YouGov plc (AIM:YOU)
London flag London · Delayed Price · Currency is GBP · Price in GBX
241.00
+5.80 (2.47%)
Jul 24, 2026, 4:35 PM GMT

Revenue

Millions GBP. Fiscal year is Aug - Jul.
Fiscal Year
TTMFY 2025FY 2024FY 2023FY 2022FY 2021FY 2020FY 2019FY 2018FY 2017FY 2016FY 2015FY 2014FY 2013
Period Ending
Jan '26 Jul '25 Jul '24 Jul '23 Jul '22 Jul '21 Jul '20 Jul '19 Jul '18 Jul '17 Jul '16 Jul '15 Jul '14 Jul '13
Research Revenue
179.50M176.90M177.70M
Data Products Revenue
82.90M83.90M83.80M
Shopper Revenue
129.70M128.10M74.20M
Other Revenue, Eliminations and Unallocated Costs
---400.00K
Revenue (Other)
-100.00K--
Revenue (Total)
392.00M388.90M335.30M

Revenue by Geography

Millions GBP. Fiscal year is Aug - Jul.
Fiscal Year
TTMFY 2025FY 2024FY 2023FY 2022FY 2021FY 2020FY 2019FY 2018FY 2017FY 2016FY 2015FY 2014FY 2013
Period Ending
Jan '26 Jul '25 Jul '24 Jul '23 Jul '22 Jul '21 Jul '20 Jul '19 Jul '18 Jul '17 Jul '16 Jul '15 Jul '14 Jul '13
UK Revenue
70.00M69.40M69.00M
Americas Revenue
123.30M124.70M124.10M
Mainland Europe Revenue
185.40M185.30M132.00M
Asia Pacific Revenue
32.90M29.10M28.80M
Intra-Group Revenues and Other Unallocated Revenues
-19.60M-19.60M-18.60M
Revenue (Total)
392.00M388.90M335.30M

Gross Profit

Millions GBP. Fiscal year is Aug - Jul.
Fiscal Year
TTMFY 2025FY 2024FY 2023FY 2022FY 2021FY 2020FY 2019FY 2018FY 2017FY 2016FY 2015FY 2014FY 2013
Period Ending
Jan '26 Jul '25 Jul '24 Jul '23 Jul '22 Jul '21 Jul '20 Jul '19 Jul '18 Jul '17 Jul '16 Jul '15 Jul '14 Jul '13
Research Gross Profit
140.70M140.40M137.30M
Data Products Gross Profit
68.90M68.90M72.20M
Shopper Gross Profit
110.10M110.30M65.00M
Other Gross Profit, Eliminations and Unallocated Costs
---3.40M
Gross Profit (Other)
2.50M--
Gross Profit (Total)
322.20M319.60M271.10M

Adjusted EBIT

Millions GBP. Fiscal year is Aug - Jul.
Fiscal Year
TTMFY 2025FY 2024FY 2023FY 2022FY 2021FY 2020FY 2019FY 2018FY 2017FY 2016FY 2015FY 2014FY 2013
Period Ending
Jan '26 Jul '25 Jul '24 Jul '23 Jul '22 Jul '21 Jul '20 Jul '19 Jul '18 Jul '17 Jul '16 Jul '15 Jul '14 Jul '13
Research Adjusted Operating Profit
19.60M19.50M19.80M
Data Products Adjusted Operating Profit
27.30M25.80M27.40M
Shopper Adjusted Operating Profit
20.10M27.20M19.70M
Other Adjusted Operating Profit, Eliminations and Unallocated Costs
-12.40M-11.80M-17.30M
Operating Income (Other)
-21.20M-29.30M-38.70M
Operating Income (Total)
33.40M31.40M10.90M

Adjusted EBIT by Geography

Millions GBP. Fiscal year is Aug - Jul.
Fiscal Year
TTMFY 2025FY 2024FY 2023FY 2022FY 2021FY 2020FY 2019FY 2018FY 2017FY 2016FY 2015FY 2014FY 2013
Period Ending
Jan '26 Jul '25 Jul '24 Jul '23 Jul '22 Jul '21 Jul '20 Jul '19 Jul '18 Jul '17 Jul '16 Jul '15 Jul '14 Jul '13
UK Adjusted Operating Profit
11.40M10.40M11.80M
Americas Adjusted Operating Profit
32.10M29.80M28.50M
Mainland Europe Adjusted Operating Profit
25.80M32.10M22.70M
Asia Pacific Adjusted Operating Profit
-2.80M-1.80M-200.00K
Intra-Group Adjusted Operating Profit and Other Unallocated Adjusted Operating Profit
-11.90M-9.80M-13.20M
Operating Income (Other)
-21.20M-29.30M-38.70M
Operating Income (Total)
33.40M31.40M10.90M