NIKE, Inc. (NKE)
NYSE: NKE · Real-Time Price · USD
37.88
+0.67 (1.80%)
At close: Oct 20, 2026, 4:00 PM EDT
37.91
+0.03 (0.08%)
Pre-market: Oct 21, 2026, 4:40 AM EDT
Nike Stock Forecast
Stock Price Forecast
According to 42 analysts polled by S&P Global, Nike stock has a consensus rating of "Hold" and an average price target of $37.67. The average 1-year stock price forecast is 0.55% lower than the current stock price, while the lowest is $19 (-49.84%) and the highest is $94 (+148.15%).
Price Target: $37.67 (-0.55%)
Analyst Consensus: Hold
Price Target
ChartAnalyst Ratings
The average analyst rating for Nike stock is "Hold". This means that analysts believe this stock is likely to perform similarly to the overall market.
Recommendation Trends
| Rating | May '26 | Jun '26 | Jul '26 | Aug '26 | Sep '26 | Oct '26 |
|---|---|---|---|---|---|---|
| Strong Buy | 14 | 11 | 11 | 10 | 9 | 9 |
| Buy | 2 | 1 | 1 | 1 | 1 | 1 |
| Hold | 20 | 24 | 25 | 25 | 26 | 25 |
| Sell | 1 | 1 | 1 | 2 | 3 | 3 |
| Strong Sell | 1 | 1 | 1 | 1 | 3 | 4 |
| Total | 38 | 38 | 39 | 39 | 42 | 42 |
Latest Forecasts
| Analyst | Firm | Rating | Rating | Action | Price Target | Upside | Date |
|---|---|---|---|---|---|---|---|
| Berenberg Bank | Berenberg Bank | Sell Maintains $28 | Sell | Maintains | $28 | -27.40% | Oct 14, 2026 |
| UBS | UBS | Hold Maintains n/a | Hold | Maintains | n/a | n/a | Oct 13, 2026 |
| Bernstein | Bernstein | Buy Maintains $45 | Buy | Maintains | $45 | +18.80% | Oct 9, 2026 |
| Deutsche Bank | Deutsche Bank | Hold Maintains $37 → $33 | Hold | Maintains | $37 → $33 | -12.88% | Oct 9, 2026 |
| Bank of America Securities | Bank of America Securities | Sell Reiterates $24 | Sell | Reiterates | $24 | -36.64% | Oct 9, 2026 |
Financial Forecast
Revenue This Year
43.03B
from 46.40B
Decreased by -7.26%
Revenue Next Year
43.47B
from 43.03B
Increased by 1.02%
EPS This Year
1.31
from 1.58
Decreased by -17.30%
EPS Next Year
1.66
from 1.31
Increased by 26.78%
EPS and Forward PE are based on non-GAAP adjusted numbers.