adidas AG (ETR:ADS)
Germany · Delayed Price · Currency is EUR 174.55
-5.05 (-2.81%)
Nov 6, 2026, 5:38 PM CET
adidas AG Stock Forecast
Stock Price Forecast
According to 31 analysts polled by S&P Global, adidas AG stock has a consensus rating of "Buy" and an average price target of €199.07. The average 1-year stock price forecast is 14.05% higher than the current stock price, while the lowest is €156.00 (-10.63%) and the highest is €245.00 (+40.36%).
Price Target: €199.07 (+14.05%)
Analyst Consensus: Buy
Price Target
ChartAnalyst Ratings
The average analyst rating for adidas AG stock is "Buy". This means that analysts believe this stock is likely to outperform the market over the next twelve months.
Recommendation Trends
| Rating | Jun '26 | Jul '26 | Aug '26 | Sep '26 | Oct '26 | Nov '26 |
|---|---|---|---|---|---|---|
| Strong Buy | 16 | 16 | 15 | 15 | 15 | 15 |
| Buy | 7 | 7 | 7 | 8 | 9 | 9 |
| Hold | 6 | 7 | 8 | 8 | 7 | 6 |
| Sell | 0 | 0 | 0 | 0 | 0 | 0 |
| Strong Sell | 0 | 0 | 0 | 0 | 0 | 1 |
| Total | 29 | 30 | 30 | 31 | 31 | 31 |
Latest Forecasts
| Analyst | Firm | Rating | Rating | Action | Price Target | Upside | Date |
|---|---|---|---|---|---|---|---|
| Bernstein | Bernstein | Buy Maintains €245.00 | Buy | Maintains | €245.00 | +40.36% | Nov 4, 2026 |
| Barclays | Barclays | Buy Maintains €210.00 → €200.00 | Buy | Maintains | €210.00 → €200.00 | +14.58% | Nov 3, 2026 |
| UBS | UBS | Sell Downgrades €160.00 → €156.00 | Sell | Downgrades | €160.00 → €156.00 | -10.63% | Nov 3, 2026 |
| Deutsche Bank | Deutsche Bank | Buy Maintains €205.00 → €210.00 | Buy | Maintains | €205.00 → €210.00 | +20.31% | Oct 30, 2026 |
| Telsey Advisory | Telsey Advisory | Buy Maintains €200.00 | Buy | Maintains | €200.00 | +14.58% | Oct 30, 2026 |
Financial Forecast
Revenue This Year
27.11B
from 24.81B
Increased by 9.28%
Revenue Next Year
29.17B
from 27.11B
Increased by 7.57%
EPS This Year
9.55
from 7.46
Increased by 27.99%
EPS Next Year
11.74
from 9.55
Increased by 22.98%
EPS and Forward PE are based on non-GAAP adjusted numbers. Financial currency is EUR.