Hugo Boss AG (ETR:BOSS)
Germany · Delayed Price · Currency is EUR 38.24
-0.16 (-0.42%)
Nov 6, 2026, 6:13 PM CET
Hugo Boss AG Stock Forecast
Stock Price Forecast
According to 15 analysts polled by S&P Global, Hugo Boss AG stock has a consensus rating of "Hold" and an average price target of €39.64. The average 1-year stock price forecast is 3.66% higher than the current stock price, while the lowest is €34.00 (-11.09%) and the highest is €50.50 (+32.06%).
Price Target: €39.64 (+3.66%)
Analyst Consensus: Hold
Price Target
ChartAnalyst Ratings
The average analyst rating for Hugo Boss AG stock is "Hold". This means that analysts believe this stock is likely to perform similarly to the overall market.
Recommendation Trends
| Rating | Jun '26 | Jul '26 | Aug '26 | Sep '26 | Oct '26 | Nov '26 |
|---|---|---|---|---|---|---|
| Strong Buy | 1 | 1 | 2 | 2 | 2 | 2 |
| Buy | 1 | 1 | 1 | 1 | 1 | 1 |
| Hold | 9 | 9 | 9 | 10 | 11 | 12 |
| Sell | 0 | 0 | 0 | 0 | 0 | 0 |
| Strong Sell | 0 | 0 | 0 | 0 | 0 | 0 |
| Total | 11 | 11 | 12 | 13 | 14 | 15 |
Latest Forecasts
| Analyst | Firm | Rating | Rating | Action | Price Target | Upside | Date |
|---|---|---|---|---|---|---|---|
| Citi | Citi | Hold Maintains €39.00 → €38.50 | Hold | Maintains | €39.00 → €38.50 | +0.68% | Nov 5, 2026 |
| UBS | UBS | Hold Maintains €38.90 | Hold | Maintains | €38.90 | +1.73% | Nov 4, 2026 |
| J.P. Morgan | J.P. Morgan | Hold Maintains €40.00 | Hold | Maintains | €40.00 | +4.60% | Nov 3, 2026 |
| Jefferies | Jefferies | Hold Maintains €37.00 | Hold | Maintains | €37.00 | -3.24% | Nov 3, 2026 |
| RBC Capital | RBC Capital | Hold Maintains €38.00 | Hold | Maintains | €38.00 | -0.63% | Nov 2, 2026 |
Financial Forecast
Revenue This Year
3.91B
from 4.27B
Decreased by -8.50%
Revenue Next Year
4.00B
from 3.91B
Increased by 2.27%
EPS This Year
2.28
from 3.61
Decreased by -36.90%
EPS Next Year
2.99
from 2.28
Increased by 31.40%
EPS and Forward PE are based on non-GAAP adjusted numbers. Financial currency is EUR.