Booking Holdings Inc. (BKNG)
NASDAQ: BKNG · Real-Time Price · USD
160.67
-8.06 (-4.77%)
At close: Nov 6, 2026, 4:00 PM EST
160.39
-0.28 (-0.17%)
After-hours: Nov 6, 2026, 7:59 PM EST

Booking Holdings Stock Forecast

Stock Price Forecast

According to 37 analysts polled by S&P Global, Booking Holdings stock has a consensus rating of "Buy" and an average price target of $215.8. The average 1-year stock price forecast is 34.32% higher than the current stock price, while the lowest is $150 (-6.64%) and the highest is $267 (+66.18%).

Price Target: $215.8 (+34.32%)
Analyst Consensus: Buy

Price Target

Chart
TargetLowAverageMedianHigh
Price$150$215.8$215$267
Change-6.64%+34.32%+33.82%+66.18%

Analyst Ratings

The average analyst rating for Booking Holdings stock is "Buy". This means that analysts believe this stock is likely to outperform the market over the next twelve months.

Recommendation Trends

Chart
RatingJun '26Jul '26Aug '26Sep '26Oct '26Nov '26
Strong Buy242526262424
Buy655666
Hold788777
Sell000000
Strong Sell000000
Total373839393737

Latest Forecasts

AnalystFirmRatingRatingActionPrice TargetUpsideDate
Bernstein
Bernstein
Hold
Maintains
$188
HoldMaintains$188+17.01%Nov 4, 2026
B. Riley Securities
B. Riley Securities
Buy
Initiates
$274 → $265
BuyInitiates$274 → $265+64.94%Nov 4, 2026
TD Cowen
TD Cowen
Buy
Maintains
$250
BuyMaintains$250+55.60%Nov 4, 2026
Cantor Fitzgerald
Cantor Fitzgerald
Hold
Reiterates
$170 → $150
HoldReiterates$170 → $150-6.64%Nov 4, 2026
RBC Capital
RBC Capital
Buy
Reiterates
$220 → $205
BuyReiterates$220 → $205+27.59%Nov 4, 2026
More Analyst Ratings

Financial Forecast

Revenue This Year
28.62B
from 26.92B
Increased by 6.33%
Revenue Next Year
31.55B
from 28.62B
Increased by 10.23%
EPS This Year
10.43
from 9.12
Increased by 14.30%
EPS Next Year
12.26
from 10.43
Increased by 17.55%
Fiscal YearFY 2021FY 2022FY 2023FY 2024FY 2025FY 2026
Period EndingDec 31, 2021Dec 31, 2022Dec 31, 2023Dec 31, 2024Dec 31, 2025Dec 31, 2026
Revenue
10.96B17.09B21.37B23.74B26.92B28.62B
Revenue Growth
61.24%55.96%25.01%11.11%13.39%6.33%
Gross Profit
8.78B14.63B18.07B20.39B23.51B28.31B
Gross Margin
80.12%85.58%84.58%85.87%87.36%98.92%
Operating Income
2.63B4.86B5.93B7.59B9.49B9.63B
Net Income
1.17B3.06B4.29B5.88B5.40B7.44B
EPS
----9.1210.43
EPS Growth
----21.89%14.30%
Forward PE
26.5716.8620.6424.4520.8015.41
Dividend / Share
---1.401.541.68
Dividend Growth
----9.71%9.22%
Free Cash Flow
----9.09B9.02B
FFO
-----9.33B
No. Analysts
-----26
EPS and Forward PE are based on non-GAAP adjusted numbers.

Revenue Forecast

Revenue202620272028
High29.8B
Avg28.6B
Low28.2B

Revenue Growth

Revenue Growth202620272028
High
10.6%
Avg
6.3%
Low
4.7%

EPS Forecast

EPS202620272028
High10.80
Avg10.43
Low10.24

EPS Growth

EPS Growth202620272028
High
18.4%
Avg
14.3%
Low
12.3%