adidas AG (SWX:ADS)

Switzerland flag Switzerland · Delayed Price · Currency is CHF
148.60
-6.00 (-3.88%)
Last updated: Jul 31, 2026, 4:39 PM CET
Market Cap25.81B -11.2%
Revenue (ttm)24.04B +6.3%
Net Income1.27B +14.7%
EPS7.18 +15.5%
Shares Out n/a
PE Ratio20.28
Forward PE15.33
Dividend2.56 (1.55%)
Ex-Dividend DateMay 8, 2026
Volume3
Open148.60
Previous Close154.60
Day's Range148.60 - 148.60
52-Week Range122.55 - 169.30
Betan/a
Analystsn/a
Price Targetn/a
Earnings DateJul 30, 2026

About adidas AG

adidas AG, together with its subsidiaries, designs, develops, produces, and markets a range of athletic and sports lifestyle products in Europe, Greater China, Japan, South Korea, Latin America, North America, and internationally. The company offers footwear and apparel, as well as accessories and gear, including bags, balls, sunglasses, and fitness equipment under the adidas brand; golf footwear and apparel under the adidas Golf brand; and outdoor footwear under the Five Ten brand. It sells its products through its own retail stores, mono-bran... [Read more]

Industry Rubber and Plastics Footwear
Founded 1920
Employees 64,394
Stock Exchange SIX Swiss Exchange
Ticker Symbol ADS

Financial Performance

In 2025, adidas AG's revenue was 24.81 billion, an increase of 4.76% compared to the previous year's 23.68 billion. Earnings were 1.34 billion, an increase of 75.39%.

Financial numbers in EUR Financial Statements

News

EQS-DD: adidas AG: Bjørn Gulden, buy

Notification and public disclosure of transactions by persons discharging managerial responsibilities and persons closely associated with them 31.07.2026 / 09:59 CET/CEST The issuer is solely responsi...

4 days ago - Wallstreet:Online

Adidas (ADDYY) Reports Strong Q2 2026 Earnings with 14% Revenue Growth

Adidas (ADDYY) Reports Strong Q2 2026 Earnings with 14% Revenue Growth

4 days ago - GuruFocus

Adidas Stock Plunges Record 19% as World Cup Boost Disappoints

Adidas Stock Plunges Record 19% as World Cup Boost Disappoints

4 days ago - GuruFocus

Adidas (ADS) Faces Major Stock Drop Amid World Cup Marketing Costs

Adidas (ADS) Faces Major Stock Drop Amid World Cup Marketing Costs

4 days ago - GuruFocus

adidas Q2 Earnings Call Highlights

adidas ETR: ADS reported record quarterly sales in the second quarter of 2026, citing strong demand through its direct-to-consumer channels, World Cup-related apparel sales and continued momentum in p...

4 days ago - MarketBeat

Why did Adidas stock fall 19% despite record sales, FIFA World Cup boost?

Adidas shares plunged as much as 19% on Thursday, putting the German sportswear giant on course for its biggest one-day decline on record after higher marketing costs linked to the FIFA World Cup over...

4 days ago - Invezz

adidas AG Earnings Call Transcript: Q2 2026

Record Q2 and H1 sales were driven by strong D2C and World Cup momentum, with gross margin above 52% and EBIT up despite higher marketing spend. Updated guidance calls for 9–10% sales growth and €2.3 billion EBIT in 2026, with double-digit margin targeted by 2027.

4 days ago - Transcripts

adidas AG Quarterly report: Q2 2026

adidas AG has published its Q2 2026 quarterly earnings report on July 30, 2026.

4 days ago - Filings

adidas AG Earnings release: Q2 2026

adidas AG released its Q2 2026 earnings on July 30, 2026, summarizing the period's financial results.

4 days ago - Filings

adidas AG Slides: Q2 2026

adidas AG has posted slides in relation to its Q2 2026 quarterly earnings report, which was published on July 30, 2026.

4 days ago - Filings

Adidas counts cost of premature goal celebration

The $30 bln group’s World Cup spend helped it hike revenue guidance for the year. But Adidas didn’t do so for operating profit, sparking a 17% share-price slump. Given the splurge looks like a one-off...

4 days ago - Reuters

The World Cup winners wore Adidas shirts. But the company's investors are still crying foul.

The sportswear company's stock declined 17% after it reported a 30% hike in marketing expenditure.

5 days ago - Market Watch

Adidas’ World Cup Win Comes at a Cost as Q2 Marketing Spend Tops $1 Billion

Adidas' Q2 marketing spend hit more than $1 billion as it went all in on the tournament with some help from Timothée Chalamet.

5 days ago - Adweek

Adidas Q2 Net Sales Improve, Lifts Annual Sales Growth Outlook; Appoints Birgit Kretschmer As CFO

BRUSSELS (dpa-AFX) - Adidas AG (ADS.DE, ADS.MI, ADDYY), a German athletic apparel, footwear, and related products company, on Thursday reported a decline in net profit for the second quarter of fi...

5 days ago - Finanz Nachrichten

Adidas Lifts Sales Target, Names New Finance Chief

Excluding currency movements sales surged 14%, and the company now anticipates an increase in constant-currency revenue of between 9% and 10%.

5 days ago - WSJ

Adidas raises 2026 sales outlook

German sportswear maker ​Adidas on ‌Thursday raised its sales forecast ​for the ​year, following what ⁠it ​said it was ​a better-than-expected sales performance during ​the ​first half.

5 days ago - Reuters

ADIDAS climbs 14% as Q2 top line hits record; lifts full-year outlook

Adidas powers through Q2 with record sales, surging DTC growth and stronger margins, lifting its full-year outlook while preparing for a new CFO at the helm.

5 days ago - Wallstreet:Online

EQS-Adhoc: adidas grows top line 14% and achieves record sales in Q2, increases full-year top-line guidance

EQS-Ad-hoc: adidas AG / Key word(s): Forecast / Full year/Results / Quarter adidas grows top line 14% and achieves record sales in Q2, increases full-year top-line guidance 30-Jul-2026 / 07:28 CET/CES...

5 days ago - Wallstreet:Online

Omnicom Tops 6% Organic Growth in Q2 as John Wren Hits $69.3M Payout Target

The holdco inked new client deals in Q2 with Adidas, IBM, and Subway.

6 days ago - Adweek

EQS-CMS: adidas AG: Release of a capital market information

EQS Post-admission Duties announcement: adidas AG / Disclosure pursuant to Art. 5 Sec. 1 lit. b) und Sec. 3 of Regulation (EU) No. 596/2014 (MAR) in conjunction with Art. 2 Sec. 2 und Sec. 3 of Delega...

7 days ago - Wallstreet:Online

WNBA Star Sophie Cunningham's player exclusive Adidas shoe sells out in less than an hour online

Sophie Cunningham's Adidas Crazy Energy PE sold out in under an hour after a viral video showed her in a van full of the pink gradient sneakers.

10 days ago - Fox News

Jennifer Sey reveals alleged communication with Sophie Cunningham amid recruitment pitch for XX-XY Athletics

XX-XY Athletics CEO Jennifer Sey says she would "give my right arm" to sign Sophie Cunningham away from Adidas and make her the brand's face.

10 days ago - Fox News

‘We didn’t care what the client wanted!’: Sheffield’s Designers Republic on their art for Aphex Twin, Pulp … and Pringles

Their eye-popping designs burst out of Sheffield in 1986, making them the toast of the music scene. Founder Ian Anderson reveals why some fans think his art is worth remortgaging the house for Forty y...

12 days ago - The Guardian

Nike Misses World Cup Final as Adidas Gains Merchandise Opportunity

Nike Misses World Cup Final as Adidas Gains Merchandise Opportunity

13 days ago - GuruFocus

Arsenal: Leaked images of new Adidas away kit and release date as fans praise 'absolutely incredible' offer

Arsenal are continuing their partnership with Adidas

14 days ago - Evening Standard