may be non-GAAP.
Revenue Forecast
| Revenue | 2025 | 2026 | 2027 | 2028 | 2029 |
|---|---|---|---|---|---|
| High | 28.2B | 31.1B | |||
| Avg | 26.9B | 29.2B | |||
| Low | 25.5B | 27.4B |
Revenue Growth
| Revenue Growth | 2025 | 2026 | 2027 | 2028 | 2029 |
|---|---|---|---|---|---|
| High | 18.9% | 15.7% | |||
| Avg | 13.3% | 8.6% | |||
| Low | 7.4% | 2.0% |
EPS Forecast
| EPS | 2025 | 2026 | 2027 | 2028 | 2029 |
|---|---|---|---|---|---|
| High | 238.74 | 287.60 | |||
| Avg | 226.83 | 262.54 | |||
| Low | 207.39 | 223.84 |
EPS Growth
| EPS Growth | 2025 | 2026 | 2027 | 2028 | 2029 |
|---|---|---|---|---|---|
| High | 38.3% | 26.8% | |||
| Avg | 31.4% | 15.7% | |||
| Low | 20.1% | -1.3% |
Sources: Price targets and analyst ratings provided by Benzinga. Revenue and EPS forecast data provided by Finnhub. The data is sourced from Wall Street analysts. Data disclaimer.