Upbound Group, Inc. (UPBD)
NASDAQ: UPBD · Real-Time Price · USD
18.30
+0.37 (2.06%)
At close: Mar 13, 2026, 4:00 PM EDT
18.30
0.00 (0.00%)
After-hours: Mar 13, 2026, 4:18 PM EDT
Upbound Group Stock Forecast
Stock Price Forecast
The 4 analysts that cover Upbound Group stock have a consensus rating of "Strong Buy" and an average price target of $32.25, which forecasts a 76.23% increase in the stock price over the next year. The lowest target is $28 and the highest is $36.
Price Target: $32.25 (+76.23%)
Analyst Consensus: Strong Buy
* Price targets were last updated on Jan 8, 2026.
Analyst Ratings
The average analyst rating for Upbound Group stock is "Strong Buy". This means that analysts believe this stock is likely to perform very well in the near future and significantly outperform the market.
Recommendation Trends
| Rating | Oct '25 | Nov '25 | Dec '25 | Jan '26 | Feb '26 | Mar '26 |
|---|---|---|---|---|---|---|
| Strong Buy | 3 | 3 | 3 | 3 | 3 | 3 |
| Buy | 2 | 2 | 2 | 1 | 1 | 1 |
| Hold | 0 | 0 | 0 | 0 | 0 | 0 |
| Sell | 0 | 0 | 0 | 0 | 0 | 0 |
| Strong Sell | 0 | 0 | 0 | 0 | 0 | 0 |
| Total | 5 | 5 | 5 | 4 | 4 | 4 |
Latest Forecasts
| Analyst | Firm | Rating | Rating | Action | Price Target | Upside | Date |
|---|---|---|---|---|---|---|---|
| TD Cowen | TD Cowen | Strong Buy Maintains $31 → $30 | Strong Buy | Maintains | $31 → $30 | +63.93% | Jan 8, 2026 |
| TD Cowen | TD Cowen | Strong Buy Maintains $36 → $31 | Strong Buy | Maintains | $36 → $31 | +69.40% | Oct 31, 2025 |
| BTIG | BTIG | Strong Buy Maintains $40 → $28 | Strong Buy | Maintains | $40 → $28 | +53.01% | Oct 31, 2025 |
| BTIG | BTIG | Strong Buy Reiterates $40 | Strong Buy | Reiterates | $40 | +118.58% | Sep 16, 2025 |
| Loop Capital | Loop Capital | Hold → Strong Buy Upgrades $21 → $36 | Hold → Strong Buy | Upgrades | $21 → $36 | +96.72% | Sep 15, 2025 |
Financial Forecast
Revenue This Year
4.99B
from 4.70B
Increased by 6.30%
Revenue Next Year
5.32B
from 4.99B
Increased by 6.67%
EPS This Year
4.34
from 1.25
Increased by 246.85%
EPS Next Year
5.05
from 4.34
Increased by 16.38%
Historical EPS numbers are GAAP, while forecasted numbers may be non-GAAP.
Revenue Forecast
| Revenue | 2026 | 2027 | 2028 | 2029 | 2030 |
|---|---|---|---|---|---|
| High | 5.3B | 5.9B | |||
| Avg | 5.0B | 5.3B | |||
| Low | 4.7B | 4.9B |
Revenue Growth
| Revenue Growth | 2026 | 2027 | 2028 | 2029 | 2030 |
|---|---|---|---|---|---|
| High | 13.2% | 17.7% | |||
| Avg | 6.3% | 6.7% | |||
| Low | 0.3% | -1.8% |
EPS Forecast
| EPS | 2026 | 2027 | 2028 | 2029 | 2030 |
|---|---|---|---|---|---|
| High | 4.97 | 6.76 | |||
| Avg | 4.34 | 5.05 | |||
| Low | 4.02 | 4.41 |
EPS Growth
| EPS Growth | 2026 | 2027 | 2028 | 2029 | 2030 |
|---|---|---|---|---|---|
| High | 297.3% | 56.0% | |||
| Avg | 246.8% | 16.4% | |||
| Low | 221.4% | 1.7% |
Sources: Price targets and analyst ratings provided by Benzinga. Revenue and EPS forecast data provided by Finnhub. The data is sourced from Wall Street analysts. Data disclaimer.