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Planet Fitness, Inc. (PLNT)
NYSE: PLNT · Real-Time Price · USD
76.29
-1.60 (-2.05%)
At close: Mar 10, 2026, 4:00 PM EDT
77.80
+1.51 (1.98%)
After-hours: Mar 10, 2026, 4:54 PM EDT

Planet Fitness Revenue by Segment

Period EndingDec 31, 2025Sep 30, 2025Jun 30, 2025Mar 31, 2025Dec 31, 2024Sep 30, 2024Jun 30, 2024Mar 31, 2024Dec 31, 2023Sep 30, 2023Jun 30, 2023Mar 31, 2023Dec 31, 2022Sep 30, 2022Jun 30, 2022Mar 31, 2022Dec 31, 2021Sep 30, 2021Jun 30, 2021Mar 31, 2021Dec 31, 2020Sep 30, 2020Jun 30, 2020Mar 31, 2020Dec 31, 2019
Corporate-Owned Stores
546.10M536.80M527.10M513.58M502.29M492.39M477.50M465.77M
Corporate-Owned Stores Growth
8.72%9.02%10.39%10.26%11.80%13.63%13.31%13.85%
Franchisee-Owned Stores
380.97M371.90M362.53M353.33M344.32M335.39M333.10M326.27M
Franchisee-Owned Stores Growth
10.64%10.89%8.83%8.29%8.31%3.65%2.89%0.26%
Equipment
310.09M294.00M276.86M262.31M256.12M221.44M225.88M232.06M
Equipment Growth
21.07%32.77%22.57%13.04%9.41%-14.24%-11.21%5.02%
National Advertising Fund
86.99M85.64M83.75M81.11M78.96M77.11M75.14M72.99M----------------
National Advertising Fund Growth
10.17%11.06%11.45%11.12%12.78%-------------------

Store Count by Type

Period EndingDec 31, 2025Sep 30, 2025Jun 30, 2025Mar 31, 2025Dec 31, 2024Sep 30, 2024Jun 30, 2024Mar 31, 2024Dec 31, 2023Sep 30, 2023Jun 30, 2023Mar 31, 2023Dec 31, 2022Sep 30, 2022Jun 30, 2022Mar 31, 2022Dec 31, 2021Sep 30, 2021Jun 30, 2021Mar 31, 2021Dec 31, 2020Sep 30, 2020Jun 30, 2020Mar 31, 2020Dec 31, 2019
Franchisee-Owned
2.60K2.51K2.48K2.46K2.45K2.38K2.36K2.34K
Franchisee-Owned Growth
6.50%5.72%5.13%5.13%5.43%5.31%5.55%5.88%
Corporate-Owned
292.00281.00283.00280.00277.00259.00259.00258.00
Corporate-Owned Growth
5.42%8.49%9.27%8.53%8.20%7.92%8.82%9.79%

Operating Expense Breakdown

Period EndingDec 31, 2025Sep 30, 2025Jun 30, 2025Mar 31, 2025Dec 31, 2024Sep 30, 2024Jun 30, 2024Mar 31, 2024Dec 31, 2023Sep 30, 2023Jun 30, 2023Mar 31, 2023Dec 31, 2022Sep 30, 2022Jun 30, 2022Mar 31, 2022Dec 31, 2021Sep 30, 2021Jun 30, 2021Mar 31, 2021Dec 31, 2020Sep 30, 2020Jun 30, 2020Mar 31, 2020Dec 31, 2019
Store Operations
318.55M313.30M305.12M297.83M290.51M281.73M273.23M261.96M
Store Operations Growth
9.65%11.21%11.67%13.70%14.54%14.69%13.65%10.11%
Cost of Revenue
230.31M220.56M208.10M200.61M197.12M174.09M182.14M189.67M
Cost of Revenue Growth
16.84%26.69%14.25%5.77%3.73%18.98%29.08%66.09%
Depreciation and Amortization
155.79M155.93M157.86M159.25M160.35M159.39M155.83M152.78M
Depreciation and Amortization Growth
-2.84%-2.17%1.30%4.23%7.32%10.04%11.35%13.72%
Selling, General, and Administrative
137.63M136.04M138.16M134.26M129.15M124.68M125.32M126.35M
Selling, General, and Administrative Growth
6.57%9.11%10.24%6.26%3.38%1.88%7.81%13.02%
Advertising
87.58M85.54M83.83M81.16M79.01M77.22M75.12M72.90M
Advertising Growth
10.85%10.76%11.59%11.33%12.72%13.29%11.20%6.33%
Other Expenses
-385.00K-1.44M4.57M-395.00K1.33M3.37M3.04M6.93M
Other Expenses Growth
--50.56%--87.22%-77.87%-79.20%-42.03%
Source: Business metrics provided by Main Street Data and sourced from official company press releases and documents.