Snap Inc. (SNAP)

NYSE: SNAP · Real-Time Price · USD
6.08
+0.10 (1.67%)
At close: May 8, 2026, 4:00 PM EDT
6.03
-0.05 (-0.82%)
After-hours: May 8, 2026, 7:59 PM EDT
Market Cap10.32B -23.8%
Revenue (ttm)6.10B +10.3%
Net Income-409.85M
EPS-0.24
Shares Out 1.70B
PE Ration/a
Forward PE9.54
Dividendn/a
Ex-Dividend Daten/a
Volume40,074,145
Open5.91
Previous Close5.98
Day's Range5.71 - 6.09
52-Week Range3.81 - 10.41
Beta1.05
AnalystsHold
Price Target8.13 (+33.72%)
Earnings DateMay 6, 2026

About SNAP

Snap Inc. operates as a technology company in North America, Europe, and internationally. The company offers Snapchat, a visual messaging application with various tabs, such as camera, visual messaging, snap map, stories, and spotlight that enable people to communicate visually through short videos and snaps. It also provides Snapchat+, Lens+, and Snapchat Platinum, a subscription service that provides subscribers access to exclusive, experimental, and pre-release features; Spectacles, an augmented reality (AR) glasses; and advertising products... [Read more]

IPO Date Mar 2, 2017
Employees 5,261
Stock Exchange NYSE
Ticker Symbol SNAP
Full Company Profile

Financial Performance

In 2025, Snap Inc.'s revenue was $5.93 billion, an increase of 10.63% compared to the previous year's $5.36 billion. Losses were -$460.49 million, -34.01% less than in 2024.

Financial Statements

Analyst Summary

According to 26 analysts, the average rating for SNAP stock is "Hold." The 12-month stock price target is $8.13, which is an increase of 33.72% from the latest price.

Price Target
$8.13
(33.72% upside)
Analyst Consensus: Hold
Stock Forecasts

News

Mixed options sentiment in Snap Inc. with shares down 1.42%

Mixed options sentiment in Snap Inc. (SNAP), with shares down 8c near $5.89. Options volume relatively light with 61k contracts traded and calls leading puts for a put/call ratio of

23 hours ago - TheFly

Snap price target lowered to $8 from $10 at RBC Capital

RBC Capital lowered the firm’s price target on Snap (SNAP) to $8 from $10 and keeps a Sector Perform rating on the shares. The company had another mixed quarter with

2 days ago - TheFly

Snap price target raised to $7 from $6.50 at Morgan Stanley

Morgan Stanley raised the firm’s price target on Snap (SNAP) to $7 from $6.50 and keeps an Equal Weight rating on the shares.

2 days ago - TheFly

Snap price target lowered to $7 from $8 at Goldman Sachs

Goldman Sachs analyst Eric Sheridan lowered the firm’s price target on Snap (SNAP) to $7 from $8 and keeps a Neutral rating on the shares. Snap’s Q1 results highlighted management’s

2 days ago - TheFly

Snap price target lowered to $6 from $7 at JPMorgan

JPMorgan lowered the firm’s price target on Snap (SNAP) to $6 from $7 and keeps an Underweight rating on the shares post the Q1 report. Snap’s Q2 revenue guidance came

2 days ago - TheFly

Snap price target raised to $5.75 from $5.25 at Stifel

Stifel raised the firm’s price target on Snap (SNAP) to $5.75 from $5.25 and keeps a Hold rating on the shares.

2 days ago - TheFly

Snap Stock Dives After Earnings. Its Flagship AI Deal Is Dead, Activist Circles.

Snap stock was tumbling after earnings. The cancellation of a deal with AI start-up Perplexity is likely to fuel an activist campaign.

2 days ago - Barrons

Snap Inc. options imply 12.2% move in share price post-earnings

Pre-earnings options volume in Snap (SNAP) Inc. is normal with calls leading puts 5:1. Implied volatility suggests the market is anticipating a move near 12.2%, or 75c, after results are

2 days ago - TheFly

Snap and Perplexity Cancel AI Integration Plans

Snap and Perplexity said Wednesday (May 6) that they amicably ended a partnership that would have integrated Perplexity's artificial intelligence-powered answer engine into Snap's Snapchat social medi...

2 days ago - PYMNTS

Snap sees Q2 revenue $1.52B-$1.55B, consensus $1.53B

Snap (SNAP) said: “As we move into Q2, we remain focused on accelerating our topline, growing our community, deepening engagement, improving financial efficiency, and advancing toward the commercial l...

2 days ago - TheFly

Snap says ‘amicably ended’ Perplexity relationship in Q1

In its investor letter, Snap (SNAP) says: “Our guidance range for Revenue in Q2 is $1.52 billion to $1.55 billion. Our revenue guidance range assumes no contribution from Perplexity as

2 days ago - TheFly

Snap says its $400M deal with Perplexity ‘amicably ended'

Snap no longer has a deal with Perplexity, the company revealed on Wednesday as part of its quarterly earnings report. The deal, announced last November, would have seen Perplexity's AI search engine ...

2 days ago - TechCrunch

Snap Inc. Earnings Call Transcript: Q1 2026

Q1 2026 delivered 12% revenue growth, improved margins, and strong gains in subscriptions and SMB ad spend. Guidance for Q2 anticipates continued revenue acceleration, cost reductions, and ongoing regulatory and geopolitical headwinds.

2 days ago - Transcripts

Snap, Perplexity Mutually End AI Deal

Snap and Perplexity scrapped a deal to integrate the startup's AI-powered answer engine directly into the social-media platform, ending a relationship that had boosted investors' hopes for improved pr...

2 days ago - WSJ

Snap's quarterly revenue rises, daily active users return to growth

Snap said on Wednesday its first-quarter revenue rose 12% on the back of resilient advertising spending and that ​its number of daily active users returned to growth, driven ‌by markets outside of Nor...

2 days ago - Reuters

Snap issues cautious guidance as Perplexity deal ends, Middle East 'geopolitical situation' causes uncertainty

Snap reported first-quarter earnings on Wednesday and provided cautious sales guidance while revealing it no longer has a deal with the generative AI startup Perplexity. The company said in the invest...

2 days ago - CNBC

Snap Inc. Announces First Quarter 2026 Financial Results

SANTA MONICA, Calif.--(BUSINESS WIRE)--Snap Inc. (NYSE: SNAP) today announced financial results for the quarter ended March 31, 2026. “In Q1, we returned to growth in daily active users, accelerated r...

2 days ago - Business Wire

Blackburn, Klobuchar slam Mark Zuckerberg for banning law firm ads for victims of social media addiction: ‘Disturbing'

Meta's ad ban is “nothing more than an attempt to preserve a harmful business model at all costs — one that actively profits off the addiction of this nation's youth,” the senators wrote in a letter t...

Other symbols: GOOGGOOGLMETATTD
8 days ago - New York Post

Snap's CEO says AI will push companies to focus less on software building — and more on getting noticed

Snap's CEO, Evan Spiegel, said his company is leaning heavily into AI to build new code. He predicted that other companies would "reallocate" resources away from software engineering.

10 days ago - Business Insider

Experian Meets the Next Generation with First 'AI Sponsored Snaps' to promote Financial Education on Snapchat

COSTA MESA, Calif.--(BUSINESS WIRE)--Experian® today announced it plans to expand access to trusted financial education by integrating into Snapchat's AI Sponsored Snaps ad offering.

11 days ago - Business Wire

Snapchat brings AI-powered conversational advertising to its app

Snapchat announced on Tuesday that it's rolling out “AI Sponsored Snaps,” which will allow users to interact directly with brands' AI agents. Sponsored Snaps are the ads placed directly into the app's...

11 days ago - TechCrunch

Snap stock jumps on upgrade, $500M cost cuts fuel profit hopes

Shares of Snap Inc. rose sharply on Monday, as a combination of an analyst upgrade, restructuring plans, and improving revenue outlook boosted investor sentiment. The stock jumped as much as 8.39% tra...

12 days ago - Invezz

Whether It's 'Disruption' or 'Renormalization,' AI Is Killing Tech Jobs—And It's Not Done Yet

More techies are #opentowork as AI continues to shake up Silicon Valley.

15 days ago - Investopedia

Tech layoffs update: Meta, Nike, Snap, and others join the growing list of companies slashing jobs in April 2026

April is shaping up to be yet another brutal month for job cuts in the technology sector. But the announcements may not have the immediate effect that many companies are hoping for.

Other symbols: METANKE
15 days ago - Fast Company

Snap Finance® Announces Key Executive Appointments

SALT LAKE CITY--(BUSINESS WIRE)--Snap Finance®, a leading fintech platform that drives retailer growth by expanding consumer access to financing, announces the appointments of Lisa Young as Executive ...

18 days ago - Business Wire