Upbound Group, Inc. (UPBD)
NASDAQ: UPBD · Real-Time Price · USD
22.46
-0.38 (-1.66%)
At close: Nov 3, 2026, 4:00 PM EST
22.02
-0.44 (-1.96%)
After-hours: Nov 3, 2026, 7:33 PM EST
Upbound Group Stock Forecast
Stock Price Forecast
According to 6 analysts polled by S&P Global, Upbound Group stock has a consensus rating of "Buy" and an average price target of $27.33. The average 1-year stock price forecast is 21.68% higher than the current stock price, while the lowest is $20 (-10.95%) and the highest is $41 (+82.55%).
Price Target: $27.33 (+21.68%)
Analyst Consensus: Buy
Price Target
ChartAnalyst Ratings
The average analyst rating for Upbound Group stock is "Buy". This means that analysts believe this stock is likely to outperform the market over the next twelve months.
Recommendation Trends
| Rating | May '26 | Jun '26 | Jul '26 | Aug '26 | Sep '26 | Oct '26 |
|---|---|---|---|---|---|---|
| Strong Buy | 5 | 5 | 4 | 4 | 4 | 4 |
| Buy | 1 | 1 | 1 | 1 | 1 | 1 |
| Hold | 1 | 1 | 2 | 2 | 1 | 1 |
| Sell | 0 | 0 | 0 | 0 | 0 | 0 |
| Strong Sell | 0 | 0 | 0 | 0 | 0 | 0 |
| Total | 7 | 7 | 7 | 7 | 6 | 6 |
Latest Forecasts
| Analyst | Firm | Rating | Rating | Action | Price Target | Upside | Date |
|---|---|---|---|---|---|---|---|
| TD Cowen | TD Cowen | Buy Maintains $27 → $26 | Buy | Maintains | $27 → $26 | +15.76% | Oct 30, 2026 |
| KeyBanc | KeyBanc | Buy Maintains n/a | Buy | Maintains | n/a | n/a | Oct 30, 2026 |
Unknown Analyst Raymond James No rating | Raymond James | Buy Reiterates $27 | Buy | Reiterates | $27 | +20.21% | Jul 31, 2026 |
| BTIG | BTIG | Hold Downgrades n/a | Hold | Downgrades | n/a | n/a | Jul 31, 2026 |
| Jefferies | Jefferies | Hold Maintains $20 | Hold | Maintains | $20 | -10.95% | Jul 9, 2026 |
Financial Forecast
Revenue This Year
4.71B
from 4.70B
Increased by 0.34%
Revenue Next Year
4.87B
from 4.71B
Increased by 3.31%
EPS This Year
4.22
from 4.13
Increased by 2.06%
EPS Next Year
4.63
from 4.22
Increased by 9.81%
EPS and Forward PE are based on non-GAAP adjusted numbers.