Booking Holdings Inc. (BKNG)

Booking Holdings Stock Forecast

Stock Price Forecast

The 28 analysts that cover Booking Holdings stock have a consensus rating of "Buy" and an average price target of $5,898, which forecasts a 8.51% increase in the stock price over the next year. The lowest target is $4,440 and the highest is $6,700.

Price Target: $5,898 (+8.51%)

Analyst Consensus: Buy

Target	Low	Average	Median	High
Price	$4,440	$5,898	$6,000	$6,700
Change	-18.31%	+8.51%	+10.40%	+23.28%

Analyst Ratings

The average analyst rating for Booking Holdings stock is "Buy". This means that analysts believe this stock is likely to outperform the market over the next twelve months.

Recommendation Trends

Rating	Apr '25	May '25	Jun '25	Jul '25	Aug '25	Sep '25
Strong Buy	11	11	9	9	9	9
Buy	12	12	12	11	11	11
Hold	7	7	7	8	8	8
Sell	0	0	0	0	0	0
Strong Sell	0	0	0	0	0	0
Total	30	30	28	28	28	28

Latest Forecasts

Analyst	Firm	Rating	Rating	Action	Price Target	Upside	Date
Jake Fuller BTIG	BTIG	Strong Buy Reiterates $6,250	Strong Buy	Reiterates	$6,250	+15.00%	Sep 4, 2025
Shyam Patil Susquehanna	Susquehanna	Buy Maintains $6,000 → $6,500	Buy	Maintains	$6,000 → $6,500	+19.60%	Aug 1, 2025
Tom White DA Davidson	DA Davidson	Strong Buy Maintains $5,750 → $6,500	Strong Buy	Maintains	$5,750 → $6,500	+19.60%	Jul 31, 2025
Ronald Josey Citigroup	Citigroup	Strong Buy Maintains $5,560 → $6,500	Strong Buy	Maintains	$5,560 → $6,500	+19.60%	Jul 30, 2025
Brian Pitz BMO Capital	BMO Capital	Buy Maintains $5,700 → $6,000	Buy	Maintains	$5,700 → $6,000	+10.40%	Jul 30, 2025

More Analyst Ratings

Financial Forecast

Revenue This Year

26.89B

Increased by 13.26%

from 23.74B

Revenue Next Year

29.20B

Increased by 8.60%

from 26.89B

EPS This Year

226.49

Increased by 31.15%

from 172.69

EPS Next Year

261.68

Increased by 15.54%

from 226.49

Fiscal Year	FY 2020	FY 2021	FY 2022	FY 2023	FY 2024	FY 2025	FY 2026
Period Ending	Dec 31, 2020	Dec 31, 2021	Dec 31, 2022	Dec 31, 2023	Dec 31, 2024	Dec 31, 2025	Dec 31, 2026
Revenue	6.80B	10.96B	17.09B	21.37B	23.74B	26.89B	29.20B
Revenue Growth	-54.89%	61.24%	55.96%	25.01%	11.11%	13.26%	8.60%
EPS	1.44	28.17	76.35	117.40	172.69	226.49	261.68
EPS Growth	-98.71%	1,856.34%	171.03%	53.77%	47.10%	31.15%	15.54%
Forward PE	-	-	-	-	-	24.00	20.77
No. Analysts	-	-	-	-	-	39	39

Historical EPS numbers are GAAP, while forecasted numbers may be non-GAAP.

Revenue Forecast

Revenue	2025	2026	2027	2028	2029
High	28.2B	31.1B
Avg	26.9B	29.2B
Low	25.5B	27.4B

Revenue Growth

Revenue Growth	2025	2026	2027	2028	2029
High	18.9%	15.8%
Avg	13.3%	8.6%
Low	7.4%	2.0%

EPS Forecast

EPS	2025	2026	2027	2028	2029
High	238.85	287.60
Avg	226.49	261.68
Low	207.39	223.84

EPS Growth

EPS Growth	2025	2026	2027	2028	2029
High	38.3%	27.0%
Avg	31.2%	15.5%
Low	20.1%	-1.2%

Sources: Price targets and analyst ratings provided by Benzinga. Revenue and EPS forecast data provided by Finnhub. The data is sourced from Wall Street analysts. Data disclaimer.