Hugo Boss AG (ETR:BOSS)

Germany flag Germany · Delayed Price · Currency is EUR
35.75
-0.24 (-0.67%)
May 29, 2026, 6:00 PM CET
Market Cap2.48B -14.3%
Revenue (ttm)4.18B -2.7%
Net Income231.48M +10.0%
EPS3.33 +8.4%
Shares Out 69.02M
PE Ratio10.78
Forward PE12.84
Dividend0.04 (0.11%)
Ex-Dividend DateMay 22, 2026
Volume511,410
Open35.95
Previous Close35.99
Day's Range35.70 - 36.38
52-Week Range33.85 - 44.08
Beta0.71
AnalystsHold
Price Target39.02 (+9.15%)
Earnings DateMay 5, 2026

About Hugo Boss AG

Hugo Boss AG, together with its subsidiaries, provides apparel, shoes, and accessories for men and women worldwide. It offers licensed products, such as fragrances, eyewear, and watches. The company also provides sportswear for tennis and padel, gym and running, ski, golf, equestrian, and swimming. It markets and sells its products under the BOSS and HUGO brand names through freestanding stores, shop-in-shops, factory outlets, multi-brand stores, and franchise business, as well as online retailers, distribution, and stores. The company was foun... [Read more]

Founded 1924
Employees 17,046
Stock Exchange Deutsche Börse Xetra
Ticker Symbol BOSS
Full Company Profile

Financial Performance

In 2025, Hugo Boss AG's revenue was 4.27 billion, a decrease of -0.87% compared to the previous year's 4.31 billion. Earnings were 249.48 million, an increase of 16.87%.

Financial Statements

News

Hugo Boss AG Slides: FY 2026

Hugo Boss AG has posted slides in relation to its FY 2026 quarterly earnings report, which was published on May 21, 2026.

8 days ago - Filings

EQS-PVR: HUGO BOSS AG: Correction of a release from 24/06/2025 according to Article 40, Section 1 of the WpHG [the German Securities Trading Act] with the objective of Europe-wide distribution

EQS Voting Rights Announcement: HUGO BOSS AG HUGO BOSS AG: Correction of a release from 24/06/2025 according to Article 40, Section 1 of the WpHG [the German Securities Trading Act] with the objective...

10 days ago - Wallstreet:Online

Hugo Boss AG Slides: Investor presentation

Hugo Boss AG has posted slides in relation to its latest quarterly earnings report, which was published on May 5, 2026.

24 days ago - Filings

Hugo Boss beats profit estimates despite Middle East market pressure

German fashion group Hugo Boss reported quarterly operating profit above analysts' expectations, even as geopolitical tensions weighed on performance in key regions. Shares in the company rose nearly ...

24 days ago - Invezz

Hugo Boss AG Earnings Call Transcript: Q1 2026

Q1 2026 saw a 6% sales decline and EBIT of EUR 35 million, driven by deliberate strategic actions under CLAIM 5 TOUCHDOWN, with gross margin up 110 bps to 62.5%. Full-year guidance is reaffirmed despite ongoing macroeconomic and geopolitical volatility.

24 days ago - Transcripts

Hugo Boss AG Quarterly report: Q1 2026

Hugo Boss AG has published its Q1 2026 quarterly earnings report on May 5, 2026.

24 days ago - Filings

Hugo Boss AG Slides: Q1 2026

Hugo Boss AG has posted slides in relation to its Q1 2026 quarterly earnings report, which was published on May 5, 2026.

24 days ago - Filings

Hugo Boss Backs Prospects But Warns of Challenging Landscape Due to Iran War

The premium-apparel group confirmed its expectations for the current year, but warned that market conditions have become more challenging due to the war in the Persian Gulf.

24 days ago - WSJ

Coty and Interparfums deny report of talks regarding Boss, Burberry perfume licenses

Coty COTY.N on Thursday said it is not in talks to sell ​any of its prestige brand licenses, ‌denying a report by luxury news site Miss Tweed that the U.S. beauty company ​was discussing selling its H...

6 weeks ago - Reuters

Hugo Boss AG Earnings Call Transcript: Q4 2025

2025 delivered 2% sales growth and 8% EBIT growth despite a volatile market, with strong cash flow and a shift to quality-focused strategy. 2026 will be a year of realignment, with sales expected to decline mid- to high-single-digit percent and a EUR 200 million share buyback planned.

2 months ago - Transcripts

Hugo Boss AG Annual report: Q4 2025

Hugo Boss AG has published its Q4 2025 annual report on March 10, 2026.

2 months ago - Filings

Hugo Boss AG Earnings release: Q4 2025

Hugo Boss AG released its Q4 2025 earnings on March 10, 2026, summarizing the period's financial results.

2 months ago - Filings

Hugo Boss AG Shareholder letter: Q4 2025

Hugo Boss AG has published a letter to shareholders covering Q4 2025, which was released on March 10, 2026.

2 months ago - Filings

Hugo Boss AG Annual report: Q4 2025

Hugo Boss AG has published its Q4 2025 annual report on March 10, 2026.

2 months ago - Filings

Hugo Boss AG Slides: Q4 2025

Hugo Boss AG has posted slides in relation to its Q4 2025 quarterly earnings report, which was published on March 10, 2026.

2 months ago - Filings

Hugo Boss Expects Lower Sales, Earnings in Next Stage of Transformation Plan

The group said 2026 would be a year of realignment and it aims to return to sales and profit growth expected from next year onward.

2 months ago - WSJ

Hugo Boss beats profit forecasts in 2025, despite tough fashion market

German fashion group Hugo Boss ‌reported a higher than expected annual operating profit on Tuesday, despite a challenging market environment.

2 months ago - Reuters

Hugo Boss stock plunges 11%: is the fashion giant risking too much on strategy reset?

Hugo Boss stock (ETR: BOSS) plummeted 11% on Wednesday, their steepest single-day drop in over a year, wiping hundreds of millions from the German retailer's market value. The sell-off was triggered b...

6 months ago - Invezz

Hugo Boss Shares Fall After Brand Realignment Triggers Sales Drop Warning.

Stock fell after the company said it expected sales to decline next year due to efforts to realign its brands.

6 months ago - WSJ

Hugo Boss Shares Fall After Brand Realignment Triggers Sales Drop Warning

Hugo Boss shares fell after the fashion company said it expected sales to decline next year due to efforts to realign its brands in pursuit of higher profitability down the line.

6 months ago - Market Watch

Hugo Boss AG Transcript: Strategy Update

Sales and profit more than doubled over four years, driven by brand repositioning, digitalization, and omnichannel expansion. The next phase focuses on operational efficiency, brand equity, and financial discipline, with a temporary sales reset in 2026 before returning to growth and targeting a 12% EBIT margin.

6 months ago - Transcripts

Hugo Boss AG Press release: Strategy Update

Hugo Boss AG issued a press release on December 3, 2025, disclosing material business information to investors.

6 months ago - Filings

Hugo Boss AG Slides: Strategy Update

Hugo Boss AG has posted slides in relation to its latest quarterly earnings report, which was published on December 3, 2025.

6 months ago - Filings

Hugo Boss aims for long-term 12% operating profit margin in strategic overhaul

German fashion group Hugo Boss on Wednesday said that it aims to achieve an operating profit margin of around 12% over the medium-to-long term as part of a strategic overhaul.

6 months ago - Reuters

Hugo Boss stock slides as fashion brand warns on sales, profit

Hugo Boss shares dropped 11% on Wednesday after it warned that its sales and profit would fall next year, as the struggling German fashion brand embarks on a strategic reset.

6 months ago - Reuters