Planet Fitness, Inc. (PLNT)
NYSE: PLNT · Real-Time Price · USD
52.52
-0.75 (-1.41%)
Oct 23, 2026, 4:00 PM EDT - Market closed
Planet Fitness Stock Forecast
Stock Price Forecast
According to 17 analysts polled by S&P Global, Planet Fitness stock has a consensus rating of "Buy" and an average price target of $65.33. The average 1-year stock price forecast is 24.39% higher than the current stock price, while the lowest is $49.2 (-6.32%) and the highest is $106 (+101.83%).
Price Target: $65.33 (+24.39%)
Analyst Consensus: Buy
Price Target
ChartAnalyst Ratings
The average analyst rating for Planet Fitness stock is "Buy". This means that analysts believe this stock is likely to outperform the market over the next twelve months.
Recommendation Trends
| Rating | May '26 | Jun '26 | Jul '26 | Aug '26 | Sep '26 | Oct '26 |
|---|---|---|---|---|---|---|
| Strong Buy | 9 | 9 | 9 | 9 | 9 | 8 |
| Buy | 3 | 3 | 3 | 3 | 3 | 3 |
| Hold | 7 | 7 | 7 | 6 | 6 | 6 |
| Sell | 0 | 0 | 0 | 0 | 0 | 0 |
| Strong Sell | 0 | 0 | 0 | 0 | 0 | 0 |
| Total | 19 | 19 | 19 | 18 | 18 | 17 |
Latest Forecasts
| Analyst | Firm | Rating | Rating | Action | Price Target | Upside | Date |
|---|---|---|---|---|---|---|---|
| UBS | UBS | Buy Maintains n/a | Buy | Maintains | n/a | n/a | Oct 14, 2026 |
| KeyBanc | KeyBanc | Buy Reiterates $65 | Buy | Reiterates | $65 | +23.76% | Oct 13, 2026 |
| Robert W. Baird | Robert W. Baird | Buy Maintains $72 → $60 | Buy | Maintains | $72 → $60 | +14.24% | Oct 5, 2026 |
| RBC Capital | RBC Capital | Buy Maintains $65 → $60 | Buy | Maintains | $65 → $60 | +14.24% | Oct 5, 2026 |
| TD Cowen | TD Cowen | Hold Maintains $54 | Hold | Maintains | $54 | +2.82% | Sep 30, 2026 |
Financial Forecast
Revenue This Year
1.42B
from 1.24B
Increased by 15.04%
Revenue Next Year
1.52B
from 1.42B
Increased by 7.11%
EPS This Year
3.26
from 3.07
Increased by 6.09%
EPS Next Year
3.65
from 3.26
Increased by 12.18%
EPS and Forward PE are based on non-GAAP adjusted numbers.