Björn Borg AB (publ) (STO:BORG)

Revenue by Product

Financials in millions SEK. Fiscal year is January - December.

Fiscal Year	FY 2024	FY 2023	FY 2022	FY 2021	FY 2020	FY 2019	FY 2018	FY 2017	FY 2016	FY 2015	FY 2014	FY 2013	FY 2012	FY 2011	FY 2010	FY 2009	FY 2008	FY 2007	FY 2006	FY 2005
Period Ending	Dec 31, 2024	Dec 31, 2023	Dec 31, 2022	Dec 31, 2021	Dec 31, 2020	Dec 31, 2019	Dec 31, 2018	Dec 31, 2017	Dec 31, 2016	Dec 31, 2015	Dec 31, 2014	Dec 31, 2013	Dec 31, 2012	Dec 31, 2011	Dec 31, 2010	Dec 31, 2009	Dec 31, 2008	Dec 31, 2007	Dec 31, 2006	Dec 31, 2005
Wholesale	671.55M
Wholesale Growth	16.29%
Own E-commerce	181.02M
Own E-commerce Growth	17.56%
Own Stores	107.13M
Own Stores Growth	2.31%
Distributor	50.97M
Distributor Growth	9.58%
License	2.23M
License Growth	-75.55%

Revenue by Geography

Financials in millions SEK. Fiscal year is January - December.

Fiscal Year	FY 2024	FY 2023	FY 2022	FY 2021	FY 2020	FY 2019	FY 2018	FY 2017	FY 2016	FY 2015	FY 2014	FY 2013	FY 2012	FY 2011	FY 2010	FY 2009	FY 2008	FY 2007	FY 2006	FY 2005
Period Ending	Dec 31, 2024	Dec 31, 2023	Dec 31, 2022	Dec 31, 2021	Dec 31, 2020	Dec 31, 2019	Dec 31, 2018	Dec 31, 2017	Dec 31, 2016	Dec 31, 2015	Dec 31, 2014	Dec 31, 2013	Dec 31, 2012	Dec 31, 2011	Dec 31, 2010	Dec 31, 2009	Dec 31, 2008	Dec 31, 2007	Dec 31, 2006	Dec 31, 2005
Sweden	346.39M
Sweden Growth	13.46%
Netherlands	227.63M
Netherlands Growth	13.46%
Finland	118.76M
Finland Growth	4.74%
Germany	108.87M
Germany Growth	24.81%
Norway	79.18M
Norway Growth	126.93%
Belgium	39.59M
Belgium Growth	13.46%
Denmark	29.69M
Denmark Growth	13.46%
Other	39.59M
Other Growth	-43.27%