Direct Digital Holdings, Inc. (DRCT)
NASDAQ: DRCT · Real-Time Price · USD
2.620
-0.470 (-15.21%)
At close: Jan 29, 2026, 4:00 PM EST
2.300
-0.320 (-12.21%)
After-hours: Jan 29, 2026, 7:59 PM EST
DRCT's stock price has decreased by -96.14% in the past year and price targets may not have had time to catch up.
Direct Digital Holdings Analyst Ratings
Total Analysts
1
Consensus Rating
Strong Buy
Price Target
$330.00
Upside
+12,495.42%
Ratings History
| Analyst | Firm | Rating | Rating | Action | Price Target | Upside | Date |
|---|---|---|---|---|---|---|---|
| Benchmark | Benchmark | Strong Buy Maintains $440 → $330 | Strong Buy | Maintains | $440 → $330 | +12,495.42% | May 7, 2025 |
| Benchmark | Benchmark | Strong Buy Reiterates $1,265 | Strong Buy | Reiterates | $1,265 | +48,182.44% | Apr 24, 2024 |
| Roth MKM | Roth MKM | Strong Buy Maintains $1,513 → $1,045 | Strong Buy | Maintains | $1,513 → $1,045 | +39,785.50% | Mar 27, 2024 |
| Benchmark | Benchmark | Strong Buy Maintains $1,650 → $1,265 | Strong Buy | Maintains | $1,650 → $1,265 | +48,182.44% | Mar 27, 2024 |
| Noble Capital Markets | Noble Capital Markets | Buy → Hold Downgrades n/a | Buy → Hold | Downgrades | n/a | n/a | Mar 27, 2024 |
| Roth MKM | Roth MKM | Strong Buy Maintains $688 → $1,513 | Strong Buy | Maintains | $688 → $1,513 | +57,629.01% | Mar 13, 2024 |
| Benchmark | Benchmark | Strong Buy Maintains $825 → $1,650 | Strong Buy | Maintains | $825 → $1,650 | +62,877.10% | Mar 6, 2024 |
| Roth MKM | Roth MKM | Strong Buy Maintains $523 → $688 | Strong Buy | Maintains | $523 → $688 | +26,140.46% | Nov 28, 2023 |
| Benchmark | Benchmark | Strong Buy Maintains $660 → $825 | Strong Buy | Maintains | $660 → $825 | +31,388.55% | Nov 10, 2023 |
| Roth MKM | Roth MKM | Strong Buy Reiterates $289 | Strong Buy | Reiterates | $289 | +10,920.99% | Sep 27, 2023 |
| EF Hutton | EF Hutton | Strong Buy Maintains $303 → $440 | Strong Buy | Maintains | $303 → $440 | +16,693.89% | May 15, 2023 |
| EF Hutton | EF Hutton | Strong Buy Reiterates $303 | Strong Buy | Reiterates | $303 | +11,445.80% | Apr 20, 2023 |
| EF Hutton | EF Hutton | Strong Buy Maintains $385 → $303 | Strong Buy | Maintains | $385 → $303 | +11,445.80% | Mar 27, 2023 |
| Benchmark | Benchmark | Strong Buy Reiterates $550 | Strong Buy | Reiterates | $550 | +20,892.37% | Mar 24, 2023 |
| EF Hutton | EF Hutton | Strong Buy Initiates $385 | Strong Buy | Initiates | $385 | +14,594.66% | Feb 9, 2023 |
| Noble Capital Markets | Noble Capital Markets | Buy Initiates $303 | Buy | Initiates | $303 | +11,445.80% | Jul 12, 2022 |
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Analyst Star Rankings
Our analyst star rankings are based on these four factors
- Success Rate
- The percentage of ratings that are profitable.
- Average Return
- The average percentage return within one year of the rating.
- Rating Count
- The more ratings the analyst has provided, the higher the score.
- Recency
- Ratings provided within the past year contribute to a higher score.