Nerdy Inc. (NRDY)
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The 52nd J.P. Morgan Annual Global Technology, Media and Communications Conference

May 22, 2024

Bryan Smilek
Analyst, JPMorgan

Great, let's get started. I'm Bryan Smilek, JPMorgan's Internet and Online Education analyst. We're pleased to have with us today, Nerdy's founder, chairman, and CEO, Chuck Cohn, and CFO, Jason Pellow. Nerdy is a leading live online learning platform, and provides learning experiences across thousands of subjects across multiple formats. It also generates revenue through its institutional business for Varsity Tutors for Schools, which sells high-dosage and learning solutions to school districts. Chuck founded Nerdy in 2007, and has experience as an investment banker at Wells Fargo, and also worked in private equity. Jason has served as Nerdy CFO since October 2020, and was previously VP of Finance and Accounting at Nerdy from September 2019 to October 2020. Welcome, Chuck and Jason.

Chuck Cohn
Founder, Chairman, and CEO, Nerdy

Thanks for having us, Bryan.

Jason Pellow
CFO, Nerdy

Thank you.

Bryan Smilek
Analyst, JPMorgan

I guess, Chuck, to start, for those of you who may not be familiar with Nerdy, could you just give a brief overview?

Chuck Cohn
Founder, Chairman, and CEO, Nerdy

Sure. So Nerdy is a live online learning platform. So we have a vertically integrated, two-sided marketplace. We serve both consumers and institutions. On the consumer side, we connect people for one-on-one, small group, live stream, and, you know, a variety of other forms of learning to create a product that we call a Learning Membership, that serves as kind of an all-encompassing, all-access solution to supporting students across multiple different academic calendar years, multiple different subjects, multiple different modalities. And, being that kind of comprehensive solution, where at the center is live, which is our superpower and the most effective way to learn. And on the institutional side, we've taken those capabilities and built a platform that allows for us to extend those solutions into school districts, and that's something that we call Varsity Tutors for Schools.

Jason Pellow
CFO, Nerdy

Maybe just to give some quantitative numbers to recent performance. So during the first quarter, we had a good quarter, $53.7 million of revenue. That was up 9% year-over-year. If I break that down between institutional and consumer, on the consumer side, Learning Memberships, which were new over the course of the last 18 months, delivered $39.9 million of revenue. That was up 39%. The institutional business delivered $11.9 million in revenue, which was a record, and it was up also 39% during the quarter. So we feel like we're off to a great start. We were Adjusted EBITDA and Operating Cash Flow positive on the quarter, and we've committed for the full year to also be Adjusted EBITDA and Operating Cash Flow positive.

We're off to a good start.

Bryan Smilek
Analyst, JPMorgan

Yeah, definitely. And I guess, just kicking off on that transition, can you just discuss the, you know, the glide path of the transition to memberships overall? And, you know, what are the next steps in the product roadmap here, you know, along LTV, conversion, retention, et cetera?

Chuck Cohn
Founder, Chairman, and CEO, Nerdy

Sure. So, historically, you know, our original kind of product was, hours of tutoring, what we called our package model, and we had different adjacent product capabilities that we built over time, some of those that we sold discretely. What we found was that when people used multiple different learning formats, that their LTV went up significantly. You know, if we could get them to use four different ways to learn, it, you know, more than doubled, which of course, you know, is super high leverage when you already have your sales and marketing costs covered and is a great way to grow.

And so one of the things that we started leaning into is kind of weaving them all together into this concept of a learning membership, and reorienting the consumer psychology to one that is recurring in nature and spans, you know, those different subjects, modalities, et cetera. And so that path required trading off revenue in the short term. We called it the J-curve, where in the short term, you actually recognize less revenue per month under the subscription model, but ultimately benefit from much higher LTV, you know, trending to be kind of, call it 2x, based on our historical data relative to the package model.

But, you know, it required for kind of going through a period where it decelerated growth, and that's something that we've come through, and, you know, we think puts us in a position where we have a higher quality business model, better product, higher LTV, you know, more scalable model, easier to innovate on. And we've undergone a similar journey on the institutional side with moving to access-based products and now kind of converging the actual product experience that learners and customers have.

Bryan Smilek
Analyst, JPMorgan

Awesome. I guess, just digging a bit deeper in there as well, too, so new customers up almost 20% year-on-year in 1Q. Can you just talk about the pace of growth through the year? I mean, what are the one to two most important initiatives that will help you really scale those memberships over time?

Jason Pellow
CFO, Nerdy

Yeah, I think there's a couple things going on in the consumer landscape. So we're actively working to improve the onboarding experience, make it much more friction-free for our customers. Actively improving the user experience as it relates to discoverability of additional subjects beyond the main subject that a student comes to us for. Additional learning modalities, as Chuck mentioned. You know, making sure that we can serve their learning needs across a variety of need states. We think that's important and will continue to drive the evolution of the product and the experience. That, as Chuck mentioned, drives LTV extension and retention, which we feel really good about. And then as you think about the back half related to the institutional side, we continue to build out the inside sales team.

We've got a great product suite of Teacher-Assigned, District-Assigned, and Parent-Assigned products that have been resonating with school districts. And so we think we're positioning ourselves to have a really strong selling season this back to school, which supports the back half.

Bryan Smilek
Analyst, JPMorgan

Awesome. And I guess, you know, so within memberships, obviously rolling out the freemium model, to select customers over the past few months, can you just talk about the early results of the rollout you've seen there? And, you know, could we expect a broader launch later this year? What would be the drivers of seeing a broader launch over time?

Chuck Cohn
Founder, Chairman, and CEO, Nerdy

Yeah. So when we talk about freemium, we kind of use it in two different ways. One relates to, like, the whole concept of, you know, registration and trying our zero marginal cost products, which are now, you know, access-based, and then we can kind of give away for free and then monetize on live. The second is testing, you know, very low entry price points, where you can then consume or upgrade to additional tiers with the goal of, you know, tripling conversion on a given audience segment and, you know, having potentially lower LTV on that segment, but, like, making up for it many times over. And those were the sort of tests that we were running to try to find some, like, product features and pricing that resonated with people in a state that didn't necessitate tutoring or there wasn't a current need.

As people, like, progressed through their learning journey and had that tutoring need, we would be the obvious choice, given that they're actively using our products. So, you know, a very simple example would be somebody that's just undertaking a test prep journey and, you know, isn't quite ready for tutoring yet, but he starts engaging with a variety of self-study tools and then upgrades to a premium live tutoring enhanced version of a learning membership. That's sort of some of the testing we were doing. We saw some pockets where the results were awesome, and, you know, there were a couple of areas where there's a little bit more work to do.

What we're trying to do is get a couple of things right that actually are also the most important things to do to drive acceleration in growth and LTV on our premium membership, which relates to that whole kind of onboarding and friction removal process. So what Jason referenced as part of it, there's also some really large, what I'm gonna call, just core marketplace infrastructure projects that have been underway since last fall, that have been kind of hitting on a progressive basis, that have been getting us nice wins in our cohorts related to that kind of like onboarding and happy path to a great customer experience and LTV extension.

Those are also the things that then allow for kind of any other model that relates to attracting, like, kind of a net new audience to be, like, super, super viable and economical from a traffic perspective.

Bryan Smilek
Analyst, JPMorgan

Awesome. And I guess, you know, thinking about demand there, can you just talk about... I mean, you mentioned some of the formats that are working and some that still have areas of improvement. So can you just discuss more in detail which subject and formats are resonating well? And I guess, you know, in that same framework, when are you starting to see the conversions from the freemium model really impact the learning memberships, if at all right now?

Chuck Cohn
Founder, Chairman, and CEO, Nerdy

Yeah, no, the conversions are happening. I mean, test prep was an area where there's kind of a more natural path from, call it, non-acute need to acute need, from, you know, starting your journey to having a thing that kind of causes you to think about tutoring and us being the obvious choice because you're already using our products. And so that was one where, you know, we knew it would be kind of the quickest path and where we saw the best results. And then academics is one where, you know, there's some promising results, but we have a little more work to do to make it kinda flip. And, you know, in both cases, you know, we are not counting in our forecast on freemium to drive, you know, our like, growth this year.

It's more of a kind of net new strategy that we think could unlock adjacent audience segments.

Bryan Smilek
Analyst, JPMorgan

Awesome. I guess, you know, on that framework too, can you just talk about, like, is the customer demographic of a freemium user different? In other words, does it expand the SAM over time, too, and I guess, like, the incrementality of the funnel overall?

Chuck Cohn
Founder, Chairman, and CEO, Nerdy

Sure. We, we think over time, it actually lowers your CAC as you're catching people in, you know, earlier states and engaging in them, you know, at, at points in time where they're very efficient to acquire, and then, you know, the conversion rates of that funnel obviously differ, but we would expect that you ultimately get significantly lower CACs. It also allows for us to converge our consumer and institutional products, so it makes it easier for consumers to refer us into schools or universities over time, and then separately for those institutions to then extend it to their user bases very, very efficiently.

Bryan Smilek
Analyst, JPMorgan

Awesome. I guess, just, you know, thinking about the pricing side of it, Jason, I guess, could you talk a bit more about the impact of ARPM in 2024, you know, just as you lead into the freemium rollout, and even into 2025, perhaps, when you're just thinking about monetization and finding that right relative pricing and product fit?

Jason Pellow
CFO, Nerdy

Sure. So I think what's important is, you know, we're always trying to provide more value to our customers. We think that that drives retention over the fullness of time. As you think about our premium memberships, we haven't really changed the pricing there, so there's not any price sensitivity that we're seeing in the market. What we were really testing, as Chuck mentioned, was a lower price tier that brings people into the ecosystem that have a different need state, so they want help or they need a Q&A bank, so they want to take an adaptive self-assessment, but they don't yet need full high-dosage tutoring in a live-based setting. So, as Chuck mentioned, we probably leaned in a little bit too far there in the first quarter. It impacted ARPM.

We've instilled a higher level of operating discipline, and we'll monitor those cohorts over the course of the remainder of the year. That being said, as we move into the back-to-school period, we'll focus on the premium memberships with the 4- and 8-hour being the most popular. That'll allow ARPM to mix shift back up, above 300 as we enter the back half of the year.

Chuck Cohn
Founder, Chairman, and CEO, Nerdy

Yeah, and I mean, I think we got all the insights that we were hoping for. And, you know, there's probably a little more revenue impact in Q2, and that's already been shared, than we'd kinda targeted, but like, you know, it's not perfect testing with something where you're testing out a big magnitude things, and we've kind of really dialed back some of that testing to be, like, really honed in on a couple of key things for the back-to-school season.

Bryan Smilek
Analyst, JPMorgan

Oh, yeah, definitely. And I guess, just shifting gears a bit, to the institutional business, you know, revenue up almost 40% year-over-year, very impressive, been a very bright spot for Nerdy overall. So can you just help us understand, you know, the shift to Platform Access approach that you've undergone? You know, obviously, it includes high-dosage offerings and select premium, you know, freemium offerings over time. But I guess, could you just talk about, you know, the pace of, you know, contracts and renewals over time with VTS?

Chuck Cohn
Founder, Chairman, and CEO, Nerdy

Sure. So one of the things we've been building towards for, you know, several years was moving to that access-based product, being able to grant access to lower zero marginal cost products. And, you know, in schools, that was kind of an obvious extension where you can provide live enrichment classes and SAT and ACT and diagnostic testing in all K-12 subjects aligned to state standards, all these things that we just already had on the platform from the consumer audience that we're then able to extend into school districts that have high perceived value. And so it's been a very efficient way to build trust and credibility, and have people want to meet with us because, you know, we're giving them something of value, and it's something that can solve a variety of different need states.

Maybe not the what might on the platform access side be the most, like, pressing need, but it then puts us in a position where we can have a conversation with them about that most pressing need, which tends to be high-dosage tutoring, where, you know, we believe a multi-billion-dollar industry is being formed. And once you're embedded in a school district or, you know, eventually a business or university, you're just the obvious choice to use for any sort of live, you know, digital need that they have.

Bryan Smilek
Analyst, JPMorgan

Great. And I guess, you know, you've talked about overhauling the sales force, you know, and the go-to-market strategy just to converge the two platforms and drive more synergies. Can you just talk about the early impact that we're seeing? And I guess, you know, with that convergence model, the next steps in the VTS, you know, both the sales force and the product side.

Chuck Cohn
Founder, Chairman, and CEO, Nerdy

Yeah, I mean, like, the go-to-market motion wasn't really change except that we have more local-

Bryan Smilek
Analyst, JPMorgan

Yeah

Chuck Cohn
Founder, Chairman, and CEO, Nerdy

... sales reps. So that's just a hiring thing, like, a time thing, as opposed to any sort of change in the go-to-market strategy. But we feel good about that model, and, you know, I've generally seen that the people that were local were selling five times more than those who were kind of covering multi-state territories. But that's just a, I think something that kind of maybe changes the shift of bookings for the year, but doesn't, you know, we think builds, like, a way better and faster, more effective motion as we head into, you know, call it the next year or so.

Bryan Smilek
Analyst, JPMorgan

Awesome. And I guess, right, so VTS currently available to 2.2 million total students, north of, you know, almost 500 school districts overall. And I mean, you know, you guys have set the goal to penetrate 10 million students, which is roughly, you know, 20% of the K-12 student population in the U.S. So can you just talk about, you know, what drives that confidence to achieve that 10 million target by the end of this year? And I guess, you know, thinking about different types of districts with different needs, you know, is it more Title I, public? Is it a mix of private schools as well, too? Could you just unpack that dynamic of the students that you're reaching right now?

Chuck Cohn
Founder, Chairman, and CEO, Nerdy

Sure. So we've focused our outreach efforts exclusively on public schools thus far. There's certainly an obvious extension into private, where you get, you know, a very, very obvious, like, halo effect benefit on the consumer side from that, and we'll do that in time. But, you know, any school district can go and sign up on the website. So we do have private schools signing up, just kind of naturally hearing about it, and we'll service them and serve them. And so, you know, you do have a lot of large, kind of urban public school districts, or larger school districts, certainly, but it's totally eclectic. It's, like, resonating with everybody because there's something for everybody in that kind of platform access.

The reality is that any school district, regardless of whether it's, you know, a big urban or whether it's suburban or whether it's a private school, they have a variety of different academic support, test prep, and enrichment needs, all of which we can service.

Bryan Smilek
Analyst, JPMorgan

Awesome. And, you know, within that framework, too, you know, the deadline to commit ESSER III funding expires in September. So can you just talk about how these allocations actually work? I think, like, there's a big misconception, out there, at least in my conversations, that once you commit it, you have to spend it right away. So it's not as sticky of a revenue base, which is actually a fallacy. So can you just talk about, you know, the actual dynamics of these allocations, you know, after they have to be committed by September?

Jason Pellow
CFO, Nerdy

Sure. So, the American Rescue Plan allocated substantial monies for COVID learning loss, and learning acceleration. We estimate there's about $10 billion-$12 billion left to be spent, which has to be contracted by September 2024. But it can be contracted for up to four years post that date. So services can be provided from September 2024 through September 2028. The Department of Education has specifically highlighted that they believe that any contracts post this September should be utilized for high-dosage tutoring, absenteeism, or summer learning programs, two of which we provide services for. All of our products, Teacher, District, and Parent Assigned, qualify for the funding. And what we're seeing in the marketplace is school districts leaning into multi-year contracts so they can lock in services, for many years.

That also allows us to lock in revenue for multiple years. To your point, it's not a one-time shot. It'll support that business continuing to grow for multiple years into the future, and we think it's a great opportunity, which is also one of the reasons, you know, we're expanding the size of the sales force. Platform Access is giving us the ability to have conversations with school districts much earlier in the sales process at higher levels, so Chief Academic Officer and Superintendent as well. So we feel good about the activity. We think that we'll be able to capture a large portion of the funding that's available.

Bryan Smilek
Analyst, JPMorgan

Also, I guess-

Chuck Cohn
Founder, Chairman, and CEO, Nerdy

Not all $15 billion.

Jason Pellow
CFO, Nerdy

Not all $10 billion.

Chuck Cohn
Founder, Chairman, and CEO, Nerdy

Um, yeah.

Jason Pellow
CFO, Nerdy

Relative to our company's size.

Chuck Cohn
Founder, Chairman, and CEO, Nerdy

School districts pay for this with a variety of different funding sources. So, you know, the ESSER accounted for a very small portion of our Q1 bookings, for instance, and you see people using Title I and normal operating budgets and special education and... And so, like, this is, you know, in relative to the market potential here or existing even size, like, it's a, you know, it's a small business, right? Like, we didn't have a go-to-market motion within institutional, and so we've had to build that. So we're building from a small base. Went from, you know, zero to 30-- you know, mid-30-something million bookings over a two-year period or so, and we feel kinda good about the long-term opportunity there and, how it builds to, you know, adjacent opportunities like higher ed over time.

Bryan Smilek
Analyst, JPMorgan

I guess, you know, you kind of touched on it, too, but, you know, other funding sources, there's also been very favorable, state and federal legislations out there that have been getting passed. Can you just talk about how the regulatory and funding landscape is actually evolving across tutoring right now, and where you see that over the next one to three years, especially obviously with the election upcoming? You know, how do you think about, like, a bipartisan approach to tutoring legislation and funding going forward?

Chuck Cohn
Founder, Chairman, and CEO, Nerdy

Well, yeah, there are a couple bills in Congress being considered in the early phases related to tutoring specifically, and the president's proposed budget has high-dosage tutoring elevated to, you know, a specific line-item level. So, like, this is just something where you're getting effectively top-down mandates that put a lot of attention on this as a solution to solving learning loss and helping students.

And while this has, I think, broadly been true for thousands of years with tutoring, and people have noted it's now possible to do it at scale to an extent that never was possible previously, and there's an openness to kind of augmenting how learning's delivered outside of the school day in a digital environment, and, you know, with a specific focus on tutoring, given the exceptional results that just study after study are coming out with from every think tank, you know, every university. It's pretty incredible the results that tutoring is having, and it's just the most effective way to spend money as a, you know, a state department of education or school district relative to, say, technology or curriculum or something else, where frankly, the results are, you know, like, pretty indiscernible.

Bryan Smilek
Analyst, JPMorgan

Yeah, and I guess, so shifting gears a bit to the strategy overall, and we've kind of touched on it before, you know, converging the models between consumer and VTS to provide a, you know, a unified experience where you can build once and leverage multiple times. So I guess, can you just talk about how this positions Nerdy just as a healthier business and will help you capture, you know, perhaps, you know, cross-selling activity between VTS to the consumer business longer term as well, just as, you know, you get more people in the funnel, and they wanna consume hours outside of what they get from their institution as well?

Chuck Cohn
Founder, Chairman, and CEO, Nerdy

Sure. So by being on a unified platform, we can then start extending in different product capabilities and, you know, subject availability that the consumer business has. So, you know, on the consumer side, there's 3,000 subjects we track, and, you know, we have, call it 20% of the learners are K through five, and 30% are six through twelve, and, you know, just under 20% are college and graduate, and then the remainder is professional adults. So we can kind of service all these different needs and do it well, and by having them on the same platform, you can now then start making different subjects and modalities available in a way that serves different audience segments and makes it way easier to sell in specific solutions.

So whether it's, you know, like our, an ACT and SAT district-wide program that we, you know, recently launched, or whether it's something that is in an entirely different market, it's, you know, it just requires a little focus. It doesn't require a lot of work to then be able to have a much larger number of different solutions available on the platform. It also, from a product engineering perspective, will significantly increase the pace at which our teams work. And so while, you know, it might be hard to see from the outside world, like, you know, from internally, I think we expect that we're going to just like, accelerate the pace of development because you're not working in parallel to any extent.

Bryan Smilek
Analyst, JPMorgan

Awesome, and I guess, you know, within that engineering and, you know, product innovation overall, you guys have obviously used AI and machine learning, you know, really since your inception to, you know, drive the matching algorithm over time. So can you just talk about how generative AI, number one, unlocks new monetization opportunities, I guess number two, expands content, and I guess three, internally, how do you drive productivity and reduce costs through leveraging that technology?

Chuck Cohn
Founder, Chairman, and CEO, Nerdy

So starting in, call it, like, 2017, 2016, we, as like we shifted more of... You know, we built our online platform, we started getting great results. We started realizing, like, wait a second, you know, there's one learner and 1,000 experts. Who do you pair them with? And we got so much leverage out of the matching process and leveraging machine learning, and then getting a better match, then finding that it ultimately led to happier customers, extended LTV, you know, way, way faster growth rates, all, all the good things. We kind of leaned into instrumenting the business, you know, across both sides of this vertically integrated marketplace, and then using that to inform personalization and then also remove cost.

And as generative AI has accelerated over the course of the last 18 months, we've just continued to do that and and we're kind of in a position to move quickly. So, for instance, we're using it to produce content and practice problems and diagnostics. So, you know, we produced 60,000 standards-aligned practice problems in prep for back to school last year. That's something where we kinda built the machine and can run it. You know, anytime we need content, we're able to use AI-generated lesson plans that then improve the experience and have high levels of personalization for any given student. That's something that, you know, this fall will be extending into school districts as well and making available.

And there's just different elements of personalization and content that were really additive to the experience that would've been cost-prohibitive in a non-generative AI world that enhance it. And so whether it's you know prompts and real-time feedback for customer service agents in real time, which is something we're doing, or AI customer support bots or personalized learning recommendations, we're leaning in here pretty hard and think that, you know, with live at the center, which is the thing that motivates, inspires, holds people accountable, you know, at the end of the day, we're all social creatures by our nature, and all the data suggests that when you know it's simply kind of just AI. It's an effective way to kind of self-help for periods of time, but that, you know, students lose motivation very, very quickly.

So we believe that by surrounding it, we have this concept that we, you know, wrote about in our prospectus, actually, called AI for HI, but artificial intelligence for human interaction, of giving experts and learners superpowers in a digital environment. We think that with a vertically integrated marketplace model that's heavily instrumented, where all the learning occurs on platform, recorded, you know, and you have that kind of immersive experience, that we're well-positioned to thread different aspects of generative AI and personalization throughout the experience and kinda compound the wins.

Bryan Smilek
Analyst, JPMorgan

Awesome. And I guess, you know, shifting towards the financials, Jason, you know, let's just dig into the 2024 guide a bit. So you guided active members ending the year about 56,000, and, you know, significant revenue growth re-acceleration in the back half around back to school.

Jason Pellow
CFO, Nerdy

Mm-hmm.

Bryan Smilek
Analyst, JPMorgan

Can you just talk about the puts and takes on how you get there?

Jason Pellow
CFO, Nerdy

Yeah, sure. So if we think about the first quarter, active learner growth was up 40% year-over-year. If you think about that 56,000 number at the end of the year, that would be up about 37%. We think that the improvements we're making on the consumer side to the onboarding experience, to driving engagement, both in tutoring and non-tutoring modalities, will drive LTV extension. And, you know, the typical seasonality is such that with back to school, we'll see a large acceleration during the fall timeframe into the active learner base. So we feel good about the consumer side. On the institutional side, I think we're also laying the foundation to have a strong back to school. I also mentioned the ESSER funding deadline for contracting that will occur in September.

We think the size of the sales team increasing, the significant response we've seen to platform access and how that's allowing us to have conversations towards monetization and paid offerings in the marketplace, and the level of activity that's bringing will support a strong back to school period. It's important to remember that the majority of contracts that are booked between now and back to school on the institutional side, those will start around, you know, late September, early October. Once schools are in session, students are into their routines, and then the school districts typically will start, you know, on a three-week, four-week deferred basis their tutoring programs. So, that supports the high ramp that we see in the back half. We feel good about it and continue to believe it's the appropriate guide.

Bryan Smilek
Analyst, JPMorgan

Awesome. I mean, you've also guided to very healthy Adjusted EBITDA margin expansion-

Jason Pellow
CFO, Nerdy

Mm-hmm

Bryan Smilek
Analyst, JPMorgan

... positive operating cash flow, free cash flow, in 2024. So I guess, you know, in the framework of, you know, re-accelerating growth in the back half, how do you balance that margin expansion with growth to ensure that you do capture both demand on the institutional and consumer side?

Jason Pellow
CFO, Nerdy

Yeah, sure. So, you know, it's important that the shift to the consumer Learning Membership model has really improved the unit level economics of our business over the course of the last, I'll call it 18 months. In 2023, we improved Adjusted EBITDA margins by 2,100 basis points, and actually delivered about $30 million of revenue growth, with $33 million dollar improvement in Adjusted EBITDA, which was about 108% flow through. As you think about 2024, we've guided towards another 500 basis points of improvement. That'll occur throughout the P&L across, gross margin expansion, as well as leverage in sales and marketing and, in G&A costs. So we, we feel good about the Adjusted EBITDA guide. As I mentioned, in Q1, we were Adjusted EBITDA positive, as well as operating and free cash flow positive.

We've committed to that on the full year and believe that that will absolutely be the case.

Chuck Cohn
Founder, Chairman, and CEO, Nerdy

Yeah, I think it's important to note, like, the way that the seasonality works in this business, you know, it's already around the school year, so each school year, you kinda step up into a new level of revenue. And you know, today, for instance, we're bearing all the costs of our, you know, fixed cost infrastructure, like product and engineering, that actually drive, you know, the growth. And so, like, say with this expansion in our Varsity Tutors for Schools sales force, where you're bearing the cost today, and you step into the higher revenue levels and naturally get operating leverage on what, you know, is higher gross margin revenue than we've had in the past as we continue to ship to these access-based models.

Bryan Smilek
Analyst, JPMorgan

Great. And I guess, you know, just, you know, talk about that a little further, too. Can you just discuss... I mean, you know, as you do get these, you know, economies of scale over time and continue to build the platform overall, what do you think the right level of sales and marketing would be as you, you know, really refine the go-to-market and just build awareness overall?

Chuck Cohn
Founder, Chairman, and CEO, Nerdy

Well, we-

Jason Pellow
CFO, Nerdy

Yeah-

Chuck Cohn
Founder, Chairman, and CEO, Nerdy

Yeah, go ahead.

Jason Pellow
CFO, Nerdy

No, you go ahead.

Chuck Cohn
Founder, Chairman, and CEO, Nerdy

We're gonna continue to get operating leverage over time through the LTV extension, and then the way we've been kind of operating internally is targeting, you know, the same, the same sort of flattish CAC year over year, but then with LTV extension relative to the other model and allowing for us to kind of layer cake those, those cohorts. And what we would expect to happen over time is between, like, repeat, like, repeat years and layer caking occurring on the institutional side, you get significant margin expansion. And part of what we saw in Varsity Tutors for Schools, call it as we got into, like, Q4 of last year, was, like, pretty massive improvements in year-over-year sales and marketing that actually gave us high levels of confidence in the efficacy of that go-to-market motion and wanting to really, like, double down on it.

And, you know, heading into the back half of the school year, I think you'd start seeing, you know, the benefits of the higher, like, revenue levels that come with, you know, another school year. And then separately, you know, we're trying to really lean into this kind of halo effect in both directions that we think can drive a completely different type of sales and marketing efficiency and reach expansion over time.

Bryan Smilek
Analyst, JPMorgan

Awesome. And I guess, you know, just thinking about the longer term, too, I know, you know, Jason, we, we've discussed, you know, 75% gross margins in the past—and 25%-30% Adjusted EBITDA margins. But, you know, obviously, this was before the shift to consumer and VTS. So I guess, you know, can you talk about longer term? I mean, we've kind of already touched on the sales and marketing side, but other opportunities of leverage in the model going forward.

Jason Pellow
CFO, Nerdy

Yeah, sure. So, you know, we've got really strong gross margins today. They're about 70%. Chuck mentioned some of the invoicing work that we're doing today. We're also doing substitute tutoring pool work on the institutional side. Once those projects hit, and we have greater levels of automation, you'll see continued gross margin expansion. And then, as you work down the P&L, Chuck talked about sales and marketing leverage, but if you think about G&A, we've grown into our cost structure. You saw that last year, where we were nearly Adjusted EBITDA break even. We've made the investments in sales and marketing, but we'll hold the G&A side of the house pretty flat on a go-forward basis. And so, as we continue to scale, you'll see pretty significant leverage flow through from that perspective.

Chuck Cohn
Founder, Chairman, and CEO, Nerdy

Yeah, that's kinda the not glamorous, but incredibly important part of, you know, kind of core marketplace infrastructure we've been overhauling since last fall, that, you know, is hitting on a sequential basis, where we're then seeing either cost out wins or, you know, flow through to kind of a happy path to LTV expansion, you know, right out of the gate.

Bryan Smilek
Analyst, JPMorgan

Awesome. So I guess you would say that that 25%-30% still holds longer term?

Chuck Cohn
Founder, Chairman, and CEO, Nerdy

Yes.

Jason Pellow
CFO, Nerdy

Yes.

Bryan Smilek
Analyst, JPMorgan

Got it. And I guess, you know, so we've touched on a bit, today, but definitely wanted to hit on macro and competitive dynamics. I guess, I mean, historically, I don't think we've seen any correlation of macro, headwinds or tailwinds to the business. So can you just, you know, provide one, updated thoughts on, you know, the macro, and two, I guess, you know, with the competition, you know, continuing to evolve, you've seen it, you know, on multiple product showcases lately. You know, can you just discuss how macro and competitive, you know, position the, you know, company in the next five, 10 years going forward?

Chuck Cohn
Founder, Chairman, and CEO, Nerdy

Sure. So, you know, we've really never been able to notice any impact to the economy, either positive or negative, you know, over time, and, you know, have always felt like we were kind of in our control of our own destiny as it related to building products that resonate with customers and doing things that would cause them to reward us with, you know, more business. And so, you know, we feel like the macro environment has not changed noticeably in our business in the last couple of years. And then separately, on the competitive side, you know, we wanna continue to kind of define what great looks like as it relates to live and online and surrounding it with tools and content and generative AI capabilities that we think are highly differentiated.

So, you know, there have been some really cool demos recently, particularly related to gen AI, that we're excited about and will integrate in and around our products. But, you know, at the core of that is Live, which is the one part you can't kind of commoditize, and that we see, you know, persistent demand in and, and kinda no substitution. So, from our perspective, it's going to allow for us to produce hyper-personalized content, make for way more interactive experiences, allow for us to build experiences that, frankly, like, you know, if you think about the kind of idea of our registration and freemium offering, could become way more compelling over time with kind of Live as the monetization engine at the center, and something that can't be commoditized.

We feel good about how that ultimately builds and frankly, how it also allows for us to just provide more and more value to institutions as well.

Bryan Smilek
Analyst, JPMorgan

Awesome, and I guess, you know, time for one more question, so I guess I'll leave it with this one. So obviously, you've been public for some time now, and the financials are meaningfully improving, you know, 2023, 2024. So what do you think investors are missing about Nerdy right now, and what is, I mean, the one-liner to take away from today?

Jason Pellow
CFO, Nerdy

I think what's important is that, you know, the long-term strategy is well intact on both the consumer and the institutional side. We've made the evolution towards the learning memberships on the consumer side, as well as the all-access teacher, district, and parent-assigned approach on the institutional side. The platform access offering is resonating with school districts. It's providing them with immense value. It's positioning us to be the preferred provider over the fullness of time. And then, as Chuck mentioned, some of the non-glamorous work that's being done on the platform, you don't see pull-through to the P&L yet, but those benefits, whether it's cost reductions or improvements to the user experience, will absolutely present themselves as we move into the back-to-school period and scale, you know, the number of learners that we service.

Chuck Cohn
Founder, Chairman, and CEO, Nerdy

Yeah, I mean, it's definitely impacting things. We just have... In the aggregate number, you're not, you know, it's not popping out yet like it will at some point. But I think part of potentially what's missed in some conversations that's very specific is, you know, not understanding the operating leverage of the business that comes as you just step function change into a new school year with higher revenue and, you know, holding costs constant, as simple as that is. And then separately, yeah, there's a lot of leverage that we'll get from, you know, things like scheduling and invoicing and calendaring and all these boring things that our customers really, really care about and...

But then separately, I think we're gonna be able to move so much faster now that we're on one converged platform, so it feels like we're running at 2x the speed that we ever have. And, you know, that's something that you'll see pull through to, I think, pretty significant improvements in our customer experience and our products and, you know, how compelling they are over the course of the next, you know, call it six months.

Bryan Smilek
Analyst, JPMorgan

Great. Thanks for being with us today.

Chuck Cohn
Founder, Chairman, and CEO, Nerdy

Sure.

Jason Pellow
CFO, Nerdy

Thanks, Bryan.

Chuck Cohn
Founder, Chairman, and CEO, Nerdy

Thank you.

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